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Yeehaw! Multiply: ImpartnerCon Is Back from Feb 24-26 in Austin, TX 🤠Yeehaw! Multiply: ImpartnerCon Is Back from Feb 24-26 in Austin, TX 🤠* Solutions * About * Resources * Customer Success * Solutions * About * Resources * Customer Success Sign in Request Demo U Platform Why Impartner Customers and analysts agree, Impartner powers partnerships. Partner Relationship Management Optimize partner lifecycle management at every stage of ecosystem growth. Explore Pricing Partner Marketing Automation Amplify channel marketing efforts intelligently, driving more leads with less work. Explore Pricing Partner Communications Inform and activate partner networks via newsletters and social media marketing. Explore Pricing Applications Personalized Partner Onboarding Create automated and tailored training. Pipeline Management Sync deal registration and partner leads with CRM. Certification Management Build courses, lessons, and quizzes, code-free. Market Development Funds Hand requests, fulfillment, and ROI analysis. Impartner Marketplace Bring lead generation for partners to your corporate website. Partner Business Planning Share, create, and track goals together. Tiering and Compliance Incentivize partner performance, automate compliance management. Reporting and Analytics Know what drives mutual revenue. Paid Media Marketing Connect local partners with local leads via Google. Referral Automation Effortlessly generate more leads from more types of partners. Experts Across Industries Cyber Security High Tech Manufacturing FinTech Telecom Our Integrations Seamless integration with your existing tech stack. All Integrations Orchestration Studio Trending Resources Fresh perspectives and outstanding events found here. View All LEARN HOW IMPARTNER CAN DRIVE 296% ROI Read Forrester Consulting Study CREATE A ROI-DRIVING PARTNER EXPERIENCE Get Guide About Impartner We have a mission to boost your bottom line. Company Product Information Product Tours Careers Awards & Recognition We get the honors, you get more sales. You win. Customer Awards Impartner Honors Impartner Reviews Partners Tap into a wealth of channel knowledge and expertise with our certified partners. Become a Partner Partner Directory Resource Center Insights to up your partnerships game. Industry Insights ROI Calculator Case Studies Guides Partner Glossary Events Wherever you go, there we are. Upcoming Events Multiply: ImpartnerCon Webinars MasterClass Series Previous MasterClasses Newsroom Find the latest Impartner headlines and media. Newsroom Research Reports Press Releases Customer Spotlight Success stories from the source. All Customer Content All Case Studies Customer Education Best practices, user guides, and latest news. Success Portal Get Support We’ve always got your back. Support Tickets Contact Request Demo SOLUTIONS Platform -------------------------------------------------------------------------------- Why Impartner Customers and analysts agree, Impartner powers partnerships. Partner Relationship Management Optimize partner lifecycle management at every stage of ecosystem growth. Explore Pricing Partner Marketing Automation Amplify channel marketing efforts intelligently, driving more leads with less work. Explore Pricing Partner Communications Inform and activate partner networks via newsletters and social media marketing. Explore Pricing  Applications -------------------------------------------------------------------------------- Personalized Partner Onboarding Create automated and tailored training. Pipeline Management Sync deal registration and partner leads with CRM. Certification Management Build courses, lessons, and quizzes, code-free. Market Development Funds Hand requests, fulfillment, and ROI analysis. Partner Business Planning Share, create, and track goals together. Tiering and Compliance Incentivize partner performance, automate compliance management. Reporting and Analytics Know what drives mutual revenue. Paid Media Marketing Connect local partners with local leads via Google. Impartner Marketplace Bring lead generation for partners to your corporate website. Referral Automation Effortlessly generate more leads from more types of partners.  Experts Across Industries -------------------------------------------------------------------------------- Cyber Security High Tech Manufacturing FinTech Telecom  Our Integrations -------------------------------------------------------------------------------- Seamless integration with your existing tech stack. All Integrations Orchestration Studio  Trending Resources -------------------------------------------------------------------------------- Fresh perspectives and outstanding events found here. View All Learn How Impartner Can Drive 296% ROI Read Forrester Consulting Study Create a ROI-Driving Partner Experience Get guide ABOUT Company Product Information Product Tours Careers Customer Awards Impartner Honors Become a Partner RESOURCES Resource Center Industry Insights ROI Calculator Case Studies Guides Partner Glossary Events Upcoming Events Multiply: ImpartnerCon Webinars MasterClass Series Previous MasterClasses Newsroom Newsroom Research Reports Press Releases Customer Success All Customer Content All Case Studies Success Portal Support Support Tickets Contact SIGN IN Success Portal PRM Marketing Support Sign in Contact Us Request Demo GROW FASTER, TOGETHER. Discover a new path to business growth, powered by our automated partner management and marketing solutions. Request Demo Product Tours GROW FASTER, TOGETHER. Discover a new path to business growth, powered by automated partner management and marketing tools. Request Demo Product Tours LOVED BY ECOSYSTEM LEADERS WORLDWIDE MANAGE EVERY TYPE OF PARTNER IN YOUR ECOSYSTEM WITH IMPARTNER Resellers and referral partners. Implementation specialists and ISVs. Dealers and distributors. No matter what your ecosystem looks like, Impartner is built to manage every type of transactional and non-transactional partner in your program. From their first onboarding experience to their tenth marketing campaign, Impartner handles it all with automated ease. Request Demo MEET THE CENTER OF YOUR PARTNER TECH STACK Today’s partner ecosystem leaders must be able to drive trackable, ROI-validated revenue at scale. From the largest global enterprises to emerging startups, Impartner helps companies manage and measure their entire partner journey end-to-end. Here’s how. Partner Management Partner Marketing IT’S MORE ABOUT THE JOURNEY... Give your partners the best experience possible with the suite of products offered by Impartner. RECRUIT Drive traffic of potential new partners to the partner registration process via email campaigns and public-facing web pages. Leverage the configuration abilities of Impartner to create messaging to entice the right type of partners to apply for access. To-Partner Marketing See it in action ENROLL Easy application process for potential partners that leads to a sophisticated approval workflow system so that you can carefully select who gets to pass through the velvet rope and be welcomed into your exclusive content and toolset provided to your authorized partners. See it in action ONBOARD Getting your partners onboarded and provided with portal credentials is only the beginning. You need to truly guide each partner through their journey that will drive them to their first dollar of revenue generated for you. Doing so in an automated, scalable fashion will provide a consistent and repeatable experience. Journey Builder See it in action TRAIN & ENABLE Curate and present professional training material to the right partners at the right time that facilitates testing to confirm competency. The better trained a partner is on your products, the better they can sell and support those products, and the happier your customers will be. Personalized Training and Certification See it in action MANAGE PIPELINE Make it easy for your partners to register deals and have the data sync in real-time to your CRM to resolve channel conflict. Also, have a well-defined delivery process of pre-qualified leads to your high performing partners to carry until close. Lead Management See it in action SELL Provide all the sales and marketing materials within Asset Library that are needed to assist partners to be successful, including enabling co-branding or white labeling of any documents of your choosing. It’s important to make these materials easy to find with in-document search and simple to preview, download, or share with one-click options. Co-branded Collateral See it in action GENERATE DEMAND Amplify your marketing messages by extending lead generation campaigns to your partners’ networks with our low-touch methodology, which maximizes your reach by simplifying and automating adoption. No matter the source, you will have full lead attribution for a complete ROI picture and reliable delivery methods to get hot leads into partners’ hands immediately. Through Channel Marketing Automation (TCMA) Market Development Funds (MDF) Impartner Marketplace See it in action ENGAGE & COMMUNICATE Successful channels know the importance of remaining in regular communication with your partners. The best channels provide 100% personalized and targeted content in a highly scalable and cost-effective manner to deliver far better audience engagement. When executed properly, you up-level your partners to be experts of your brand. News on Demand Social on Demand See it in action MOTIVATE & REWARD Partners are mostly coin-operated, so it’s imperative that you provide a clear and simple picture of the rewards they stand to gain for being successful with you. The levels of access, benefits and progress of rewards need to be spelled out plainly to your partners to keep them motivated. Program Compliance Manager Rewards Management See it in action PLAN & OPTIMIZE It’s said that without goals, and plans to reach them, you are like a ship that has set sail with no destination. This is especially true for your partners. Create business plans where partners and their channel managers can both track progress toward stated goals in real time and avoid an unpleasant QBR surprise. Business Planning See it in action MEASURE Analyze what’s working and what’s not across every aspect of your indirect sales with the same insight you have into direct sales. All key aspects of your Impartner platform are collected into pre-packaged reports – sales pipeline, asset engagement, journey or training progress – or create your own personalized reports and dashboards to get the exact data that you need to identify successful partners or areas for possible improvement. Reporting and Insights See it in action Recruit RECRUIT Drive traffic of potential new partners to the partner registration process via email campaigns and public-facing web pages. Leverage the configuration abilities of Impartner to create messaging to entice the right type of partners to apply for access. To-Partner Marketing See it in action Enroll ENROLL Easy application process for potential partners that leads to a sophisticated approval workflow system so that you can carefully select who gets to pass through the velvet rope and be welcomed into your exclusive content and toolset provided to your authorized partners. See it in action Onboard ONBOARD Getting your partners onboarded and provided with portal credentials is only the beginning. You need to truly guide each partner through their journey that will drive them to their first dollar of revenue generated for you. Doing so in an automated, scalable fashion will provide a consistent and repeatable experience. Journey Builder See it in action Train & Enable TRAIN & ENABLE Curate and present professional training material to the right partners at the right time that facilitates testing to confirm competency. The better trained a partner is on your products, the better they can sell and support those products, and the happier your customers will be. Personalized Training and Certification See it in action Manage Pipeline MANAGE PIPELINE Make it easy for your partners to register deals and have the data sync in real-time to your CRM to resolve channel conflict. Also, have a well-defined delivery process of pre-qualified leads to your high performing partners to carry until close. Lead Management See it in action Sell SELL Provide all the sales and marketing materials within Asset Library that are needed to assist partners to be successful, including enabling co-branding or white labeling of any documents of your choosing. It’s important to make these materials easy to find with in-document search and simple to preview, download, or share with one-click options. Co-branded Collateral See it in action Generate Demand GENERATE DEMAND Amplify your marketing messages by extending lead generation campaigns to your partners’ networks with our low-touch methodology, which maximizes your reach by simplifying and automating adoption. No matter the source, you will have full lead attribution for a complete ROI picture and reliable delivery methods to get hot leads into partners’ hands immediately. Through Channel Marketing Automation (TCMA) Market Development Funds (MDF) Impartner Marketplace See it in action Engage & Communicate ENGAGE & COMMUNICATE Successful channels know the importance of remaining in regular communication with your partners. The best channels provide 100% personalized and targeted content in a highly scalable and cost-effective manner to deliver far better audience engagement. When executed properly, you up-level your partners to be experts of your brand. News on Demand Social on Demand See it in action Motivate & Reward MOTIVATE & REWARD Partners are mostly coin-operated, so it’s imperative that you provide a clear and simple picture of the rewards they stand to gain for being successful with you. The levels of access, benefits and progress of rewards need to be spelled out plainly to your partners to keep them motivated. Program Compliance Manager Rewards Management See it in action Plan & Optimize PLAN & OPTIMIZE It’s said that without goals, and plans to reach them, you are like a ship that has set sail with no destination. This is especially true for your partners. Create business plans where partners and their channel managers can both track progress toward stated goals in real time and avoid an unpleasant QBR surprise. Business Planning See it in action Measure MEASURE Analyze what’s working and what’s not across every aspect of your indirect sales with the same insight you have into direct sales. All key aspects of your Impartner platform are collected into pre-packaged reports – sales pipeline, asset engagement, journey or training progress – or create your own personalized reports and dashboards to get the exact data that you need to identify successful partners or areas for possible improvement. Reporting and Insights See it in action IMPARTNER IS THE PERFECT SOLUTION FOR JUST ABOUT EVERY COMPANY THAT HAS AN ECOSYSTEM THAT THEY’RE GOING TO MARKET WITH. —STEPHANIE ZEMBAL SR. MANAGER CHANNEL MARKETING Learn More IF YOU WANT TO MAKE MORE MONEY, AND YOU WANT TO DO IT THROUGH THE CHANNEL, YOU GOT TO HAVE IMPARTNER. —SAM VALME SENIOR DIRECTOR OF CHANNEL EXPERIENCE Learn More THERE’S ALWAYS NEW CAPABILITIES AND MODULES TO EXPLORE. IMPARTNER DOESN’T STAND STILL – THERE’S ALWAYS SOMETHING NEW ON THE ROADMAP. —JAMES SIMPSON MARKETING DIRECTOR Learn More IMPARTNER IS RATED #1 BY CUSTOMERS ON G2 We’re rated #1 overall on G2 for enterprise partner relationship management, over Salesforce, Zift, PartnerStack, Mindmatrix, Allbound, and more. UNLOCK SIGNIFICANT GROWTH WITH IMPARTNER A commissioned study conducted by Forrester Consulting found that a composite organization based on Impartner customers achieved the following: 296% return on investment over 3 years UP TO 50% increase in partner-sourced deals $2.4M net value over 3 years Access Study ROI Calculator INDUSTRY-LEADING INTEGRATIONS TO GROW A WORLD-CLASS ECOSYSTEM Data-driven partnering is finally here with Impartner. Integrations with leading technologies means you’ll have real-time access to your indirect sales data in one central hub. More about Integrations Meet Orchestration Studio INDUSTRY-LEADING INTEGRATIONS TO GROW A WORLD-CLASS ECOSYSTEM Data-driven partnering is finally here with Impartner. Integrations with leading technologies means you’ll have real-time access to your indirect sales data in one central hub. More about Integrations Meet Orchestration Studio TWO IS BETTER THAN ONE ACCELERATE DIRECT AND INDIRECT SALES TOGETHER. Learn More READY TO TAKE A TEST DRIVE? Manage your partner ecosystem, without the need to bring in IT. Impartner was built for ecosystem leaders like you to make it easy to set up personalized partner journeys, track sales pipeline, roll out co-selling campaigns, track data over time, and more. Discover what you can do with Impartner in our interactive product tours. Request Demo LEADERS IN THE PARTNERSHIPS INDUSTRY Keep up with the latest news, articles, and announcements at Impartner. IMPARTNER WINS BIG INDUSTRY AWARDS CURTIS BRINKERHOFF ON SALES DATA DAVE TAYLOR ON PARTNER-FIRST MODELS ANSON GESSEL ON WORKFORCE SHORTAGES WATCH MULTIPLY: IMPARTNERCON '24 SESSIONS RYAN KNAPP NAMED CRN CHANNEL CHIEF NAMED LEADER IN FORRESTER WAVE MIKE KIRBY ON PARTNER DATA *Results from a commissioned Total Economic Impact™ analysis conducted by Forrester Consulting. Impartner is the fastest-growing, most award-winning channel management solution provider on the market. Our partner relationship management and through channel marketing solutions help you power your entire partner journey, end-to-end. Request Demo Contact Us WHY IMPARTNER About Reviews Awards Product Tours Integrations Our Partners Customer Success Industry Advisory ImpartnerCon OUR SOLUTIONS Partner Relationship Management Partner Marketing Automation Partner Onboarding Pipeline Management Certification Management Market Development Funds Impartner Marketplace Partner Business Planning Tiering and Compliance Reporting and Analytics Paid Media Marketing Referral Automation News on Demand Social on Demand MORE RESOURCES Industry Insights Newsroom Events Partner Glossary Careers Support Contact Impartner is the fastest-growing, most award-winning channel management solution provider on the market. Our partner relationship management and through channel marketing solutions help you power your entire partner journey, end-to-end. WHY IMPARTNER About Reviews Awards Product Tours Integrations Our Partners Customer Success Industry Advisory ImpartnerCon  OUR SOLUTIONS Partner Relationship Management Partner Marketing Automation Partner Onboarding Pipeline Management Certification Management Market Development Funds Impartner Marketplace Partner Business Planning Tiering and Compliance Reporting and Analytics Paid Media Marketing Referral Automation News on Demand Social on Demand  MORE RESOURCES Industry Insights Newsroom Events Partner Glossary Careers Support Contact  Request Demo Contact Us © 2024 Impartner Inc. All Rights Reserved. Impartner® is a trademark of Impartner Inc. Legal | Privacy Policy | Data Subject Rights | Support | Contact | Sign In * Follow * Follow * Follow * Follow