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HomeHow To Install Podder
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Podder Connect
Podcast growth community

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Like Google Analytics but for podcasts

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Maximize Brand Exposure with Targeted Show Interviews

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3X YOUR
PODCAST IN


2


M


O


N


T


H


S

Unlock growth-oriented action points with our intelligent analytics.

Start now




Trusted by




INSIGHTS THAT DRIVE SUCCESS.

In-Depth Demographics

We provide you with all the fundamental demographics and an additional 13
in-depth demographics, including education level, home size, income, home
ownership, savings, and more, to help you gain a better understanding of your
listeners.


Audience Personality

We analyze the sentiment of your reviews using AI to identify your audience's
personality traits based on "The Big 5" personality traits. Using this
information, we offer personalized recommendations to help enhance your show.


Advanced Downloads Charts

We break down your performance by country, episodes, players, and devices, and
provide you with easy-to-read comparison charts to track your progress
week-over-week and month-over-month.


Buying Intent

Buying intent is data signals gathered from companies’ online research and
activity that indicates their interest in buying specific products or services.


Weekly Email Reports

Our weekly email reports provide you with a high-level overview of your
podcast's performance, highlighting key data changes for the past seven days.
With this feature, you can stay up-to-date on your progress without having to
log in to Podder regularly.


Custom Reporting

With our custom reporting feature, you can create personalized reports on your
podcast's performance, using all available data in Podder. You can also share
reports with advertisers through direct private links, which you can disable at
any time for added security and control.


Rankings

Track the evolution of Apple Chart rankings per category & country over time.
Spot new chart entrances and act upon it.


Interests

Curious what your podcast listeners are interested in? Our Interests chart will
show you just that.

Get a quick demo tour today!
Book a Demo Tour

No Strings Attached




NOT ONLY FOR INDIVIDUAL
PODCASTS.

We've got something for everyone in the podcasting world! Whether you're an
advertiser podcast hosting provider, network, or an individual show, we've got
you covered.

INDIVIDUAL SHOWS

GROW YOUR SHOW 2X FASTER!

Podder helps you understand your audience, improve engagement, and attract new
listeners for the growth of your podcast.

PODCAST NETWORKS

ANALYZE 100S OF SHOWS AT ONCE

Gain valuable insights, identify cross-collaboration opportunities, and optimize
performance, and ultimately increase audience engagement and revenue.

PODCAST HOSTING PROVIDERS

ENRICH YOUR USERS DATA

White-label our data to offer added value to your customers and stand out among
competitors.

PODCAST ADVERTISERS

PLAN YOUR CAMPAIGN

Access verified and enriched data to discover new shows, optimize your
advertising campaigns, and maximize ROI.

powered by Podder


WHITE-LABEL OUR DATA
TO YOUR DASHBOARD

Via API

Podder's white-labeling services for client data on your dashboard can both
enhance your brand recognition and provide an upsell opportunity, helping you
differentiate from competitors and generate additional revenue.

Book a Call



GROW PODCASTS WITH CONFIDENCE.

Visualized data for you to review actionable insights.

SOLVE PROBLEMS


EVOLUTIONARY DATA ACROSS ALL YOUR SHOWS.

Spot trends, find opportunities and understand your progress with evolutionary
data for all your metrics.


CLOSE DEALS


COMPELLING DATA TO SHOW ADVERTISERS.

Close advertising deals with compelling data from your shows and audiences.


PEAK PERFORMANCE


RELIABLE DATA INSIGHTS TO MAKE WISE BUSINESS MOVES.

Through more than 2M+ data points we enable shows to take informed actions that
result in positive business outcomes. Confidently pursue your business
objectives.


INSIGHTS


PERSONA GENERATION


Podder Insights will automatically generate a persona card of your audience to
add to your media kit. It updates automatically with every download your show
receives.




FEATURED QUOTE

“Understanding what my audience values is crucial for crafting my episodes, and
it helps me balance my own creative preferences with material that keeps
listeners engaged and attracts new followers and subscribers.”

Maya Prohovnik




PRICING

All plans come with a free, 30-day trial of Podder Pro - no credit card
required. Upgrade at the end of the trial or continue using Podder for Free
forever.

Yearly 20% OFF

Monthly
Plan
GREAT VALUE


INDIE

$
9.90
12.90
Show/month
30-day free trial. Upgrade or use Podder for free forever after trial.


 * Weekly email reports

 * AI generated audience persona

 * Audience demographics

 * Audience personality

 * Listeners location heatmap

 * Access to Podder Connect

 * Reviews tracking

 * Downloads tracking

 * Apple charts rankings tracking

Try for free

No card required

Plan
BEST SELLER


PRO

$
19.90
24.90
Show/month
30-day free trial. Upgrade or use Podder for free forever after trial.


 * All in Indie plus:

 * Custom reporting tool

 * Audience buying intent

 * Audience interests

 * Priority support

 * Access to beta features

 * Advanced filtering (coming soon)

 * Audience explorer (coming soon)

 * Competitive intelligence (cooming soon)

Try for free

No card required

Plan
CUSTOM


ENTERPRISE

Custom
White labelling, custom solutions, enterprise pricing, etc. We do it all!


 * All in Pro plus:

 * Dedicated account manager

 * API Access

 * Bulk onboarding

 * Tailored reporting

 * White labelling

 * Custom solutions

 * Vote for upcoming feature releases

 * Need something else? Let's chat

Contact us

No card required


FREQUENTLY ASKED QUESTIONS

Everything you need to know so you can use Podder like a pro!


WHAT IS PODDER INSIGHTS?

Podder is a podcast analytics platform that focuses on "translating" data into
actionable business insights. We are unique as we combine 1st, 2nd and 3rd party
data with the help of smart algorithms. This allows us to provide the most
in-depth insights about a podcast audience throughout the industry.

Our final product is not merely a dump of data, but a hard-working part of the
podcasting business.


IS MY DATA SAFE?

We take your data security very seriously. Our servers are housed in a
first‑class, ISO 27001 and PCI DSS certified data center. We guarantee that our
applications are always up to date and all the latest security patches have been
installed. We also use SSL encryption for all our subscription plans.


I HAVE ANOTHER QUESTION.

We'd love to answer any question! Shoot us an email at hello@podderapp.com and
we'll get back to you.


HOW DOES PODDER INSIGHTS WORKS?

Once you sign up for Podder you will have to add a prefix to your RSS feed.

We currently support 4 podcast hosting platforms. They all provide a way to add
your prefix to your episode audio file URLs automatically. (Transistor,
OmnyChannel, Megaphone, SounderFM)

Most hosting providers provide the functionality to a prefix even if they are
not listed here. If you are using a hosting provider that doesn't allow you to
add a prepend, please reach out to us (hello@podderapp.com). We'll contact the
provider and help you with setting it up.*Currently we don't support Acast and
Anchor.


IS PODDER GDPR COMPLIANT?

We are compliant with the European General Data Protection Regulation (GDPR),
enforceable from 25th May 2018. Our services engage users from the European
Union. As per GDPR requirements and standards, we are committed to keep our EU
customers’ data protected and safeguard their rights.


THEY TRUST US

You Are A Lawyer Podcast

Interview podcast showcasing lawyers' fearless career changes and extraordinary
lives.

Explore Show
What Fresh Hell

Comedy podcast on the hilarious struggles of parenting, featuring interviews.

Explore Show
Vende tu casa en tiempo récord

Weekly podcast sharing home staging and decoration techniques for home selling
in

Explore Show
Things I Learned Last Night

Podcast exploring various topics and sharing fascinating insights.

Explore Show
The future of the workspace

Exploring modern workspace trends from HR, recruitment, and management
perspectives.

Explore Show
The Tech Exec Podcast with Aviv Ben-Yosef

Quick leadership tips for technical executives in startups.

Explore Show
The Sleep Is A Skill Podcast

Conversations with industry leaders on practical sleep improvement strategies.

Explore Show
The Gigantic Adventures of Jeff and Simon

Family-friendly actual play podcast about Jeff and Simon's adventures.

Explore Show
Startuprad.io

English podcast covering German-speaking startup scene with news & interviews.

Explore Show
Should you be here?

This could be your show! Sign up for Podder now

Sign Up
Salad With a Side of Fries Nutrition & Wellness

Wellness and weight loss podcast debunking myths and discussing modalities.

Explore Show
Public Relations Review Podcast

Award-winning podcast discussing public relations topics and issues with
experts.

Explore Show
Pipeline Meeting

Short weekly interviews on sales-focused B2B marketing trends.

Explore Show
Parenting in Real Life

Parenting humor podcast for fun-filled family moments, simple joy tips.

Explore Show
My Amazing Woman

Romantic superhero action comedy podcast following the life of a couple.

Explore Show
Meredith for Real Podcast

Less canceling. More curiosity. Explore social science outside the algorithm.

Explore Show
Leadership Lessons From The Great Books

Podcast exploring leadership best practices using insights from classic
literature.

Explore Show
Join Podder Today

2x Your Podcast Growth With Podder.

Sign Up
Human Thesaurus Podcast

Diverse conversations, personal stories, insightful perspectives, humor, human
connections.

Explore Show
Full Circle Podcast

Weekly Gaming Podcast

Explore Show
English Learning for Curious Minds

Interesting and informative English learning podcast with interactive
transcripts and subtitles.

Explore Show
Empathy to Impact

Inspiring student stories of learning and community impact.

Explore Show
Dear Watchers

Weekly comic book podcast exploring alternate universes and multiverses.

Explore Show
BlueDeck: Independent Music

A weekly podcast featuring an eclectic, uplifting mixture of music from today's
most exciting independent artists.

Explore Show
Beyond 8 Figures

Entrepreneurship podcast featuring honest conversations on scaling businesses to
$10M+

Explore Show

Testimonials


Podder has been a game changer for us. We've been podcasting for about 5 years
now. One of the biggest challenges has always been figuring out who our audience
really was.

Podder gives us a GDPR compliant way to know who our listeners are. We now know
what their interest are, their education level and all that nitty-gritty stuff
that advertisers really want to know. This helps us a ton when we are out there
trying to sell our show for ad spots.

So, if you are podcaster, you need to get Podder. It's an amazing tool, easy to
use, the team is and the technology is honestly incredible.


Tim Stone

Co-founder @ Space Team Media


Shows

Things I Learned Last Night


I've been thoroughly impressed with the Podder team, in particular how quick
they are to stand up features based on user input.

I worked with Podder for a few months as an informal advisor and think the
product addresses a problem the podcast industry has struggled for years to
solve: podcast creators don't know anything more than the geographic location of
their listeners and this makes marketing podcasts incredibly challenging.

Podder makes reasonable assumptions about listeners based on their geographic
location. This isn't perfect, of course, but it may very well be the best
solution yet offered. 5-stars, well earned.

I would recommend any podcaster looking to gain insights about their listeners
give Podder a chance.


Tanner Campbell

Philosophy Writer at Practical Philosophy


Shows

Practical Stoicism


I'm a podcast creator and publisher who has been in the business since the early
days of podcasting. Data is crucial to me as the more I know about our
listeners, the better content I can create and get ad sponsorship deals easier.

Podder has created a tool that gives me the data I need in a clear way so anyone
on my team to understand. And it's more robust than anything else I've ever
seen.

I really like the persona it creates for our listeners. It reinforces what we
thought about our listeners but sometimes it also tells us we may be off on who
we thought was listening.

I am so excited to see what Podder does next and can't recommend them enough to
anyone who wants to truly understand their audience.


Matty Staudt

President @ Jam Street Media,


Former

Dir. of Content Stitcher, VP Podcasting iHeartRadio.






“Now more than ever, cash is king. Pipe meets this need by providing access to a
new, non-dilutive financing option with the ability to attract and retain
customers through flexible payment options. They say timing is everything, and
Pipe’s time is now.”
Dan Wright
President & COO, DataRobot
"Pitch customers, not investors, and let Pipe convert subscriptions into
instant, dilution-free financing.”
Naval Ravikant
Founder, AngelList
“Pipe is the most founder-friendly, non-dilutive, financing instrument I’ve seen
to date. Pipe supercharges cash flows from multi-year sales contracts, without
any ACV degradation. Further, their versatility with monthly/quarterly payment
terms is a huge plus.”
Gerald Tan
Director of Strategy, Second Measure
"We often risked losing deals by requiring annual upfront payments when
customers wanted to pay monthly. Pipe solves this and allows us to invest more
heavily in our growth. It may easily save us a fundraise.’’
Keith Ryu
CEO, Fountain
"Up until now, SaaS businesses had only two choices: scale fast while accepting
significant debt or dilution, or bootstrap, while accepting less available cash
flow and usually slower growth. Pipe is now the third option: scale without
dilution."
Des Traynor
Co-Founder, Intercom
"Managing cash flow is critical for any SaaS business, and being able to offer
monthly payment terms to customers but get the annual upfront cash flow through
Pipe is a competitive advantage for healthy growth of the company!"
John S. Kim
CEO, Sendbird
"Having overseen thousands of sales and contracting processes during my career,
I instantly saw the value in Pipe’s elegant solution to the payment term vs.
cash flow problem that so many companies face."
Jon Runyan
General Counsel, Okta
“Pipe enables SaaS companies to leverage their most valuable asset: the
recurring revenue streams they’ve built. Through Pipe, companies can augment
fundraising and optimize cash-flow without dilution.’’
Brad Armstrong
VP Business & Corporate Development, Slack
"Pipe is the tool every SaaS founder has been waiting for. It allows SaaS
companies to grow without dilution by financing their SaaS receivables.”
David Sacks
Founder, Yammer
Slide 2 of 9.






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TODAY

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PODCAST GROWTH TACTICS

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#17 - PODCASTERS: WHY YOU SHOULD GATE YOUR BEST CONTENT BEHIND A PAYWALL

Join us as we dive into the controversial topic of paywalls in podcasting.
Discover how strategic paywall implementation can elevate your show's value,
increase engagement, and cultivate a dedicated subscriber base. We explore the
psychological effect of paid content, enticing subscribers with exclusive
insights and samples. Real-world examples and execution strategies offer
valuable insights. Learn how paywalls can set clear expectations, strengthen
your core community, and ultimately enhance your podcast's appeal. Don't miss
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#16 - PODCAST PROMO SWAPS: CONTROVERSIAL OR GENIUS GROWTH TACTIC?

In this episode, we dive deep into the art of promo swaps in the world of
podcasting. Promo swaps offer a powerful way to expand your show's reach and
connect with new, engaged audiences, all without breaking the bank. First, we
break down the promo swap model, explaining how it works and why it's a
game-changer for podcasters. Discover how shows exchange short promo spots and
the mutual benefits of this practice. We'll also share insights from Jordan
Harbinger, who swears by promo swaps as a top organic marketing tactic. But
that's not all. We'll explore the key elements of crafting compelling promo
spots that leave your audience craving more. Learn how to create a strong hook,
craft persuasive descriptions, deliver clear calls to action, and include direct
response links to track your promo's success. To execute promo swaps seamlessly,
you need the right partners. We share best practices for finding shows with
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Promo swaps can be a podcast's secret weapon when executed strategically, and
this episode equips you with the knowledge and tools to make it happen. Tune in
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