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 * Home
 * About Us
   * Our Story
   * Our Values & Milestones
   * Leadership
     * Our Board of Directors
     * Our Management Team
     * Our Heads of Division
   * Corporate Structure
   * Corporate Governance
   * Achievements
 * News & Announcements
   * Press Releases
 * Investor Relations
   * Overview
   * Corporate Info
     * Business Model
     * Corporate Information
   * Corporate Updates
     * Financial Calendar
     * Exchange Filings
     * Circulars & Prospectuses
     * Investor Presentations
     * Analyst Reports
   * Financials
     * Statement of Comprehensive Income
     * Statement of Financial Position
     * Quarterly Reports
     * Key Financial Ratios
     * Annual Reports
     * Dividend History
   * Contact Investor Relations
 * Careers
 * Contact Us

Menu
 * Home
 * About Us
   * Our Story
   * Our Values & Milestones
   * Leadership
     * Our Board of Directors
     * Our Management Team
     * Our Heads of Division
   * Corporate Structure
   * Corporate Governance
   * Achievements
 * News & Announcements
   * Press Releases
 * Investor Relations
   * Overview
   * Corporate Info
     * Business Model
     * Corporate Information
   * Corporate Updates
     * Financial Calendar
     * Exchange Filings
     * Circulars & Prospectuses
     * Investor Presentations
     * Analyst Reports
   * Financials
     * Statement of Comprehensive Income
     * Statement of Financial Position
     * Quarterly Reports
     * Key Financial Ratios
     * Annual Reports
     * Dividend History
   * Contact Investor Relations
 * Careers
 * Contact Us


THE LEADING RETAILER IN CONSUMER ELECTRONICS

With over 120 stores across Malaysia, we offer our customers a unique shopping
experience with the widest choice of consumer electronic products available in
the country.


FROM SHOPHOUSE TO POWERHOUSE

The Senheng® story started in a modest shophouse in Pandan Jaya in 1989. Through
the dedication of our founders, we became the largest electronics store in the
country by 1998, and today we are a model for homegrown businesses up and down
the country.

DISCOVER THE SENHENG STORY



OUR ACHIEVEMENTS

Driven on by our promise of being Different… Truly Different®, the Senheng® name
has become a byword for reputable and trustworthy products, excellent service
standards and a leading employer and developer of talent.

Here are some of the major accolades we have collected over the years.


WINNING AT THE STAR OUTSTANDING BUSINESS AWARDS (SOBA) 2020


Learn More



LATEST NEWS


MALAYSIANS SPEND MORE TIME SEEKING RAYA DEALS IN 2024 AND SAVE BIG WITH SENHENG

May 2, 2024

Read More »


SENHENG PARTNERS WITH HUAWEI AND APULSAR TECHNOLOGIES TO ACCELERATE MALAYSIA’S
TRANSITION TO ELECTRIC VEHICLES WITH NEW EV CHARGER

March 22, 2024

Read More »


SENHENG BECOMES AUTHORISED RETAILER OF STARLINK TO ENHANCE HIGH-SPEED INTERNET
ACROSS MALAYSIA

March 15, 2024

Read More »


THE FIRST GRAND SENQ IN EAST MALAYSIA, NOW OPEN AT BINTANG MEGAMALL, MIRI! 

November 2, 2023

Read More »


SENHENG ACQUIRES CENTRAL DISTRIBUTION CENTRE FOR RM75.8 MILLION TO ENHANCE
OMNICHANNEL OPERATIONS

September 25, 2023

Read More »


FRIM, SENHENG COLLABORATE IN GENETIC CONSERVATION OF SYNCHRONOUS FIREFLIES

August 30, 2023

Read More »
Read More



HAVE AN ENQUIRY?


DROP US A LINE

Contact Us

ABOUT US

From a tiny consumer electronics shop to the largest electronics chain store in
Malaysia, Senheng® has gained its sterling reputation by prioritising
progressive, forward looking and innovative touches.

CONTACT INFORMATION

 * Phone: +60 16 299 1398
 * WhatsApp: +60 16 299 1398
 * Email: ccc@senheng.com.my

Copyright@2022 SENHENG NEW RETAIL BERHAD 202101019079 (1419379-T) ALL RIGHT’S
RESERVED

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