www.upwork.com Open in urlscan Pro
104.18.90.237 Public Scan

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Submitted URL:
http://go.upwork.com/dc/ep9ROrmGtt5RoJRTFq_PrUkRY2zZ4WDgHLUJc_gfPL_aikhpDQkQyCJhbR8ItvKdHXLRSKClzNA2j1kXy9_Sp7lR2lnQj...
Effective URL:
https://www.upwork.com/resources/empathetic-leadership?utm_campaign=marketo&utm_source=marketo&utm_medium=email&source=...
Submission: On January 07 via api (January 7th 2022, 9:05:42 am UTC) from IE — Scanned from DE

Form analysis
6 forms found in the DOM

GET /search/profiles/

<form action="/search/profiles/" method="GET" role="search"><input type="hidden" name="nbs" value="1" autocomplete="off"> <input autocomplete="off" type="search" name="q" data-cy="search-input" placeholder="Search" aria-label="Search"
    class="nav-search-catalog-input is-clear">
  <div class="nav-dropdown nav-search-catalog-btns nav-d-flex"><button data-cy="search-clear-button" aria-label="Reset Input" type="reset" class="nav-btn-icon nav-search-catalog-clear" style="display: none;"><span icon-name="close-circle" size=""
        aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" aria-hidden="true" role="img">
          <path d="M11.207 9.793l-1.414 1.414L7 8.414l-2.793 2.793-1.414-1.414L5.586 7 2.793 4.207l1.414-1.414L7 5.586l2.793-2.793 1.414 1.414L8.414 7l2.793 2.793zM7 0a7 7 0 100 14A7 7 0 007 0z"></path>
        </svg></span></button> <button type="submit" aria-label="Search" class="nav-btn-icon"><span icon-name="search" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14"
          role="img">
          <path d="M13.65 12L10.4 8.75A5.64 5.64 0 0 0 5.66 0a5.67 5.67 0 1 0 3.1 10.4L12 13.66a1.15 1.15 0 0 0 1.64 0 1.16 1.16 0 0 0 0-1.65zM5.66 9.55a3.89 3.89 0 1 1 .01-7.78 3.89 3.89 0 0 1 0 7.78z"></path>
        </svg></span></button> <button type="button" data-cy="search-switch-button" aria-expanded="false" aria-label="Switch search source" class="nav-btn-icon"><span icon-name="dropdown-caret" size="xs" aria-hidden="true"
        class="up-s-nav-icon nav-caret nav-caret-sm"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img">
          <path d="M.37,5l5.75,5.92a1.23,1.23,0,0,0,1.78,0L13.64,5a1.31,1.31,0,0,0,0-1.83,1.27,1.27,0,0,0-.86-.37H1.25A1.27,1.27,0,0,0,0,4v0A1.28,1.28,0,0,0,.37,5Z"></path>
        </svg></span></button> <button type="button" data-cy="search-close" aria-label="Close Search" class="nav-btn-icon nav-search-catalog-close align-items-center nav-d-lg-none is-alone"><span class="nav-close-icon"></span></button>
    <div aria-live="polite" class="sr-only"><!----></div>
    <ul role="listbox" tabindex="-1" data-cy="search-options" aria-label="Search Options" class="nav-dropdown-menu nav-dropdown-search">
      <li role="presentation" class="active"><a role="option" tabindex="0" data-cy="menuitem-freelancers-button" data-is-menu-item="" target="_self" aria-selected="true"><span icon-name="user" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" aria-hidden="true" role="img"><path d="M7 8c-3.314 0-6 1.85-6 3.297v2.027c0 .373.358.676.8.676h10.4c.442 0 .8-.303.8-.676v-2.027C13 9.85 10.314 8 7 8zm3-5a3 3 0 11-6 0 3 3 0 016 0z"></path></svg></span> <span class="nav-search-catalog-option">
              Talent
            </span> <!----> <span class="nav-search-catalog-query-type">
              Hire professionals and agencies
            </span></a></li>
      <li role="presentation" class=""><a role="option" tabindex="0" data-cy="menuitem-projects-button" data-is-menu-item="" target="_self" aria-selected="false"><span icon-name="project" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img"><path d="M11.667 1.273h-2.8C8.6.509 7.867 0 7 0S5.4.51 5.133 1.273h-2.8C1.6 1.273 1 1.845 1 2.545v10.182c0 .7.6 1.273 1.333 1.273h9.334C12.4 14 13 13.427 13 12.727V2.545c0-.7-.6-1.272-1.333-1.272zM7 1.273c.4 0 .667.254.667.636S7.4 2.545 7 2.545s-.667-.254-.667-.636.267-.636.667-.636zM3 12V3h1v1.824h6V3h1v9H3z"></path> <rect width="6" height="1" x="4" y="6"></rect> <rect width="6" height="1" x="4" y="8"></rect> <rect width="6" height="1" x="4" y="10"></rect></svg></span> <span class="nav-search-catalog-option">
              Projects
            </span> <!----> <span class="nav-search-catalog-query-type">
              Buy pre-defined projects
            </span></a></li>
      <li role="presentation" class=""><a role="option" tabindex="0" data-cy="menuitem-jobs-button" data-is-menu-item="" target="_self" aria-selected="false"><span icon-name="briefcase-hire" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img"><path d="M13.51 3a.5.5 0 01.491.51v8.98c0 .282-.22.51-.498.51H.499a.504.504 0 01-.498-.51V3.51c0-.282.215-.51.49-.51H4V1.45s.067-.451.407-.449c1.748.006 3.496.007 5.245-.001.34-.002.348.45.348.45V3h3.51zM5 3h4V2H5v1zm4.253 2L6.067 9.357l-1.63-1.21L3.5 9.265l2.899 2.152 4.101-5.61L9.253 5z"></path></svg></span> <span class="nav-search-catalog-option">
              Jobs
            </span> <!----> <span class="nav-search-catalog-query-type">
              Apply to jobs posted by clients
            </span></a></li>
    </ul>
  </div>
</form>

Name: wf-form-Talent-Form — POST https://null

<form id="wf-form-Talent-Form" name="wf-form-Talent-Form" data-name="Talent Form" action="https://null" method="post" class="search-form-3-0" aria-label="Talent Form">
  <div class="form-label-3-0">Upwork Component</div>
</form>

GET /search/profiles/

<form action="/search/profiles/" method="GET" role="search"><input type="hidden" name="nbs" value="1" autocomplete="off"> <input autocomplete="off" type="search" name="q" data-cy="search-input" placeholder="Search" aria-label="Search"
    class="nav-search-catalog-input is-clear">
  <div class="nav-dropdown nav-search-catalog-btns nav-d-flex"><button data-cy="search-clear-button" aria-label="Reset Input" type="reset" class="nav-btn-icon nav-search-catalog-clear" style="display: none;"><span icon-name="close-circle" size=""
        aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" aria-hidden="true" role="img">
          <path d="M11.207 9.793l-1.414 1.414L7 8.414l-2.793 2.793-1.414-1.414L5.586 7 2.793 4.207l1.414-1.414L7 5.586l2.793-2.793 1.414 1.414L8.414 7l2.793 2.793zM7 0a7 7 0 100 14A7 7 0 007 0z"></path>
        </svg></span></button> <button type="submit" aria-label="Search" class="nav-btn-icon"><span icon-name="search" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14"
          role="img">
          <path d="M13.65 12L10.4 8.75A5.64 5.64 0 0 0 5.66 0a5.67 5.67 0 1 0 3.1 10.4L12 13.66a1.15 1.15 0 0 0 1.64 0 1.16 1.16 0 0 0 0-1.65zM5.66 9.55a3.89 3.89 0 1 1 .01-7.78 3.89 3.89 0 0 1 0 7.78z"></path>
        </svg></span></button> <button type="button" data-cy="search-switch-button" aria-expanded="false" aria-label="Switch search source" class="nav-btn-icon"><span icon-name="dropdown-caret" size="xs" aria-hidden="true"
        class="up-s-nav-icon nav-caret nav-caret-sm"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img">
          <path d="M.37,5l5.75,5.92a1.23,1.23,0,0,0,1.78,0L13.64,5a1.31,1.31,0,0,0,0-1.83,1.27,1.27,0,0,0-.86-.37H1.25A1.27,1.27,0,0,0,0,4v0A1.28,1.28,0,0,0,.37,5Z"></path>
        </svg></span></button> <button type="button" data-cy="search-close" aria-label="Close Search" class="nav-btn-icon nav-search-catalog-close align-items-center nav-d-lg-none is-alone"><span class="nav-close-icon"></span></button>
    <div aria-live="polite" class="sr-only"><!----></div>
    <ul role="listbox" tabindex="-1" data-cy="search-options" aria-label="Search Options" class="nav-dropdown-menu nav-dropdown-search">
      <li role="presentation" class="active"><a role="option" tabindex="0" data-cy="menuitem-freelancers-button" data-is-menu-item="" target="_self" aria-selected="true"><span icon-name="user" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" aria-hidden="true" role="img"><path d="M7 8c-3.314 0-6 1.85-6 3.297v2.027c0 .373.358.676.8.676h10.4c.442 0 .8-.303.8-.676v-2.027C13 9.85 10.314 8 7 8zm3-5a3 3 0 11-6 0 3 3 0 016 0z"></path></svg></span> <span class="nav-search-catalog-option">
              Talent
            </span> <!----> <span class="nav-search-catalog-query-type">
              Hire professionals and agencies
            </span></a></li>
      <li role="presentation" class=""><a role="option" tabindex="0" data-cy="menuitem-projects-button" data-is-menu-item="" target="_self" aria-selected="false"><span icon-name="project" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img"><path d="M11.667 1.273h-2.8C8.6.509 7.867 0 7 0S5.4.51 5.133 1.273h-2.8C1.6 1.273 1 1.845 1 2.545v10.182c0 .7.6 1.273 1.333 1.273h9.334C12.4 14 13 13.427 13 12.727V2.545c0-.7-.6-1.272-1.333-1.272zM7 1.273c.4 0 .667.254.667.636S7.4 2.545 7 2.545s-.667-.254-.667-.636.267-.636.667-.636zM3 12V3h1v1.824h6V3h1v9H3z"></path> <rect width="6" height="1" x="4" y="6"></rect> <rect width="6" height="1" x="4" y="8"></rect> <rect width="6" height="1" x="4" y="10"></rect></svg></span> <span class="nav-search-catalog-option">
              Projects
            </span> <!----> <span class="nav-search-catalog-query-type">
              Buy pre-defined projects
            </span></a></li>
      <li role="presentation" class=""><a role="option" tabindex="0" data-cy="menuitem-jobs-button" data-is-menu-item="" target="_self" aria-selected="false"><span icon-name="briefcase-hire" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img"><path d="M13.51 3a.5.5 0 01.491.51v8.98c0 .282-.22.51-.498.51H.499a.504.504 0 01-.498-.51V3.51c0-.282.215-.51.49-.51H4V1.45s.067-.451.407-.449c1.748.006 3.496.007 5.245-.001.34-.002.348.45.348.45V3h3.51zM5 3h4V2H5v1zm4.253 2L6.067 9.357l-1.63-1.21L3.5 9.265l2.899 2.152 4.101-5.61L9.253 5z"></path></svg></span> <span class="nav-search-catalog-option">
              Jobs
            </span> <!----> <span class="nav-search-catalog-query-type">
              Apply to jobs posted by clients
            </span></a></li>
    </ul>
  </div>
</form>

Name: wf-form-Talent-Form — POST https://null

<form id="wf-form-Talent-Form" name="wf-form-Talent-Form" data-name="Talent Form" action="https://null" method="post" class="search-form-3-0" aria-label="Talent Form">
  <div class="form-label-3-0">Upwork Component</div>
</form>

GET /search/profiles/

<form action="/search/profiles/" method="GET" role="search"><input type="hidden" name="nbs" value="1" autocomplete="off"> <input autocomplete="off" type="search" name="q" data-cy="search-input" placeholder="Search" aria-label="Search"
    class="nav-search-catalog-input is-clear">
  <div class="nav-dropdown nav-search-catalog-btns nav-d-flex"><button data-cy="search-clear-button" aria-label="Reset Input" type="reset" class="nav-btn-icon nav-search-catalog-clear" style="display: none;"><span icon-name="close-circle" size=""
        aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" aria-hidden="true" role="img">
          <path d="M11.207 9.793l-1.414 1.414L7 8.414l-2.793 2.793-1.414-1.414L5.586 7 2.793 4.207l1.414-1.414L7 5.586l2.793-2.793 1.414 1.414L8.414 7l2.793 2.793zM7 0a7 7 0 100 14A7 7 0 007 0z"></path>
        </svg></span></button> <button type="submit" aria-label="Search" class="nav-btn-icon"><span icon-name="search" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14"
          role="img">
          <path d="M13.65 12L10.4 8.75A5.64 5.64 0 0 0 5.66 0a5.67 5.67 0 1 0 3.1 10.4L12 13.66a1.15 1.15 0 0 0 1.64 0 1.16 1.16 0 0 0 0-1.65zM5.66 9.55a3.89 3.89 0 1 1 .01-7.78 3.89 3.89 0 0 1 0 7.78z"></path>
        </svg></span></button> <button type="button" data-cy="search-switch-button" aria-expanded="false" aria-label="Switch search source" class="nav-btn-icon"><span icon-name="dropdown-caret" size="xs" aria-hidden="true"
        class="up-s-nav-icon nav-caret nav-caret-sm"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img">
          <path d="M.37,5l5.75,5.92a1.23,1.23,0,0,0,1.78,0L13.64,5a1.31,1.31,0,0,0,0-1.83,1.27,1.27,0,0,0-.86-.37H1.25A1.27,1.27,0,0,0,0,4v0A1.28,1.28,0,0,0,.37,5Z"></path>
        </svg></span></button> <button type="button" data-cy="search-close" aria-label="Close Search" class="nav-btn-icon nav-search-catalog-close align-items-center nav-d-lg-none is-alone"><span class="nav-close-icon"></span></button>
    <div aria-live="polite" class="sr-only"><!----></div>
    <ul role="listbox" tabindex="-1" data-cy="search-options" aria-label="Search Options" class="nav-dropdown-menu nav-dropdown-search">
      <li role="presentation" class="active"><a role="option" tabindex="0" data-cy="menuitem-freelancers-button" data-is-menu-item="" target="_self" aria-selected="true"><span icon-name="user" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" aria-hidden="true" role="img"><path d="M7 8c-3.314 0-6 1.85-6 3.297v2.027c0 .373.358.676.8.676h10.4c.442 0 .8-.303.8-.676v-2.027C13 9.85 10.314 8 7 8zm3-5a3 3 0 11-6 0 3 3 0 016 0z"></path></svg></span> <span class="nav-search-catalog-option">
              Talent
            </span> <!----> <span class="nav-search-catalog-query-type">
              Hire professionals and agencies
            </span></a></li>
      <li role="presentation" class=""><a role="option" tabindex="0" data-cy="menuitem-projects-button" data-is-menu-item="" target="_self" aria-selected="false"><span icon-name="project" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img"><path d="M11.667 1.273h-2.8C8.6.509 7.867 0 7 0S5.4.51 5.133 1.273h-2.8C1.6 1.273 1 1.845 1 2.545v10.182c0 .7.6 1.273 1.333 1.273h9.334C12.4 14 13 13.427 13 12.727V2.545c0-.7-.6-1.272-1.333-1.272zM7 1.273c.4 0 .667.254.667.636S7.4 2.545 7 2.545s-.667-.254-.667-.636.267-.636.667-.636zM3 12V3h1v1.824h6V3h1v9H3z"></path> <rect width="6" height="1" x="4" y="6"></rect> <rect width="6" height="1" x="4" y="8"></rect> <rect width="6" height="1" x="4" y="10"></rect></svg></span> <span class="nav-search-catalog-option">
              Projects
            </span> <!----> <span class="nav-search-catalog-query-type">
              Buy pre-defined projects
            </span></a></li>
      <li role="presentation" class=""><a role="option" tabindex="0" data-cy="menuitem-jobs-button" data-is-menu-item="" target="_self" aria-selected="false"><span icon-name="briefcase-hire" size="" aria-hidden="true" class="up-s-nav-icon"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14 14" width="14" height="14" role="img"><path d="M13.51 3a.5.5 0 01.491.51v8.98c0 .282-.22.51-.498.51H.499a.504.504 0 01-.498-.51V3.51c0-.282.215-.51.49-.51H4V1.45s.067-.451.407-.449c1.748.006 3.496.007 5.245-.001.34-.002.348.45.348.45V3h3.51zM5 3h4V2H5v1zm4.253 2L6.067 9.357l-1.63-1.21L3.5 9.265l2.899 2.152 4.101-5.61L9.253 5z"></path></svg></span> <span class="nav-search-catalog-option">
              Jobs
            </span> <!----> <span class="nav-search-catalog-query-type">
              Apply to jobs posted by clients
            </span></a></li>
    </ul>
  </div>
</form>

Name: wf-form-Talent-Form — POST https://null

<form id="wf-form-Talent-Form" name="wf-form-Talent-Form" data-name="Talent Form" action="https://null" method="post" class="search-form-3-0" aria-label="Talent Form">
  <div class="form-label-3-0">Upwork Component</div>
</form>

Text Content

Find Talent
Post a job and hire a pro
Talent Marketplace
Browse and buy projects
Project Catalog
Let us find you the right talent
Talent Scout
Talent Marketplace™

Learn about working with talent or explore your specific hiring needs.

This will lead you to link mentioned above
Learn more
Development & IT
Admin & Customer Support
Design & Creative
Finance & Accounting
Sales & Marketing
Writing & Translation
Engineering & Architecture
HR & Training
Legal
See all specializations
Project Catalog™

Browse and buy projects that have a clear scope and price.

See all categories
This will lead you to link mentioned above
Logo Design
Social Media Marketing
Articles & Blog Posts
Video Editing
WordPress
SEO
Talent Scout™

Learn how our recruiters find you expert developers, designers, and marketers.

Learn more
Click here to learn more about talent scout
Development & IT
Design & Creative
Marketing
Find Work
Ways to earn

Learn why upwork has the right opportunities for you.

Find work for your skills

Explore the kind of work available in your field.

Ways to earn

Learn how to get started as an independent professional or dive into your field
of expertise.

Learn more
Development & IT
Design & Creative
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See all specializations
Why Upwork
Success Stories

Discover how teams work strategically and grow together.

Reviews

See what it’s like to collaborate on Upwork.

How to hire

Learn about the different ways to get work done.

How to find work

Learn about how to grow your independent career.

Where work gets done
Guides
Getting Started as a Freelancer

Guides
Growing Your Freelance Career

Guides
Hiring & Working with Independent Talent

Enterprise
* Talent Hire professionals and agencies
* Projects Buy pre-defined projects
* Jobs Apply to jobs posted by clients

Upwork Component
Searching...

* Talent Hire professionals and agencies
* Projects Buy pre-defined projects
* Jobs Apply to jobs posted by clients

Upwork Component
Searching...

Log In
* Talent Hire professionals and agencies
* Projects Buy pre-defined projects
* Jobs Apply to jobs posted by clients

Upwork Component
Searching...

Find Talent
Post a job and hire a pro
Talent Marketplace
Talent Marketplace™

Learn about working with talent or explore your specific hiring needs. Learn
more Click here to learn more about talent marketplace

Development & IT
Design & Creative
Sales & Marketing
Writing & Translation
Admin & Customer Support
Finance & Accounting
Engineering & Architecture
HR & Training
Legal
See all specializations
Browse and buy projects
Project Catalog
Project Catalog ™

Browse and buy projects that have a clear scope and price. See all categories.

Logo Design
Social Media Marketing
Articles & Blog Posts
Video Editing
WordPress
SEO
See all categories
Let us find you the right talent
Talent Scout
Talent Scout™

Learn how our recruiters find you expert developers, designers, and marketers.
Learn more Click here to learn more about talent scout.

Development & IT
Design & Creative
Marketing
Find Work
Ways to earn

Learn how to get started as an independent professional.

Find work for your skills

Explore the kind of work available in your field.

Ways to earn

Learn how to get started as an independent professional or dive into your field
of expertise. Learn more

Development & IT
Admin & Customer Support
Design & Creative
Finance & Accounting
Sales & Marketing
See all specializations
Writing & Translation
Why Upwork
Success Stories
Reviews
How to hire
How to find work
Where work gets done
Guides
Getting Started as a Freelancer

Guides
Growing Your Freelance Career

Guides
Hiring & Working with Independent Talent

See More
Enterprise

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HOW EMPATHETIC LEADERSHIP LEADS TO HIGHER BUSINESS OUTCOMES

Zoë Harte
January 5, 2022

8 Min Read

ResourcesArticles
How Empathetic Leadership Leads to Higher Business Outcomes

Despite years of studies proving the business value of empathy, many CEOs still
treat it like a buzzword or a nice-to-have. But business leaders can’t treat
empathy as a casual option anymore.

The overwhelming events of 2020 inspired people to step forward for their
beliefs, their values, and themselves in a way that makes clear: We’re not
settling for “the way it’s always been” anymore. Not at home, not on the
streets, and not at work.

As a result, empathy has unapologetically and firmly moved from being an
altruistic option to a business imperative.

WHAT IS EMPATHY?

Stripped down to its core, empathy is caring for the person, not just the
output. Of course, people show up professionally. But for them to do their best
work and stretch to their fullest potential, they need to feel valued for their
work and seen for who they are.

That’s done on both a macro and micro level, such as ongoing diversity, equity,
and inclusion (DEI) efforts and how people are treated in day to day
interactions.

If you ever had a micromanaging manager, felt overworked and didn’t talk to
anyone about it because it wouldn’t change a thing, or felt you had to
compromise who you are to fit in, then you know what it feels like to work in
teams lacking empathy.

Empathy isn’t about being soft or weak. You and a team member don’t have to
spend 25 minutes of a 45-minute meeting talking about what’s happening in their
personal life or the latest controversy in the news. But you do recognize how
external issues may affect their life.

For example, if you know a team member’s brother-in-law is gay, and there’s an
increase in anti-gay violence, you can check in by asking, “I know there’s a lot
going on—are you okay? How’s your family?”

And if a team member confides they’re a bit unfocused because their father is in
the hospital, you could reduce some of their stress by telling their colleagues,
“Hey, Zoe is dealing with a family emergency. Can you give her some space by
pushing out some deadlines? Handling some of the work yourself? Minimizing
meeting requests for the next couple of weeks?”

It’s about you and them having a relationship where you see them and they see
you as someone who’s more than a title and set of skills.

Bringing your whole self to work creates authenticity and develops trust. Trust
allows you to have stronger relationships, which lead to vulnerability,
disclosure, and sharing.

You can’t improve business performance without building these emotional dynamics
with the people who do the work. Because trust and vulnerability help people
feel safe. Then they’re open to sharing their most creative ideas with you.

As important, they’re open to pushing back by saying things like, “Here’s where
I don’t agree,“ ”Here’s where I think you can be braver or bolder,” and “Here’s
where I think you missed this important data point.”

So, how does caring for individuals drive quantifiable, business-expanding
results? It begins with motivation.

EMPATHY DRIVES MOTIVATION

The majority of CEOs (84%) agree that empathy drives business outcomes, but
they’re still missing the point: Empathy doesn’t drive outcomes, it drives
motivation. In fact, 72% of employees agree.

As Businesssolver points out in their State of Workplace Empathy Report, when
businesses don’t understand to look at areas that drive motivation, then they
miss where they can improve in all levels of the organization. So their efforts
will likely fail to produce the desired results.

Someone once pointed out, “No job has a future in it; the future is in the
person who does the work.” So, if you expect team members to remain motivated in
exchange for a paycheck, what you’ll end up with are people who do enough to get
by, but they’re not giving their best.

Even the most enthusiastic employees will lose motivation in time if they feel
unsupported and do not respect the company’s practices. But it goes deeper than
this. Here’s why motivation matters:

MOTIVATION FOSTERS ENGAGED EMPLOYEES

You know that a motivated employee is an engaged employee. This is where many
businesses struggle, as most employees (64%) are disengaged from work. Of those,
over half (52%) admit they’re “just showing up.” That’s a lot of untapped
employee potential.

It’s not just what you’re missing out on now, it’s also what you risk. As low
employee engagement leads to several profit-draining consequences including
higher turnover, lower productivity, increased accidents, and lower work
quality.

So, why are most employees disengaged? Common reasons include feeling a lack of
recognition or that their work has little purpose. They may not have
opportunities for advancement and to learn new skills. Or they may think their
work has no purpose since it’s not clear how it contributes to a larger goal.

When you lead with empathy, you reduce the risk of employees becoming disengaged
because they feel more connected and committed to the organization. This
connection motivates them to share ideas, remain open to collaborating with
teams, and do their best work. In fact:

* 40% of employees say they would work longer hours for an empathetic employer.
* 78% claim employees who demonstrate empathy at their organization are viewed
as better overall performers

As you’ll see next, the benefits of empathy extend beyond having engaged teams.

ENGAGEMENT FACILITATES CREATIVITY AND INNOVATION

One study researched the link between empathy and creativity by dividing the
volunteers into two groups. One group was encouraged to consider the feelings
and perspectives of others from the beginning of the assignment. The second
group did not receive any instructions. The group that focused on others were
78% more creative.

The study found that when you’re aware of other people’s feelings, you’re better
able to consider issues from diverse perspectives. And maintaining a wider
perspective increases your cognitive flexibility, which may lead to higher
creativity—thus bringing about greater innovation.

EMPATHY DRIVES HIGHER BUSINESS RESULTS

When you focus on empathy, you create a sustainable environment for team members
to deliver at their highest potential. Make empathy part of how the entire
organization determines its policies and processes, treats its people, vendors
and partners, and you can see improvements across all key business metrics. This
Gallup meta analysis of over 100,000 teams quantifies what’s possible.

‍

YOU CAN’T STOP A MOVING TRAIN

Frontline workers to executives are asking themselves how work makes them feel
each day. And they’re asking if that’s how they want to feel for the next 5, 10,
or 20 years. Many are answering no, as evidenced by The Great Resignation.

If you think you can superficially acknowledge your employees’ desires and
values, or you think this is a temporary trend to ignore, you’re mistaken.

People want to go to work without compromising who they are. They’re looking at
how you treat them as individuals, and they’re also judging the actions you’re
taking to create long-term, systemic change. For example:

* How do you show up from an environmental, social, and governance (ESG)
perspective? Is ESG part of the company’s core, or do you only act when
required to comply?
* How did you take care of your team during COVID-19? Did you allow flexible
work hours? Instruct managers to start 1:1s asking how the person is before
diving into project talk? Provide tools or budgets to set up work areas at
home?
* How did you handle the racial reckoning in our country last year? Do you care
enough about your people to continue engaging in that? Or did you just send
one Black Lives Matter email and never talked about it again?
* Are you really doing the work to foster not just diversity in getting hired,
but also being included and nurtured and grown in ways that are relevant to
individual people and/or groupings?
* Even if you offer mental health benefits, does your work culture still
stigmatize mental health? Are employees seen as weak or a burden if they need
support?

The widespread acceptance of remote work is shifting power from the business to
the workers, as remote work gives professionals more opportunities. Instead of
being limited to the jobs available locally, they can work with businesses
across their country and even the world. Or, they can ditch traditional
employment altogether by freelancing full-time.

So, if you’re planning to add headcount in the near future, keep in mind that:

* 92% say that when looking for a job, they seek organizations that demonstrate
empathy.

* Employees in low-empathy organizations are more than twice as likely to look
for new jobs compared to their peers in high-empathy organizations.

In comparison, empathetic organizations will have an easier time retaining and
attracting top talent. It’s worth noting that 56% of employees would stay in
their jobs if they felt valued.

‍

And employees in high-empathy organizations are 3.75 times more likely to
recommend their workplace to someone looking for a job than their counterparts
in low-empathy organizations.

BUSINESSES HAVE A LOT OF WORK TO DO

Every company will tell you “Our greatest asset is our people.” Given how
expensive it is to employ people or engage with people in any fashion, you need
them to perform at their peak for you. It’s no longer a secret weapon to care
about your team. It is table stakes for a company that drives impact.

You cannot do it without seeing who they are and appreciating that. When you
harness what is unique and amazing about each individual, you can shape a
kaleidoscope of highly motivated talent to completely change the trajectory of
your organization.

You already know this to be true. You’ve seen it in parts of the organization
that are humming. You’ve seen really good managers and recognized how they’re
able to connect with their team members and grow them. They’re heralded as “good
leaders,” but nobody peeled back the onion to say, “And it’s because in addition
to checking in on the project, they’re checking in on the person.”

Successful leaders imbue teams with trust. You can’t build trust without getting
to know your team members.

It’s not a single happy hour where you check the box and say see you next
quarter. Yes, there’s a balance for each team and industry. So much of it is
whether or not it’s genuine. Are you asking how they are today because you
really care about them as people? Or are you asking because it’s what you’re
expected to do now?

The leaders of the future, and frankly, the leaders of the present, must be able
to lead with empathy. If you continue to think empathy is weak or not
business-like, consider this: If it’s good business to diligently care for the
organization’s assets—such as the building, intellectual property, and
brand—then doesn’t it make sense to extend that care to your people, who you say
is your greatest asset?

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Zoë Harte
Talent Strategy

Zoë Harte leads our talent strategy at Upwork. As such, she has guided the
growth of the company’s team by more than 75 percent since its merger in spring
2014. She implements innovative management approaches and focuses on building a
mission-driven culture for Upwork’s team of employees and global network of
freelancers. Her team includes HR business partnerships, learning and
development, workplace management, recruitment, compliance and onboarding,
talent innovation, and HR operations. Zoë was recently named to SIA’s Global
Power 100 Women in Staffing List. Learn more about her perspective on talent
management and HR on HR Daily Advisor.

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