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DESIGN THINKING PROGRAM





INCORPORATING HUMAN-CENTRIC INNOVATION

Today’s competitive and dynamic landscape requires re-imagining business
strategies and approaches to innovation. At the heart of your product
development lives the goal of solving an unmet need for your customers. Design
Thinking employs methods and mindsets to promote a human-centered approach. By
effectively leveraging the design thinking framework and embracing human
insights, you can quickly and efficiently create better products and experiences
for your customers.


Download the Design Thinking Brochure


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Go to:
About the Program   –   Enroll Today!   –   Curriculum   –   Instructors

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ABOUT THE DESIGN THINKING PROGRAM

Learn to work collaboratively to solve complex problems while combining creative
and analytical methodology. Develop deep insights, understand human behavior,
articulate design needs, prototype solutions, and test and validate in an
iterate-based process.

The Saint Joseph's College Design Thinking Program is designed by industry
experts for professionals seeking a practical framework for this fast-growing
discipline. From empathizing, defining, ideating, prototyping, testing, and
validating - get ready to roll-up your sleeves and apply your new skills in this
hands-on, interactive course. 




ENROLL TODAY!


8 MODULES ONLINE ($4,995)

Rolling Admission - Start Anytime
 * Self-paced
 * Workbooks, eBooks & all course materials
 * Interactive discussion boards


Register Now



4 DAY IN-PERSON ($4,995)

Currently on Hold - Dates TBD
 * Breakfast & Lunch
 * Workbooks, eBooks & all course materials
 * Round-table discussions


DESIGN THINKING CURRICULUM

Immerse yourself in innovative frameworks and identify the unmet needs of your
customers. Learn new ways to infuse design thinking into your organization's
DNA, encourage creativity, manage complexity, visualize, prototype, test, and
more!

Each module builds your skills and helps you develop your strategies. Gather the
Design Thinking Ultimate Toolkit of more than 60 workbooks, eBooks, team-focused
activities, templates, prototyping tools, assessments, planning guides,
customizable presentations, and culture posters. All to help YOU on your road to
success!

Enjoy this fast-paced course that puts your customer at the center of every
product and process you create.




MODULE 1 - INTRODUCTION TO DESIGN THINKING

Learn a practical definition of Design Thinking and how it's used to solve
business, technology, and social problems across industries.
 * Define design thinking as an effective approach to creative problem-solving.
 * Understand how human-centered design and methodology influence design
   thinking.
 * Review real-world practices and case studies.

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MODULE 2 - DESIGNING FOR EMPATHY

Understand and apply empathy in business environments to discover the value of
empathy-based research and elicitation.
 * Identify effective approaches and tools for research.
 * Design conversations and interviews that honor stakeholders.
 * Frame statements that facilitate problem-solving.

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MODULE 3 - INTRODUCTION TO VISUALIZATION

Discover the most common visualization tools in design thinking and the best
methods for collaborating to explore and understand ideas.
 * Align the right visualizations to the right design thinking tools.
 * Learn the visualization tools that best fit specific challenges.
 * Explore the use of visualization tools in real-life scenarios.

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MODULE 4 - YOUR CUSTOMERS, THEIR JOURNEY

Understand the importance of customer experience-based visualizations. Explore
how they help define customer attributes and their experiences with your
products, services and stakeholders.
 * Create personas that describe stakeholder characteristics.
 * Build journey maps that help define critical moments of truth.
 * Identify the right tools for success measurement in customer experience.

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MODULE 5 - IDEATION IN THE DESIGN THINKING PROCESS

Discover the concept of ideation as a process for developing, communicating and
synthesizing prescriptive ideas to others to solve the right problem.
 * Develop creative processes for developing new ideas.
 * Understand mind-mapping and brainstorming approaches.
 * Learn best practices for ideation workshops.

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MODULE 6 - PROTOTYPING APPROACHES & TOOLS

Uncover potential approaches for prototyping concepts, products and services
that solve problems.
 * Understand low and high-fidelity prototyping.
 * Design approaches for bringing ideas to life.
 * Discuss prototyping approaches and tools.

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MODULE 7 - VALIDATION & TESTING

Leverage previous module knowledge of ideation and prototype design to help
design thinkers properly test and validate ideas and prototypes.
 * Identify methods for researching and validating outcomes.
 * Evaluate recommendations for stakeholder collaboration and participation.
 * Develop considerations for design validation.

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MODULE 8 - IMPLEMENTATION & APPLICATION

Create a plan for implementing design thinking principles and tools at your
organization and for aligning with the ROI of internal projects and
stakeholders.
 * Develop processes for deployment and launch.
 * Explore collaboration methods with stakeholders and success partners.
 * Design plans for applying design thinking at your organization.

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CAPSTONE PROJECT: DESIGN THINKING PORTFOLIO

During the program, you work through projects most important to you and your
company and develop plans to utilize your new skills. As you document each step,
you’ll create your own toolkit and Design Thinking Portfolio to organize your
findings and identify the key actions needed to accomplish your goals for
ultimate success.


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Register Now



DESIGN THINKING INSTRUCTORS

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CAROL BUEHRENS

Carol is the author of ‘Happy RAVING Customers!’ and is a leading CX expert. She
has a wealth of skills and expertise to draw from, constructing customer
experiences for over 30 years for major companies such as Liberty Mutual,
Northrop, McDonnell-Douglas, Bechtel, GE, Mercury Marine, and ICW Group
Insurance Companies.

Carol’s passion for improving customer experience has resulted in numerous
awards, including the prestigious “CX Innovation Award” from the Customer
Experience Professionals Association (CXPA), ICW Group CEO Award, the Liberty
Mutual Star Award, and is listed in the World's Top 30 Customer Service
Professionals.

A Founding Member and Expert Panel Member of the international Customer
Experience Professional Association (CXPA), Carol is also an active member of
the San Diego Customer Experience Special Interest Group (CX SIG), and Professor
at California State University Fullerton and University of California San Diego.

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LISA PERRINE, ED.D., CEO OF CIBOLA SYSTEMS

As an experience designer and communication strategist, Lisa professional career
spans over 30 years and includes more than 1,000 consulting engagements. Her
firm designs and builds places that inspire people to collaborate productively,
learn quickly, and make sound decisions. Unique in their commitment to
co-creation, they use Design Thinking methods to engage end-users in crafting
compelling experiences. Their diverse client list includes the Annenberg
Foundation, Microsoft, Pacific Life and Sony Music.

After earning an undergraduate design degree, she began her career building
prototypes for a small product design studio. In 1991 she became the CEO of
Cibola Systems, and completed her MBA studies at Pepperdine University shortly
thereafter. More recently Lisa earned a doctorate degree in Organizational
Leadership at Pepperdine where her research focused on multidisciplinary teams. 

Coaching Design Thinking workshops and courses is a special joy for Lisa. Many
of these assist nonprofit and civic organizations with specific design
challenges. Her courses have been approved for certification renewal units by
several trade organizations, including the American Institute of Architects,
International Interior Design Association, and AVIXA.

Cibola’s team is committed to supporting the underserved and vulnerable. Lisa
has served on the governing boards of the Orange County United Way, the Girl
Scouts of Orange County, St. Joseph Hoag Health and Mission Hospital. Her
colleagues and she also volunteer our professional services for many Southern
California charities.

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MICHAEL TRUETT

Michael is known for creating, improving and executing collaborative Design
Thinking sessions and Customer Experience frameworks across diverse industries
at different stages of growth. He has worked with companies such as Spotify, The
New York Times, Dow Jones, Tech start-ups, and Telecom providers globally.

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INSTRUCTOR TEAM CONTRIBUTORS


GINA CAPPITTI, LNHA, CEAL, CDP

With over 8 years of healthcare experience, Gina Cappitti, LNHA, CEAL, CDP,
serves as Manager of Workforce Solutions at LeaderStat. Her expertise lies in
long-term care, having managed various facilities including skilled nursing,
rehabilitation, assisted, and independent living communities. Gina spearheads
initiatives to address industry workforce challenges, notably overseeing
LeaderStat’s Medication Aide Certification program. She actively contributes to
professional development in the sector, participating in LeadingAge Ohio’s
Professional Development Committee and serving as faculty for the Ohio Health
Care Association’s Certified Executive for Assisted Living (CEAL) program.
Recognized for her commitment to enhancing the lives of nursing home residents,
Gina was honored with induction into the Marquis Who’s Who in America for
2022-2023. 

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Download the Design Thinking Brochure

Saint Joseph's College
Rensselaer, IN 47978
Phone: 219.866.6000
saintjoe.edu

CONTACT US

Jessica Hobson - Program Manager
Email: jhobson@saintjoe.edu
Phone: 219.208.4990

In partnership with Zschool



 * Design Thinking
 * Transformative Leadership