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From black box to open book

IBM’s game-changing approach to AI

Business doesn’t need generative AI that can write poetry. Using an open-source
framework, IBM is enabling more enterprises to create domain-specific models
that incorporate the knowledge they want in order to perform tasks they need.

Among the billions of facts now stored within the vast datasets of the world’s
large language models (LLMs), the events of May 2024 might go down in history as
being pivotal in the evolution of generative artificial intelligence (GenAI).
First, IBM released a family of its most capable Granite code and language
models to the open-source community; then, in partnership with Red Hat, it
launched the InstructLab project to provide a first-of-its-kind,
community-driven approach to LLM development through skills and knowledge
contributions. The combination of these two was a watershed moment when LLMs
became democratized and more transparent. It was the time when barriers to entry
came down for those wishing to shape this future-defining technology. For
enterprises seeking solutions for their own GenAI projects in a dark and
proliferating forest of foundation models, the outlook suddenly became less
opaque and less intimidating.

IBM executives who worked on these initiatives say they were simply responding
to the demand from enterprises. “Everything we put out to the market is driven
by the market,” says Maryam Ashoori, Ph.D., head of product for the watsonx.ai
and watsonx foundation models. This strategy was developed with enterprise in
mind. The combination of IBM’s open-source Granite models with the InstructLab
initiative is a GenAI solution rooted in trust and value. The models are
licensed under Apache 2.0, so enterprises can modify them for their own
commercial purposes. With only 10% of companies having put their own GenAI
solutions into production, many enterprises are wary of the legal and regulatory
risks of working with big, general-purpose LLMs due to the hidden provenance of
the data they have been trained on. “They are very capable models, but they are
black boxes—you don’t have visibility into the datasets that have gone into
them,” says Matt Candy, global managing partner for Generative AI within IBM
Consulting. For many enterprises, that is a critical flaw. “In some highly
regulated industries, it really is a blocker if the model has problems in terms
of the data that went into its training,” Ashoori says. “You can’t go into
production." So, IBM made the decision to create its own model and began
building Granite. “The answer was: ‘Let’s start from scratch and build our
own,’” Ashoori explains. Granite’s developers took “full control over the
training data,” she says, and worked with colleagues at IBM Research to filter
out hate speech, abuse and profanity, and remove any datasets at risk of
copyright breach or pirating. The result is a foundation model trained on
trustworthy, enterprise-ready data and indemnified by IBM.

A new solution

From the outset, Granite was built for business. One-fifth of its original data
comes from the finance and legal domains. “The number one most important
challenge is making sure that there is a clear business return that you are
going to get from applying generative AI,” says Candy. Creating this model
required a shift in mindset from the one that framed the first steps of GenAI,
says Akash Srivastava, chief architect of InstructLab and principal research
scientist at the MIT–IBM Watson AI Lab. Instead of starting by amassing a vast
pool of data, developers must begin by identifying the use cases that their
model is being built to address. “That is how we created InstructLab,” says
Srivastava. “The idea was to write down the tasks that we care about and create
data synthetically for each of those tasks. InstructLab is bringing the
prescriptive paradigm into constructing models.” The biggest LLMs are not
primarily designed for enterprise use cases. “I don’t need a model to be able to
write me poems or help me plan my holiday,” Candy says. “We believe in the
advantages of having smaller code and language models specifically built and
trained for the job at hand.”  What enterprises want, he says, is a GenAI
solution that enables them to make the best use of their own domain-specific
data. “Competitive advantage and differentiation are going to come from the
datasets that exist within the enterprise firewalls—that understanding of your
customers and understanding of product, and the insights that you have as a
company.” IBM created watsonx as an AI and data platform that is built for
business. It enables enterprises to use their own data as they train, validate,
tune and deploy AI systems across the business, with trusted governance
throughout the AI life cycle, from data preparation to model development,
deployment and monitoring.

Built for business

Companies that try to use their proprietary data with closed LLMs can find it
costly, environmentally unfriendly and laborious. InstructLab offers a cleaner
and more cost-effective alternative: Enterprises can use their data to customize
Granite’s open and smaller (7 billion-parameter) model for their own needs.
“That delivers the performance they want for a targeted use case, for a fraction
of the cost,” Ashoori says. The reassurance of IBM indemnification, compliant
model training processes and the inclusion of an Apache 2.0 license are
particularly valuable to innovative enterprise developers, says Srivastava. “One
of the most important things for deploying any technology in business is giving
developers the freedom and peace of mind that their application is going to be
viable within the enterprise setting,” he says. The deployment process is
simplified by InstructLab’s toolkit. “We provide you with tooling that runs on
your laptop, and you can generate synthetic data for your task,” Srivastava
says. “Technically, you don’t even need to be a software engineer. This enables
experts in other fields of science and technology that may not be well-versed in
software to be able to say, ‘Here is what I want this model to do.’”

Lower-COST Deployment

This open and collaborative approach is central to IBM’s philosophy. Last year,
IBM formed the AI Alliance, in partnership with Meta, as an international
community of leading technology developers dedicated to advancing open, safe and
responsible AI. More than 100 organizations have joined.  “We deeply believe in
open innovation and open approaches,” Candy says. “It is a safer way of bringing
AI into the world, and we believe it drives innovation faster.” A recent study
by Stanford University’s Center for Research on Foundation Models identified
Granite as one of the most transparent LLMs in the world. It was the leader in
the Risk Mitigations category, and scored a perfect 100% for transparency in the
Compute, Methods and Model Basics categories. IBM encourages innovation and
collaboration by providing enterprises with access to a mix of open-source and
commercial models from IBM and third-party vendors. “We know that the future of
AI is open,” Ashoori says. The black-box approach of some general-purpose LLMs
is unsuited to the growing spirit of collaboration, says Srivastava, who notes
that “It feels like every engineering process five years from now will be
interfaced through a code model, and it is difficult to see how that level of
innovation happens in a closed company without engaging the bigger developer
community.” IBM Granite models are already proving effective in diverse use
cases. Tennis fans following this year’s Wimbledon championships were able to
access stories on their favorite players via a Catch Me Up feature on the
official app and website, generated by the watsonx.ai GenAI platform in natural
language and tuned to the style and vocabulary of Wimbledon. In another
example, within the highly regulated UK banking sector, IBM has taken its
open-source language model and trained it on the industry’s regulatory framework
to produce a complaints classification tool that can deliver highly accurate and
effective classification and responses. With the help of the open-source
community, IBM is enabling more enterprises to create domain-specific models
that use domain-specific knowledge to perform domain-specific tasks. “IBM has
been the torchbearer of ‘Let’s open it and let’s put it out there,’” Srivastava
says.

The future is open

“This enables experts in other fields of science and technology that may not be
well-versed in software to be able to say here is what I want this model to do.”

“We believe in the advantages of having smaller code and language models
specifically built and trained for the job at hand.”

For more on IBM Granite and InstructLab click here.

The black box approach of some general purpose LLMs is unsuited to the growing
spirit of collaboration.

10%

Only

of companies have put their own GenAI solutions into production

100%

Granite scored a perfect

for transparency by Stanford University

Matt CandyGlobal managing partner for Generative AI, IBM Consulting

Akash SrivastavaChief Architect, InstructLab

$36bn

6X expected market growth by 2030

Top five

LLM developers dominated 2023 market revenue

65%

of firms regularly using GenAI

50%

of digital work expected to be automated in 2025

750m

apps using LLMs by 2025

The Reuters news staff had no role in the production of this content. It was
created by Reuters Plus, the brand marketing studio of Reuters.

PRODUCED BY REUTERS PLUS FOR

Disclaimer: The Reuters news staff had no role in the production of this
content. It was created by Reuters Plus, the brand marketing studio of Reuters.
To work with Reuters Plus, contact us here.

Skip to Main Content
Reuters Plus logo


PRODUCED BY REUTERS PLUS FOR

The Reuters news staff had no role in the production of this content. It was
created by Reuters Plus, the brand marketing studio of Reuters.




Created by Yudhi Restu Pebriyantofrom the Noun Project

50%

of digital work expected to be automated in 2025

From black box to open book

750m

apps using LLMs by 2025






65%

of firms regularly using GenAI



IBM’s game-changing approach to AI 

Top five

LLM developers dominated 2023 market revenue

$36bn

6X expected market growth by 2030




Business doesn’t need generative AI that can write poetry. Using an open-source
framework, IBM is enabling more enterprises to create domain-specific models
that incorporate the knowledge they want in order to perform tasks they need.











Among the billions of facts now stored within the vast datasets of the world’s
large language models (LLMs), the events of May 2024 might go down in history as
being pivotal in the evolution of generative artificial intelligence (GenAI).  



First, IBM released a family of its most capable Granite code and language
models to the open-source community; then, in partnership with Red Hat, it
launched the InstructLab project to provide a first-of-its-kind,
community-driven approach to LLM development through skills and knowledge
contributions. The combination of these two was a watershed moment when LLMs
became democratized and more transparent. It was the time when barriers to entry
came down for those wishing to shape this future-defining technology.



For enterprises seeking solutions for their own GenAI projects in a dark and
proliferating forest of foundation models, the outlook suddenly became less
opaque and less intimidating.





A new solution

IBM executives who worked on these initiatives say they were simply responding
to the demand from enterprises. “Everything we put out to the market is driven
by the market,” says Maryam Ashoori, Ph.D., head of product for the watsonx.ai
and watsonx foundation models.  



This strategy was developed with enterprise in mind. The combination of IBM’s
open-source Granite models with the InstructLab initiative is a GenAI solution
rooted in trust and value. 


The models are licensed under Apache 2.0, so enterprises can modify them for
their own commercial purposes. 



With only 10% of companies having put their own GenAI solutions into production,
many enterprises are wary of the legal and regulatory risks of working with big,
general-purpose LLMs due to the hidden provenance of the data they have been
trained on. “They are very capable models, but they are black boxes—you don’t
have visibility into the datasets that have gone into them,” says Matt Candy,
global managing partner for Generative AI within IBM Consulting.  



For many enterprises, that is a critical flaw. “In some highly regulated
industries, it really is a blocker if the model has problems in terms of the
data that went into its training,” Ashoori says. “You can’t go 
into production."



So, IBM made the decision to create its own model and began building Granite.
“The answer was: ‘Let’s start from scratch and build our own,’” Ashoori
explains. Granite’s developers took “full control over the training data,” she
says, and worked with colleagues at IBM Research to filter out hate speech,
abuse and profanity, and remove any datasets at risk of copyright breach or
pirating. The result is a foundation model trained on trustworthy,
enterprise-ready data and indemnified by IBM.




Only

10%

of companies have put their own GenAI solutions into production





Built for business 



From the outset, Granite was built for business. One-fifth of its original data
comes from the finance and legal domains.



“The number one most important challenge is making sure that there is a clear
business return that you are going to get from applying generative AI,” says
Candy. 



Creating this model required a shift in mindset from the one that framed the
first steps of GenAI, says Akash Srivastava, chief architect of InstructLab and
principal research scientist at the MIT–IBM Watson AI Lab. Instead of starting
by amassing a vast pool of data, developers must begin by identifying the use
cases that their model is being built 
to address.  



“That is how we created InstructLab,” says Srivastava. “The idea was to write
down the tasks that we care about and create data synthetically for each of
those tasks. InstructLab is bringing the prescriptive paradigm into constructing
models.”



The biggest LLMs are not primarily designed for enterprise use cases. “I don’t
need a model to be able to write me poems or help me plan my holiday,” Candy
says. “We believe in the advantages of having smaller code and language models
specifically built and trained for the job at hand.” 






 















What enterprises want, he says, is a GenAI solution that enables them to make
the best use of their own domain-specific data. “Competitive advantage and
differentiation are going to come from the datasets that exist within the
enterprise firewalls—that understanding of your customers and understanding of
product, and the insights that you have as a company.”



IBM created watsonx as an AI and data platform that is built for business. It
enables enterprises to use their own data as they train, validate, tune and
deploy AI systems across the business, with trusted governance throughout the AI
life cycle, from data preparation to model development, deployment and
monitoring.








“We believe in the advantages of having smaller code and language models
specifically built and trained for the job at hand.”

Matt Candy
Global managing partner for Generative AI, IBM Consulting



Lower-COST Deployment

Companies that try to use their proprietary data with closed LLMs can find it
costly, environmentally unfriendly and laborious. InstructLab offers a cleaner
and more cost-effective alternative: Enterprises can use their data to customize
Granite’s open and smaller (7 billion-parameter) model for their own needs.
“That delivers the performance they want for a targeted use case, for a fraction
of the cost,” Ashoori says.



The reassurance of IBM indemnification, compliant model training processes and
the inclusion of an Apache 2.0 license are particularly valuable to innovative
enterprise developers, says Srivastava. “One of the most important things for
deploying any technology in business is giving developers the freedom and peace
of mind that their application is going to be viable within the enterprise
setting,” he says.



The deployment process is simplified by InstructLab’s toolkit. “We provide you
with tooling that runs on your laptop, and you can generate synthetic data for
your task,” Srivastava says. “Technically, you don’t even need to be a software
engineer. This enables experts in other fields of science and technology that
may not be well-versed in software to be able to say, ‘Here is what I want this
model to do.’” 




“This enables experts in other fields of science and technology that may not be
well-versed in software to be able to say here is what I want this model to do.”



The future is open 

This open and collaborative approach is central to IBM’s philosophy. Last year,
IBM formed the AI Alliance, in partnership with Meta, as an international
community of leading technology developers dedicated to advancing open, safe and
responsible AI. More than 100 organizations have joined.  
 

“We deeply believe in open innovation and open approaches,” Candy says. “It is a
safer way of bringing AI into the world, and we believe it drives innovation
faster.” 



A recent study by Stanford University’s Center for Research on Foundation Models
identified Granite as one of the most transparent LLMs in the world. It was the
leader in the Risk Mitigations category, and scored a perfect 100% for
transparency in the Compute, Methods and Model Basics categories.  



IBM encourages innovation and collaboration by providing enterprises with access
to a mix of open-source and commercial models from IBM and third-party vendors.
“We know that the future of AI is open,” Ashoori says.



The black-box approach of some general-purpose LLMs is unsuited to the growing
spirit of collaboration, says Srivastava, who notes that “It feels like every
engineering process five years from now will be interfaced through a code model,
and it is difficult to see how that level of innovation happens in a closed
company without engaging the bigger developer community.” 























IBM Granite models are already proving effective in diverse use cases. Tennis
fans following this year’s Wimbledon championships were able to access stories
on their favorite players via a Catch Me Up feature on the official app and
website, generated by the watsonx.ai GenAI platform in natural language and
tuned to the style and vocabulary 
of Wimbledon.  



In another example, within the highly regulated UK banking sector, IBM has taken
its open-source language model and trained it on the industry’s regulatory
framework to produce a complaints classification tool that can deliver highly
accurate and effective classification 
and responses.



With the help of the open-source community, IBM is enabling more enterprises to
create domain-specific models that use domain-specific knowledge to perform
domain-specific tasks. “IBM has been the torchbearer of ‘Let’s open it and let’s
put it out there,’” Srivastava says.



Granite scored a perfect

100%

for transparency by Stanford University



The black box approach of some general purpose LLMs is unsuited to the growing
spirit of collaboration. 

Akash Srivastava
Chief Architect, InstructLab





For more on IBM Granite and InstructLab click here.





Disclaimer: The Reuters news staff had no role in the production of this
content. It was created by Reuters Plus, the brand marketing studio of Reuters.
To work with Reuters Plus, contact us here.

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EXPONENTIAL INTERACTIVE, INC D/B/A VDX.TV

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Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device identifiers,
Non-precise location data

more

Cookie duration resets each session.


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Consent


ROQ.AD GMBH

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Authentication-derived identifiers,
Precise location data

more

Cookie duration resets each session.


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Consent


INDEX EXCHANGE INC.

Cookie duration: 395 (days).

Data collected and processed: IP addresses, Privacy choices, Device
characteristics, Device identifiers, Non-precise location data, Precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


QUANTCAST

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


BEESWAXIO CORPORATION

Cookie duration: 395 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


SOVRN, INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


ADIKTEEV

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Users’
profiles, Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Uses other forms of storage.


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RTB HOUSE S.A.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


THE UK TRADE DESK LTD

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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NEXXEN INC.

Cookie duration: 180 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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EPSILON

Cookie duration: 184 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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YAHOO EMEA LIMITED

Cookie duration: 397 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Precise location data

more

Cookie duration resets each session.


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Consent


ADVENTORI SAS

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, User-provided data, Device identifiers,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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TRIPLE LIFT, INC.

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data, Authentication-derived identifiers, Precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


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XANDR, INC.

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data, Authentication-derived identifiers, Precise location
data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


NEORY GMBH

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session.


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NEXXEN GROUP LLC

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Privacy
choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data

more

Cookie duration resets each session.


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NEURAL.ONE

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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ADITION (VIRTUAL MINDS GMBH)

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


ACTIVE AGENT (VIRTUAL MINDS GMBH)

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


TABOOLA EUROPE LIMITED

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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EQUATIV

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers, Precise location data

more

Uses other forms of storage.


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Consent


ADFORM A/S

Cookie duration: 3650 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MAGNITE, INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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RATEGAIN ADARA INC

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more




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Consent


SIFT MEDIA, INC

Doesn't use cookies.

Data collected and processed: IP addresses, Device characteristics, Device
identifiers, Non-precise location data, Precise location data

more




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Consent


RAKUTEN MARKETING LLC

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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LUMEN RESEARCH LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Device characteristics, Non-precise location data

more




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Legitimate interesthelp_outline


AMAZON AD SERVER

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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OPENX

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device characteristics, Device identifiers, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


YIELDLAB (VIRTUAL MINDS GMBH)

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


ROKU ADVERTISING SERVICES

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


NANO INTERACTIVE GROUP LTD.

Doesn't use cookies.

Data collected and processed: Browsing and interaction data, Device
characteristics, Non-precise location data

more




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SIMPLIFI HOLDINGS LLC

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Device identifiers, Precise location
data

more

Uses other forms of storage.


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Consent


PUBMATIC, INC

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more

Uses other forms of storage.


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COMSCORE B.V.

Cookie duration: 720 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, User-provided data, Device
characteristics, Device identifiers, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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FLASHTALKING

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more




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Consent


SHARETHROUGH, INC

Cookie duration: 30 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


PULSEPOINT, INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Device characteristics, Device
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


SMAATO, INC.

Cookie duration: 21 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


SEMASIO GMBH

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device identifiers

more

Cookie duration resets each session.


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Consent


CRIMTAN HOLDINGS LIMITED

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more

Cookie duration resets each session.


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GENIUS SPORTS UK LIMITED

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Cookie duration resets each session.


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Consent


CRITEO SA

Cookie duration: 390 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Uses other forms of storage.


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Consent


ADLOOX SA

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Device characteristics, Device identifiers, Non-precise
location data

more

Uses other forms of storage.


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BLIS GLOBAL LIMITED

Cookie duration: 400 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


LOTAME SOLUTIONS, INC

Cookie duration: 274 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


LIVERAMP

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device characteristics, Device identifiers, Non-precise
location data, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


GROUPM UK LIMITED

Cookie duration: 395 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Authentication-derived identifiers,
Precise location data

more

Cookie duration resets each session.


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SONOBI, INC

Cookie duration: 60 (days).

Data collected and processed: IP addresses, Device identifiers, Non-precise
location data

more




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LOOPME LIMITED

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


DYNATA LLC

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Cookie duration resets each session.


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Consent


ASK LOCALA

Doesn't use cookies.

Data collected and processed: IP addresses, Privacy choices, Device
characteristics, Device identifiers, Non-precise location data, Precise location
data

more

Uses other forms of storage.


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Consent


AZIRA

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data, Precise location data

more

Uses other forms of storage.


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DOUBLEVERIFY INC.

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Non-precise
location data

more




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Legitimate interesthelp_outline


BIDSWITCH GMBH

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Authentication-derived identifiers,
Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


IPONWEB GMBH

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, User-provided data, Device characteristics, Device identifiers,
Non-precise location data, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


NEXTROLL, INC.

Cookie duration: 183 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data

more

Cookie duration resets each session.


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Consent


TEADS FRANCE SAS

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data

more

Uses other forms of storage.


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STRÖER SSP GMBH (SSP)

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data

more

Uses other forms of storage.


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OS DATA SOLUTIONS GMBH

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data

more

Uses other forms of storage.


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PERMODO GMBH

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data

more

Uses other forms of storage.


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Consent


PLATFORM161 B.V.

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


MEDIA.NET ADVERTISING FZ-LLC

Cookie duration: 2190 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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BASIS GLOBAL TECHNOLOGIES, INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data, Authentication-derived identifiers, Precise location
data

more

Cookie duration resets each session.


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SMADEX, S.L.U.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Privacy
choices, Users’ profiles, User-provided data, Device characteristics, Device
identifiers, Non-precise location data

more

Cookie duration resets each session.


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Consent


BOMBORA INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Users’ profiles, Device characteristics, Device identifiers, Non-precise
location data, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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EASYMEDIA GMBH

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Precise location data

more

Cookie duration resets each session.


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Consent


YIELDMO, INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Cookie duration resets each session.


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Consent


REMERGE GMBH

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Device characteristics, Device identifiers, Non-precise location data

more

Uses other forms of storage.


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ADVANCED STORE GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MAGNITE CTV, INC.

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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DELTA PROJECTS AB

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more




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USEMAX ADVERTISEMENT (EMEGO GMBH)

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Users’ profiles

more

Cookie duration resets each session.


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Consent


EMETRIQ GMBH

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


PUBLICIS MEDIA GMBH

Cookie duration: 1825 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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M.D. PRIMIS TECHNOLOGIES LTD.

Cookie duration: 25 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, User-provided data, Device
characteristics, Device identifiers, Non-precise location data

more




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ONETAG LIMITED

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device characteristics, Device identifiers, Non-precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


CLOUD TECHNOLOGIES S.A.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device characteristics, Device identifiers,
Non-precise location data, Authentication-derived identifiers

more

Cookie duration resets each session.


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SMARTOLOGY LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses

more

Uses other forms of storage.


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IMPROVE DIGITAL

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more

Cookie duration resets each session.


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DT EXCHANGE (FYBER MONETIZATION LTD.)

Doesn't use cookies.

Data collected and processed: IP addresses, Privacy choices, Device
characteristics, Device identifiers

more

Uses other forms of storage.


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Consent


ADOBE ADVERTISING CLOUD

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Privacy choices, Device identifiers,
Authentication-derived identifiers

more




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BANNERFLOW AB

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Privacy choices, Device
characteristics, Non-precise location data

more

Cookie duration resets each session.


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TABMO SAS

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

more

Uses other forms of storage.


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Consent


INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device characteristics, Non-precise location data

more




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WIZALY

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device characteristics, Non-precise location data,
Authentication-derived identifiers

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Cookie duration resets each session. Uses other forms of storage.


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WEBORAMA

Cookie duration: 393 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

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Uses other forms of storage.


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JIVOX CORPORATION

Cookie duration: 30 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, Device identifiers, Non-precise location data,
Precise location data

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Cookie duration resets each session.


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VISTAR MEDIA EMEA BV

Doesn't use cookies.

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ON DEVICE RESEARCH LIMITED

Cookie duration: 30 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
User-provided data, Device characteristics, Device identifiers, Non-precise
location data, Precise location data

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ROCKABOX MEDIA LTD

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
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MOBFOX US LLC

Cookie duration: 14 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Device
characteristics, Device identifiers, Non-precise location data, Precise location
data

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EXACTAG GMBH

Cookie duration: 180 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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Cookie duration resets each session.


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CELTRA INC.

Doesn't use cookies.

Data collected and processed: IP addresses, Device characteristics, Device
identifiers, Precise location data

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MAINADV SRL

Cookie duration: 30 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, User-provided data, Device characteristics, Device identifiers,
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Uses other forms of storage.


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GEMIUS SA

Cookie duration: 1825 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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Cookie duration resets each session. Uses other forms of storage.


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INMOBI PTE LTD

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Users’ profiles, User-provided data, Device
characteristics, Device identifiers, Non-precise location data, Precise location
data

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Uses other forms of storage.


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THE KANTAR GROUP LIMITED

Cookie duration: 914 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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Cookie duration resets each session. Uses other forms of storage.


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NIELSEN MEDIA RESEARCH LTD.

Cookie duration: 120 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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SOLOCAL SA

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Precise location data

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Cookie duration resets each session. Uses other forms of storage.


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PIXALATE, INC.

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
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ORACLE ADVERTISING

Cookie duration: 180 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Uses other forms of storage.


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NUMBERLY

Cookie duration: 180 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Cookie duration resets each session.


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AUDIENCEPROJECT A/S

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
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Cookie duration resets each session. Uses other forms of storage.


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DEMANDBASE, INC.

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

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Cookie duration resets each session. Uses other forms of storage.


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EFFILIATION / EFFINITY

Cookie duration: 30 (days).

Data collected and processed: Device characteristics

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Cookie duration resets each session.


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ARRIVALIST CO.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Non-precise location data

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SEENTHIS AB

Doesn't use cookies.

Data collected and processed: IP addresses, Device characteristics

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COMMANDERS ACT

Cookie duration: 365 (days).

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TRAVEL AUDIENCE GMBH

Cookie duration: 397 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Users’ profiles, Device characteristics, Device
identifiers, Non-precise location data, Authentication-derived identifiers,
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Cookie duration resets each session. Uses other forms of storage.


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HUMAN

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Device
characteristics, Device identifiers, Non-precise location data

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ADLUDIO LTD.

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers,
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BLENDEE SRL

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers

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Cookie duration resets each session. Uses other forms of storage.


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INNOVID LLC

Cookie duration: 90 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Device characteristics, Device identifiers, Non-precise
location data

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Cookie duration resets each session.


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PAPIRFLY AS

Doesn't use cookies.

Data collected and processed: Device characteristics

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NEUSTAR, INC., A TRANSUNION COMPANY

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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VERVE GROUP EUROPE GMBH

Doesn't use cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device characteristics,
Device identifiers, Non-precise location data, Authentication-derived
identifiers, Precise location data

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Uses other forms of storage.


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OTTO (GMBH & CO KG)

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, Users’ profiles, User-provided data, Device identifiers

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Cookie duration resets each session. Uses other forms of storage.


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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM

Cookie duration: 180 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
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Cookie duration resets each session.


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LOCALSENSOR B.V.

Doesn't use cookies.

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characteristics, Device identifiers, Non-precise location data, Precise location
data

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Uses other forms of storage.


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ONLINE SOLUTION

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data, Precise
location data

more

Cookie duration resets each session. Uses other forms of storage.


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RELAY42 NETHERLANDS B.V.

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers

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GP ONE GMBH

Cookie duration: Uses session cookies.

Data collected and processed: IP addresses, Browsing and interaction data,
Privacy choices, User-provided data, Device characteristics, Non-precise
location data

more

Uses other forms of storage.


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LIFTOFF MONETIZE AND VUNGLE EXCHANGE

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, User-provided data,
Device characteristics, Device identifiers, Non-precise location data,
Authentication-derived identifiers, Precise location data

more

Uses other forms of storage.


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THE MEDIAGRID INC.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Device characteristics, Device
identifiers, Non-precise location data, Precise location data

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Cookie duration resets each session. Uses other forms of storage.


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REPPUBLIKA RESEARCH & ANALYTICS AUSTRIA GMBH

Cookie duration: 180 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Users’ profiles, Device characteristics, Device
identifiers

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CINT AB

Cookie duration: 730 (days).

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Uses other forms of storage.


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GOOGLE ADVERTISING PRODUCTS

Cookie duration: 396 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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Device identifiers, Non-precise location data, Authentication-derived
identifiers

more

Uses other forms of storage.


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GFK GMBH

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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Device identifiers, Non-precise location data, Authentication-derived
identifiers

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Uses other forms of storage.


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REVJET

Cookie duration: 365 (days).

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PROTECTED MEDIA LTD

Doesn't use cookies.

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and interaction data, Device characteristics, Device identifiers

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CLINCH LABS LTD

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Privacy choices, Users’ profiles, Device characteristics,
Device identifiers, Non-precise location data

more

Cookie duration resets each session.


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ORACLE DATA CLOUD - MOAT

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HEARTS AND SCIENCE MÜNCHEN GMBH

Cookie duration: 60 (days).

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AMAZON ADVERTISING

Cookie duration: 396 (days).

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MOLOCO, INC.

Cookie duration: 730 (days).

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identifiers, Non-precise location data

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ADTRIBA GMBH

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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location data, Authentication-derived identifiers

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Cookie duration resets each session.


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OBJECTIVE PARTNERS BV

Cookie duration: 90 (days).

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ENSIGHTEN

Cookie duration: 1825 (days).

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EBAY INC

Cookie duration: 90 (days).

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characteristics

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METRIXLAB NEDERLAND B.V.

Cookie duration: 730 (days).

Data collected and processed: IP addresses, Browsing and interaction data,
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more

Uses other forms of storage.


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BYTEDANCE PTE. LTD.

Doesn't use cookies.

Data collected and processed: IP addresses, Probabilistic identifiers, Privacy
choices, Device characteristics, Non-precise location data

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HURRA COMMUNICATIONS GMBH

Cookie duration: 366 (days).

Data collected and processed: IP addresses, Probabilistic identifiers, Browsing
and interaction data, Device characteristics, Device identifiers, Non-precise
location data, Authentication-derived identifiers, Precise location data

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Cookie duration resets each session.


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