www.here.com Open in urlscan Pro
2600:9000:223e:4600:3:d62:4580:93a1  Public Scan

Submitted URL: https://em.engage.here.com/MTQyLVVFTC0zNDcAAAGHCrgnWhvGFEC5dHk5yuMh9DdWTPi9PHFQGx1nDE8UeEtd1MZkjemHbrS0i1q7xHx8uZpJMiI=
Effective URL: https://www.here.com/company/blog/electric-vehicle-adoption?mkt_tok=MTQyLVVFTC0zNDcAAAGHCrgnWkGtVA_hcgYVxRnUJoksedGXJ...
Submission: On September 25 via manual from AO — Scanned from DE

Form analysis 4 forms found in the DOM

POST /site-search

<form class="here-navigation-v3-search" data-drupal-selector="here-navigation-v3-search" data-profile="herecomcorporate" data-section="search" action="/site-search" method="post" id="here-navigation-v3-search" accept-charset="UTF-8">
  <div class="js-form-item form-item js-form-type-textfield form-item-text js-form-item-text">
    <label for="edit-text" class="js-form-required form-required">Search</label>
    <input class="navigation-v3-search__form-input form-text required" autocomplete="off" data-drupal-selector="edit-text" type="text" id="edit-text" name="text" value="" size="60" maxlength="128" placeholder="Search" required="required"
      aria-required="true">
  </div>
  <input autocomplete="off" data-drupal-selector="form-1sxqcwelbnmurql3wyrs-eetislf7ck34ieil2rhwns" type="hidden" name="form_build_id" value="form-1sxQcwELbnmUrQL3wyRS_eETISlf7Ck34ieil2rHwNs">
  <input data-drupal-selector="edit-here-navigation-v3-search" type="hidden" name="form_id" value="here_navigation_v3_search">
  <div data-drupal-selector="edit-actions" class="form-actions js-form-wrapper form-wrapper" id="edit-actions"><input data-drupal-selector="edit-submit" type="submit" id="edit-submit" name="op" value="Search"
      class="button js-form-submit form-submit">
  </div>
</form>

<form id="2088_inline_1" class="mtoForm-inline ready mktoForm mktoHasWidth mktoLayoutAbove" novalidate="novalidate" style="font-family: &quot;PT Sans&quot;; font-size: 14px; color: rgb(51, 51, 51); width: 364px;">
  <style type="text/css">
    .mktoForm .mktoButtonWrap.mktoGlow .mktoButton {
      color: #fff;
      background: #fff;
      border: 1px solid #F9B872;
      padding: 0.4em 1em;
      font-size: 1em;
      box-shadow: 0px 0px 10px 2px #FDEEA6;
      background-color: #F49F6C;
      background-image: -webkit-gradient(linear, left top, left bottom, from(#F49F6C), to(#EC802F));
      background-image: -webkit-linear-gradient(top, #F49F6C, #EC802F);
      background-image: -moz-linear-gradient(top, #F49F6C, #EC802F);
      background-image: linear-gradient(to bottom, #F49F6C, #EC802F);
    }

    .mktoForm .mktoButtonWrap.mktoGlow .mktoButton:hover {
      border: 1px solid #db6700;
    }

    .mktoForm .mktoButtonWrap.mktoGlow .mktoButton:focus {
      outline: none;
      border: 1px solid #db6700;
    }

    .mktoForm .mktoButtonWrap.mktoGlow .mktoButton:active {
      box-shadow: 0px 0px 10px 2px #afd5f7;
      background-color: #EC802F;
      background-image: -webkit-gradient(linear, left top, left bottom, from(#EC802F), to(#F49F6C));
      background-image: -webkit-linear-gradient(top, #EC802F, #F49F6C);
      background-image: -moz-linear-gradient(top, #EC802F, #F49F6C);
      background-image: linear-gradient(to bottom, #EC802F, #F49F6C);
    }
  </style>
  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Email_0_3" id="LblEmail" class="mktoLabel mktoHasWidth" style="width: 420px;">
          <div class="mktoAsterix">*</div>Email Address:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Email_0_3" name="Email" maxlength="255" aria-labelledby="LblEmail InstructEmail" type="email" class="mktoField mktoEmailField mktoHasWidth mktoRequired"
          aria-required="true" style="width: 420px;"><span id="InstructEmail" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Country_1_4" id="LblCountry" class="mktoLabel mktoHasWidth" style="width: 420px;">
          <div class="mktoAsterix">*</div>Country/Territory:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><select id="Country_1_4" name="Country" aria-labelledby="LblCountry InstructCountry" class="mktoField mktoHasWidth mktoRequired" aria-required="true" style="width: 420px;">
          <option value="">Select...</option>
          <option value="Afghanistan">Afghanistan</option>
          <option value="Aland Islands">Aland Islands</option>
          <option value="Albania">Albania</option>
          <option value="Algeria">Algeria</option>
          <option value="American Samoa">American Samoa</option>
          <option value="Andorra">Andorra</option>
          <option value="Angola">Angola</option>
          <option value="Anguilla">Anguilla</option>
          <option value="Antarctica">Antarctica</option>
          <option value="Antigua and Barbuda">Antigua and Barbuda</option>
          <option value="Argentina">Argentina</option>
          <option value="Armenia">Armenia</option>
          <option value="Aruba">Aruba</option>
          <option value="Australia">Australia</option>
          <option value="Austria">Austria</option>
          <option value="Azerbaijan">Azerbaijan</option>
          <option value="Bahamas">Bahamas</option>
          <option value="Bahrain">Bahrain</option>
          <option value="Bangladesh">Bangladesh</option>
          <option value="Barbados">Barbados</option>
          <option value="Belarus">Belarus</option>
          <option value="Belgium">Belgium</option>
          <option value="Belize">Belize</option>
          <option value="Benin">Benin</option>
          <option value="Bermuda">Bermuda</option>
          <option value="Bhutan">Bhutan</option>
          <option value="Bolivia, Plurinational State of">Bolivia, Plurinational State of</option>
          <option value="Bonaire, Sint Eustatius and Saba">Bonaire, Sint Eustatius and Saba</option>
          <option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option>
          <option value="Botswana">Botswana</option>
          <option value="Bouvet Island">Bouvet Island</option>
          <option value="Brazil">Brazil</option>
          <option value="British Antarctic Territory">British Antarctic Territory</option>
          <option value="British Indian Ocean Territory">British Indian Ocean Territory</option>
          <option value="Brunei Darussalam">Brunei Darussalam</option>
          <option value="Bulgaria">Bulgaria</option>
          <option value="Burkina Faso">Burkina Faso</option>
          <option value="Burundi">Burundi</option>
          <option value="Byelorussian SSR">Byelorussian SSR</option>
          <option value="Cambodia">Cambodia</option>
          <option value="Cameroon">Cameroon</option>
          <option value="Canada">Canada</option>
          <option value="Canton and Enderbury Islands">Canton and Enderbury Islands</option>
          <option value="Cape Verde">Cape Verde</option>
          <option value="Cayman Islands">Cayman Islands</option>
          <option value="Central African Republic">Central African Republic</option>
          <option value="Chad">Chad</option>
          <option value="Chile">Chile</option>
          <option value="China">China</option>
          <option value="Christmas Island">Christmas Island</option>
          <option value="Cocos (Keeling) Islands">Cocos (Keeling) Islands</option>
          <option value="Colombia">Colombia</option>
          <option value="Comoros">Comoros</option>
          <option value="Congo">Congo</option>
          <option value="Congo, the Democratic Republic of the">Congo, the Democratic Republic of the</option>
          <option value="Cook Islands">Cook Islands</option>
          <option value="Costa Rica">Costa Rica</option>
          <option value="Cote d'Ivoire">Cote d'Ivoire</option>
          <option value="Croatia">Croatia</option>
          <option value="Cuba">Cuba</option>
          <option value="Curaçao">Curaçao</option>
          <option value="Cyprus">Cyprus</option>
          <option value="Czech Republic">Czech Republic</option>
          <option value="Dahomey">Dahomey</option>
          <option value="Denmark">Denmark</option>
          <option value="Djibouti">Djibouti</option>
          <option value="Dominica">Dominica</option>
          <option value="Dominican Republic">Dominican Republic</option>
          <option value="Dronning Maud Land">Dronning Maud Land</option>
          <option value="East Timor">East Timor</option>
          <option value="Ecuador">Ecuador</option>
          <option value="Egypt">Egypt</option>
          <option value="El Salvador">El Salvador</option>
          <option value="Equatorial Guinea">Equatorial Guinea</option>
          <option value="Eritrea">Eritrea</option>
          <option value="Estonia">Estonia</option>
          <option value="Eswatini">Eswatini</option>
          <option value="Ethiopia">Ethiopia</option>
          <option value="Falkland Islands (Malvinas)">Falkland Islands (Malvinas)</option>
          <option value="Faroe Islands">Faroe Islands</option>
          <option value="Fiji">Fiji</option>
          <option value="Finland">Finland</option>
          <option value="France">France</option>
          <option value="French Guiana">French Guiana</option>
          <option value="French Polynesia">French Polynesia</option>
          <option value="French Southern and Antarctic Territories">French Southern and Antarctic Territories</option>
          <option value="French Southern Territories">French Southern Territories</option>
          <option value="Gabon">Gabon</option>
          <option value="Gambia">Gambia</option>
          <option value="Gaza Strip">Gaza Strip</option>
          <option value="Georgia">Georgia</option>
          <option value="Germany">Germany</option>
          <option value="Ghana">Ghana</option>
          <option value="Gibraltar">Gibraltar</option>
          <option value="Greece">Greece</option>
          <option value="Greenland">Greenland</option>
          <option value="Grenada">Grenada</option>
          <option value="Guadeloupe">Guadeloupe</option>
          <option value="Guam">Guam</option>
          <option value="Guatemala">Guatemala</option>
          <option value="Guernsey">Guernsey</option>
          <option value="Guinea">Guinea</option>
          <option value="Guinea-Bissau">Guinea-Bissau</option>
          <option value="Guyana">Guyana</option>
          <option value="Haiti">Haiti</option>
          <option value="Heard Island and McDonald Islands">Heard Island and McDonald Islands</option>
          <option value="Holy See (Vatican City State)">Holy See (Vatican City State)</option>
          <option value="Honduras">Honduras</option>
          <option value="Hong Kong">Hong Kong</option>
          <option value="Hungary">Hungary</option>
          <option value="Iceland">Iceland</option>
          <option value="India">India</option>
          <option value="Indonesia">Indonesia</option>
          <option value="Iran, Islamic Republic of">Iran, Islamic Republic of</option>
          <option value="Iraq">Iraq</option>
          <option value="Ireland">Ireland</option>
          <option value="Isle of Man">Isle of Man</option>
          <option value="Israel">Israel</option>
          <option value="Italy">Italy</option>
          <option value="Jamaica">Jamaica</option>
          <option value="Japan">Japan</option>
          <option value="Jersey">Jersey</option>
          <option value="Johnston Island">Johnston Island</option>
          <option value="Jordan">Jordan</option>
          <option value="Kazakhstan">Kazakhstan</option>
          <option value="Kenya">Kenya</option>
          <option value="Kiribati">Kiribati</option>
          <option value="Korea, Democratic People's Republic of">Korea, Democratic People's Republic of</option>
          <option value="Korea, Republic of">Korea, Republic of</option>
          <option value="Kosovo">Kosovo</option>
          <option value="Kuwait">Kuwait</option>
          <option value="Kyrgyzstan">Kyrgyzstan</option>
          <option value="Lao People's Democratic Republic">Lao People's Democratic Republic</option>
          <option value="Latvia">Latvia</option>
          <option value="Lebanon">Lebanon</option>
          <option value="Lesotho">Lesotho</option>
          <option value="Liberia">Liberia</option>
          <option value="Libya">Libya</option>
          <option value="Liechtenstein">Liechtenstein</option>
          <option value="Lithuania">Lithuania</option>
          <option value="Luxembourg">Luxembourg</option>
          <option value="Macao">Macao</option>
          <option value="Macedonia, the former Yugoslav Republic of">Macedonia, the former Yugoslav Republic of</option>
          <option value="Madagascar">Madagascar</option>
          <option value="Malawi">Malawi</option>
          <option value="Malaysia">Malaysia</option>
          <option value="Maldives">Maldives</option>
          <option value="Mali">Mali</option>
          <option value="Malta">Malta</option>
          <option value="Marshall Islands">Marshall Islands</option>
          <option value="Martinique">Martinique</option>
          <option value="Mauritania">Mauritania</option>
          <option value="Mauritius">Mauritius</option>
          <option value="Mayotte">Mayotte</option>
          <option value="Mexico">Mexico</option>
          <option value="Micronesia, Federated States of">Micronesia, Federated States of</option>
          <option value="Midway Islands">Midway Islands</option>
          <option value="Moldova, Republic of">Moldova, Republic of</option>
          <option value="Monaco">Monaco</option>
          <option value="Mongolia">Mongolia</option>
          <option value="Montenegro">Montenegro</option>
          <option value="Montserrat">Montserrat</option>
          <option value="Morocco">Morocco</option>
          <option value="Mozambique">Mozambique</option>
          <option value="Myanmar">Myanmar</option>
          <option value="Namibia">Namibia</option>
          <option value="Nauru">Nauru</option>
          <option value="Nepal">Nepal</option>
          <option value="Netherlands">Netherlands</option>
          <option value="Netherlands Antilles">Netherlands Antilles</option>
          <option value="New Caledonia">New Caledonia</option>
          <option value="New Hebrides">New Hebrides</option>
          <option value="New Zealand">New Zealand</option>
          <option value="Nicaragua">Nicaragua</option>
          <option value="Niger">Niger</option>
          <option value="Nigeria">Nigeria</option>
          <option value="Niue">Niue</option>
          <option value="Norfolk Island">Norfolk Island</option>
          <option value="Northern Mariana Islands">Northern Mariana Islands</option>
          <option value="Norway">Norway</option>
          <option value="Oman">Oman</option>
          <option value="Pacific Islands (Trust Territory)">Pacific Islands (Trust Territory)</option>
          <option value="Pakistan">Pakistan</option>
          <option value="Palau">Palau</option>
          <option value="Palestine">Palestine</option>
          <option value="Panama">Panama</option>
          <option value="Panama Canal Zone">Panama Canal Zone</option>
          <option value="Papua New Guinea">Papua New Guinea</option>
          <option value="Paraguay">Paraguay</option>
          <option value="Peru">Peru</option>
          <option value="Philippines">Philippines</option>
          <option value="Pitcairn">Pitcairn</option>
          <option value="Poland">Poland</option>
          <option value="Portugal">Portugal</option>
          <option value="Puerto Rico">Puerto Rico</option>
          <option value="Qatar">Qatar</option>
          <option value="Reunion">Reunion</option>
          <option value="Romania">Romania</option>
          <option value="Russian Federation">Russian Federation</option>
          <option value="Rwanda">Rwanda</option>
          <option value="Saint Barthélemy">Saint Barthélemy</option>
          <option value="Saint Helena, Ascension and Tristan da Cunha">Saint Helena, Ascension and Tristan da Cunha</option>
          <option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option>
          <option value="Saint Lucia">Saint Lucia</option>
          <option value="Saint Martin (French part)">Saint Martin (French part)</option>
          <option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option>
          <option value="Saint Vincent and the Grenadines">Saint Vincent and the Grenadines</option>
          <option value="Samoa">Samoa</option>
          <option value="San Marino">San Marino</option>
          <option value="Sao Tome and Principe">Sao Tome and Principe</option>
          <option value="Saudi Arabia">Saudi Arabia</option>
          <option value="Senegal">Senegal</option>
          <option value="Serbia">Serbia</option>
          <option value="Serbia and Montenegro">Serbia and Montenegro</option>
          <option value="Seychelles">Seychelles</option>
          <option value="Sierra Leone">Sierra Leone</option>
          <option value="Singapore">Singapore</option>
          <option value="Sint Maarten, Dutch part">Sint Maarten, Dutch part</option>
          <option value="Slovakia">Slovakia</option>
          <option value="Slovenia">Slovenia</option>
          <option value="Solomon Islands">Solomon Islands</option>
          <option value="Somalia">Somalia</option>
          <option value="South Africa">South Africa</option>
          <option value="South Georgia and the South Sandwich Islands">South Georgia and the South Sandwich Islands</option>
          <option value="South Sudan">South Sudan</option>
          <option value="Southern Rhodesia">Southern Rhodesia</option>
          <option value="Sovereign Base Areas of Akrotiri and Dhekelia">Sovereign Base Areas of Akrotiri and Dhekelia</option>
          <option value="Spain">Spain</option>
          <option value="Sri Lanka">Sri Lanka</option>
          <option value="Sudan">Sudan</option>
          <option value="Suriname">Suriname</option>
          <option value="Svalbard and Jan Mayen">Svalbard and Jan Mayen</option>
          <option value="Sweden">Sweden</option>
          <option value="Switzerland">Switzerland</option>
          <option value="Syrian Arab Republic">Syrian Arab Republic</option>
          <option value="Taiwan, Province of China">Taiwan, Province of China</option>
          <option value="Tajikistan">Tajikistan</option>
          <option value="Tanzania, United Republic of">Tanzania, United Republic of</option>
          <option value="Thailand">Thailand</option>
          <option value="Timor-Leste">Timor-Leste</option>
          <option value="Togo">Togo</option>
          <option value="Tokelau">Tokelau</option>
          <option value="Tonga">Tonga</option>
          <option value="Trinidad and Tobago">Trinidad and Tobago</option>
          <option value="Tunisia">Tunisia</option>
          <option value="Turkey">Turkey</option>
          <option value="Turkish-Cypriot Administered Area">Turkish-Cypriot Administered Area</option>
          <option value="Turkmenistan">Turkmenistan</option>
          <option value="Turks and Caicos Islands">Turks and Caicos Islands</option>
          <option value="Tuvalu">Tuvalu</option>
          <option value="Uganda">Uganda</option>
          <option value="Ukraine">Ukraine</option>
          <option value="United Arab Emirates">United Arab Emirates</option>
          <option value="United Kingdom">United Kingdom</option>
          <option value="United States">United States</option>
          <option value="United States Minor Outlying Islands">United States Minor Outlying Islands</option>
          <option value="United States Miscellaneous Pacific Islands">United States Miscellaneous Pacific Islands</option>
          <option value="Upper Volta">Upper Volta</option>
          <option value="Uruguay">Uruguay</option>
          <option value="Uzbekistan">Uzbekistan</option>
          <option value="Vanuatu">Vanuatu</option>
          <option value="Venezuela, Bolivarian Republic of">Venezuela, Bolivarian Republic of</option>
          <option value="Viet-Nam, Democratic Republic of">Viet-Nam, Democratic Republic of</option>
          <option value="Vietnam">Vietnam</option>
          <option value="Virgin Islands (U.S.)">Virgin Islands (U.S.)</option>
          <option value="Virgin Islands, British">Virgin Islands, British</option>
          <option value="Wake Island">Wake Island</option>
          <option value="Wallis and Futuna">Wallis and Futuna</option>
          <option value="West Bank">West Bank</option>
          <option value="Western Sahara">Western Sahara</option>
          <option value="Yemen">Yemen</option>
          <option value="Yemen, Democratic">Yemen, Democratic</option>
          <option value="Zaire">Zaire</option>
          <option value="Zambia">Zambia</option>
          <option value="Zimbabwe">Zimbabwe</option>
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        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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  <div class="mktoFormRow">
    <div class="mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset mktoHasWidth" style="width: 10px;"></div>
      <div class="mktoFieldWrap">
        <div class="mktoHtmlText mktoHasWidth" style="width: 400px;">
          <div><span
              style="box-sizing: border-box; line-height: 1.2; color: #6a6d74; font-family: 'Fira Sans', Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px;">*Required&nbsp;</span>
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          <div><span
              style="box-sizing: border-box; line-height: 1.2; color: #6a6d74; font-family: 'Fira Sans', Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px;">We
              will use your information according to our&nbsp;</span><span
              style="box-sizing: border-box; line-height: 1.2; color: #6a6d74; font-family: 'Fira Sans', Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px;"><span
                style="box-sizing: border-box; line-height: 1.2; color: #00afaa;"><a href="https://legal.here.com/privacy/policy/gb/" target="_blank" style="box-sizing: border-box; color: #00afaa; text-decoration: none;">privacy policy</a>.</span></span>
          </div>
        </div>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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  <div class="mktoFormRow">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap"><label for="mktoOptIn" id="LblmktoOptIn" class="mktoLabel mktoHasWidth" style="width: 420px;">
          <div class="mktoAsterix">*</div>
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div>
        <div class="mktoLogicalField mktoCheckboxList mktoHasWidth" style="width: 420px;"><input name="mktoOptIn" id="mktoCheckbox_32437_0_2_5" type="checkbox" value="yes" aria-labelledby="LblmktoOptIn LblmktoCheckbox_32437_0 InstructmktoOptIn"
            class="mktoField"><label for="mktoCheckbox_32437_0_2_5" id="LblmktoCheckbox_32437_0">I would like to receive relevant updates from HERE Technologies by email.</label></div><span id="InstructmktoOptIn" tabindex="-1"
          class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow">
    <div class="mktoPlaceholder mktoPlaceholdermktoEUHardOptIn"></div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow">
    <div class="mktoPlaceholder mktoPlaceholdermkto_EUDoubleOptIn"></div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow"><input type="hidden" name="CID" class="mktoField mktoFieldDescriptor mktoFormCol" value="" style="margin-bottom: 10px;">
    <div class="mktoClear"></div>
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EV does it: have we reached the tipping point for electric vehicles?
Connected Driving 4 min read 02 September 2022



EV DOES IT: HAVE WE REACHED THE TIPPING POINT FOR ELECTRIC VEHICLES?




AS WORLD EV DAY APPROACHES, THERE ARE SIGNS THAT FLEETS AND INDIVIDUALS ARE
TURNING TO EVS LIKE NEVER BEFORE. HERE360 ASKS WHY, AND WHAT'S NEXT.

Have you noticed something? Depending on where you live, there are more and more
electric vehicles (EVs) appearing on the streets. Not only are consumers opting
for them as a vehicle of choice, but fleets for big names such as Amazon and
Walmart are increasingly going electric.

If this is something you have spotted, then the numbers back it up. Nearly 10%
of global car sales were electric in 2021, according to the International Energy
Agency (IEA). This was four times the share in 2019 and brought the total number
of EVs on our roads up to 16.5 million.

Meanwhile, electric vehicles will grow from 0.7% of the global light-duty
vehicle (LDV) fleet in 2020 to 31% in 2050, reaching 672 million EVs, predicts
the US Energy Information Administration (EIA). Manufacturers such
as Daimler and Volvo have set ambitious targets for electrification by 2030.

“When EVs first came onto the scene, range anxiety and inadequate charging were
big issues, but a lot of that has been solved now," said Ronak Amin, Product
Marketing Manager for Connected Driving at HERE. He also highlighted the greater
choice available to consumers.

Even American drivers, often drawn to bigger vehicles such as SUVs and pickup
trucks, can choose from a Lucid Air, Mustang Mach E or Rivian pickup truck if
they want. Gone are the days of a limited selection of high-end or small, light
electric cars.



Car models like the Lucid Air Stealth have changed consumer perception of EVs.

Image credit: Lucid Motors

“I think the dynamic has really shifted and the costs have rationalized," Amin
said. “The portfolio mix has helped drive sales, as cheaper models are now
available. For example, the Tesla Model S was expensive for many, but the Model
3 has been an entry point for new consumers."

Five times more new EV models were available in 2021 than in 2015, increasing
the attractiveness for purchasers. The number of EV models available on the
market is around 450, according to the IEA.

Cheaper batteries, government incentives such as tax breaks, and consumer
confidence have all led to what Bloomberg described as the tipping point for
mass adoption of EVs, at least in the US. And while fuel prices will likely not
always be this high, it “cannot hurt", Amin said, that EVs are cheaper to power
in many locations.

For fleets operating on low margins, lower maintenance costs are appealing. EVs
are more fuel-efficient and generally cheaper to run, plus many drivers report a
smoother driving experience. Annual tax and maintenance costs are estimated to
be 49% lower than for ICE models in the UK alone.

As sustainability increasingly becomes front of mind for investors and
shareholders, logistics and retailer companies seek to boost their reputation by
investing in EVs.



Read more: Why it's back to the future for EVs

 


STREETS AHEAD?

Sounds like good news for EVs? It is, but there are still obstacles that must be
overcome before mass adoption is a reality everywhere.

The International Energy Agency (IEA) says that more needs to be done to meet
2030 and 2050 targets. Charging infrastructure might not be an issue for people
who charge a second EV at home, but improvements are needed particularly for
heavy-duty vehicles, which today have higher up-front costs than their
diesel-powered equivalent. Electric heavy-duty vehicles have only really taken
off at scale in China thus far.

The IEA says charging at home and workplace are likely to supply much of the
demand overall, but the number of public chargepoints still needs to expand
ninefold and reach over 15 million units in 2030 to meet the levels envisaged
and provide consumers with adequate and convenient coverage. There is also wide
variation between nations regarding charging infrastructure.

On top of that, supply chain issues have affected some parts needed for EVs.
However, as Amin pointed out, these may be ironed out in the medium to
long-term, as technology for batteries especially develops and opportunities to
diversify are found.

If you haven't thought about going electric yet, it might just be time to get
switched on.


BETH MCLOUGHLIN


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BETH MCLOUGHLIN





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