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December 12, 2024 | The Leela Ambience, Gurugram
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DIGITAL MARKETING AWARDS INDIA- DIGIPLUS AWARDS


ETBRANDEQUITY 6TH INDIA DIGIPLUS AWARDS

ETBrandEquity.com's 6th India DigiPlus Awards is a premier event celebrating
excellence in digital marketing, advertising, innovation, and talent within
India. This esteemed awards program acknowledges India’s growing influence on
the global digital marketing scene and honors outstanding work that drives
compelling brand narratives.

With over 70 distinct award categories, participants have the chance to showcase
their achievements across several areas, including digital campaigns, mobile
marketing, content marketing, industry-specific accomplishments, and special
awards...Read More

With over 70 distinct award categories, participants have the chance to showcase
their achievements across several areas, including digital campaigns, mobile
marketing, content marketing, industry-specific accomplishments, and special
awards. These categories reflect the remarkable progress in digital marketing
and advertising in India and aim to recognize both leading figures and emerging
stars for their exceptional contributions.

The awards process is rigorous, with entries evaluated by a panel of the
country’s top digital professionals. This expert panel ensures that only the
most deserving projects and campaigns are celebrated for their innovation and
effectiveness. The judging process highlights the best practices and
cutting-edge strategies that set benchmarks in the industry.

The ET DigiPlus Awards are crucial in advancing the standards of digital
marketing. By providing a platform to highlight exceptional talent and creative
work, the awards inspire marketers to craft impactful brand stories and
contribute to the evolving global digital marketing landscape. This celebration
of achievement not only acknowledges past successes but also motivates continued
excellence and innovation in the field.


KEY DATES

 * Early Bird Deadline: August 29, 2024
 * Regular Deadline: September 26, 2024
 * Late Fees Deadline: October 25, 2024
 * Shortlist Announcement: December 05, 2024
 * Awards Night: December 12, 2024


PARTICIPATED BY INDIA'S TOP BRANDS IN PAST EDITION




WHY ENTER ET DIGIPLUS AWARDS?


INDUSTRY RECOGNITION

Winning or even being nominated for the DigiPlus Award can provide valuable
recognition from peers, clients, and industry leaders. It validates your work
and showcases your achievements in a highly competitive field.


ENHANCED REPUTATION

Awards can enhance your credibility and reputation. They serve as third-party
validation of your skills, innovations, and contributions, making you stand out
in the industry.


DISTINCTIVE OPPORTUNITY TO SHOWCASE EXPERTISE

The DigiPlus Award offers a unique platform to highlight and celebrate your
innovative achievements and industry-leading expertise.


EQUALIZES COMPETITIVE OPPORTUNITIES

The DigiPlus Award creates a fair platform where both new and seasoned
professionals can compete on equal terms.


ESTABLISH NEW STANDARDS OF EXCELLENCE

The DigiPlus Award enables you to set new benchmarks for excellence in your
field, demonstrating leadership and innovation


SHOWCASE AWARD-WINNING TALENT TO ATTRACT NEW CLIENTS

The DigiPlus Award allows you to showcase your award-winning talent, effectively
attracting new clients and expanding your business opportunities.


WHAT AN HONOUR!

Previous

Learning, Interaction, and Digital Creativity
“I thoroughly enjoyed the experience for two reasons: learning from the
country’s top minds and engaging with fellow jurors. The entries we reviewed
displayed exceptional creativity, innovative thinking, and a deep understanding
of the digital landscape, highlighting the vast creative opportunities in
digital marketing.”

Mohit Anand, Kellogg India & South Asia

“Evaluating top digital marketing work was both captivating and enriching.
Witnessing innovative content and strategic partnerships driving exceptional
results was truly inspiring. The high quality of this work assures me that we're
on track to producing world-class global campaigns soon.”

Saugata Gupta, Managing Director & CEO, Marico Jury Chair 2023 (Edition 1)

“I see this opportunity as a glimpse into the industry's remarkable
achievements. Observing campaigns from small brands, regional players, and
agency partners has been truly inspiring. The entries showcased meticulous idea
development, inventive engagement tactics, and skilled use of digital platforms,
with strategic use of regional platforms adding an exciting dimension.”

Sujay Ray, Head- Digital Marketing - Professional Products Division, L'OréalJury
2023

"Within the digital spectrum, there's immense potential in the data and Al
realm, yet we've seen relatively little presented on this front. I'd love to
witness more of the groundbreaking work harnessing data and Al to empower
brands. It would be truly great to witness such innovative and transformative
initiatives coming to the forefront."

Bhavesh Jhalani, Head-Digital Marketing, Godrej Appliances Jury 2023

“Watching the innovative entries was truly inspiring. The high caliber of work
highlighted the growing complexity of digital marketing and social media. I've
gained valuable insights, and for those who haven't participated, these awards
are exceptionally well-organized. Don’t miss the chance to elevate your
brand—engage with this platform and shine.”

Sanjiv Bajaj Bajaj Capital

Diverse Brilliance & Future Success
I'm thoroughly impressed by the caliber and diversity of the participants. This
experience has been incredibly enriching in terms of learning. As we look
towards the next year, I encourage nominees to wholeheartedly showcase their
finest efforts. Emphasize innovation and business impact, and success will
surely follow.

Prashant Tripathy Max Life Insurance

Captivating Nominations The experience was truly delightful. The nominations
were captivating and I gained valuable insights as well!

Anupriya Acharya, Publicis Groupe

Exploring the Digital Landscape
I thoroughly enjoyed the discussions with fellow jury members. The work
presented was truly commendable, as digital emerges as a pivotal medium
enhancing our creative efforts. I particularly value the harmony between
campaign objectives and outcomes. This experience was a valuable learning
opportunity for me as well.

Anuj Jain, Kansai Nerolac Paints Ltd

Enriching Insights from Campaign Reviews
Personally, I found it incredibly enriching to review such a diverse range of
entries. There were some truly clever and empathetic campaigns, effectively
leveraging social media. Many of them demonstrated the ability to maximize
impact without excessive spending. The ideas presented were innovative,
uncharted, and boundary-pushing. I'm eagerly anticipating even more entries in
the future.

Vibha Padalkar, HDFC Life

Learning, Interaction, and Digital Creativity
“I thoroughly enjoyed the experience for two reasons: learning from the
country’s top minds and engaging with fellow jurors. The entries we reviewed
displayed exceptional creativity, innovative thinking, and a deep understanding
of the digital landscape, highlighting the vast creative opportunities in
digital marketing.”

Mohit Anand, Kellogg India & South Asia

“Evaluating top digital marketing work was both captivating and enriching.
Witnessing innovative content and strategic partnerships driving exceptional
results was truly inspiring. The high quality of this work assures me that we're
on track to producing world-class global campaigns soon.”

Saugata Gupta, Managing Director & CEO, Marico Jury Chair 2023 (Edition 1)

“I see this opportunity as a glimpse into the industry's remarkable
achievements. Observing campaigns from small brands, regional players, and
agency partners has been truly inspiring. The entries showcased meticulous idea
development, inventive engagement tactics, and skilled use of digital platforms,
with strategic use of regional platforms adding an exciting dimension.”

Sujay Ray, Head- Digital Marketing - Professional Products Division, L'OréalJury
2023

"Within the digital spectrum, there's immense potential in the data and Al
realm, yet we've seen relatively little presented on this front. I'd love to
witness more of the groundbreaking work harnessing data and Al to empower
brands. It would be truly great to witness such innovative and transformative
initiatives coming to the forefront."

Bhavesh Jhalani, Head-Digital Marketing, Godrej Appliances Jury 2023

“Watching the innovative entries was truly inspiring. The high caliber of work
highlighted the growing complexity of digital marketing and social media. I've
gained valuable insights, and for those who haven't participated, these awards
are exceptionally well-organized. Don’t miss the chance to elevate your
brand—engage with this platform and shine.”

Sanjiv Bajaj Bajaj Capital

Diverse Brilliance & Future Success
I'm thoroughly impressed by the caliber and diversity of the participants. This
experience has been incredibly enriching in terms of learning. As we look
towards the next year, I encourage nominees to wholeheartedly showcase their
finest efforts. Emphasize innovation and business impact, and success will
surely follow.

Prashant Tripathy Max Life Insurance

Captivating Nominations The experience was truly delightful. The nominations
were captivating and I gained valuable insights as well!

Anupriya Acharya, Publicis Groupe

Exploring the Digital Landscape
I thoroughly enjoyed the discussions with fellow jury members. The work
presented was truly commendable, as digital emerges as a pivotal medium
enhancing our creative efforts. I particularly value the harmony between
campaign objectives and outcomes. This experience was a valuable learning
opportunity for me as well.

Anuj Jain, Kansai Nerolac Paints Ltd

Enriching Insights from Campaign Reviews
Personally, I found it incredibly enriching to review such a diverse range of
entries. There were some truly clever and empathetic campaigns, effectively
leveraging social media. Many of them demonstrated the ability to maximize
impact without excessive spending. The ideas presented were innovative,
uncharted, and boundary-pushing. I'm eagerly anticipating even more entries in
the future.

Vibha Padalkar, HDFC Life

Learning, Interaction, and Digital Creativity
“I thoroughly enjoyed the experience for two reasons: learning from the
country’s top minds and engaging with fellow jurors. The entries we reviewed
displayed exceptional creativity, innovative thinking, and a deep understanding
of the digital landscape, highlighting the vast creative opportunities in
digital marketing.”

Mohit Anand, Kellogg India & South Asia
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PREVIOUS EDITION JURY CHAIR

SHANTANU KHOSLA

Executive Vice Chairman
Crompton Greaves Consumer Electricals Ltd.



PREVIOUS EDITION GRAND JURY

RAJNEET SINGH KOHLI

CEO & Executive Director

AMBUJ NARAYAN

CEO- Taneira

MANOJ SAXENA

MD ,Bayer Zydus & South Asia Head- Pharma

GARIMA MITTAL MISRA

Managing Director

PUSHKARAJ SHENAI

Chief Executive Officer and Wholetime Director
View more




PREVIOUS EDITION JURY

VISHAL SRIVASTAVA

Head of Ecommerce and Digital

GIRISH AHUJA

Head of Marketing

SHWETA SRIVASTAVA

Head Digital Marketing

DR. BISWAJIT RATH

Head Analytics, CRM & Digital Technology

VINAY JAIN

Sr. GM - Global Health & Beauty Digital & E-Commerce
View more




PREVIOUS EDITION TESTIMONIAL

SAUGATA GUPTA, MARICO

The sky is the limit!

SUMATI KAPUR, MCCAIN

What an Honour!

GIGESH GANGADHARAN, GODREJ

Spotlight Fiesta

SUJAY RAY, L'ORÉAL

Voices of budding marketers will be heard!

SURUCHI MAHATPURKAR KORE, BAJAJ GROUP

More Than a Competition
View more



HOW OUR AWARDS WORK


JUDGING CRITERIA

We focus on exceptional entries that demonstrate outstanding execution and
strong impact.

Judges consider aspects like innovation, inspiration, and the ability to push
boundaries.

View weightage


PERSISTENT FAIRNESS & INTEGRITY

Judges who enter the competition don't vote on entries in their category to
avoid bias. A strict code of conduct ensures impartial evaluation of all
entries. This process ensures that only the most exceptional and impactful work
receives recognition.


CONFIDENTIALITY

All material will remain confidential to the judges. Only the 'Credits and
Casestudy' section of an entry will be made public via the shortlist/winner
announcement. If you win a particular category, our team may summarize the entry
for shortlist/winner announcement and winner guides.


SCRUTINY BY EXPERT TABULATOR

 * Eligibility Check: An expert tabulator meticulously verifies the eligibility
   of each entry.
 * Certified Assurance: The tabulator’s name and logo stand as a mark of
   credibility and transparency.


THOROUGH REVIEW PROCESS

 * Expert Judges: We enlist top professionals from across the nation, ensuring
   judges bring deep industry knowledge and current insights.
 * Two-Tier Judging: A rigorous two-stage judging process narrows down the
   entries to the best of the best.
 * Final Shortlist: The top 5 entries in each category advance to the final
   round, highlighting excellence


GRAND JURY

 * Winner Selection: From the final shortlist, the grand jury identifies the
   ultimate winners.
 * Ceremony Recognition: Winners are unveiled and celebrated at our prestigious
   award ceremony.


GET THE RECOGNITION YOU AND YOUR TEAM DESERVE

Early Bird is open till Thursday, August 29, 2024
Nominate Now


JOIN OUR GRAND AWARD DISTRIBUTION CEREMONY

2 Tickets per shortlisted company is Complimentary
12 December, 2024
The Leela Ambience Gurugram Hotel
Get Tickets


WHO SHOULD ENTER

 * Brands
 * Startups
 * Technology Companies
 * Digital Marketers
 * Digital Transformation Specialists
 * Digital Agencies
 * Social Media Agencies
 * Marketing Agencies
 * PR Agencies
 * Media Agencies




FREQUENTLY ASKED QUESTIONS


WHAT ARE THE DIGIPLUS AWARDS?

India ET Digiplus Awards 2024 honours excellence in digital content and
recognises the efforts and achievements of brands and the creators behind them.
The awards are segmented in three main categories, and entries can be submitted
by organisations or their representatives, as long as approval for submission
has been received from all the parties concerned.


WHY TO ENTER IN THE INDIA ETDIGIPLUS AWARDS?

 * Increased credibility
 * A unique way to demonstrate expertise
 * Levels the playing field
 * Highlight award-winning talent to help attract new business
 * Set New Benchmarks




WHO CAN ENTER?

The competition is open to anyone working in an brand, advertising agency,
digital agency, social media agency, technology company, media agency, creative
agency, content marketing agency, OTT company, broadcast agency or any other
organisation related to branding, advertising and marketing.


CAN AN AGENCY SUBMIT PROJECT FOR THEIR CLIENTS?

Either the client or the implementing agency can apply. Should a client and its
agency submit the same project, the submission will then be considered as a
joint application. In case of being shortlisted or winning, both the client and
the agency are named.


WHAT ARE THE ELIGIBILITY REQUIREMENTS?

The competition is open to campaigns/initiatives created, published and promoted
between 1st August 2023 and 31st July 2024.


WHEN WILL THE WINNERS BE ANNOUNCED?

The final winners will be announced during the award show in November 2023.


WHAT KIND OF RECOGNITION WILL THE WINNERS GET?

The winner's list will be published on the website and announced through our
social media handles. And each category winner will be felicitated with a trophy
on the Awards night in New Delhi.


CASE STUDIES


CATEGORY : RETAIL; FASHION & LIFESTYLE CAMPAIGN : TANISHQ: DIWALI FESTIVE
CAMPAIGN



Download


CATEGORY : AUTOMOBILE CAMPAIGN : KARO SAFETY SE DOSTI; RIDING HOPE RIDING
CHANGE; CROSSALLTERRAINSWITHCROSSDRIVE; CEAT DISCOVERYRIDESS



Download


CATEGORY : B2B CAMPAIGN : TATA COMMUNICATIONS: WEAVING A DIGITAL FABRIC OF
TRANSFORMATION



Download


CATEGORY : BFSI CAMPAIGN : PHONEPE INSURANCE YOUR WAY



Download


CATEGORY : MOBILE HANDSETS & ACCESSORIES CAMPAIGN : RISING ABOVE THE FESTIVE
CLUTTER



Download


CATEGORY : BEST CONTENT FOR BRAND BUILDING CAMPAIGN : ISSE NAHI KATEGA – PHILIPS
BT1000 MALE GROOMING CAMPAIGN



Download


CATEGORY : BEST SOCIAL MEDIA CONTENT CAMPAIGN CAMPAIGN : GOIBIBO MERCH- IT'S
RIDICULOUSLY PRACTICAL



Download


CATEGORY : USE OF IN-APP ADVERTISING CAMPAIGN : AIR



Download


CATEGORY : B2B CAMPAIGN CAMPAIGN : CLEAR FINANCE CLOUD- FINANCE TRANSFORMED



Download


CATEGORY : B2C CAMPAIGN CAMPAIGN : ISSE NAHI KATEGA – PHILIPS BT1000 MALE
GROOMING CAMPAIGN



Download


CATEGORY : CUSTOMER ENGAGEMENT & EXPERIENCE CAMPAIGN CAMPAIGN : ASKNESTLE
TODDLER; TEENS & ADULT NUTRITION



Download


CATEGORY : DIGITAL STRATEGY CAMPAIGN : ADIDAS INDIA CRICKET TEAM JERSEY LAUNCH
CAMPAIGN



Download


CATEGORY : SEASONAL MARKETING CAMPAIGN : CHANGE SOON ITS MONSOON



Download


CATEGORY : SOCIAL IMPACT CAMPAIGN CAMPAIGN : JUMPFORHEALTH



Download


CATEGORY : USE OF DATA ANALYTICS/INSIGHT CAMPAIGN : HOW PAYTM ADS HELPED TO
AMPLIFY AWARENESS OF REIMAGINED EXPERIENCES IN SINGAPORE



Download


CATEGORY : USE OF PERFORMANCE MARKETING CAMPAIGN : SCHWEPPES WEEKEND RITUAL
CREATION



Download


CATEGORY : USE OF SOCIAL MEDIA CAMPAIGN : GOIBIBO MERCH- IT'S RIDICULOUSLY
PRACTICAL



Download


CATEGORY : USE OF VIDEO CAMPAIGN : GOIBIBO MERCH- IT'S RIDICULOUSLY PRACTICAL



Download


CATEGORY : EXCELLENCE IN USE OF COLLABORATIVE CONTENT CAMPAIGN : HOW WE
CONVERTED BRAND AMBASSADOR TO BRAND INFLUENCER



Download


CATEGORY : EXCELLENCE IN USER EXPERIENCE IN AN APP CAMPAIGN : NALLI SILKS &
NETCORE CLOUD



Download


CONTACT US

For Nominations
Nikita Vig
nikita.vig@timesinternet.in 8860302087
For Partnership
Riju Goel Jain
riju.jain@timesinternet.in 9873089731

For any issues requiring immediate escalation, please write to
shahbaz.khan@timesinternet.in - Md. Shahbaz Khan, Head of Special Initiatives &
Business Strategy, The Economic Times Business Verticals.


ABOUT ETBRANDEQUITY.COM

ETBrandEquity.com is the online avatar of Brand Equity, India's premier source
of information, news and opinion on the marketing and advertising industries.

For over two decades as a weekly print magazine and for six years as an
incendiary TV show, Brand Equity has set the agenda for the Indian marketing and
marketing communications industry, chronicling the latest trends, the larger
than life personalities and the hottest campaigns and agencies.

ETBrandEquity will be the single largest, most reliable source for information
on the latest in the Indian marketing industry: from market share battles,
account movements and pitches, quarterly performances of leading consumer goods
companies, and the latest movements of key industry personnel.

Express Your Interest


For any issues requiring immediate escalation, please write to
shahbaz.khan@timesinternet.in - Md. Shahbaz Khan,
Head of Special Initiatives & Business Strategy, The Economic Times Business
Verticals


EVENTS

 * CX Plus Summit 2024
 * ETBrandEquity DigiPlus Fest | 24 Nov '23

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