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THE NEW PRODUCT
MARKETING STANDARD.

“PMA is the new standard of excellence to help product marketers lead their
product lines and companies to the next level.” Marc Stitt, Product Marketing
Leader

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THE NO. 1 PRODUCT MARKETING PLATFORM FOR 95,000+ PMMS.



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Unlock your PMM membership.
Learn from the world’s leading product marketers, access an ever-growing bank of
templates, content, and presentations, and reach your product marketing
potential with the quintessential kit for leveling up your product marketing
efforts.
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Product Marketing Competitive intelligence Pricing OKRs Positioning Go-to-Market
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2023 PRODUCT MARKETING SALARY SURVEY: RESULTS

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HOW PRODUCT MARKETERS CAN USE LIVE STREAMING TO THEIR ADVANTAGE

Learn how to leverage live streaming to differentiate your business and product
from competitors, generate more engagement and leads, and achieve more sales....

 * Cristian Stanciu

10 min read
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Case studies


“IT'S FULFILLING TO SHARE EXPERIENCES AND INSIGHTS WHILE ALSO RECEIVING FRESH
PERSPECTIVES AND IDEAS IN RETURN” - PMA MENTORSHIP PROGRAM

Discover an enriching journey between mentor and mentee, fostered through the
Product Marketing Alliance mentorship program....

 * Charley Gale

7 min read
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Customer & Market Research


5 REASONS WHY BUSINESSES SHOULD NOT IGNORE CUSTOMER FEEDBACK

Product managers are often extremely invested in their creations, making them
resistant to feedback. Their defensiveness is easy to understand since the
finished...

 * Nidhi Prakash

9 min read
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BRINGING A PRODUCT-LED GROWTH MINDSET TO YOUR PRODUCT MARKETING ORGANIZATION

Learn to harness product-led growth tactics for stronger user acquisition,
growth, and retention – with practical examples from Airtable, Slack, and
more....

 * Srikant Kotapalli

10 min read
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with exclusive knowledge and actionable templates to nail every aspect of PMM.
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speak with over 30,000 like-minded Product Marketers across the globe to
exchange ideas, meet in person, ask questions, and find exciting new job
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Upcoming product marketing events.

Location All North America EMEA APAC LATAM Online Type All In-person summits
In-person meetups In-person courses Virtual festivals Virtual meetups Virtual
courses Webinars Members-only events
7-28 February 2024


LIVE TWO-HOUR WORKSHOPS

Includes cross-functional alignment, personas, product roadmapping, lagging,
leading & lever KPIs.
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13 - 14 February 2024


AUSTIN

Product marketers gather in Austin for two days of inspiring content.
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14 February 2024


AUSTIN

PMM leaders connect at this invite-only discussion morning in Austin.
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15 February 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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15 February 2024


PMA PRAGUE

Network and connect with PMMs in your areas
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15 February 2024


PMA LOS ANGELES

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21 February 2024


PMMNOW

Using Competitive Intelligence to 4x Growth
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21 February 2024


PMA CHICAGO

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21 February 2024


PMM CONSULTANCY MEETUP

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22 February 2024


PMA SEATTLE

Connect with PMMs in your city.
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22 February 2024


PRODUCT MARKETING MISUNDERSTOOD

Master internal influence and elevate the strategic value of product marketing.
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22 February 2024


PMA MANCHESTER

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22 February 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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22 February 2024


PMA SAINT PAUL MINNEAPOLIS

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23 February 2024


PMA LONDON

Imposter Syndrome and Strategies to overcome it
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28 February 2024


THE POWER OF CUSTOMER INSIGHTS IN PRODUCT MARKETING

Learn how to amplify your customer voice through customer feedback.
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29 February 2024


PMA TOULOUSE

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29 February 2024


PMM POWERHOUR

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29 February 2024


PMA EDINBURGH

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6 March 2024


PMMS AT STARTUPS: APPROACHING THE CHALLENGE

Setting startup goals and metrics
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6 March 2024


PMA HIRED

Career workshops exclusive for members.
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6-27 March 2024


LIVE TWO-HOUR WORKSHOPS

Includes positioning, narrative design, pricing & packaging, & revenue
marketing.
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7 March 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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14 March 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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20 March 2024


PRODUCT MARKETING CERTIFIED: CORE, NEW YORK CITY

Get PMM Certified in one day with your like-minded PMMs.
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20 March 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
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21 - 22 March 2024


NEW YORK

Product marketers gather in New York for two days of inspiring content.
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21 March 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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22 March 2024


PMA LONDON

Product marketing: the power of transferable skill
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25 March 2024


PRODUCT MARKETING CERTIFIED: CORE, PARIS

Meet in person for a workshop taught by a PMM expert and absorb the knowledge of
like-minded PMMs.
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26 March 2024


PARIS

Connecting the thriving product marketing community in Paris for this inaugural
summit.
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28 March 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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2 April 2024


PMMS AT STARTUPS: APPROACHING THE CHALLENGE

Helping Startups get to product-market fit
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3 April 2024


PMA HIRED

Career workshops exclusive for members.
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3-24 April 2024


LIVE TWO-HOUR WORKSHOPS

Includes sales coaching, using data to manage sales, sales tactics & sales
metrics.
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4 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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9 April 2024


PRODUCT MARKETING CERTIFIED: CORE, DENVER

Meet in person for a workshop taught by an PMM expert and absorb the knowledge
of like-minded PMMs.
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10 April 2024


PMA BOOK CLUB

Backstage Pass | Live with Harvey Lee
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10 - 11 April 2024


DENVER

Product Marketing Summit returns to the mile high city for two days of unrivaled
content & networking.
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11 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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16 April 2024


PRODUCT MARKETING CERTIFIED: CORE, MINNEAPOLIS

Meet in person for a workshop taught by an PMM expert and absorb the knowledge
of like-minded PMMs.
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17 April 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
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18 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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23 & 25 April 2024


MASTERING LEADERSHIP: CHANGE MANAGEMENT

Quarterly workshops for Exec+ members to learn critical leadership skills on
their journey to the top.
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April 24 & 25 2024


#GTM24 LOS ANGELES

Master the Go-to-Market challenge; accelerate your success with insights and
best practices from industry leaders.
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25 April 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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26 April 2024


PMA LONDON

New Year, New Job! How to set yourself up for success in the first 90 days!
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1 May 2024


PMA HIRED

Career workshops exclusive for members.
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1-22 May 2024


LIVE TWO-HOUR WORKSHOPS

Includes retention & churn, PMM pre vs post-launch, Marketing pre vs
post-launch, & CS pre vs post-launch.
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2 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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9 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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15 May 2024


PRODUCT MARKETING CERTIFIED: CORE, AMSTERDAM

Meet in person for a workshop taught by a PMM expert and absorb the knowledge of
like-minded PMMs.
Enroll today
15 May 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
16 - 17 May 2024


AMSTERDAM

Bringing world-class product marketing insights to the heart of Europe for two
days of learning & networking.
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16 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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23 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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30 May 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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5 June 2024


PMA HIRED

Career workshops exclusive for members.
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5 - 6 June 2024


ATLANTA

Product Marketing Summit touching down in Atlanta for the first time in 2024 -
come and join us.
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6 June 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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13 June 2024


PMM POWERHOUR

Weekly Virtual meetups exclusive for members.
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12 - 13 June 2024


SEATTLE

Bringing two days of unrivaled learning and a stunning lineup of product
marketing experts to the Pacific North West.
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20 June 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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27 June 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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3 July 2024


PMA HIRED

Career workshops exclusive for members.
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11 July 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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18 July 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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19 June 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
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17 July 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
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25 July 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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1 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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7 August 2024


PMA HIRED

Career workshops exclusive for members.
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8 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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15 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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21 August 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
22 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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27 & 29 August 2024


MASTERING LEADERSHIP: RECRUITING AND HIRING

Quarterly workshops for Exec+ members to learn critical leadership skills on
their journey to the top.
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29 August 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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4 September 2024


PMA HIRED

Career workshops exclusive for members.
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4 - 5 September 2024


SAN FRANCISCO

3 tracks. 60+ speakers. 500+ PMMs. Simply, the biggest gathering of PMMs on the
planet.
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5 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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12 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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19 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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18 September 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
26 September 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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2 October 2024


PMA HIRED

Career workshops exclusive for members.
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3 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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10 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
16 October 2024


PMM CONSULTANCY MEETUP

Discuss the strategies on how to approach consulting as a PMM.
Sign up here.
16 - 17 October 2024


BOSTON

Discover the latest trends. Build your professional network. Accelerate your
career.
Find out more
17 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
24 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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30 - 31 October 2024


SYDNEY

Product Marketing Summit returns down under to deliver only the best content and
networking opportunities.
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31 October 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
6 November 2024


PMA HIRED

Career workshops exclusive for members.
Sign up here
6 November 2024


SINGAPORE

The only event of its kind connecting product marketers from across the APAC
region.
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7 November 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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14 November 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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13 - 14 November 2024


CHICAGO

Taking the windy city by storm; we return for two days of unrivaled networking,
learning and career acceleration.
Find out more
21 November 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
20 - 21 November 2024


LONDON

Returning to PMA home turf for our flagship European summit.
Find out more
4 - 5 December 2024


TORONTO

Wrapping up another year of our epic Product Marketing Summit world tour with a
visit to our Canadian community.
Find out more
4 December 2024


PMA HIRED

Career workshops exclusive for members.
Sign up here
5 December 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
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10 & 12 December 2024


MASTERING LEADERSHIP: RELATIONSHIP MANAGEMENT

Quarterly workshops for Exec+ members to learn critical leadership skills on
their journey to the top.
Sign up here
12 December 2024


PMM POWERHOUR

Weekly virtual meetups exclusive for members.
Sign up here
19 - 20 March 2025


TEL AVIV

Product marketers gather in Tel Aviv for two days of inspiring content.
Find out more

We don't have any in the calendar yet, but check back soon for updates. In the
meantime, why not explore our other live events?

SEE ALL EVENTS
SEE MORE EVENTS
Lots of ♥, from lots of PMMs.
They’ve found their tribe, now it’s your turn.
Madeline Turner
Chief Marketing Officer

"Not only has this community been an absolute wealth of knowledge and answers -
it's a place of constant inspiration. I see questions asked or answered in ways
that I had never thought of before. In many ways, this network has been an
extension of my team. We're learning, growing, and testing together"
JD Prater
Head of Product Marketing

"I love PMA and what it stands for, elevating the role of product marketing.
Through this community, I’ve connected with many great product marketers across
the world. They encourage me. They inspire me. They challenge me. It’s a honor
to be a part of this community."
Madison Moyd
Product Marketing Manager

"My joining PMA started by looking for a hub of educational resources to become
the best Product Marketer I could be. I had no idea I’d soon find new friends,
mentors, and future colleagues who shared my same passion for this expertise."
Yoni Solomon
Director of Product Marketing

"The PMA truly is a product marketer’s dream organization -- in that it aligns
product marketers from all walks of life, from all around the world."
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