www.ereleases.com
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172.67.22.131
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Submitted URL: https://walletwire.com/
Effective URL: https://www.ereleases.com/hello/
Submission: On July 07 via automatic, source certstream-suspicious — Scanned from DE
Effective URL: https://www.ereleases.com/hello/
Submission: On July 07 via automatic, source certstream-suspicious — Scanned from DE
Form analysis 6 forms found in the DOM
<form>
<fieldset>
<legend class="visuallyhidden">Consent Selection</legend>
<div id="CybotCookiebotDialogBodyFieldsetInnerContainer">
<div class="CybotCookiebotDialogBodyLevelButtonWrapper"><label class="CybotCookiebotDialogBodyLevelButtonLabel" for="CybotCookiebotDialogBodyLevelButtonNecessary"><strong class="CybotCookiebotDialogBodyLevelButtonDescription">Necessary
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<div class="CybotCookiebotDialogBodyLevelButtonSliderWrapper CybotCookiebotDialogBodyLevelButtonSliderWrapperDisabled"><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonNecessary"
class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelButtonDisabled" disabled="disabled" checked="checked"> <span class="CybotCookiebotDialogBodyLevelButtonSlider"></span></div>
</div>
<div class="CybotCookiebotDialogBodyLevelButtonWrapper"><label class="CybotCookiebotDialogBodyLevelButtonLabel" for="CybotCookiebotDialogBodyLevelButtonPreferences"><strong class="CybotCookiebotDialogBodyLevelButtonDescription">Preferences
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<div class="CybotCookiebotDialogBodyLevelButtonSliderWrapper"><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonPreferences" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelConsentCheckbox"
data-target="CybotCookiebotDialogBodyLevelButtonPreferencesInline" checked="checked" tabindex="0"> <span class="CybotCookiebotDialogBodyLevelButtonSlider"></span></div>
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<div class="CybotCookiebotDialogBodyLevelButtonWrapper"><label class="CybotCookiebotDialogBodyLevelButtonLabel" for="CybotCookiebotDialogBodyLevelButtonStatistics"><strong class="CybotCookiebotDialogBodyLevelButtonDescription">Statistics
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<div class="CybotCookiebotDialogBodyLevelButtonSliderWrapper"><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonStatistics" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelConsentCheckbox"
data-target="CybotCookiebotDialogBodyLevelButtonStatisticsInline" checked="checked" tabindex="0"> <span class="CybotCookiebotDialogBodyLevelButtonSlider"></span></div>
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<div class="CybotCookiebotDialogBodyLevelButtonWrapper"><label class="CybotCookiebotDialogBodyLevelButtonLabel" for="CybotCookiebotDialogBodyLevelButtonMarketing"><strong class="CybotCookiebotDialogBodyLevelButtonDescription">Marketing
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<div class="CybotCookiebotDialogBodyLevelButtonSliderWrapper"><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonMarketing" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelConsentCheckbox"
data-target="CybotCookiebotDialogBodyLevelButtonMarketingInline" checked="checked" tabindex="0"> <span class="CybotCookiebotDialogBodyLevelButtonSlider"></span></div>
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</form><form><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonNecessaryInline" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelButtonDisabled" disabled="disabled" checked="checked"> <span
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checked="checked" tabindex="0"> <span class="CybotCookiebotDialogBodyLevelButtonSlider"></span></form><form><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonStatisticsInline" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelConsentCheckbox" data-target="CybotCookiebotDialogBodyLevelButtonStatistics"
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tabindex="0"> <span class="CybotCookiebotDialogBodyLevelButtonSlider"></span></form><form class="CybotCookiebotDialogBodyLevelButtonSliderWrapper"><input type="checkbox" id="CybotCookiebotDialogBodyContentCheckboxPersonalInformation" class="CybotCookiebotDialogBodyLevelButton"> <span
class="CybotCookiebotDialogBodyLevelButtonSlider"></span></form>Text Content
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* Details
* [#IABV2SETTINGS#]
* About
THIS WEBSITE USES COOKIES
We use cookies to personalise content and ads, to provide social media features
and to analyse our traffic. We also share information about your use of our site
with our social media, advertising and analytics partners who may combine it
with other information that you’ve provided to them or that they’ve collected
from your use of their services.
Consent Selection
Necessary
Preferences
Statistics
Marketing
Show details
* Necessary 27
Necessary cookies help make a website usable by enabling basic functions like
page navigation and access to secure areas of the website. The website cannot
function properly without these cookies.
* 8531cf2b761048ea81a40e247bdfcf54.pages.ubembed.com
js.ubembed.com
2
__cf_bm [x2]This cookie is used to distinguish between humans and bots.
This is beneficial for the website, in order to make valid reports on the
use of their website.
Expiry: 0 dayType: HTTP
* Amazon
5
Learn more about this provider
asPageViewsPending
Expiry: PersistentType: HTML
asShopperDataPending
Expiry: PersistentType: HTML
asTimeOnSiteSetTimePending
Expiry: PersistentType: HTML
asTimeOnSiteValuePending
Expiry: PersistentType: HTML
pixelLastLoadedDatetimePending
Expiry: PersistentType: HTML
* Cookiebot
2
Learn more about this provider
1.gifUsed to count the number of sessions to the website, necessary for
optimizing CMP product delivery.
Expiry: SessionType: Pixel
CookieConsentStores the user's cookie consent state for the current domain
Expiry: 1 yearType: HTTP
* Google
5
Learn more about this provider
test_cookieUsed to check if the user's browser supports cookies.
Expiry: 0 dayType: HTTP
rc::eThis cookie is used to distinguish between humans and bots.
Expiry: SessionType: HTML
rc::hThis cookie is used to distinguish between humans and bots.
Expiry: PersistentType: HTML
rc::aThis cookie is used to distinguish between humans and bots. This is
beneficial for the website, in order to make valid reports on the use of
their website.
Expiry: PersistentType: HTML
rc::cThis cookie is used to distinguish between humans and bots.
Expiry: SessionType: HTML
* LinkedIn
2
Learn more about this provider
bcookieUsed in order to detect spam and improve the website's security.
Expiry: 1 yearType: HTTP
li_gcStores the user's cookie consent state for the current domain
Expiry: 180 daysType: HTTP
* Stripe
3
Learn more about this provider
mDetermines the device used to access the website. This allows the website
to be formatted accordingly.
Expiry: 399 daysType: HTTP
__stripe_midThis cookie is necessary for making credit card transactions
on the website. The service is provided by Stripe.com which allows online
transactions without storing any credit card information.
Expiry: 1 yearType: HTTP
__stripe_sidThis cookie is necessary for making credit card transactions
on the website. The service is provided by Stripe.com which allows online
transactions without storing any credit card information.
Expiry: 0 dayType: HTTP
* VWO
1
Learn more about this provider
_vwo_ssmThis cookie determines whether the browser accepts cookies.
Expiry: 10 yearsType: HTTP
* cdn.signalfx.com
1
_splunk_rum_sidDetects and logs potential errors on third-party provided
functions on the website.
Expiry: SessionType: HTTP
* m.stripe.com
3
Learn more about this provider
_abThis cookie is necessary for making credit card transactions on the
website. The service is provided by Stripe.com which allows online
transactions without storing any credit card information.
Expiry: SessionType: HTML
_mfThis cookie is necessary for making credit card transactions on the
website. The service is provided by Stripe.com which allows online
transactions without storing any credit card information.
Expiry: SessionType: HTML
idPending
Expiry: SessionType: HTML
* nitroscripts.com
1
nitro_prefetched_urlsThis cookie is necessary for the cache function. A
cache is used by the website to optimize the response time between the
visitor and the website. The cache is usually stored on the visitor’s
browser.
Expiry: SessionType: HTML
* www.ereleases.com
2
cjConsentStores the user's cookie consent state for the current domain
Expiry: 1 yearType: HTTP
nitroCachedPageThis cookie is necessary for the cache function. A cache is
used by the website to optimize the response time between the visitor and
the website. The cache is usually stored on the visitor’s browser.
Expiry: SessionType: HTTP
* Preferences 4
Preference cookies enable a website to remember information that changes the
way the website behaves or looks, like your preferred language or the region
that you are in.
* LinkedIn
1
Learn more about this provider
lidcRegisters which server-cluster is serving the visitor. This is used in
context with load balancing, in order to optimize user experience.
Expiry: 1 dayType: HTTP
* cdn.oncehub.com
1
NG_TRANSLATE_LANG_KEYThe cookie determines the preferred language and
country-setting of the visitor - This allows the website to show content
most relevant to that region and language.
Expiry: PersistentType: HTML
* m.stripe.com
1
Learn more about this provider
1This cookie is used in conjunction with the payment window - The cookie
is necessary for making secure transactions on the website.
Expiry: SessionType: HTML
* www.ereleases.com
1
nitroScrollPosContains the scroll-depth across the website's sub-pages.
Expiry: SessionType: HTML
* Statistics 27
Statistic cookies help website owners to understand how visitors interact
with websites by collecting and reporting information anonymously.
* Google
6
Learn more about this provider
__utmaCollects data on the number of times a user has visited the website
as well as dates for the first and most recent visit. Used by Google
Analytics.
Expiry: 2 yearsType: HTTP
__utmbRegisters a timestamp with the exact time of when the user accessed
the website. Used by Google Analytics to calculate the duration of a
website visit.
Expiry: 0 dayType: HTTP
__utmcRegisters a timestamp with the exact time of when the user leaves
the website. Used by Google Analytics to calculate the duration of a
website visit.
Expiry: SessionType: HTTP
__utmtUsed to throttle the speed of requests to the server.
Expiry: 0 dayType: HTTP
__utmvSaves user-defined tracking parameters for use in Google Analytics.
Expiry: SessionType: HTTP
__utmzCollects data on where the user came from, what search engine was
used, what link was clicked and what search term was used. Used by Google
Analytics.
Expiry: 6 monthsType: HTTP
* Solarwinds
2
Learn more about this provider
pa-lUsed in connection with End User Experience Monitoring (EUEM). The
cookie collects information on application/device performance, which
allows support/website staff to optimize their products and services.
Expiry: PersistentType: HTML
pa-l_enabledUsed in connection with End User Experience Monitoring (EUEM).
The cookie collects information on application/device performance, which
allows support/website staff to optimize their products and services.
Expiry: PersistentType: HTML
* VWO
12
Learn more about this provider
_vis_opt_exp_#_combiUsed by Visual Website Optimizer to ensure that the
same user interface variant is displayed for each visit, if the user is
participating in a design experiment.
Expiry: 99 daysType: HTTP
_vis_opt_sUsed by Visual Website Optimizer to determine if the visitor is
participating in a design experiment.
Expiry: 99 daysType: HTTP
_vis_opt_test_cookieUsed to check if the user's browser supports cookies.
Expiry: SessionType: HTTP
_vwo_dsCollects data on the user's visits to the website, such as the
number of visits, average time spent on the website and what pages have
been loaded with the purpose of generating reports for optimising the
website content.
Expiry: 3 monthsType: HTTP
_vwo_referrerRegisters data on visitors' website-behaviour. This is used
for internal analysis and website optimization.
Expiry: SessionType: HTTP
_vwo_snCollects statistics on the visitor's visits to the website, such as
the number of visits, average time spent on the website and what pages
have been read.
Expiry: 0 dayType: HTTP
_vwo_uuidUsed by Visual Website Optimizer to ensure that the same user
interface variant is displayed for each visit, if the user is
participating in a design experiment.
Expiry: 10 yearsType: HTTP
_vwo_uuid_v2This cookie is set to make split-tests on the website, which
optimizes the website's relevance towards the visitor – the cookie can
also be set to improve the visitor's experience on a website.
Expiry: 1 yearType: HTTP
e.gifUsed to distinguish between different users coming from the same
IP-address.
Expiry: SessionType: Pixel
l.gifThis cookie is used by the website’s operator in context with
multi-variate testing. This is a tool used to combine or change content on
the website. This allows the website to find the best variation/edition of
the site.
Expiry: SessionType: Pixel
v.gifThis cookie is set to make split-tests on the website, which
optimizes the website's relevance towards the visitor – the cookie can
also be set to improve the visitor's experience on a website.
Expiry: SessionType: Pixel
vwoSnThis cookie is set to make split-tests on the website, which
optimizes the website's relevance towards the visitor – the cookie can
also be set to improve the visitor's experience on a website.
Expiry: PersistentType: HTML
* YouTube
1
Learn more about this provider
yt-player-headers-readableUsed to determine the optimal video quality
based on the visitor's device and network settings.
Expiry: PersistentType: HTML
* assets.ubembed.com
2
ub-emb-GUID#Pending
Expiry: PersistentType: HTML
ub-emb-idEnables the website to make variations of their landing-page.
This is used to minimize bounce-rates, which means that fewer users leave
the page immediately.
Expiry: PersistentType: HTML
* publish.talkshop.live
1
dd_cookie_test_#Registers data on visitors' website-behaviour. This is
used for internal analysis and website optimization.
Expiry: 0 dayType: HTTP
* shop.pe
d2mjzob2nc713b.cloudfront.net
2
addshoppers.com [x2]Sets a timestamp for when the visitor entered the
website. This is used for analytical purposes on the website.
Expiry: 999 daysType: HTTP
* www.ereleases.com
1
dummy-0.#Pending
Expiry: 0 dayType: HTTP
* Marketing 66
Marketing cookies are used to track visitors across websites. The intention
is to display ads that are relevant and engaging for the individual user and
thereby more valuable for publishers and third party advertisers.
* Convertbox
9
Learn more about this provider
__storejs_convertbox_last_log_visit_dateUsed in context with the ChatBot
function on the website. The cookie contains data on user behavior, which
allows the website to promote products or services through the
ChatBot-function or other pop-up messages.
Expiry: PersistentType: HTML
__storejs_convertbox_opt_in_emailsUsed in context with the ChatBot
function on the website. The cookie contains data on user behavior, which
allows the website to promote products or services through the
ChatBot-function or other pop-up messages.
Expiry: PersistentType: HTML
__storejs_convertbox_sessionRegisters user behaviour and navigation on the
website, and any interaction with active campaigns. This is used for
optimizing advertisement and for efficient retargeting.
Expiry: PersistentType: HTML
__storejs_convertbox_site_viewsRegisters user behaviour and navigation on
the website, and any interaction with active campaigns. This is used for
optimizing advertisement and for efficient retargeting.
Expiry: PersistentType: HTML
__storejs_convertbox_sticky_variationsRegisters a unique ID that
identifies the user's device during return visits. Used for conversion
tracking and to measure the efficacy of online ads.
Expiry: PersistentType: HTML
__storejs_convertbox_viewed_pagesUsed in context with the ChatBot function
on the website. The cookie contains data on user behavior, which allows
the website to promote products or services through the ChatBot-function
or other pop-up messages.
Expiry: PersistentType: HTML
__storejs_convertbox_viewsTracks the conversion rate between the user and
the advertisement banners on the website - This serves to optimise the
relevance of the advertisements on the website.
Expiry: PersistentType: HTML
__storejs_convertbox_visitsUsed in context with the ChatBot function on
the website. The cookie contains data on user behavior, which allows the
website to promote products or services through the ChatBot-function or
other pop-up messages.
Expiry: PersistentType: HTML
cbox_last_user_checkUsed in context with the ChatBot function on the
website. The cookie contains data on user behavior, which allows the
website to promote products or services through the ChatBot-function or
other pop-up messages.
Expiry: PersistentType: HTML
* Google
12
Learn more about this provider
IDEUsed by Google DoubleClick to register and report the website user's
actions after viewing or clicking one of the advertiser's ads with the
purpose of measuring the efficacy of an ad and to present targeted ads to
the user.
Expiry: 399 daysType: HTTP
pagead/landingCollects data on visitor behaviour from multiple websites,
in order to present more relevant advertisement - This also allows the
website to limit the number of times that they are shown the same
advertisement.
Expiry: SessionType: Pixel
_ga [x2]Used to send data to Google Analytics about the visitor's device
and behavior. Tracks the visitor across devices and marketing channels.
Expiry: 2 yearsType: HTTP
_ga_# [x2]Used to send data to Google Analytics about the visitor's device
and behavior. Tracks the visitor across devices and marketing channels.
Expiry: 2 yearsType: HTTP
_gcl_auUsed by Google AdSense for experimenting with advertisement
efficiency across websites using their services.
Expiry: 3 monthsType: HTTP
ads/ga-audiencesUsed by Google AdWords to re-engage visitors that are
likely to convert to customers based on the visitor's online behaviour
across websites.
Expiry: SessionType: Pixel
NIDPending
Expiry: 6 monthsType: HTTP
pagead/1p-user-list/#Tracks if the user has shown interest in specific
products or events across multiple websites and detects how the user
navigates between sites. This is used for measurement of advertisement
efforts and facilitates payment of referral-fees between websites.
Expiry: SessionType: Pixel
pagead/gen_204Collects data on visitor behaviour from multiple websites,
in order to present more relevant advertisement - This also allows the
website to limit the number of times that they are shown the same
advertisement.
Expiry: SessionType: Pixel
csiCollects data on visitors' preferences and behaviour on the website -
This information is used make content and advertisement more relevant to
the specific visitor.
Expiry: SessionType: Pixel
* Microsoft
7
Learn more about this provider
_uetsidUsed to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: PersistentType: HTML
_uetsid_expContains the expiry-date for the cookie with corresponding
name.
Expiry: PersistentType: HTML
_uetvidUsed to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: PersistentType: HTML
_uetvid_expContains the expiry-date for the cookie with corresponding
name.
Expiry: PersistentType: HTML
MUIDPending
Expiry: 1 yearType: HTTP
_uetsidCollects data on visitor behaviour from multiple websites, in order
to present more relevant advertisement - This also allows the website to
limit the number of times that they are shown the same advertisement.
Expiry: 0 dayType: HTTP
_uetvidUsed to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTTP
* Twitter Inc.
1
Learn more about this provider
i/jot/embedsSets a unique ID for the visitor, that allows third party
advertisers to target the visitor with relevant advertisement. This
pairing service is provided by third party advertisement hubs, which
facilitates real-time bidding for advertisers.
Expiry: SessionType: Pixel
* Wufoo
1
Learn more about this provider
ep201Saves user states across page requests when completing a web-based
survey.
Expiry: 0 dayType: HTTP
* YouTube
33
Learn more about this provider
#-#Pending
Expiry: SessionType: HTML
16d34e58-616b87Pending
Expiry: SessionType: HTML
-19432a-42445055Pending
Expiry: SessionType: HTML
-259e9145-79124cPending
Expiry: SessionType: HTML
-276e5a-56fe4b25Pending
Expiry: SessionType: HTML
-31981b3d-6c373aPending
Expiry: SessionType: HTML
4e406a4d-4dc750Pending
Expiry: SessionType: HTML
-8be76bd2fd0d4Pending
Expiry: SessionType: HTML
-8c763-5246dbffPending
Expiry: SessionType: HTML
8ebaaf-315d55cdPending
Expiry: SessionType: HTML
a647c4-2e8e8c35Pending
Expiry: SessionType: HTML
iU5q-!O9@$Registers a unique ID to keep statistics of what videos from
YouTube the user has seen.
Expiry: SessionType: HTML
LAST_RESULT_ENTRY_KEYUsed to track user’s interaction with embedded
content.
Expiry: SessionType: HTTP
LogsDatabaseV2:V#||LogsRequestsStorePending
Expiry: PersistentType: IDB
nextIdUsed to track user’s interaction with embedded content.
Expiry: SessionType: HTTP
PREFRegisters a unique ID that is used by Google to keep statistics of how
the visitor uses YouTube videos across different websites.
Expiry: 8 monthsType: HTTP
remote_sidNecessary for the implementation and functionality of YouTube
video-content on the website.
Expiry: SessionType: HTTP
requestsUsed to track user’s interaction with embedded content.
Expiry: SessionType: HTTP
ServiceWorkerLogsDatabase#SWHealthLogNecessary for the implementation and
functionality of YouTube video-content on the website.
Expiry: PersistentType: IDB
TESTCOOKIESENABLEDUsed to track user’s interaction with embedded content.
Expiry: 0 dayType: HTTP
VISITOR_INFO1_LIVEPending
Expiry: 179 daysType: HTTP
YSCPending
Expiry: SessionType: HTTP
yt.innertube::nextIdRegisters a unique ID to keep statistics of what
videos from YouTube the user has seen.
Expiry: PersistentType: HTML
yt.innertube::requestsRegisters a unique ID to keep statistics of what
videos from YouTube the user has seen.
Expiry: PersistentType: HTML
ytidb::LAST_RESULT_ENTRY_KEYUsed to track user’s interaction with embedded
content.
Expiry: PersistentType: HTML
YtIdbMeta#databasesUsed to track user’s interaction with embedded content.
Expiry: PersistentType: IDB
yt-remote-cast-availableStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
yt-remote-cast-installedStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
yt-remote-connected-devicesStores the user's video player preferences
using embedded YouTube video
Expiry: PersistentType: HTML
yt-remote-device-idStores the user's video player preferences using
embedded YouTube video
Expiry: PersistentType: HTML
yt-remote-fast-check-periodStores the user's video player preferences
using embedded YouTube video
Expiry: SessionType: HTML
yt-remote-session-appStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
yt-remote-session-nameStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
* diffuser-cdn.app-us1.com
prism.app-us1.com
2
prism_# [x2]Collects information on user preferences and/or interaction
with web-campaign content - This is used on CRM-campaign-platform used by
website owners for promoting events or products.
Expiry: 29 daysType: HTTP
* publish.talkshop.live
1
giphyPingbackIdUsed to track the visitor's usage of GIFs - This serves for
analytical and marketing purposes.
Expiry: SessionType: HTML
* Unclassified 24
Unclassified cookies are cookies that we are in the process of classifying,
together with the providers of individual cookies.
* Amazon
2
Learn more about this provider
57b77230Pending
Expiry: PersistentType: HTML
function(undefined)Pending
Expiry: SessionType: HTML
* Convertbox
1
Learn more about this provider
__storejs_convertbox_query_stringsPending
Expiry: PersistentType: HTML
* Shop.pe
3
Learn more about this provider
_xsrfPending
Expiry: SessionType: HTTP
addshoppersPending
Expiry: 399 daysType: HTTP
AS_DATA_PRIVACY_DATA_REGULATEDPending
Expiry: PersistentType: HTML
* cdn-eaebb.nitrocdn.com
5
answerdash-hover-supportedPending
Expiry: PersistentType: HTML
answerdash-last-tab-bounce-timePending
Expiry: PersistentType: HTML
answerdash-recent-activityPending
Expiry: PersistentType: HTML
answerdash-visitor-idPending
Expiry: PersistentType: HTML
video_viewedPending
Expiry: PersistentType: HTML
* nitroscripts.com
5
NitroPack:nitroDeviceSpeedPending
Expiry: PersistentType: HTML
NitroPack:NPTelemetryMeta:lastpvPending
Expiry: PersistentType: HTML
NitroPack:pvPending
Expiry: PersistentType: HTML
NitroPack:visitorIdPending
Expiry: PersistentType: HTML
NitroPack:visitorJourneyPending
Expiry: PersistentType: HTML
* www.ereleases.com
8
_webby_visitor_tokenPending
Expiry: 29 daysType: HTTP
addshoppers_fallback_intervalPending
Expiry: PersistentType: HTML
addshoppers_last_fallbackPending
Expiry: PersistentType: HTML
asAnonPushedPending
Expiry: PersistentType: HTML
asLastPushedCartPending
Expiry: PersistentType: HTML
asLastSavedProductsPending
Expiry: PersistentType: HTML
function getTime() { [native code] }Pending
Expiry: PersistentType: HTML
sa_currentPending
Expiry: SessionType: HTTP
Cross-domain consent[#BULK_CONSENT_DOMAINS_COUNT#] [#BULK_CONSENT_TITLE#]
List of domains your consent applies to: [#BULK_CONSENT_DOMAINS#]
Cookie declaration last updated on 07.06.24 by Cookiebot
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MOST PRESS RELEASES DO NOTHING – WHY TRUST ERELEASES?
THE SAD TRUTH ABOUT PRESS RELEASES
Most press releases do nothing. Here’s why.
* Most companies expect one press release to change their business. If it
doesn’t, they stop sending press releases.
Here’s what you need to know:
* Most advertisements do nothing initially, but companies don’t stop
advertising: they test, tweak, and test again until they see incremental
improvements. Why would you stop press releases after a single try?
If you aren’t sure what is newsworthy about your business, check out this free
Master Class on PR Strategy: https://www.ereleases.com/plan/
A SINGLE ARTICLE CAN GENERATE MASSIVE TRAFFIC AND THOUSANDS OF DOLLARS OF SALES.
…STILL GETTING CUSTOMERS MONTHS LATER WITH NO FURTHER EFFORT.
“We began receiving media requests for interviews and received coverage online,
in print, and on television!
As a direct result, our internet presence increased more than tenfold, and we
are still getting customers months later with no further effort on our part.”
— Linda M. Lopeke, The SMARTSTART Coach
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Call (800) 710-5535
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The full story:
1. WEB-ONLY PRESS RELEASES – CHEAP, BUT ANY VALUE?
Web-based solutions – restricted to online visibility – what used to be called
press release SEO – are available from dozens of providers. Prices are all over
the place, from almost free up to hundreds of $$.
Google long ago stated that there’s no “SEO” value to syndicated press releases.
So why spend money on something with no real value?
2. ACTUAL NEWSWIRE REACHES REAL MEDIA MEMBERS.
To reach actual journalists;
* Start with an actual newswire – there are two who don’t specialize in
publicly-traded clients: BusinessWire and PR Newswire.
* Next you need to add a targeted direct-to-journalists email send.
A PR firm can do this for you by sending your release over one of these
newswires, and then can use a media database or personal rolodex for targeted
sends. Most PR firms will then take more intensive actions to individually pitch
media members on your behalf.
3. WE’RE THE ONLY FULL-EXPOSURE, NATIONWIDE PARTNER OF PR NEWSWIRE, THE OLDEST
AUTHENTIC PRESS RELEASE NEWSWIRE.
How that is different? Lots of places try to fake you out by calling themselves
a “newswire” when they are not. Here’s another critical point: PR Newswire is
dedicated to sending press releases.
Did you know that the Associated Press and UPI newswires use their wires ONLY
for content their reporters write? Well they do. They also have services to send
other stuff, but here’s the problem: The other material technically gets “sent”
but it’s buried deep where journalists under deadline in newsrooms do not bother
to look. That’s why we choose to go with a true, dedicated wire for press
releases.
4. OUR STAFF CONSISTS OF REAL EDITORS WHO ARE ON SALARY – NO COMMISSIONS OR
SALES PRESSURE.
How that is different? Other PR services have commissioned salespeople whose job
it is to sell and upsell you, or they don’t eat. Our editors are trained in
journalism, and they don’t have the pressure of commissions.
When they give you advice, it’s because it is good advice and not some sales
tactic.
5. ERELEASES FEATURES A 94% DELIVERY RATE TO HAND-SELECTED JOURNALISTS COVERING
A WIDE RANGE OF INDUSTRY TOPICS.
How that is different? The sad and little-known truth is that many cut-rate
online press-release services will send your release using addresses in
“editor@newspaper.com” format. In other words, they have no contact whatsoever
at the newspaper, so they send it to a generic address. Of course it gets spam
filtered and never reaches an editor or journalist. But they can claim that they
sent your release to the newspaper.
Do you see why some of these outfits can charge next to nothing for
“distributing” your press release? They think you’ll be happy that the release
was sent to lots of places, when the real success comes from people receiving
and reading your release. That’s why we cultivate personal relationships with
our sources, so your individual release is highly likely to reach their personal
inboxes.
6. MARKETPLACE CONFUSION.
Please note that this is not:
* PR Web, Newswire.com, 24-7PressRelease.com, or many similar services, which
are not newswires.
* iReach, which is PR Newswire’s web-only service.
7. HOW ARE ERELEASES’ PRICES SO MUCH LESS?
Because we act as a cooperative for small businesses – which don’t do enough
volume for the newswire’s sales team to engage – we receive a HUGE discount that
we pass along.
Any other affordable service that claims to use PR Newswire is either sending
through iReach (web-only) or doing a city/local distribution (very limited
reach).
8. OUR DISTRIBUTION IS NATIONWIDE.
How that is different? Earlier we talked about how some companies claim they
used a “newswire” or even that they themselves are newswires, when they actually
did not and are not. Another game they’ll play, in order to keep their expenses
down, is to negotiate some limited distribution on a wire so they can claim your
release “went out on the wire.”
In reality it was to a very limited audience, but they don’t tell you that. At
eReleases, we pay lots of money for special access to the full, nationwide
distribution of PR Newswire, so you get maximum exposure.
9. WE SEND YOU PROOF OF DISTRIBUTION, WITH LINKS YOU CAN TEST YOURSELF: OUR
WIREWATCH™ REPORT.
How that is different? Your press release is too important to take someone’s
word that it was distributed properly. That’s why we don’t just tell you that it
went out–we give you the links so you can see for yourself.
Our WireWatch™ reports are available just 2 hours after your press release is
published. Just click to see your press release on sites like MarketWatch, PR
Newswire, Yahoo!, and many, many more.
10. WHAT SHOULD I EXPECT?
NOTE: A single press release is not a press release campaign. Some people strike
gold with the first release, especially if the newsworthy factor is high but
that’s not the norm.
David Meerman Scott points out that he issued more than a dozen press releases
to promote his book “The New Rules of Marketing and PR” before attracting
attention.
That’s not common either, though it is tougher for an author to make a splash.
Our most successful clients usually see attention by the third or fourth press
release as long as they mix up hooks/angles and try to better understand not
just what the journalist wants but what the ultimate reader wants to read.
…I RECEIVED 10 NEW CLIENTS AND APPROXIMATELY 4,200 WEBSITE HITS!
“My press release with eReleases got me coverage in approximately 13 different
publications, as well as a segment on a local television show!
As a result, I received 10 new clients and approximately 4,200 website hits!
eReleases is the best in the business as far as I am concerned and, therefore,
they have no competition! They offer the best prices and the most ‘bang for your
buck.'”
— Jason Templer, Scoops Pet Waste Management Services
Talk to an Editor Now
Call (800) 710-5535
Chat
Start My Order - Save 30%
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MEK Enterprises LLC dba eReleases.com
5024 Campbell Blvd.
Suite D
Baltimore, MD 21236
Phone: 800-710-5535
Copyright © 1998 – 2024 eReleases®. All Rights Reserved. Designated trademarks
and brands are the property of their respective owners.
Issuers of press releases and not eReleases are solely responsible for the
accuracy of the content. Complete terms here.
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