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AI-POWERED ON-CALL AND


INCIDENT RESPONSE

Beautiful, modern, and Slack-native incident management—from your first alert to
retrospective

Backed by

Watch video
Watch video
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75,000+

incidents managed on Rootly

55%

reduction in repeat
incidents in 90 days

<1 week

to adopt for orgs with
+1,000 users

10 hours

saved per incident on average

81%

reduction in MTTR

75,000+

incidents managed on Rootly

55%

reduction in repeat
incidents in 90 days

<1 week

to adopt for orgs with +1,000 users

10 hours

saved per incident on average

81%

reduction in MTTR

75,000+

incidents managed on Rootly

55%

reduction in repeat
incidents in 90 days

<1 week

to adopt for orgs with
+1,000 users

10 hours

saved per incident on average

81%

reduction in MTTR



The fastest-growing companies trust Rootly



Alerts & Paging

New


ROOTLY ON-CALL

Finally, consolidate on-call and incident response under one roof.

The only multi-cloud on-call solution, period

Seamlessly collaborate in Slack with full context post-page

All your alerts in one place

Rapid onboarding with best practice templates, shadow rotations, and more

A STUNNING MOBILE APP

So beautiful you won’t mind getting paged. ACK, escalate, bypass do not disturb
and more from both iOS and Android

CONFIGURATION WITHOUT THE HEADACHE

Manage schedules, escalations, and PTO aware overrides without the frustration,
all within a beautiful intuitive interface that just makes sense

Migrate from PagerDuty faster than you can write fair pricing

Page beyond just “Services”


INCIDENT
MANAGEMENT

Create
Create
Manage
Manage
Learn

Learn

Not just a page. Rootly helps you orchestrate your incident response.

Create
Create
Manage
Manage
Learn

Learn
Create


KICK OFF INCIDENTS FAST

Automatically jump into a dedicated Slack channel and we’ll provide all relevant
tools and responders in one place. No more paper checklists to even get started

Auto spin up incident Slack channels, Zoom, Jira tickets

Quickly investigate with triage incidents before escalating

Auto-invite and assemble responders in seconds

AI-detected related incidents and suggested next steps

Respond & Manage


AUTOMATED & CONSISTENT RESPONSE

Step-by-step guidance for any incident responder experience. You’ll never wonder
what to do next. Consistency in any incident regardless who runs it.

Collaborate, assign roles, & automate regular updates

Beautiful status pages for effortless communication

Build powerful workflows in seconds from best practice templates or scratch

AI-guided troubleshooting tips, reminders, and nudges to keep incidents moving

Learn


LEARNING FROM INCIDENTS

Every incident is an unplanned investment opportunity. We’ll help you close the
loop and unveil deeper insight, trends, and patterns you might have missed.

Skip copy-pasting forever with automatic incident timelines

Consistent and guided step-by-step retrospective process

AI-generated metrics in seconds built with plain english

AI-generated retrospective docs and forgotten follow-ups





ROOTLY AI

Like having your most experienced engineer in every incident.

Natural language to build instant reports

Troubleshooting guidance and tips
Powerful incident summarization

Related incidents and suggested actions
AI-generated retrospectives

Enterprise-grade privacy

Rootly AI unlocks 91% faster incident resolution.

Learn more 
Learn more 


SPEND LESS TIME FIREFIGHTING
AND MORE TIME BUILDING

Book a demo

Book a demo

What else can Rootly do?



The most popular Terraform provider with >400k downloads


70+ OF YOUR
FAVOURITE TOOLS

Create endless possibilities. Connect to the largest library of integrations
that your team is already using.

View all integrations

View all integrations



WHO WE WORK WITH

We scale with you at every stage of growth, ready when you are, from Series A to
IPO+

WHO WE WORK WITH

Built to be your first incident management process with industry best practices
and batteries included out of the box



HYPER GROWTH

Make incident response your competitive advantage. Introduce more consistency
and start making the process your own



ENTERPRISE

Battle-tested for the most demanding organizations. A perfect balance between
enterprise-grade security, customization, flexibility, and ease of use


Only Rootly is designed to support enterprises deploying more than 5,000 users
while ensuring ease of use.


BUILT FOR


ENTERPRISES

The largest, most regulated, and complex organizations turn to Rootly as the
only enterprise-ready incident management platform

Learn more

Learn more

AWARD-WINNING SECURITY AND GRANULAR RBAC

24/7 GLOBAL SUPPORT AND DEDICATED ACCOUNT TEAM

THE ONLY MULTI-CLOUD REDUNDANT SOLUTION

MULTI-ORG SUPPORT

AWS MARKETPLACE

SOC 2, GDPR, CCPA

BEST-IN-CLASS CUSTOMIZATION AND FLEXIBILITY

ZERO SURPRISE CHANGE MANAGEMENT PROCESS

SSO, SCIM, TERRAFORM, AUDIT LOGS

ANTI-SAAS PARTNERSHIP MODEL


DESIGNED FOR


SIMPLICITY FIRST

Simple, modern, and so easy non-engineers can use it. You are never left
wondering what to do next.

RAPID ONBOARDING

From sign-up to first incident in under 5 minutes. Seriously.

SMART DEFAULTS

Best practices based on how 100’s of customers setup everything from Slack to
Jira and packaged it into opinionated smart defaults.

BUILT-IN TUTORIALS AND GUIDED TRAINING

Let Rootly handle the heavy lifting in educating new incident responders.

BASED ON INDUSTRY BEST PRACTICES

None or hacked together incident management process? Start fresh with
confidence, knowing you are using industry best practices.

Backed by and in partnership with




WHAT OUR CUSTOMERS SAY

Joanne H.

Engineering Director, Reliability Platform, Canva

We no longer need to have engineers maintaining an in-house solution - we could
never catch up to the number of features Rootly was shipping, and the ongoing
operational load was significant.

Scott K.

Engineering Manager, Replit

The single most impressive thing about Rootly is how fast they ship. At times
we’ve reported a bug or feature request only to have it fixed live within 10-15
minutes.

Chris I.

Director of Engineering, Wealthsimple

We started focusing more on dedicated incident management solutions, like
Rootly, FireHydrant, Incident.io, and a few more. In the end, Rootly was the
option that best met our needs while providing the flexibility we needed as a
high growth company.

Enoch L.

Site Reliability Engineer, Bolt

Working with Rootly feels like a partnership; as we continued to use their tool
and found more use cases, our feature requests quickly found their way into (or,
luckily for us, were already in) their backlog.

Verified User

Computer & Network Security

Rootly stood out as having the most number of integrations that are actually
useful. It is simple, easy to use, yet highly customizable to your organization.
We use it every time there is an active incident - in fact, we have made Rootly
the starting point of our organization’s incident response process.

Colin F.

Incident & Problem Manager, Webflow

It provides us with data where there was none, allowed us to standardize our
process, and has increased the automations that let our incident response team
focus on responding and not on managing a third party product.

Joanne H.

Engineering Director, Reliability Platform, Canva

We no longer need to have engineers maintaining an in-house solution - we could
never catch up to the number of features Rootly was shipping, and the ongoing
operational load was significant.

Scott K.

Engineering Manager, Replit

The single most impressive thing about Rootly is how fast they ship. At times
we’ve reported a bug or feature request only to have it fixed live within 10-15
minutes.

Chris I.

Director of Engineering, Wealthsimple

We started focusing more on dedicated incident management solutions, like
Rootly, FireHydrant, Incident.io, and a few more. In the end, Rootly was the
option that best met our needs while providing the flexibility we needed as a
high growth company.

Enoch L.

Site Reliability Engineer, Bolt

Working with Rootly feels like a partnership; as we continued to use their tool
and found more use cases, our feature requests quickly found their way into (or,
luckily for us, were already in) their backlog.

Verified User

Computer & Network Security

Rootly stood out as having the most number of integrations that are actually
useful. It is simple, easy to use, yet highly customizable to your organization.
We use it every time there is an active incident - in fact, we have made Rootly
the starting point of our organization’s incident response process.

Colin F.

Incident & Problem Manager, Webflow

It provides us with data where there was none, allowed us to standardize our
process, and has increased the automations that let our incident response team
focus on responding and not on managing a third party product.

Mark F.

Director of Engineering, Faire

Rootly adds simple automation to incident management without large process
changes

Cory A.

Engineer, Flickr & Smugmug

Rootly has been a great partner to work with from the beginning. Rootly has
always listened to our feedback.

Matthew M.

Senior Site Reliability Engineer, Upstart

With Rootly, incident spin-up time has been reduced from minutes to seconds and
it covers over 90% of our needs. Overall, Rootly is the best tool currently
available in the market.

Karl K.

Incident Engineer, Rush Street Interactive

Rootly has very clear and easy to use guidelines, helpful descriptions and that
enables people with little to no previous experience in Incident Management to
jump straight into creating their first incident!

Shane B.

Site Reliability Engineer, Roller Digital

Rootly allows us to focus on the issue at hand when we have an incident by
removing a lot of the laborious tasks required when resolving an incident.

Verified User

Computer & Network Security

Their customer facing team are all friendly, easy going, and highly responsive.
I would pick Rootly for their people alone.

Mark F.

Director of Engineering, Faire

Rootly adds simple automation to incident management without large process
changes

Cory A.

Engineer, Flickr & Smugmug

Rootly has been a great partner to work with from the beginning. Rootly has
always listened to our feedback.

Matthew M.

Senior Site Reliability Engineer, Upstart

With Rootly, incident spin-up time has been reduced from minutes to seconds and
it covers over 90% of our needs. Overall, Rootly is the best tool currently
available in the market.

Karl K.

Incident Engineer, Rush Street Interactive

Rootly has very clear and easy to use guidelines, helpful descriptions and that
enables people with little to no previous experience in Incident Management to
jump straight into creating their first incident!

Shane B.

Site Reliability Engineer, Roller Digital

Rootly allows us to focus on the issue at hand when we have an incident by
removing a lot of the laborious tasks required when resolving an incident.

Verified User

Computer & Network Security

Their customer facing team are all friendly, easy going, and highly responsive.
I would pick Rootly for their people alone.


RATED THE #1 INCIDENT
MANAGEMENT PLATFORM

View all reviews 
View all reviews 




READY TO GET STARTED?

Book a personalized 1:1 demo with our team or sign up for a 14-day trial.

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