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[WEBINAR] AHEAD OF THE CURVE: PREDICTING THE TOP FIVE TRANSLATION TRENDS OF
2025REGISTER NOW


[PRODUCT UPDATE] SMARTLING FALL 2024 RELEASELEARN MORE


[WEBINAR] AHEAD OF THE CURVE: PREDICTING THE TOP FIVE TRANSLATION TRENDS OF
2025REGISTER NOW

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LYFT: SCALING CONTENT FOR EIGHT NEW LANGUAGES



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> We leveraged Smartling to make sure we had automation for all of our content -
> no matter if it was web, app, help center or developer materials - for all of
> our languages.
> 
> Zak Haitkin
> Localization Program Manager

Lyft offers car rides, scooters and bicycle-sharing on demand, and
point-to-point transportation that leverages public transit options for
consumers in cities across Canada and the United States.


CHALLENGE

Lyft wanted to expand their content into more than just English to reach a wider
audience. They began with Spanish translation but had additional languages on
the immediate roadmap. The team responsible saw the massive increase in
translated content requests and knew it would be a challenge to meet those needs
with their current team and process. They either needed to hire more people or
get the technology in place to automate their workflows.


SOLUTION

Lyft implemented Smartling and their pre-built integration for Contentful. With
this combined solution in place, Lyft set up automated workflows for all of
their content types and eliminated a large amount of manual work. With this new
process and technology in place, they could scale to meet the needs of the
business without having to hire additional staff.

Want to hear more about Lyft’s success with Smartling? Watch the full webinar
below or on Vimeo.

How Lyft Scaled Content for 8 Languages from Smartling on Vimeo.

--------------------------------------------------------------------------------

Tags:Case StudyIntegrationsContentful


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SMARTLING 101

A quick demo into Smartling's cloud-based translation platform that helps you
learn more about Smartling's translation solution, technology, and innovative
ways to translate content. It’s hard to know what it really is until you see it
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Learn more


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Here are five reasons why using localization services can save you plenty of
headaches (and what kind of results you can expect.)

Learn more


OUR TAKE ON HOW YEXT SCALED 15X

Jessica Birenz at Yext shares how to launch new languages with Smartling to
establish market share in Japan as well as for their continued translation
workflow.

Learn more


LINGUISTIC TYPOLOGY OF WORLD LANGUAGES

What is linguistic typology? All languages are composed in a way that includes
universal characteristic, while languages that are similar between each other
have inherent features that allow different ways to learn about their related
structures.

Learn more


LOCALIZED CONTENT MARKETING IS HOW BRANDS REACH A GLOBAL AUDIENCE

The world has quickly become a global marketplace before our eyes, giving brands
the potential to reach prospective customers in places that only a decade ago
seemed a world away. Now they're just words away.

Learn more


LANGUAGE QUALITY ASSURANCE: DEVELOPING HIGHER QUALITY TRANSLATIONS

Improve your language quality assurance process to connect with audiences,
increase reach, and boost sales. Communicate and localize content more
efficiently.

Learn more


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A quick demo into Smartling's cloud-based translation platform that helps you
learn more about Smartling's translation solution, technology, and innovative
ways to translate content. It’s hard to know what it really is until you see it
in action.

Learn more


LOCALIZATION SERVICES: WHAT DO THEY ENTAIL?

Here are five reasons why using localization services can save you plenty of
headaches (and what kind of results you can expect.)

Learn more


OUR TAKE ON HOW YEXT SCALED 15X

Jessica Birenz at Yext shares how to launch new languages with Smartling to
establish market share in Japan as well as for their continued translation
workflow.

Learn more
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Navigated to Lyft: Scaling content for eight new languages