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Submitted URL: https://go.brandmuscle.com/e/692503/-local-marketing-2022-webcast-/vhv1z/670910315?h=PhABPYvDs3cpyuXBAdo7DZEL8udS78bPMk3nBf...
Effective URL: https://www.brandmuscle.com/resources/the-state-of-local-marketing-2022-webcast/
Submission: On December 08 via api from US — Scanned from DE
Effective URL: https://www.brandmuscle.com/resources/the-state-of-local-marketing-2022-webcast/
Submission: On December 08 via api from US — Scanned from DE
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* Home * Solutions * Industries * Resources * About * Leadership * Partner Ecosystem * Awards and Recognition * Press and Media * Careers * Contact Us THE STATE OF LOCAL MARKETING 2022 WEBCAST Join us for a webcast revealing early findings from our biggest State of Local Marketing Survey yet. Responses from over 2,400 local partners and 13 brands across a variety of industries have shaped data-driven recommendations about how to activate your channel partners to ensure that your brand is well-represented at the local level, and how to support the customer journey from the first touchpoint to the final sale. The responses we received validated our formula for revenue growth and revealed new insights, including: * Marketing Mature partners realized 2x more revenue growth than their less mature peers. * Channel partners who invest 1% or more of their revenue in marketing achieve 14% higher revenue growth. Even greater revenue growth can be achieved when partner investment is coupled with marketing knowledge. * In previous years, over 85% of partners occupied the lowest levels of marketing maturity. This year we saw that drop to 54% due to a new dimension we added to the Marketing Maturity Matrix. This dimension, called Marketing Savvy, measures actions taken by the individual partner, regardless of the local marketing program offerings and partner participation. Want to learn what this means for your channel marketing program? Register now! ABOUT THE PRESENTERS SARAH CUCCHIARA SVP of Channel Marketing Strategy at BrandMucsle -------------------------------------------------------------------------------- Throughout her career, Sarah has worked with large national companies and local small businesses to develop cross-channel marketing and advertising programs that drive results. As SVP of Channel Marketing at BrandMuscle, Sarah is responsible for leveraging BrandMuscle's products and services in the development and execution of hyperlocal marketing and advertising programs for clients that align with the corporate strategy while driving local results. 5 1 0 BrandMuscle is the leader in integrated local and channel marketing, enabling over 300 of the world’s top brands to scale their marketing programs and accelerate revenue growth. Reach us at (866) 464-4342 or contact us online ©2021 BrandMuscle, Inc. All Rights Reserved. Privacy Statement | Terms of Use SITE MAP Home Solutions Industries Resources About Press and Media Careers OFFICES Chicago 233 S Wacker Dr., Ste. 5650, Chicago, IL 60606 Get Directions Cleveland 1100 Superior Ave., Ste. 500, Cleveland, OH 44114 Get Directions Austin 9600 Great Hills Trail, Ste. 150W, Austin, TX 78759 Get Directions Kansas City 300 E 39th St, Ste. 3K, Kansas City, MO 64111 Get Directions New Jersey 75 Wood St. Paterson, NJ 07524 Get Directions Bangalore 66/5-25, HM Vibha Towers, 5th Floor, Lasker Hosur Town, Adugodi, Bangalore, Karnataka -560029 Get Directions Noida Graphix Tower, 4th Floor, A-13-A, Block A, Sector-62. Noida, Uttar Pradesh- 201309 We use cookies or similar technologies. You can consent to the use of such technologies by closing this notice, by interacting with any link or button outside of this notice or by continuing to browse otherwise. Accept Reject Read more ShareThis Copy and Paste