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 * 03-15-24
 * financing the future


HOW AI CAN HELP COMPANIES BETTER DISCLOSE THEIR FINANCIAL INFORMATION


CORPORATIONS COULD USE A CHATBOT THAT DRAWS FROM THE FINANCIAL DISCLOSURES OF
THEIR WEBSITES.

[Photo: VladSt/Getty Images]
 * 
 * 
 * 
 * 

By Benjamin C. Anderson4 minute Read

On Monday, Oracle Corp. announced its quarterly earnings, together with
substantial financial information about its operations, via a conference call
and live webcast. This earnings announcement resulted in an almost 12% increase
in the company’s stock price the following day, with the corporation’s stock
price closing at a record high in part due to increased demand for services
underpinning widespread use of artificial intelligence.




Corporate financial information is for everyone. The information disclosed in
financial statements should not be the purview of a small class of individuals
who scry from indecipherable bones tossed forth by publicly traded corporations
a few times a year. If companies use generative AI to disclose financial data,
the resulting information can be less opaque, more accessible, and rewritten in
ways suitable for the audience requesting it.

Everyone, except perhaps someone seeking to perpetuate or hide fraud, benefits
from greater transparency. Markets respond more effectively to vital information
such as earnings, and the public is better able to hold leaders accountable for
their actions. Companies’ market values better track their underlying
fundamentals, and individual investors are less likely to be misled when
information is more transparent and understandable.

For example, corporations could use a chatbot that draws from the publicly
announced financial disclosure on the investor relations section of their
website (and which is already machine-readable due to the use of XBRL, a
programming language that allows for the easy exchange of business information).
Current and potential investors could ask simple questions, such as “How well
did Oracle Corp. do this year?” and the chatbot could respond with simple
information such as its recent stock price changes, its earnings, and how the
earnings compared to the prior year. Investors could ask questions about the
corporation’s underlying risks and the bot could respond with a distilled form
of the risks and uncertainties disclosure in the corporation’s Management’s
Discussion and Analysis.



With a corporate financial information chatbot driven by generative AI,
investors could ask this bot questions about the company’s financial situation
and it could provide information—based on the underlying company’s financial
statements—answers and analysis in a manner appropriate to the user’s
self-identified comfort and level of training in financial information.

All the underlying information and traditional financial statements should still
be there for anyone to download and peruse. However, this would make the same
information available to a wider audience and more effectively disseminate this
information to a broader audience and vastly increase equity of accessibility to
this information.

Current financial disclosure is also more robotically written than generative AI
would create. Financial statement notes are full of boilerplate disclosure
copy-pasted from one year to the next. This harms financial statement users by
increasing opacity and, given limited processing costs of analyzing disclosure,
imposes greater barriers to everyday users effectively utilizing the information
in these reports.

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There are currently other ways in which this information can be distilled for
the everyday reader. However, these are generally behind various types of
paywalls and require expensive subscriptions to access. Financial analysts
create reports providing detailed investment advice, but these reports are
primarily available only for large institutional investors.

Furthermore, those who write these reports are often subject to various biases
or varying incentives, such as to drive sales of certain companies’
stocks. Instead, standard setters, such as the Financial Accounting Standards
Board, could rely on academic research to identify key important measures and
descriptors that bound an algorithm to describe companies’ performance for a
period requested. Further, these tools can be interactive and tie answers to
questions that users of financial statements often have to help better guide
their investment decisions.

While risks are certainly present in the use of generative AI in the finance
function, these risks are no greater to the bias, opaqueness, and cybersecurity
risks that companies already embedded within traditional financial statement
creation and disclosure face. These bots need to follow the same guidelines and
principles that underpin the rest of the financial statement
concepts—particularly that the information must be complete, unbiased, and free
from error to be represented faithfully. Such tools are already on the verge of
being provided by a multitude of third parties: Would it not be better for such
tools to be created in a way that is regulated and guided by the same reporting
principles as traditional financial disclosure?



It is true that some of this could be costly up front, particularly to smaller
businesses. However, the efficiency gains within a company’s own finance
function through the implementation of generative AI would quickly outweigh the
up-front costs of implementation.

Further, the implementation of generative AI in the finance function would also
allow those accountants and finance professionals to focus away from the
mechanical aspects of financial disclosure that are largely already automated to
focusing on value-added analysis on determining disclosure and reported amounts
that rely on greater amounts of discretion.

It’s vital for leaders to be proactive in creating standards that guide the
creation of tools that benefit everyone before there is a proliferation of
unregulated tools. With automated and chatbot-driven financial disclosure,
financial statement information will be more equitable and accessible, and will
result in efficiency gains for corporations and financial markets.



A weekly newsletter that makes sense of the rapidly evolving world of generative
AI

Privacy Policy

ABOUT THE AUTHOR

Benjamin C. Anderson is an associate professor of accounting at San Jose State
University and a public voices fellow with The OpEd Project.

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EXPLORE TOPICS

Artificial Intelligence
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Financing the Future
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ConsentLegitimate interesthelp_outline


MAGNITE, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RATEGAIN ADARA INC

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more




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Consent


SIFT MEDIA, INC

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses

more




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Consent


RAKUTEN MARKETING LLC

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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LUMEN RESEARCH LIMITED

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Browsing and interaction data

more




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Legitimate interesthelp_outline


AMAZON AD SERVER

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


OPENX

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


YIELDLAB (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy
choices, Browsing and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session.


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Consent


ROKU ADVERTISING SERVICES

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


SIMPLIFI HOLDINGS LLC

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Precise location data, IP
addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PUBMATIC, INC

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more

Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


COMSCORE B.V.

Cookie duration: 720 (days).

Data collected and processed: Device identifiers, Device characteristics,
Authentication-derived identifiers, IP addresses, Probabilistic identifiers,
Privacy choices, Browsing and interaction data, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


FLASHTALKING

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles

more




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Consent


SHARETHROUGH, INC

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


PULSEPOINT, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


SMAATO, INC.

Cookie duration: 21 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


SEMASIO GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, IP addresses, Privacy choices,
Browsing and interaction data

more

Cookie duration resets each session.


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Consent


CRIMTAN HOLDINGS LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session.


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ConsentLegitimate interesthelp_outline


GENIUS SPORTS UK LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles

more

Cookie duration resets each session.


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Consent


CRITEO SA

Cookie duration: 390 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADLOOX SA

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Browsing and
interaction data

more

Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


BLIS GLOBAL LIMITED

Cookie duration: 400 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


LOTAME SOLUTIONS, INC

Cookie duration: 274 (days).

Data collected and processed: Device identifiers, Device characteristics,
Authentication-derived identifiers, IP addresses, Probabilistic identifiers,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


LIVERAMP

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


GROUPM UK LIMITED

Cookie duration: 395 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SONOBI, INC

Cookie duration: 60 (days).

Data collected and processed: Device identifiers, Non-precise location data, IP
addresses

more




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LOOPME LIMITED

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data, Users’ profiles,
User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


DYNATA LLC

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ASK LOCALA

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


NEAR INTELLIGENCE

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy
choices, Browsing and interaction data, Users’ profiles

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


DOUBLEVERIFY INC.

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Probabilistic identifiers, Privacy choices, Browsing and
interaction data

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


BIDSWITCH GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


IPONWEB GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


NEXTROLL, INC.

Cookie duration: 183 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data, Users’ profiles, User-provided data

more

Cookie duration resets each session.


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Consent


TEADS FRANCE SAS

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Privacy
choices, Browsing and interaction data, Users’ profiles

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


STRÖER SSP GMBH (SSP)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Privacy
choices, Browsing and interaction data, Users’ profiles

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OS DATA SOLUTIONS GMBH & CO. KG

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Privacy
choices, Browsing and interaction data, Users’ profiles, User-provided data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


PERMODO GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data, Users’ profiles

more

Uses other forms of storage.


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Consent


PLATFORM161 B.V.

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


MEDIA.NET ADVERTISING FZ-LLC

Cookie duration: 2190 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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ADACADO TECHNOLOGIES INC. (DBA ADACADO)

Cookie duration: 365 (days).

Data collected and processed: Non-precise location data, IP addresses, Privacy
choices, Browsing and interaction data

more

Cookie duration resets each session.


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Consent


BASIS GLOBAL TECHNOLOGIES, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Privacy choices, Browsing and interaction data,
Users’ profiles

more

Cookie duration resets each session.


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SMADEX, S.L.U.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Privacy
choices, Users’ profiles, User-provided data

more

Cookie duration resets each session.


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Consent


BOMBORA INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


EASYMEDIA GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session.


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Consent


YIELDMO, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles

more

Cookie duration resets each session.


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Consent


REMERGE GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Browsing and interaction data

more

Uses other forms of storage.


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ADVANCED STORE GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


MAGNITE CTV, INC.

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data

more




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ConsentLegitimate interesthelp_outline


DELTA PROJECTS AB

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more




View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


USEMAX ADVERTISEMENT (EMEGO GMBH)

Cookie duration: 365 (days).

Data collected and processed: Users’ profiles

more

Cookie duration resets each session.


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Consent


EMETRIQ GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


PUBLICIS MEDIA GMBH

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


M.D. PRIMIS TECHNOLOGIES LTD.

Cookie duration: 25 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Privacy
choices, Browsing and interaction data, User-provided data

more




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ConsentLegitimate interesthelp_outline


ONETAG LIMITED

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


CLOUD TECHNOLOGIES S.A.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


SMARTOLOGY LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


IMPROVE DIGITAL

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session.


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ConsentLegitimate interesthelp_outline


DT EXCHANGE (FYBER MONETIZATION LTD.)

Doesn't use cookies.

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


ADOBE ADVERTISING CLOUD

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, IP addresses, Privacy choices

more




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ConsentLegitimate interesthelp_outline


BANNERFLOW AB

Cookie duration: 366 (days).

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Privacy choices

more




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ConsentLegitimate interesthelp_outline


TABMO SAS

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data, Users’ profiles,
User-provided data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Privacy choices, Browsing and interaction data

more




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Legitimate interesthelp_outline


WIZALY

Cookie duration: 365 (days).

Data collected and processed: Non-precise location data, Device characteristics,
Authentication-derived identifiers, IP addresses, Privacy choices, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


WEBORAMA

Cookie duration: 393 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


JIVOX CORPORATION

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data, Users’ profiles

more

Cookie duration resets each session.


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Consent


SAGE+ARCHER BV

Doesn't use cookies.

Data collected and processed: Non-precise location data

more




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Consent


ON DEVICE RESEARCH LIMITED

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Browsing and
interaction data, User-provided data

more




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Consent


ROCKABOX MEDIA LTD

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Browsing and interaction data

more




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Legitimate interesthelp_outline


MOBFOX US LLC

Cookie duration: 14 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers

more

Cookie duration resets each session.


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Consent


EXACTAG GMBH

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Device characteristics,
Authentication-derived identifiers, IP addresses, Privacy choices, Browsing and
interaction data

more

Cookie duration resets each session.


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Consent


CELTRA INC.

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data, Device
characteristics, IP addresses

more

Uses other forms of storage.


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Consent


MAINADV SRL

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data, User-provided data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


GEMIUS SA

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Device characteristics,
Privacy choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


INMOBI PTE LTD

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Browsing and interaction data, Users’ profiles, User-provided data

more

Uses other forms of storage.


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Consent


THE KANTAR GROUP LIMITED

Cookie duration: 914 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


NIELSEN MEDIA RESEARCH LTD.

Cookie duration: 120 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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SOLOCAL SA

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy
choices, Browsing and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


PIXALATE, INC.

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Browsing and interaction data

more




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Consent


ORACLE ADVERTISING

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


NUMBERLY

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Cookie duration resets each session.


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Consent


AUDIENCEPROJECT APS

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


DEMANDBASE, INC.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data, Users’ profiles,
User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


EFFILIATION / EFFINITY

Cookie duration: 2 (days).

Data collected and processed: Device characteristics

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


SEENTHIS AB

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses

more




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COMMANDERS ACT

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses

more




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Consent


TRAVEL AUDIENCE GMBH

Cookie duration: 397 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Browsing and interaction
data, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


HUMAN

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


ADLUDIO LTD.

Doesn't use cookies.

Data collected and processed: Device characteristics

more




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Consent


BLENDEE SRL

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


INNOVID LLC

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session.


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PAPIRFLY AS

Doesn't use cookies.

Data collected and processed: Device characteristics

more




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NEUSTAR, INC., A TRANSUNION COMPANY

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Probabilistic identifiers, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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VERVE GROUP EUROPE GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Privacy choices, Browsing and interaction data,
Users’ profiles, User-provided data

more

Uses other forms of storage.


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OTTO (GMBH & CO KG)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses, Privacy choices,
Browsing and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Privacy choices, Browsing
and interaction data, Users’ profiles, User-provided data

more

Cookie duration resets each session.


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LOCALSENSOR B.V.

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy choices

more

Uses other forms of storage.


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ONLINE SOLUTION

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data, Users’ profiles,
User-provided data

more

Cookie duration resets each session. Uses other forms of storage.


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RELAY42 NETHERLANDS B.V.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Probabilistic identifiers, Privacy choices, Browsing and interaction
data, Users’ profiles, User-provided data

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GP ONE GMBH

Cookie duration: Uses session cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Privacy choices, Browsing and interaction data, User-provided data

more

Uses other forms of storage.


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THE MEDIAGRID INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Probabilistic
identifiers, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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MINDTAKE RESEARCH GMBH

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Probabilistic identifiers, Browsing and interaction data, Users’
profiles

more

Uses other forms of storage.


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CINT AB

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Privacy choices, Browsing and interaction data

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GOOGLE ADVERTISING PRODUCTS

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Uses other forms of storage.


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GFK GMBH

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles, User-provided
data

more

Uses other forms of storage.


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REVJET

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data, IP
addresses, Privacy choices, Users’ profiles

more

Cookie duration resets each session.


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PROTECTED MEDIA LTD

Doesn't use cookies.

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Probabilistic identifiers, Browsing and interaction data

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CLINCH LABS LTD

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses, Probabilistic identifiers, Privacy
choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session.


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ORACLE DATA CLOUD - MOAT

Doesn't use cookies.

Data collected and processed: Non-precise location data, IP addresses

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HEARTS AND SCIENCE MÜNCHEN GMBH

Cookie duration: 60 (days).

Data collected and processed: IP addresses

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Cookie duration resets each session.


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AMAZON ADVERTISING

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data, Users’ profiles

more

Cookie duration resets each session. Uses other forms of storage.


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MOLOCO, INC.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses

more

Cookie duration resets each session. Uses other forms of storage.


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ADTRIBA GMBH

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Authentication-derived identifiers, IP addresses,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


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OBJECTIVE PARTNERS BV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers

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Cookie duration resets each session.


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ENSIGHTEN

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


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MOBKOI LTD

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Privacy choices

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EBAY INC

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, IP addresses, Privacy
choices

more




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BYTEDANCE PTE. LTD.

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Probabilistic identifiers, Privacy choices

more

Uses other forms of storage.


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HURRA COMMUNICATIONS GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Authentication-derived
identifiers, IP addresses, Probabilistic identifiers, Browsing and interaction
data

more

Cookie duration resets each session.


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MARKETING SCIENCE CONSULTING GROUP, INC.

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DENTSU

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SNAP INC.

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KOBLER

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VODAFONE GMBH

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MAGNITE

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