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         HubSpot’s all-in-one Starter Customer Platform helps your growing
         startup or small business find and win customers from day one.
         
         Learn more
       
       
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         With HubSpot’s integrated Enterprise Customer Platform, you don’t have
         to sacrifice power for ease of use.
         
         Learn more
   * Why HubSpot?
     * 
     
     
     * WHY HUBSPOT?
       
       
       
       
       * WHY CHOOSE HUBSPOT?
         
         After just one year, HubSpot customers acquire 129% more leads, close
         36% more deals, and see a 37% improvement in ticket closure rates.
         
         Learn more
       
       
       * CASE STUDIES
         
         Explore examples of companies like yours from all over the globe that
         use HubSpot to unite their teams, empower their businesses, and grow
         better.
         
         See all case studies
       
       
       * SPOTLIGHT: PRODUCT UPDATES
         
         Learn about HubSpot’s featured product releases and announcements in
         this semi-annual product showcase.
         
         Explore product updates
 * Pricing
 * Resources Resources
   
   
   * FEATURED LINKS
     
     * Spotlight: Product Updates
     * What's New in HubSpot
     * Why Choose HubSpot?
     * Annual Diversity Report
     
   
   
   * COMMUNITY & EVENTS
     
     * INBOUND Event
     * HubSpot Community
     * HubSpot User Groups
     
   
   
   * PARTNERS
     
     * Solutions Partner Program
     * App Partner Program
     * Affiliate Partner Program
     * Education Partner Program
     * Startup Partner Program
     
   
   
   * EDUCATION
     
     * HubSpot Blogs
     * Free Courses & Certifications
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     * What Is Inbound Marketing?
     * HubSpot Knowledge Base
     
   
   
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     * Template Marketplace
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Get started free Start using HubSpot's online form builder for free Get a demo
of HubSpot's online form builder

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 * Marketing Hub
 * Free Online Form Builder


FREE ONLINE FORM BUILDER

Generate leads from your website using a powerful online form builder.

Get started free Get a demo

No credit card required. Many features are free, some require a paid
subscription.

 * Create lead capture forms with a drag-and-drop editor

 * Automatically capture leads in your CRM after they complete a form

 * Convert more lead with templates, form automation, and personalization


 1. CONVERT ANONYMOUS WEBSITE VISITORS INTO QUALIFIED LEADS.
    
    It’s not enough to grow traffic to your website. You also need to find ways
    to turn those clicks into leads. A free form maker can streamline the
    process by capturing valuable contact information from your visitors.
    
    With HubSpot’s form builder, you can easily create custom lead capture forms
    for your website without any technical expertise. Every visitor who fills
    out your forms will automatically be added to your CRM, so you can nurture
    them with personalized messaging and email campaigns. 
    
    
    




 1. CAPTURE LEAD WITH FORMS THAT CONNECT TO YOUR CRM.
    
    Build free online forms in seconds. Then add them to your website or deploy
    them as standalone pages to start collecting contact info quickly. Everyone
    who fills out your form will be automatically routed into HubSpot's Smart
    CRM, where you can easily enroll them into lead nurture campaigns or route
    them to your sales team.
    
    Click to enlarge
    
    


 2. CREATE CUSTOM FORMS WITH DRAG-AND-DROP EDITING.
    
    Easily create custom forms using a visual editor. Start from scratch or
    choose a pre-built template to create forms tailored to your goals, such as
    event registration, ebook downloads, newsletter signups, ticket submissions,
    or payment collection. Drag-and-drop each element into place to ensure your
    forms match your brand guidelines and specific needs.
    
    Click to enlarge
    
    


 3. FOLLOW UP WITH AUTOMATED EMAILS AND NOTIFICATIONS.
    
    Automatically send a follow-up email after a visitor completes your form and
    easily filter out spam form submissions. Enroll your contacts in advanced
    lead nurturing campaigns to convert visitors into qualified leads, and
    qualified leads into customers.
    
    Click to enlarge
    
    


 4. REDUCE FORM ABANDONMENT WITH ADVANCED FEATURES.
    
    Create a user experience on your forms that encourages engagement and drives
    conversions with HubSpot's premium features. Use conditional logic (beta) to
    guide users through forms based on their choices, keeping forms brief to
    minimize drop-offs. Personalize each form with dynamic fields that adapt to
    the person filling them out. Nurture relationships over time using form
    shortening (beta) and multi-step forms to gather information incrementally
    over multiple interactions, instead of overwhelming visitors with lengthy
    questionnaires.
    
    Click to enlarge
    
    

Have questions? Give us a call and we'll walk you through it.

+390 68 033 5222





START USING ONLINE FORMS TO GENERATE LEADS

Create online forms without having to edit any code so you can grow your
prospect database.

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RELATED RESOURCES

If you’re interested in form builder software, these related resources may help.

 * How to Create Forms
   
   Learn how to get started using HubSpot forms, from basic form creation tips
   to how to set up automatic form follow-up emails.
   
   Read the forms setup guide

 * Form FAQs
   
   Get answers to all your burning HubSpot forms questions in one place.
   
   See form FAQs

 * Lead Generation Resources
   
   Boost your lead generation efforts and know-how with these free resources.
   
   Browse lead generation resources






FREQUENTLY ASKED QUESTIONS




WHAT IS A FORM?

A form is a group of fields on your website that collects contact information
that your customer-facing and marketing teams can use to build deeper
relationships. For instance, someone may use a form to submit a support request,
to ask for more information from sales, or download a piece of content. Forms
can be standalone web pages or embedded within a website.

HubSpot forms integrate directly with your sales, marketing, and customer
service efforts to ensure that none of your customers’ valuable information gets
lost, and everyone is referencing the same contact data.


WHAT TYPES OF FORMS ARE AVAILABLE IN HUBSPOT?

HubSpot has a variety of professional form templates for different types of lead
generation goals including:

 * Contact forms
 * Multi-step forms
 * Newsletter sign-up forms
 * Payment collection forms
 * Support inquiry forms
 * Resource download forms


WHAT MAKES HUBSPOT’S FORMS POPULAR?

Popular features of HubSpot's forms include:

 * Analytics to understand how your customers interact with your forms
 * Partitioning to keep data from specific forms separate for each individual
   team
 * Advanced functionality to increase conversions such as conditional redirects
   and smart shortening
 * Customizable calls-to-action that encourage users toward desired behaviors
 * WYSIWYG (“what you see is what you get”) editor for both forms and the
   landing pages you design for them
 * Direct integration between Salesforce and HubSpot’s CRM tools, making it easy
   to keep your customer data organized and up-to-date


WHERE DO LEAD FORM SUBMISSIONS GO?

Form builder is built on HubSpot's customer platform, which means your form
submissions are automatically logged in your contact database for easy
follow-ups. In addition to contact details, form submissions may be enriched
with that contact's previous activity on your site.


HOW MUCH DOES HUBSPOT’S FORMS TOOL COST?

HubSpot’s forms tool is part of Marketing Hub, and you can get started with it
for free. If you're looking for more advanced features to help automate and
scale your marketing, HubSpot also offers Starter, Professional, and Enterprise
editions of Marketing Hub.


WHAT FORM KPIS CAN I TRACK WITH HUBSPOT FORM BUILDER'S BUILT-IN REPORTING?

HubSpot's built-in reporting gives you insight into your form performance by
automatically tracking views, conversion rate, and submissions. Form analytics
also automatically create visualizations of these metrics, so you can easily get
a bird's eye view of how your forms are doing.


HOW MUCH TIME DOES IT TAKE TO IMPLEMENT FORMS?

Implementing forms is typically a short process. Because there is no data
migration or background work needed, the implementation time is only as long as
it takes you to create the form and its fields.


WHAT IS CONDITIONAL LOGIC IN FORMS?

Conditional logic (beta) automatically directs users to different experiences
based on their answers in a form. When someone fills out a form, their responses
trigger rules you set up. Based on these rules, users are automatically sent to
a page or experience that matches their needs.

For example, if a user selects "Interested in Product A," you can redirect them
to a page with more details about that product. If they choose "Interested in
Product B," they go to a different page. This way, you provide a personalized
experience that makes it easier for users to find relevant information quickly
and efficiently.


HOW DOES FORM SHORTENING WORK?

Form shortening (beta) simplifies the form-filling process by using existing
data to autofill fields, so visitors only see the fields that need new
information. This reduces the number of questions, making it quicker for
visitors to complete the form, which can boost completion rates.


POPULAR FEATURES IN MARKETING HUB

HubSpot’s form builder is available in Marketing Hub. Explore additional
Marketing Hub features below.

 * Free Online Form Builder
   
   Create standalone, pop-up, embedded, and collected forms to gather the
   contact details that your business needs.

 * Free Landing Page Builder
   
   Create and test beautiful landing pages that generate leads and look great on
   any device - no designers or IT help required.

 * Free Email Marketing Tools
   
   Send bulk emails that are tested and optimized for different devices and
   inboxes. Create better emails with a drag-and-drop editor and personalization
   tokens.

 * Ads Software
   
   Use CRM data to create personalized, highly targeted ad campaigns, and report
   on exactly which ads are turning prospects into customers.

 * Exit Intent Forms
   
   Capture more leads before they leave your site using exit intent forms.

 * Pop-Up Forms
   
   Easily create user-friendly, mobile-optimized pop-up forms. No developer
   required, works on any website, and it's free.

 * Blog Software
   
   Publish quality blog content optimized to drive traffic and convert readers
   into customers, all with a full suite of integrated blogging tools.

 * Project Management Software
   
   Get both a high-level and granular view of tasks, deadlines, and resources so
   you can get more done, faster.

 * Social Media Management Software
   
   Spend more time connecting with the people who matter most with time-saving
   tools that help you prioritize your social interactions.

 * Marketing Automation Software
   
   Automate your tasks, email marketing, social media, and ads in an intuitive
   visual editor.

 * Marketing Analytics & Dashboard Software
   
   Measure the performance of all your marketing campaigns in one place with
   built-in analytics, reports, and dashboards.

 * SEO Marketing Software
   
   Build search authority with tools that help you plan your SEO strategy,
   optimize content, and measure ROI.

 * Site Search
   
   Help your visitors find and easily engage with your content.

 * Dedicated IP Address
   
   Have more control over your individual sender reputation, and deliver all
   marketing email for your account using your dedicated IP.

 * Scroll Box
   
   Convert website visitors into leads with a customizable scroll box form, no
   developer required.

 * Calls-to-Action
   
   Convert more of your visitors into qualified leads with calls-to-action you
   can personalize, test, and optimize.

 * Google Ads
   
   Use CRM and web analytics data to inform your Google Ads campaign management
   strategy.


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