linkgraph.io
Open in
urlscan Pro
141.193.213.10
Public Scan
URL:
https://linkgraph.io/domain-rating-vs-domain-authority/
Submission: On October 13 via manual from US — Scanned from DE
Submission: On October 13 via manual from US — Scanned from DE
Form analysis 4 forms found in the DOM
#
<form action="#" autocomplete="off" aria-label="Search form 2">
<input type="search" class="orig" placeholder="Search blog..." name="phrase" value="" aria-label="Search input 2" autocomplete="off">
<input type="text" class="autocomplete" name="phrase" value="" aria-label="Search autocomplete, ignore please" aria-hidden="true" autocomplete="off" disabled="">
<input type="submit" aria-hidden="true" aria-label="Hidden button" style="width:0; height: 0; visibility: hidden;">
</form>POST https://forms.hsforms.com/submissions/v3/public/submit/formsnext/multipart/7038850/19865112-5d46-46ff-93f8-3bf9013e7656
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<fieldset class="form-columns-2" data-reactid=".hbspt-forms-0.1:$0">
<div class="hs_firstname hs-firstname hs-fieldtype-text field hs-form-field" data-reactid=".hbspt-forms-0.1:$0.1:$firstname"><label id="label-firstname-19865112-5d46-46ff-93f8-3bf9013e7656" class="" placeholder="Enter your "
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<legend class="hs-field-desc" style="display:none;" data-reactid=".hbspt-forms-0.1:$0.1:$lastname.1"></legend>
<div class="input" data-reactid=".hbspt-forms-0.1:$0.1:$lastname.$lastname"><input id="lastname-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input" type="text" name="lastname" value="" placeholder="Last name" autocomplete="family-name"
data-reactid=".hbspt-forms-0.1:$0.1:$lastname.$lastname.0" inputmode="text"></div>
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<fieldset class="form-columns-1" data-reactid=".hbspt-forms-0.1:$1">
<div class="hs_email hs-email hs-fieldtype-text field hs-form-field" data-reactid=".hbspt-forms-0.1:$1.1:$email"><label id="label-email-19865112-5d46-46ff-93f8-3bf9013e7656" class="" placeholder="Enter your "
for="email-19865112-5d46-46ff-93f8-3bf9013e7656" data-reactid=".hbspt-forms-0.1:$1.1:$email.0"><span data-reactid=".hbspt-forms-0.1:$1.1:$email.0.0"></span></label>
<legend class="hs-field-desc" style="display:none;" data-reactid=".hbspt-forms-0.1:$1.1:$email.1"></legend>
<div class="input" data-reactid=".hbspt-forms-0.1:$1.1:$email.$email"><input id="email-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input" type="email" name="email" required="" placeholder="Email*" value="" autocomplete="email"
data-reactid=".hbspt-forms-0.1:$1.1:$email.$email.0" inputmode="email"></div>
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<fieldset class="form-columns-1" data-reactid=".hbspt-forms-0.1:$2">
<div class="budget_btn">
<div class="hs_budget_available_to_spend hs-budget_available_to_spend hs-fieldtype-radio field hs-form-field" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend" style="display: none;"><label
id="label-budget_available_to_spend-19865112-5d46-46ff-93f8-3bf9013e7656" class="" placeholder="Enter your " for="budget_available_to_spend-19865112-5d46-46ff-93f8-3bf9013e7656"
data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.0"><span data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.0.0"></span></label>
<legend class="hs-field-desc" style="display:block;" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.1">Budget</legend>
<div class="input" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend">
<ul role="checkbox" class="inputs-list multi-container" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0">
<div class="li-bg">
<li class="hs-form-radio" role="radio" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$I'm not looking to spend right now"><label
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data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$I'm not looking to spend right now.0"><label class="custom-radio"><input
id="budget_available_to_spend0-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input " type="radio" name="budget_available_to_spend" value="I'm not looking to spend right now"
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<div class="li-bg">
<li class="hs-form-radio" role="radio" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$500 - $2,000"><label for="budget_available_to_spend1-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-form-radio-display" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$500 - $2,000.0"><label class="custom-radio"><input
id="budget_available_to_spend1-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input " type="radio" name="budget_available_to_spend" value="$500 - $2,000"
aria-labelledby="label-budget_available_to_spend-19865112-5d46-46ff-93f8-3bf9013e7656" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$500 - $2,000.0.0"><span
class="checkmark"></span></label><span data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$500 - $2,000.0.1">$500 - $2,000</span></label></li>
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<div class="li-bg">
<li class="hs-form-radio" role="radio" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$2,000 - $5,000"><label for="budget_available_to_spend2-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-form-radio-display" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$2,000 - $5,000.0"><label class="custom-radio"><input
id="budget_available_to_spend2-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input " type="radio" name="budget_available_to_spend" value="$2,000 - $5,000"
aria-labelledby="label-budget_available_to_spend-19865112-5d46-46ff-93f8-3bf9013e7656" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$2,000 - $5,000.0.0"><span
class="checkmark"></span></label><span data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$2,000 - $5,000.0.1">$2,000 - $5,000</span></label></li>
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<div class="li-bg">
<li class="hs-form-radio" role="radio" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$5,000 - $10,000"><label for="budget_available_to_spend3-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-form-radio-display" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$5,000 - $10,000.0"><label class="custom-radio"><input
id="budget_available_to_spend3-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input " type="radio" name="budget_available_to_spend" value="$5,000 - $10,000"
aria-labelledby="label-budget_available_to_spend-19865112-5d46-46ff-93f8-3bf9013e7656" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$5,000 - $10,000.0.0"><span
class="checkmark"></span></label><span data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$5,000 - $10,000.0.1">$5,000 - $10,000</span></label></li>
</div>
<div class="li-bg">
<li class="hs-form-radio" role="radio" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$10,000 +"><label for="budget_available_to_spend4-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-form-radio-display" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$10,000 +.0"><label class="custom-radio"><input
id="budget_available_to_spend4-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input " type="radio" name="budget_available_to_spend" value="$10,000 +"
aria-labelledby="label-budget_available_to_spend-19865112-5d46-46ff-93f8-3bf9013e7656" data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$10,000 +.0.0"><span
class="checkmark"></span></label><span data-reactid=".hbspt-forms-0.1:$2.1:$budget_available_to_spend.$budget_available_to_spend.0.$$10,000 +.0.1">$10,000 +</span></label></li>
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</div>
</div>
<div id="budget-radio" class="budget-btn">Budget</div>
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<fieldset class="form-columns-1" data-reactid=".hbspt-forms-0.1:$3">
<div class="services_btn">
<div class="hs_services_that_interest_you hs-services_that_interest_you hs-fieldtype-checkbox field hs-form-field" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you" style="display: none;"><label
id="label-services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656" class="" placeholder="Enter your " for="services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656"
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.0"><span data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.0.0"></span></label>
<legend class="hs-field-desc" style="display:block;" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.1">Services that interest you</legend>
<div class="input" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you">
<ul role="checkbox" class="inputs-list multi-container" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0">
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SEO"><label for="services_that_interest_you0-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-form-checkbox-display" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SEO.0"><input id="services_that_interest_you0-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-input "
type="checkbox" name="services_that_interest_you" value="SEO" aria-labelledby="label-services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656"
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SEO.0.0" onchange="selectionChanged(this)"><span
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SEO.0.1">SEO</span></label></li>
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Link Building"><label for="services_that_interest_you1-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-form-checkbox-display" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Link Building.0"><input id="services_that_interest_you1-19865112-5d46-46ff-93f8-3bf9013e7656"
class="hs-input " type="checkbox" name="services_that_interest_you" value="Link Building" aria-labelledby="label-services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656"
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Link Building.0.0" onchange="selectionChanged(this)"><span
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Link Building.0.1">Link Building</span></label></li>
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$White Label SEO"><label for="services_that_interest_you2-19865112-5d46-46ff-93f8-3bf9013e7656"
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class="hs-input " type="checkbox" name="services_that_interest_you" value="White Label SEO" aria-labelledby="label-services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656"
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data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$White Label SEO.0.1">White Label SEO</span></label></li>
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Paid Media"><label for="services_that_interest_you3-19865112-5d46-46ff-93f8-3bf9013e7656"
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class="hs-input " type="checkbox" name="services_that_interest_you" value="Paid Media" aria-labelledby="label-services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656"
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Paid Media.0.0" onchange="selectionChanged(this)"><span
data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Paid Media.0.1">Paid Media</span></label></li>
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$CRO"><label for="services_that_interest_you4-19865112-5d46-46ff-93f8-3bf9013e7656"
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type="checkbox" name="services_that_interest_you" value="CRO" aria-labelledby="label-services_that_interest_you-19865112-5d46-46ff-93f8-3bf9013e7656"
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data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$CRO.0.1">CRO</span></label></li>
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SearchAtlas SEO Software"><label
for="services_that_interest_you5-19865112-5d46-46ff-93f8-3bf9013e7656" class="hs-form-checkbox-display" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SearchAtlas SEO Software.0"><input
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onchange="selectionChanged(this)"><span data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$SearchAtlas SEO Software.0.1">SearchAtlas SEO Software</span></label></li>
<li class="hs-form-checkbox" role="checkbox" data-reactid=".hbspt-forms-0.1:$3.1:$services_that_interest_you.$services_that_interest_you.0.$Content Strategy"><label for="services_that_interest_you6-19865112-5d46-46ff-93f8-3bf9013e7656"
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<div id="select_btn" class="servicesIntin" value="Services you're interested in">Services you're interested in</div>
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<div class="hs_what_are_you_hoping_to_accomplish_with_linkgraph_ hs-what_are_you_hoping_to_accomplish_with_linkgraph_ hs-fieldtype-textarea field hs-form-field"
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<legend class="hs-field-desc" style="display:none;" data-reactid=".hbspt-forms-0.1:$4.1:$what_are_you_hoping_to_accomplish_with_linkgraph_.1"></legend>
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<div class="hs_submit hs-submit" data-reactid=".hbspt-forms-0.5">
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<ul class="no-list hs-error-msgs inputs-list" role="alert">
<li><label class="hs-error-msg">Please complete this required field.</label></li>
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<div class="hs_ebook hs-ebook hs-fieldtype-select field hs-form-field" style="display: none;"><label id="label-ebook-100befdb-94ea-4bdd-a4c2-fdefeab8a147_3" class="" placeholder="Enter your Ebook"
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<div class="input"><select id="ebook-100befdb-94ea-4bdd-a4c2-fdefeab8a147_3" class="hs-input" name="ebook">
<option disabled="" value="">Please Select</option>
<option value="LgGuidePaidMedia">LgGuidePaidMedia</option>
<option value="LgGuideLinkBuilding" selected="selected">LgGuideLinkBuilding</option>
<option value="SeoOnPageContactOptimization">SeoOnPageContactOptimization</option>
<option value="LgNegativeSeoServices">LgNegativeSeoServices</option>
<option value="Exitpopout">Exitpopout</option>
</select></div>
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</form>Name: options —
<form name="options" class="asp-fss-flex" autocomplete="off">
<input type="hidden" style="display:none;" name="current_page_id" value="10795">
<input type="hidden" name="qtranslate_lang" style="display:none;" value="0">
<input type="hidden" name="filters_changed" style="display:none;" value="0">
<input type="hidden" name="filters_initial" style="display:none;" value="1">
<fieldset class="asp_filter_generic asp_filter_id_1 asp_filter_n_0 hiddend">
<legend>Generic filters</legend>
<div class="asp_option hiddend" aria-hidden="true">
<div class="asp_option_inner">
<input type="checkbox" value="exact" id="set_exact2_1" name="asp_gen[]" onchange="selectionChanged(this)">
<label for="set_exact2_1"> Hidden label </label>
</div>
</div>
<div class="asp_option hiddend" aria-hidden="true">
<div class="asp_option_inner">
<input type="checkbox" value="title" id="set_title2_1" data-origvalue="1" name="asp_gen[]" checked="checked" onchange="selectionChanged(this)">
<label for="set_title2_1"> Hidden label </label>
</div>
</div>
<div class="asp_option hiddend" aria-hidden="true">
<div class="asp_option_inner">
<input type="checkbox" value="content" id="set_content2_1" data-origvalue="1" name="asp_gen[]" checked="checked" onchange="selectionChanged(this)">
<label for="set_content2_1"> Hidden label </label>
</div>
</div>
<div class="asp_option hiddend" aria-hidden="true">
<div class="asp_option_inner">
<input type="checkbox" value="excerpt" id="set_excerpt2_1" data-origvalue="1" name="asp_gen[]" checked="checked" onchange="selectionChanged(this)">
<label for="set_excerpt2_1"> Hidden label </label>
</div>
</div>
</fieldset> <input type="checkbox" style="display: none !important;" value="post" aria-label="Hidden label" aria-hidden="true" id="2_1customset_2_1100" name="customset[]" checked="checked" onchange="selectionChanged(this)">
<div style="clear:both;"></div>
</form>Text Content
Client Login
Custom Order Builder
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* * * Software tool kit
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SEO CONTENT ASSISTANTPOPULAR
Optimize your content for multiple keyword targets and start ranking
higher in search results.
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KEYWORD RESEARCHER
Get the monthly search volume for keyword searches on Google to improve
your insights.
* * BULK DA CHECKER
BULK DA CHECKER
Allows you to check a domain’s Page Authority (PA), Domain Authority
(DA), and spam metrics for up to 10 URLs at a time.
* * FREE BACKLINK ANALYSIS
FREE BACKLINK ANALYSIS
Allows you to check domain and page-level metric information for a
target url, and identify bad backlinks.
* * * GSC INSIGHTS, A SEARCH CONSOLE DASHBOARD
GSC INSIGHTS
Get more out of Google Search Console. Track keyword rankings and SEO
performance for the entire history of your domain with advanced data
visualizations and real-time metrics.
* * CONTENT PLANNER TOOL
CONTENT PLANNER TOOL
Create a Content Marketing Calendar in 1-click with the Content Planner
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CONTENT AUDIT TOOL
Enter a keyword and page url and get a free Onpage Audit
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BLOG TOPICS GENERATOR
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* * * Software overview
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SEO
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Paid Media
* * DESIGN AND DEVELOPMENT DESKTOP
Design and Development
* * * LINK BUILDING DESKTOP
LINK BUILDING SERVICES
All DA ranges. Industry specific. 30 day turnaround.
* * ON PAGE SEO DESKTOP
ON PAGE SEO
Effortlessly publish new landing pages, blog entries, and product
descriptions.
* * PPC MANAGEMENT DESKTOP
PPC MANAGEMENT
PPC/Google Ads Account and Bid Management Services.
* * CONTENT STRATEGY DESKTOP
CONTENT STRATEGY
Our SEO Content Strategy is optimized for search, but written for
people.
* * * TECHNICAL SEO SERVICES DESKTOP
TECHNICAL SEO
The technical services you need to start ranking higher.
* * MANAGED SEO SERVICES DESKTOP
MANAGED SEO SERVICES
Comprehensive SEO strategies, expertly executed, and precision targeted
to get you the best results.
* * DIGITAL PR DESKTOP
DIGITAL PR
Grow your online visibility faster with a custom digital PR campaign.
* * CONVERSION RATE OPTIMIZATION DESKTOP
CONVERSION RATE OPTIMIZATION
Linkgraph’s designers utilize analytics and A/B testing to boost your
conversion rate.
* * * LOCAL SEO SERVICES DESKTOP
LOCAL SEO
Monthly packages to dominate your local market.
* * SEO REPUTATION MANAGEMENT DESKTOP
SEO REPUTATION MANAGEMENT
Your online reputation impacts every potential click or purchase.
*
* * BLOG WRITING SERVICES DESKTOP
BLOG WRITING SERVICES
Optimized blog posts that rank for your target keywords.
* * * WHITE LABEL LINK BUILDING DESKTOP
WHITE LABEL LINK BUILDING
We love our agency partners. Your clients will love us, too.
* * BIGCOMMERCE SEO DESKTOP
BIGCOMMERCE SEO
Get your BigCommerce store in front of more potential customers with
LinkGraph’s award-winning SEO services.
* * * FREE SEO AUDIT DESKTOP
FREE SEO AUDIT
Audit your entire website. See the on-page and off-site SEO factors
that impact your keyword rankings.
* * HARO LINK BUILDING DESKTOP
HARO LINK BUILDING
Authoritative links through public relations outreach.
* * * INTERNATIONAL SEO DESKTOP
INTERNATIONAL SEO
Get your international content seen by your target market.
* * PRESS RELEASE SYNDICATION DESKTOP
PRESS RELEASE SYNDICATION
Press release creation, distribution, and syndication.
* * * SEO MOBILE
SEO
* * LINK BUILDING MOBILE
LINK BUILDING SERVICES
All DA ranges. Industry specific. 30 day turnaround.
* * TECHNICAL SEO SERVICES MOBILE
TECHNICAL SEO
The technical services you need to start ranking higher.
* * ON PAGE SEO MOBILE
ON PAGE SEO
Effortlessly publish new landing pages, blog entries, and product
descriptions.
* * * MANAGED SEO SERVICES MOBILE
MANAGED SEO SERVICES
Comprehensive SEO strategies, expertly executed, and precision targeted
to get you the best results.
* * LOCAL SEO SERVICES MOBILE
LOCAL SEO
Monthly packages to dominate your local market.
* * SEO REPUTATION MANAGEMENT MOBILE
SEO REPUTATION MANAGEMENT
Your online reputation impacts every potential click or purchase.
* * WHITE LABEL LINK BUILDING MOBIE
WHITE LABEL LINK BUILDING
We love our agency partners. Your clients will love us, too.
* * * BIGCOMMERCE SEO MOBILE
BIGCOMMERCE SEO
Get your BigCommerce store in front of more potential customers with
LinkGraph’s award-winning SEO services.
* * FREE SEO AUDIT MOBILE
FREE SEO AUDIT
Audit your entire website. See the on-page and off-site SEO factors
that impact your keyword rankings.
* * HARO LINK BUILDING MOBILE
HARO LINK BUILDING
Authoritative links through public relations outreach.
* * INTERNATIONAL SEO MOBILE
INTERNATIONAL SEO
Get your international content seen by your target market.
* * * PRESS RELEASE SYNDICATION MOBILE
PRESS RELEASE SYNDICATION
Press release creation, distribution, and syndication.
* * PAID MEDIA MOBILE
Paid Media
* * PPC MANAGEMENT MOBILE
PPC MANAGEMENT
PPC/Google Ads Account and Bid Management Services.
* * DIGITAL PR MOBILE
DIGITAL PR
Grow your online visibility faster with a custom digital PR campaign.
* * * DESIGN AND DEVELOPMENT MOBILE
Design and Development
* * CONTENT STRATEGY MOBILE
CONTENT STRATEGY
Our SEO Content Strategy is optimized for search, but written for
people.
* * CONVERSION RATE OPTIMIZATION MOBILE
CONVERSION RATE OPTIMIZATION
Linkgraph’s designers utilize analytics and A/B testing to boost your
conversion rate.
* * BLOG WRITING SERVICES MOBILE
BLOG WRITING SERVICES
Optimized blog posts that rank for your target keywords.
* * * Services overview
* * Contact sales
* Industries
* * * Industries we’re working with
* * * ENTERPRISE SEO
ENTERPRISE SEO
We’ve expanded our award-winning digital PR services to provide
enterprise SEO for the biggest of brands.
* * ECOMMERCE SEO
ECOMMERCE SEO
Ecommerce companies have unique goals. See why more brands are choosing
LinkGraph as their ecommerce SEO agency partner.
* * SAAS SEO
SAAS SEO
Our SaaS marketing agency will help your sales team earn more qualified
leads and increase conversions in less time.
* * WHITE LABEL SEO
WHITE LABEL SEO
Outsource your SEO with LinkGraphs’ white-label services. SEO products
and deliverables with monthly, white-label reporting.
* * * Free Consultation
* * Contact sales
(929) 377 1035
MENUMENU
* Resources
* * * EBOOKS
* * BLOG POSTS
* * CASE STUDIES
* * VIDEOS
* * * GUIDE TO SEO CONTENT OPTIMIZATION
GUIDE TO SEO CONTENT OPTIMIZATION
* GUIDE TO PAID MEDIA
GUIDE TO PAID MEDIA
* LINK BUILDING: INCREASE SITE AUTHORITY
* NEGATIVE SEO ATTACK
NEGATIVE SEO ATTACK
* * RECENT POSTS
* SEO for Nonprofits: How to Improve Online Visibility and Donations
* How to Use Twitter Cards to Make Content More Clickable
* Open Graph Tags Implementation & Best Practices
* * SAAS SEO CASE STUDY
SAAS SEO CASE STUDY
* CBD SEO CASE STUDY
CBD SEO CASE STUDY
* LAWFIRM SEO CASE STUDY
LAWFIRM SEO CASE STUDY
* INSURANCE COMPANY SEO CASE STUDY
INSURANCE COMPANY SEO CASE STUDY
* ECOMMERCE STARTUP SEO CASE STUDY
ECOMMERCE STARTUP SEO CASE STUDY
* * LINK BUILDING 101
LINK BUILDING 101
* ON-PAGE SEO 101
ON-PAGE SEO 101
* NEGATIVE SEO 101
NEGATIVE SEO 101
* PPC 101
PPC 101
* * * Explore the Learning Hub
* * Contact sales
* About
* * *
* * * LINKGRAPH CARES
LINKGRAPH CARES
At LinkGraph, we're committed to having an impact.
* * REFERRAL PROGRAM
REFERRAL PROGRAM
Every business could benefit from award-winning SEO and Digital
Marketing Services.
* * CAREERS
CAREERS
Love Digital Marketing? You’ll fit right in.
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HELP CENTER
Video Guides, SEO tips and best practices.
* * * MEDIA
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Get a Proposal
MENUMENU
* Software
* * * Software tool kit
* * * LANDING PAGE OPTIMIZER
SEO CONTENT ASSISTANTPOPULAR
Optimize your content for multiple keyword targets and start ranking
higher in search results.
* * KEYWORD RESEARCHER
KEYWORD RESEARCHER
Get the monthly search volume for keyword searches on Google to improve
your insights.
* * BULK DA CHECKER
BULK DA CHECKER
Allows you to check a domain’s Page Authority (PA), Domain Authority
(DA), and spam metrics for up to 10 URLs at a time.
* * FREE BACKLINK ANALYSIS
FREE BACKLINK ANALYSIS
Allows you to check domain and page-level metric information for a
target url, and identify bad backlinks.
* * * GSC INSIGHTS, A SEARCH CONSOLE DASHBOARD
GSC INSIGHTS
Get more out of Google Search Console. Track keyword rankings and SEO
performance for the entire history of your domain with advanced data
visualizations and real-time metrics.
* * CONTENT PLANNER TOOL
CONTENT PLANNER TOOL
Create a Content Marketing Calendar in 1-click with the Content Planner
* * CONTENT AUDIT TOOL
CONTENT AUDIT TOOL
Enter a keyword and page url and get a free Onpage Audit
* * BLOGS TOPIC GENERATOR
BLOG TOPICS GENERATOR
Get Blog Ideas with the Blog Topics Generator
* * * SEO SOFTWARE
SEO SOFTWARE
Level up your on-page and off-site strategy with better tools, bigger
data, and smarter SEO insights.
* * * Software overview
* * Contact sales
* Services
* * * SEO DESKTOP
SEO
* * PAID MEDIA DESKTOP
Paid Media
* * DESIGN AND DEVELOPMENT DESKTOP
Design and Development
* * * LINK BUILDING DESKTOP
LINK BUILDING SERVICES
All DA ranges. Industry specific. 30 day turnaround.
* * ON PAGE SEO DESKTOP
ON PAGE SEO
Effortlessly publish new landing pages, blog entries, and product
descriptions.
* * PPC MANAGEMENT DESKTOP
PPC MANAGEMENT
PPC/Google Ads Account and Bid Management Services.
* * CONTENT STRATEGY DESKTOP
CONTENT STRATEGY
Our SEO Content Strategy is optimized for search, but written for
people.
* * * TECHNICAL SEO SERVICES DESKTOP
TECHNICAL SEO
The technical services you need to start ranking higher.
* * MANAGED SEO SERVICES DESKTOP
MANAGED SEO SERVICES
Comprehensive SEO strategies, expertly executed, and precision targeted
to get you the best results.
* * DIGITAL PR DESKTOP
DIGITAL PR
Grow your online visibility faster with a custom digital PR campaign.
* * CONVERSION RATE OPTIMIZATION DESKTOP
CONVERSION RATE OPTIMIZATION
Linkgraph’s designers utilize analytics and A/B testing to boost your
conversion rate.
* * * LOCAL SEO SERVICES DESKTOP
LOCAL SEO
Monthly packages to dominate your local market.
* * SEO REPUTATION MANAGEMENT DESKTOP
SEO REPUTATION MANAGEMENT
Your online reputation impacts every potential click or purchase.
*
* * BLOG WRITING SERVICES DESKTOP
BLOG WRITING SERVICES
Optimized blog posts that rank for your target keywords.
* * * WHITE LABEL LINK BUILDING DESKTOP
WHITE LABEL LINK BUILDING
We love our agency partners. Your clients will love us, too.
* * BIGCOMMERCE SEO DESKTOP
BIGCOMMERCE SEO
Get your BigCommerce store in front of more potential customers with
LinkGraph’s award-winning SEO services.
* * * FREE SEO AUDIT DESKTOP
FREE SEO AUDIT
Audit your entire website. See the on-page and off-site SEO factors
that impact your keyword rankings.
* * HARO LINK BUILDING DESKTOP
HARO LINK BUILDING
Authoritative links through public relations outreach.
* * * INTERNATIONAL SEO DESKTOP
INTERNATIONAL SEO
Get your international content seen by your target market.
* * PRESS RELEASE SYNDICATION DESKTOP
PRESS RELEASE SYNDICATION
Press release creation, distribution, and syndication.
* * * SEO MOBILE
SEO
* * LINK BUILDING MOBILE
LINK BUILDING SERVICES
All DA ranges. Industry specific. 30 day turnaround.
* * TECHNICAL SEO SERVICES MOBILE
TECHNICAL SEO
The technical services you need to start ranking higher.
* * ON PAGE SEO MOBILE
ON PAGE SEO
Effortlessly publish new landing pages, blog entries, and product
descriptions.
* * * MANAGED SEO SERVICES MOBILE
MANAGED SEO SERVICES
Comprehensive SEO strategies, expertly executed, and precision targeted
to get you the best results.
* * LOCAL SEO SERVICES MOBILE
LOCAL SEO
Monthly packages to dominate your local market.
* * SEO REPUTATION MANAGEMENT MOBILE
SEO REPUTATION MANAGEMENT
Your online reputation impacts every potential click or purchase.
* * WHITE LABEL LINK BUILDING MOBIE
WHITE LABEL LINK BUILDING
We love our agency partners. Your clients will love us, too.
* * * BIGCOMMERCE SEO MOBILE
BIGCOMMERCE SEO
Get your BigCommerce store in front of more potential customers with
LinkGraph’s award-winning SEO services.
* * FREE SEO AUDIT MOBILE
FREE SEO AUDIT
Audit your entire website. See the on-page and off-site SEO factors
that impact your keyword rankings.
* * HARO LINK BUILDING MOBILE
HARO LINK BUILDING
Authoritative links through public relations outreach.
* * INTERNATIONAL SEO MOBILE
INTERNATIONAL SEO
Get your international content seen by your target market.
* * * PRESS RELEASE SYNDICATION MOBILE
PRESS RELEASE SYNDICATION
Press release creation, distribution, and syndication.
* * PAID MEDIA MOBILE
Paid Media
* * PPC MANAGEMENT MOBILE
PPC MANAGEMENT
PPC/Google Ads Account and Bid Management Services.
* * DIGITAL PR MOBILE
DIGITAL PR
Grow your online visibility faster with a custom digital PR campaign.
* * * DESIGN AND DEVELOPMENT MOBILE
Design and Development
* * CONTENT STRATEGY MOBILE
CONTENT STRATEGY
Our SEO Content Strategy is optimized for search, but written for
people.
* * CONVERSION RATE OPTIMIZATION MOBILE
CONVERSION RATE OPTIMIZATION
Linkgraph’s designers utilize analytics and A/B testing to boost your
conversion rate.
* * BLOG WRITING SERVICES MOBILE
BLOG WRITING SERVICES
Optimized blog posts that rank for your target keywords.
* * * Services overview
* * Contact sales
* Industries
* * * Industries we’re working with
* * * ENTERPRISE SEO
ENTERPRISE SEO
We’ve expanded our award-winning digital PR services to provide
enterprise SEO for the biggest of brands.
* * ECOMMERCE SEO
ECOMMERCE SEO
Ecommerce companies have unique goals. See why more brands are choosing
LinkGraph as their ecommerce SEO agency partner.
* * SAAS SEO
SAAS SEO
Our SaaS marketing agency will help your sales team earn more qualified
leads and increase conversions in less time.
* * WHITE LABEL SEO
WHITE LABEL SEO
Outsource your SEO with LinkGraphs’ white-label services. SEO products
and deliverables with monthly, white-label reporting.
* * * Free Consultation
* * Contact sales
* Resources
* * * EBOOKS
* * BLOG POSTS
* * CASE STUDIES
* * VIDEOS
* * * GUIDE TO SEO CONTENT OPTIMIZATION
GUIDE TO SEO CONTENT OPTIMIZATION
* GUIDE TO PAID MEDIA
GUIDE TO PAID MEDIA
* LINK BUILDING: INCREASE SITE AUTHORITY
* NEGATIVE SEO ATTACK
NEGATIVE SEO ATTACK
* * RECENT POSTS
* SEO for Nonprofits: How to Improve Online Visibility and Donations
* How to Use Twitter Cards to Make Content More Clickable
* Open Graph Tags Implementation & Best Practices
* * SAAS SEO CASE STUDY
SAAS SEO CASE STUDY
* CBD SEO CASE STUDY
CBD SEO CASE STUDY
* LAWFIRM SEO CASE STUDY
LAWFIRM SEO CASE STUDY
* INSURANCE COMPANY SEO CASE STUDY
INSURANCE COMPANY SEO CASE STUDY
* ECOMMERCE STARTUP SEO CASE STUDY
ECOMMERCE STARTUP SEO CASE STUDY
* * LINK BUILDING 101
LINK BUILDING 101
* ON-PAGE SEO 101
ON-PAGE SEO 101
* NEGATIVE SEO 101
NEGATIVE SEO 101
* PPC 101
PPC 101
* * * Explore the Learning Hub
* * Contact sales
* About
* * *
* * * LINKGRAPH CARES
LINKGRAPH CARES
At LinkGraph, we're committed to having an impact.
* * REFERRAL PROGRAM
REFERRAL PROGRAM
Every business could benefit from award-winning SEO and Digital
Marketing Services.
* * CAREERS
CAREERS
Love Digital Marketing? You’ll fit right in.
* * HELP CENTER
HELP CENTER
Video Guides, SEO tips and best practices.
* * * MEDIA
MEDIA
Learn about recent company announcements.
* * * About Us
* * Contact sales
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Free Consultation
+1 (929) 377 1035
+1 (929) 377 1035
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DOMAIN RATING VS. DOMAIN AUTHORITY
Blog Original Research SEO
DA and DR have their own unique calculations, but both are regularly used in the
SEO industry to represent ranking potential. Here’s what you need to know about
these two site authority metrics.
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By Brittany Bronson on Nov 08, 2021 - 6 minute read
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Domain Rating (DR) and Domain Authority (DA) are two metrics SEO experts rely on
to understand the authority of websites. SEO strategists regularly use DA and DR
as key performance indicators for their campaigns or to benchmark how websites
measure up against competitors.
DA and DR are separate authority scores with their own unique calculations, but
both are regularly used in the SEO industry to represent ranking potential. In
general, high DA and high DR scores are seen as reliable predictors that a
website will perform well in search results.
As a result, many SEO professionals have posed the question of which metric is
more reliable. Is DA or DR more accurate in predictions of better SEO
performance? These questions are not answered in the below study, but we set out
to compare DR and DA metrics and to better understand their relationship to
other SEO performance indicators like organic traffic.
WHAT IS DOMAIN AUTHORITY?
Domain Authority is a metric created by Moz that predicts the ranking potential
of a website. It is scored on a 0-100 scale. According to Moz, the higher a
domain’s DA score, the more likely web pages from that domain will rank well in
search engine results.
DA is calculated by evaluating several factors, but most significantly, the
inbound links pointing to a domain. The link data used to calculate DA scores
comes from Moz’s Link Explorer web index.
Domain Authority is designed to be a comparative metric, meaning earning a 100
score is not the ultimate goal. Site owners can use DA to measure the ranking
potential of their own website in comparison to other domains in their
industries.
WHAT IS DOMAIN RATING?
Domain Rating (DR) is a proprietary metric from Ahrefs that is designed to
measure the strength of a domain’s backlink profile via total number of
backlinks and total unique referring domains. In addition to quantity, Ahrefs
also considers the quality of the inbound links pointing to a domain while
calculating DR scores.
DR is on a logarithmic 0-100 scale with higher scores indicating stronger, more
robust backlink profiles. The link data used to calculate DR scores comes from
Ahrefs’ large link index.
Unlike DA, DR is best described as a representation of backlink profile strength
rather than ranking potential. But because backlinks and unique referring
domains are some of Google’s top ranking factors, Ahrefs’ DR scores are also
often used in the SEO community to quantify how well a domain will rank in
search engine results.
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DA/DR AND GOOGLE
It’s important to note that neither of these metrics are Google ranking factors.
However, because both authority metrics rely on similar factors that Google uses
in their ranking algorithm, higher scores often have a higher correlation with
better search engine rankings.
THE DATASET
For this DR vs. DA comparison, we used the below metrics for 9,739 active
websites.
* Moz Domain Authority Score
* Ahrefs Domain Rating Score
* Ahrefs estimated total monthly organic traffic from the top 100 search
results
DOMAIN RATING VS DOMAIN AUTHORITY SCATTER PLOT
The below scatter plot charts Domain Rating and Domain Authority scores along
with estimated monthly organic traffic. Organic traffic is charted on a
logarithmic scale with green representing higher organic traffic and red lower
organic traffic.
Based on the upward trend, we can make the following conclusions:
* There is a positive relationship between DA and DR scores. As DA scores
increase, DR scores tend to increase as well, reflecting that both metrics
are relying on similar factors to calculate scores.
* There is a positive relationship with both DA/DR scores and organic
traffic. As both DA and DR scores increase, the amount of estimated monthly
organic traffic also increases.
Where the data diverts from this trend is the group of domains where DA is
significantly higher than DR scores.
It’s possible that this outcome is due to Ahrefs’ greater emphasis on higher
quality links and more authoritative referring domains. It’s possible that
Ahrefs does not assign as much value to the links pointing to those domains as
Moz does, therefore resulting in higher DA scores but lower DR scores.
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REGRESSIONS
Regression analysis is a mathematical way to understand whether a variable
impacts another. In the below regression analyses, we attempted to isolate DA
and DR to understand their unique relationship to organic traffic.
ORGANIC TRAFFIC EXPLAINED BY DR
Organic traffic as explained by DR | intercept = -141730 slope = 6709.6
As expected, there is a positive correlation between higher DR metrics and
higher organic traffic.
ORGANIC TRAFFIC EXPLAINED BY DA
Organic Traffic Explained by Mox DA | intercept = -295370 slope = 7908.4
Like DR, higher DA scores also correlate with higher organic traffic. DA showed
a slightly stronger relationship with organic traffic than DR, but only minimal.
FINAL THOUGHTS ON DR VS. DA
When comparing Domain Rating vs Domain Authority, it is clear that both have
earned their place in the SEO community as useful metrics to predict improved
SEO performance. Both DA and DR have a positive relationship to each other as
well as higher organic traffic to a domain.
Utilizing both metrics for comparative and SEO analysis can be beneficial, and
increasing domain authority and domain rating scores can have a positive
relationship with other SEO metrics like total keyword rankings and increased
organic traffic.
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Brittany Bronson
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Senior Content Strategist
Brittany is a Senior Content Strategist at LinkGraph. She writes about SEO, AI,
content marketing, and SEO tools.
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What is Domain Authority?
What is Domain Rating?
DA/DR and Google
The Dataset
Domain Rating vs Domain Authority Scatter Plot
Regressions
Final Thoughts on DR vs. DA
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