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Effective URL: https://communities.gainsight.com/groups/for-csms-by-csms-190
Submission: On January 19 via api from US — Scanned from DE
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Community * Gainsight.com * Support & Documentation * Marketplace * Training * Pulse+ * Community * * * Getting started * Recently active topics * Unanswered questions * Welcome * Community News344 * Discuss Gainsight Products * Customer Success (CS)4897 * Product Experience (PX)603 * Customer Communities (CC)1441 * Customer Education (CE)4 * Meetings and Trainings * Meetings & Office Hours1201 * Training & Certification89 * Share Industry Perspectives * Deliver Customer Success641 * Drive Product Adoption89 * Build Communities263 * Foster Learning & Education3 * All About Pulse133 * Ideas * Events * Groups & Betas * Product Updates * CC Knowledge Base * * * CC Knowledge Base * Getting started * General information9 * Installing the Customer Community Platform8 * Guides, tutorials and learning material23 * GDPR & Privacy7 * Content management * Creating content15 * Moderating content20 * Highlighting content4 * Dealing with spam4 * SEO12 * Platform modules * Community6 * Knowledge base7 * Ideation15 * Events7 * Groups17 * Product updates8 * Analytics & Reporting * Exports6 * Dashboards11 * Google Analytics4 * Post Field Analysis3 * Customization & Integrations * Homepage6 * Platform Styling19 * Phrases9 * SSO12 * Integrations23 * API10 * Emails7 * Third-party Scripts3 * Embeddable Widgets18 * Users, Gamification & Activation * (Super-)user engagement13 * Moderating users6 * User roles & permissions8 * Ranks5 * Badges5 * Registration, Login, SSO6 * Email Campaigns8 * Create new topic Login Unlock the power of Gainsight Timeline with our exclusive Crank Up Webinarđ 8 days ago * Home * Groups * For CSMs by CSMs FOR CSMS BY CSMS * 14 Topics * 24 Replies Join group WELCOME! TELL US ABOUT YOURSELF! 3 months ago 1615 Blog GETTING STARTED WITH CHANGE MANAGEMENT Whenever we are in a position of having to âinfluence and adaptâ someoneâs behavior, you are in the business of practicing Change Management techniques, especially when it comes to doing it professionally in your team, department, or organization. Thereâs usually a need to alter the status quo, a vision and a sponsor, a strategy to inform the rest of the affected people and train them to perform at their best abilities in the new expected âway of workingâ, while fostering a climate where they could thrive and achieve milestone after milestone. So what is Change Management ? Most of the time itâs used as a buzzword to describe an indefinite set of actions and processes that, together, should create the perfect recipe for success. How I see it, it is the simplest way to lead, in a human-first manner, a group of people from scenario A to B . So letâs set our scenarios: Scenario A is when, for example, you are working as a CS Lead or a CS Ops Lead for your SaaS company, which has just signed a contract with Gainsight as their brand new CS vendor. Scenario B is where you, your team, and your company would like to be in 1 year time: utilizing your new CS platform in an efficient and scalable way, leveraging the technology to achieve each individual, team, and department KPI, like higher NRR, higher ARR/CSM ratio, higher expansion velocity on existing customers, higher NPS scores. How do you go from scenario A to B? It all starts with strong foundations of a Change Management strategy. This strategy should be in place from the beginning as it contains the pillars of the new ways of working in order to bridge the gap from scenario A to B, and the good part is: it doesnât need to be too complicated! EXECUTIVE SPONSORSHIP You can start with identifying the Exec Sponsor, likely the Decision maker on the investment of Gainsight. We can call them Pam, usually the COO, CCO, or Global head of the CS and post-sales departments. They have a VISION, know what scenario B should look like, and youâll need their sponsorship and involvement throughout the process, to ensure buy-in into this effort at all levels. The lack of an Executive Sponsor steering the project is the number 1 reason why a digital transformation fails, in almost 80% of the cases. Needless to say, we need our Pam to be involved! YOUR PERSONAS - WIIFM Second, youâll need to start mapping out who will be impacted by this transformation from scenario A to B, and whose support youâll need to really make scenario B a reality. The recommendation here is to group the type of Personas - the users that can be grouped by role, level, region or type of activities expected to perform on Gainsight. This will make it easier to build the WIIFM = Whatâs In It For Me : why should they want to move from scenario A to B? Breaking down Pamâs vision into personasâ motivations is a powerful way of reducing the type of resistance from your future users that can hinder the success of this project. COMMUNICATION STRATEGY It doesnât come as a surprise that the next point in our approach is indeed planning the basics of the communication strategy that will be used across the business. This is to ensure you give yourself and the other owners of the messaging the right time to organize what / when / where to send a message and to whom. Here below is a suggested list of the 5 key buckets that can be planned at the beginning - hugely helpful if we want to make a smart use of Pamâs time and keep her involved with a cadence. TRAINING & FEEDBACK LOOP Now we arrive at one of my favorite parts of Change Management, number 4 on our CM Pillars list: Training and Feedback Loop establishment. This is the most tangible, human-first section of your strategy because you must put yourself in your personasâ shoes and explore questions like: Whatâs the best time/schedule for training , its content design, and the type of delivery? How will you ensure interactivity and participation, also by empowering your users to provide feedback? Some of the best training Iâve seen had a clear but tailored approach to the personas in that group, and answered their questions on the whatâs next as well. For feedback collection, Iâd recommend centralizing this via a slack channel, or a Google form with guided questions so you can then sort the feedback in topic buckets. Is it about a specific feature? Is it about the UI friendliness or rather a bug in a workflow? How urgent is it? To help you with this, you can start by identifying those users that are a bit more tech-savvy, and can see this new technology adoption as an opportunity for their professional growth: these will be your Champions ! Theyâll be your eyes and ears on general usersâ sentiment, delivery of (local / departmental) training, and collection and analysis of feedback. But most exciting of all, theyâll help you add some fun to the mix - and here I am talking about incentivising your users to adopt new ways of working and supporting this change via gamification! Never forget to include some fun in the strategy mix. DRIVE OUTCOMES Letâs go back to our scenario B, and the vision that Pam and the business had when they signed with Gainsight: what were those goals and outcomes? This fifth pillar is all about keeping an eye on the end-goal, our true North Star âïž and reiterating this over and over, reviewing our course and, if needed, adjust the trajectory and the success strategy as we move forward. It is essential to have KPIs in a quantitative format as theyâll help us better recognise when we get to the finish line, or to our milestones, so that we can celebrate every step of the way. WHATâS NEXT? A good Change Management strategy is an iterative process, and it needs to account for the organizational culture within which your team operates every day. The goal of your Change Management strategy is ultimately to reduce the resistance time from your users, thus boosting adoption and support for the new ways of working! So, how to build your strategy and where to start, itâs up to you, as long as you incorporate a basic level of each of the Five Pillars of Change Management above. If youâd like to hear more on this, you can complete our Gainsight University course on Change Management . Other valuable resources: The Role of Change Management In your Customer Success Platform whitepaper Change Management Best Practices for CS Programs webinar recording [March 2023] How to be a Change Management Super-Hero webinar recording [2022] 1 month ago 350 DearSallyRegistered User DEAR SALLY, Dear Sally, My inbox is a hot mess. I'm drowning in emails and my most important ones are going into a big black hole. Please help! Drowning in Denver Dear Drowning in Denver, I once had this problem too. It's a horrible feeling, I can totally relate. Great news⊠I found a solution. It's a great method of triaging your email so you things don't get lost in the shuffle this amazing blog. Itâs written for GMail but you can apply the same concept to other email systems. It's an oldy, but really goody. Does anyone else have advice for Drowning in Denver? Sally 03 8 days ago CassidyCardosoGainsight Employee: Shoshin DRIVING ENGAGEMENT & GRR THROUGH STAKEHOLDER ALIGNMENT Last Spring, I was so thrilled to speak at Pulse on a topic that is near and dear to my heart - driving engagement with Stakeholder Alignment! Most of us in CS have at least one story where an executive refused to meet with us and then the account became a big churn risk (or churn), and I truly believe Stakeholder Alignment is a workflow that takes CS organizations from reactive to proactive. As a CSM, navigating political complexity and multiple stakeholders is expected. But as your customers change priorities and shift strategies (especially in today's economic climate), maintaining alignment with multiple executives and decision makers becomes paramount. What is Stakeholder Alignment? A stakeholder alignment process helps us move from a state where we have no sense of who the critical customer stakeholders are and get blindsided by changes to the customerâs objectives, to a place where we have an automated and highly scalable cadence for engaging with critical stakeholders. Why is s 40 1 month ago ahelminskiGainsight Employee: Shoshin SUCCESS FOR ALL- VERIFIED OUTCOMES AND SUCCESS PLANS What is a value realization program? Value Driver â Outcome â Metric â Workflow â Verified Outcome Our value realization program, commonly known as Operationalizing Outcomes or O2, enables our customers with the building blocks to quickly define and achieve value with Gainsight. This is the framework for how we talk about Gainsightâs value proposition and ideally this begins in the sales cycle to understand the business challenge that brings a prospect to us in the first place Depending on the outcome theyâd like to achieve, we have a set of metrics that will be how we measure their return on investment. And a set of workflows that weâll put in place to help make progress on those metrics. And then finally once weâve shown progress on those metrics and achieved that outcome, we have what is called a âverified outcomeâ which should showcase quantitative improvement Why is a value realization program important? In a 2022 Analysis of Gainsight Customer Data with renewals in FY 2021, GRR % 50 1 month ago NateBartlettGainsight Employee: Shoshin THE EVER-EVOLVING REALITY OF THE EBR The Executive Business Review is a magical opportunity to drive an alignment between the most important stakeholders among your Customers and your organization. At recent Pulse events I have been blessed to stand and share my thoughts on ways to capitalize on the EBR and to help make this an Experience for everyone involved (deck attached). It's not to be taken lightly, but it is in need of some refreshing and I can confidently say that taking a chance and letting your creativity shine in these arenas can truly pay big dividends for your partnership with your Customers, cement your status as a Trusted Advisor, and level up Your Brand overall. With that, I do also need to address the Elephant in the room that stands somewhere between âThe EBR is Deadâ and âThe EBR Doesnât Scaleâ. To which I, like all animal lovers, would kindly approach this elephant and give it a snack (because itâs obviously a bit hangry) and seek to help it understand where the truth lies within this somewhat polariz 113 2 months ago CassidyCardosoGainsight Employee: Shoshin PROACTIVE CUSTOMER SUCCESS As CSMs, it is so easy to get caught in a state of reactive customer success instead of proactive. As we enter our final two months of the year, Iâve found myself reflecting on how I can continually be proactive with my book of business and stay focused on high level strategy. For me, one of the things that helps me stay focused on high level strategy is a bi-weekly update in the Gainsight Timeline. Depending on your account ratios, this could also be a monthly, quarterly or bi-annual update. The goal here is really just to take some time (10-15 mins) to reflect on where your account is progressing today, where there may be challenges, where you may need assistance and where there may be opportunities for account growth. We have a timeline template built in Gainsight with the following prompts: Progress Made this week Next Steps Challenges/Assistance Needed Growth Opportunities Because I meet with customers on a bi-weekly basis, I try to maintain a bi-weekly update. For any customers t 50 2 months ago talexisGainsight Employee: Shoshin BEST WAYS TO GET FEEDBACK FROM END USERS During our regular cadence calls, Steer Coâs and EBRâs, it can be really easy to keep our focus on the executives and management at our customerâs organizations. And it makes a ton of sense! After all, they are the oneâs setting the strategic priorities, budgets, execution plans and processes to be used by their teams. But being CSMâs, we also know that sometimes the best intended processes may not translate perfectly into how those at the end user level operate on a day to day basis, which can lead to major adoption issues. This is why I believe it is important for us to get feedback directly from end users from time to time, so we can diagnosis what is and is not working. From there we can effectively layout a plan to those in charge that can help us amend the current processes into something that can work better for end users while still getting the business the outcomes it needs. So what I want to know from you, what are some of the ways you get this valuable feedback from your cus 63 2 months ago ahelminskiGainsight Employee: Shoshin CONDUCTING A CHAIRSIDE Purpose Chairsides are a strategic initiative Gainsight deploys to ensure our end users are getting the most out of our system. Chairsides Process Collect feedback on what's working / what's distracting or missing from those who use the solution After some very short user research interviews we can come back with a set of recommendations to (a) improve visibility for Managers and Execs and (b) efficiency for end-users. Exercise Overview Gainsight CSMs spend time with team members to assess current Gainsight usage, identify gaps, gather feedback for improvement, and ultimately gain a better understanding of key workflows in their role to drive optimization in the platform. Below is an example Timeline template we use during these meetings! Introductions [End User Name] | [Title] | [Location] | [Length of time at Company/using system] CHAIRSIDES SURVEY QUESTIONS Please rank the tasks which consume most of your time on a weekly basis? If you had no interruptions or other fire drills, name 71 2 months ago bradybluhmGainsight Employee: Team Captain SHARE A WORKFLOW THAT EMPOWERS YOU AS A CSM As a GS CSM, I see a lot of workflows that add value for organizations⊠but one of the traps that I also often see are workflows made to benefit execs but that feel like they make things harder for the end user. Part of my job is to help my customers identify those and change their focus to first make the life of their end users (CSMs) better with workflows and THEN use that to benefit execs with information. This helps model the #successforall value we hold at Gainsight. Are there any workflows that your teams use that you feel really help accelerate you in your work? What areas of Gainsight do those use? What impact does it have on you and on the business as a result? In addition, have you personalized your Gainsight environment using any of the end-user customizable tools? What is your secret sauce that help you use the tool to help yourself and help your customers? Iâll share some of mine in the comments to get us rolling. 94 2 months ago AnybergGainsight Employee: Shoshin MAXIMIZING ROI: A COLLABORATIVE APPROACH FOR CSMS AND CHAMPIONS As CSMs, we're always striving to prove the value our solutions bring to our customers. We know how essential it is to showcase the ROI of our offerings, but we can't do it alone right?! This is where our day-to-day champions come into play. They are the ones on the front lines experiencing the benefits firsthand and can be our greatest allies in tracking and presenting ROI to our executive sponsors. So, how can CSMs collaborate effectively with our champions to ensure we're measuring and demonstrating ROI accurately? Here are some tips and best practices to foster a successful partnership: Educate your Champions: đ Start by ensuring your champions have a clear understanding of the key performance indicators and success metrics that matter most to your organization. They need to know what to measure and why it's important! Regular Check-Ins: đ Maintain open lines of communication with your champions. Schedule regular check-in meetings to discuss their progress, challenges, and succes 70 2 months ago Tammi DooleyGainsight Employee: Shoshin DEAR SALLY, Dear Sally, Iâm a new CSM, and I am really struggling to get my customer executives to join our calls. I donât know what Iâm doing wrong. Can you help? Sincerely, Desperate in Des Moines ________________________________________________ Dear Desperate in Des Moines, Those pesky executives are always triple booked even when they pick the time. I feel your pain! You have to make YOUR call more important to them than their overflowing inbox, another internal âplanning meetingâ, or posting something âinspirationalâ on LinkedIn. Here are a few tips: Donât be a last-minute LucyâŠhave a clear agenda aligned to that executivesâ priorities and send it in advance. Put on the Ritz - Include something exciting that they canât get elsewhere, like a sneak peek at your Product Roadmap. Pin a tail on their pain point - Make sure you understand why they are using your product and be prescriptive in your guidance in how they can get incremental value. If all else fails, send up a flare and get your Execut 143322 2 months ago T tywaterlRegistered User 2 HIGHS AND A LOW? Iâm thinking we could maybe âpoolâ our strengths and help direct others in how to strengthen our areas of refinement! Name 2 areas of strength and an area youâd like to ârefineâ :)Iâll go first, I feel my strongest areas are 1) relationship building and 2) creating effective âworkflowsâ for tedious (but necessary) tasks.Area to strengthen - Iâd like to work on the âprobingâ or âcuriousâ questioning in order to identify areas our products could solve problems. 73 2 months ago Tammi DooleyGainsight Employee: Shoshin WELCOME! TELL US ABOUT YOURSELF! Hi! I have the privilege to be a Global CSM at Gainsight. In a gathering with fellow Gainsters, we realized there isn't much out there from Gainsight to all the amazing CSMs who use our product every day, so we've set out to change that!Welcome to a place where CSMs come together to share, learn, and celebrate success. Be sure to âjoinâ in the upper left hand corner. Make a post to this thread. Tell us a little about yourself and what you hope to get out of joining this community. Start a post of your own! Ask a question, share some best practices, celebrate a recent success! We canât wait to hear from you! Tammi 121615 D 2 months ago O ophirswGainsight Employee: Shoshin YOUR MAGIC WAND AWAITS: CO-CREATE THE NEXT BIG THING IN GAINSIGHT! Hello Amazing Community, We're grinding away here to elevate your experience with us. Why? Because you deserve nothing but the best! Now, guess what? We'd love to have you in the driver's seat for a change. Our design squad has been cooking up some cool alternative designs, and we can't wait to show them to you. Here's the deal: We'll share the new design options soon, and we'd be stoked to get your take on them through a simple voting process. You click, we listenâit's that simple. Thrilled to have you with us on this journey, seriously. Weâre not just building something cool here, weâre building it together. So, what's the one thing you'd wave a magic wand at to make Gainsight even better for your day-to-day grind? We're all ears and super pumped to hear your game-changing ideas! Ophir SweiryHead of Design @Gainsight 121800 O 3 months ago AhuntGainsight Employee: Rookie HOW TO ADDRESS UNENGAGED CUSTOMERS I got a great question from someone who watched this Pulse session I presented on Not Just a Check-in! Key Elements to a Strategic Cadence Call and wanted to relay that here and my answer. Please add other suggestions here on tactics you have tried! This question was: How you would approach a situation where after confirming the customer attendance and sharing a short agenda a couple days ahead you get no input from the customer? Example - we show up to the call, I can tell the customer is not talking much, doesn't want to share much and the conversation is not benefiting either party. First of this this person is doing a LOT right (prepping on their end, sending an agenda, asking for input đ) and even more important being introspective enough to realize the call is not beneficial, so they are reflecting on the quality of the call. NowâŠ..what to do next? As scary đ» as this sounds calling it out directly is what is needed, however this needs to be done carefully. I would recommend giv 90 3 months ago vvadasGainsight Employee: Shoshin LET'S START/CONTINUE THOSE CROSS-SELL & UPSELL MOTIONS! How does your organization think about cross-sell and upsell motions in your role? Is it a requirement? Is is it a motion thatâs being SPIFFâed? Or is this an area your team has yet to start in a formalized process? At Gainsight, weâre super focused on driving additional value for our customers by helping our Commercial counterparts. In this market itâs critical to identify opportunities and my colleague and super successful CSM, Desiree Dieter, spoke about this very topic at Pulse 2023. Spoiler alert: As CSMs we are primed to identify upsell and cross-sell opportunities more than other roles at your organization. Your leaders are probably thinking about how to justify budget for your teams and helping grow your book of business is a tangible way to show value. Desiree brought up a few key points in her presentation that Iâd like to suggest as takeaways in your day-to-day: How well do you know your customers business and needs? Create a mutual Success Plan and uncover their goals and b 50 3 months ago ABOUT THIS GROUP Welcome to a place where Customer Success Managers come together with enthusiasm and curiosity. Share and Learn Together: Share your experiences, learn from others, and unlock the collective wisdom that comes from a group of CSMs united by a shared passion for success and joy. Celebrate Success, Big and Small: We celebrate every milestone, whether it's a glowing testimonial or a personal breakthrough. Let's celebrate success with the same unbridled excitement. Resource Rich: Dive into resources and tools tailored to CSM excellence. With guides and templates to the latest industry trends, you'll find everything you need to elevate your skills and strategies. Industry Insights: Stay ahead of the curve with discussions on emerging trends, challenges, and opportunities within the world of Customer Success. Continuous Learning: Learning is a lifelong journey, and here, we're committed to your growth. MEMBERS C J D + 24 Powered by Gainsight Terms & ConditionsCookie settings SIGN UP If you ever had a profile with us, there's no need to create another one. Don't worry if your email address has since changed, or you can't remember your login, just let us know at community@gainsight.com and we'll help you get started from where you left. Else, please continue with the registration below. Username * E-mail address * First name * Last Name * Company * Password * I accept the terms & conditions loginBox.register.email_repeat Register WELCOME TO THE GAINSIGHT COMMUNITY Retrieve username / Reset password or Create an account Username or Email Password Remember me Log in IMPORTANT: You need to reset your password the first time you return to our new multi-product community (click here) Enter your username or e-mail address. We'll send you an e-mail with instructions to reset your password. 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