hbr.org Open in urlscan Pro
108.138.26.122 Public Scan

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URL:
https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Submission: On April 15 via manual (April 15th 2024, 5:15:43 pm UTC) from US — Scanned from DE

Summary HTTP 161 Redirects Links 14 Behaviour Indicators

Summary

This website contacted 59 IPs in 5 countries across 42 domains to perform 161 HTTP transactions. The main IP is 108.138.26.122, located in United States and belongs to AMAZON-02, US. The main domain is hbr.org. The Cisco Umbrella rank of the primary domain is 27761.
TLS certificate: Issued by DigiCert Global G2 TLS RSA SHA256 202... on March 26th 2024. Valid for: a year.

This is the only time hbr.org was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

	IP Address	AS Autonomous System
52	108.138.26.122 108.138.26.122	16509 (AMAZON-02) (AMAZON-02)
1	104.18.144.126 104.18.144.126	13335 (CLOUDFLAR...) (CLOUDFLARENET)
3	2a02:26f0:350... 2a02:26f0:3500:c90::1e80	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
2	2a00:1450:400... 2a00:1450:4001:81d::2003	15169 (GOOGLE) (GOOGLE)
1	52.222.214.46 52.222.214.46	16509 (AMAZON-02) (AMAZON-02)
1	172.64.206.9 172.64.206.9	13335 (CLOUDFLAR...) (CLOUDFLARENET)
1 4	52.214.218.223 52.214.218.223	16509 (AMAZON-02) (AMAZON-02)
2	2a03:2880:f08... 2a03:2880:f084:105:face:b00c:0:3	32934 (FACEBOOK) (FACEBOOK)
6	2a00:1450:400... 2a00:1450:4001:811::2008	15169 (GOOGLE) (GOOGLE)
1	18.66.112.95 18.66.112.95	16509 (AMAZON-02) (AMAZON-02)
1	2a02:26f0:350... 2a02:26f0:3500:16::215:148d	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
2	2a00:1450:400... 2a00:1450:4001:80e::2002	15169 (GOOGLE) (GOOGLE)
2	63.140.62.17 63.140.62.17	15224 (OMNITURE) (OMNITURE)
1 1	52.17.26.1 52.17.26.1	16509 (AMAZON-02) (AMAZON-02)
2	99.83.154.140 99.83.154.140	16509 (AMAZON-02) (AMAZON-02)
1	2600:9000:275... 2600:9000:275d:4400:1b:e40d:4a00:21	16509 (AMAZON-02) (AMAZON-02)
1	2a00:1450:400... 2a00:1450:4001:80f::2003	15169 (GOOGLE) (GOOGLE)
1	54.170.203.21 54.170.203.21	16509 (AMAZON-02) (AMAZON-02)
2	2606:2800:234... 2606:2800:234:59:254c:406:2366:268c	15133 (EDGECAST) (EDGECAST)
2	2606:4700:440... 2606:4700:4400::ac40:9a92	13335 (CLOUDFLAR...) (CLOUDFLARENET)
2	75.2.104.6 75.2.104.6	16509 (AMAZON-02) (AMAZON-02)
2	18.245.60.53 18.245.60.53	16509 (AMAZON-02) (AMAZON-02)
1	2600:9000:264... 2600:9000:2646:5000:18:1fcd:353:c61	16509 (AMAZON-02) (AMAZON-02)
9	104.17.208.240 104.17.208.240	13335 (CLOUDFLAR...) (CLOUDFLARENET)
1 4	2620:1ec:c11:... 2620:1ec:c11::237	8068 (MICROSOFT...) (MICROSOFT-CORP-MSN-AS-BLOCK)
4	18.157.188.23 18.157.188.23	16509 (AMAZON-02) (AMAZON-02)
1	2600:9000:275... 2600:9000:275d:2e00:8:8845:1500:93a1	16509 (AMAZON-02) (AMAZON-02)
5	23.220.75.182 23.220.75.182	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
1	35.244.142.80 35.244.142.80	15169 (GOOGLE) (GOOGLE)
1	66.235.152.225 66.235.152.225	15224 (OMNITURE) (OMNITURE)
2	2a02:26f0:710... 2a02:26f0:7100:997::268b	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
2	104.16.143.111 104.16.143.111	13335 (CLOUDFLAR...) (CLOUDFLARENET)
2	157.240.0.6 157.240.0.6	32934 (FACEBOOK) (FACEBOOK)
4 5	2620:1ec:21::14 2620:1ec:21::14	8068 (MICROSOFT...) (MICROSOFT-CORP-MSN-AS-BLOCK)
1	13.107.42.14 13.107.42.14	8068 (MICROSOFT...) (MICROSOFT-CORP-MSN-AS-BLOCK)
2	2001:4860:480... 2001:4860:4802:34::36	15169 (GOOGLE) (GOOGLE)
1	2a00:1450:400... 2a00:1450:400c:c00::9c	15169 (GOOGLE) (GOOGLE)
1	142.250.185.67 142.250.185.67	15169 (GOOGLE) (GOOGLE)
7	104.18.223.248 104.18.223.248	13335 (CLOUDFLAR...) (CLOUDFLARENET)
1	44.219.39.64 44.219.39.64	14618 (AMAZON-AES) (AMAZON-AES)
2	2a03:2880:f17... 2a03:2880:f177:185:face:b00c:0:25de	32934 (FACEBOOK) (FACEBOOK)
2	2a00:1450:400... 2a00:1450:4001:808::200e	15169 (GOOGLE) (GOOGLE)
2	2001:4860:480... 2001:4860:4802:36::36	15169 (GOOGLE) (GOOGLE)
1 1	2600:1f18:730... 2600:1f18:730:b150:3a57:ed52:7f33:d93f	14618 (AMAZON-AES) (AMAZON-AES)
1	34.197.215.237 34.197.215.237	14618 (AMAZON-AES) (AMAZON-AES)
1	44.218.0.153 44.218.0.153	14618 (AMAZON-AES) (AMAZON-AES)
2	2620:1ec:46::65 2620:1ec:46::65	8075 (MICROSOFT...) (MICROSOFT-CORP-MSN-AS-BLOCK)
1	2a02:26f0:710... 2a02:26f0:7100:983::268b	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
1	2600:1f10:4c2... 2600:1f10:4c2d:4712:8ca0:78d6:f1e6:2e78	14618 (AMAZON-AES) (AMAZON-AES)
1	2a00:1450:400... 2a00:1450:4001:812::200a	15169 (GOOGLE) (GOOGLE)
2	2a00:1450:400... 2a00:1450:4001:829::2003	15169 (GOOGLE) (GOOGLE)
1	172.217.16.142 172.217.16.142	15169 (GOOGLE) (GOOGLE)
1	167.235.124.61 167.235.124.61	24940 (HETZNER-AS) (HETZNER-AS)
2	52.184.204.244 52.184.204.244	8075 (MICROSOFT...) (MICROSOFT-CORP-MSN-AS-BLOCK)
1	54.211.215.248 54.211.215.248	14618 (AMAZON-AES) (AMAZON-AES)
1	184.25.117.136 184.25.117.136	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
1	2602:816:5001... 2602:816:5001::39	54113 (FASTLY) (FASTLY)
1 2	68.219.88.97 68.219.88.97	8075 (MICROSOFT...) (MICROSOFT-CORP-MSN-AS-BLOCK)
1	162.247.243.29 162.247.243.29	54113 (FASTLY) (FASTLY)
1	2001:4860:480... 2001:4860:4802:32::178	15169 (GOOGLE) (GOOGLE)
161	59

52 108.138.26.122 (United States)

ASN16509 (AMAZON-02, US)
PTR: server-108-138-26-122.fra56.r.cloudfront.net

hbr.org	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 104.18.144.126 (None, )

ASN13335 (CLOUDFLARENET, US)

cdn.tinypass.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2a02:26f0:3500:c90::1e80 (Frankfurt am Main, Germany)

ASN20940 (AKAMAI-ASN1, NL)

assets.adobedtm.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a00:1450:4001:81d::2003 (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

www.recaptcha.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.222.214.46 (United States)

ASN16509 (AMAZON-02, US)
PTR: server-52-222-214-46.fra56.r.cloudfront.net

embed-player.newsoveraudio.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 172.64.206.9 (None, )

ASN13335 (CLOUDFLARENET, US)

www.npttech.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 52.214.218.223 (Dublin, Ireland) 1 redirects

ASN16509 (AMAZON-02, US)
PTR: ec2-52-214-218-223.eu-west-1.compute.amazonaws.com

dpm.demdex.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a03:2880:f084:105:face:b00c:0:3 (Frankfurt am Main, Germany)

ASN32934 (FACEBOOK, US)

connect.facebook.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 2a00:1450:4001:811::2008 (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

www.googletagmanager.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 18.66.112.95 (United States)

ASN16509 (AMAZON-02, US)
PTR: server-18-66-112-95.fra56.r.cloudfront.net

ak.sail-horizon.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a02:26f0:3500:16::215:148d (Frankfurt am Main, Germany)

ASN20940 (AKAMAI-ASN1, NL)

snap.licdn.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a00:1450:4001:80e::2002 (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

securepubads.g.doubleclick.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 63.140.62.17 (United States)

ASN15224 (OMNITURE, US)
PTR: ip-63-140-62-17.data.adobedc.net

hbr.sc.omtrdc.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
smetrics.hbr.org	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.17.26.1 (Dublin, Ireland) 1 redirects

ASN16509 (AMAZON-02, US)
PTR: ec2-52-17-26-1.eu-west-1.compute.amazonaws.com

cm.everesttech.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 99.83.154.140 (United States)

ASN16509 (AMAZON-02, US)
PTR: aa7557bb34ea5624b.awsglobalaccelerator.com

api.sail-personalize.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2600:9000:275d:4400:1b:e40d:4a00:21 (United States)

ASN16509 (AMAZON-02, US)

d34r8q7sht0t9k.cloudfront.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:4001:80f::2003 (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

www.gstatic.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.170.203.21 (Dublin, Ireland)

ASN16509 (AMAZON-02, US)
PTR: ec2-54-170-203-21.eu-west-1.compute.amazonaws.com

hbr.demdex.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2606:2800:234:59:254c:406:2366:268c (United States)

ASN15133 (EDGECAST, US)

platform.twitter.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2606:4700:4400::ac40:9a92 (United States)

ASN13335 (CLOUDFLARENET, US)

geoip-js.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 75.2.104.6 (United States)

ASN16509 (AMAZON-02, US)
PTR: a710cf531d4cd2506.awsglobalaccelerator.com

api.sail-track.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 18.245.60.53 (United States)

ASN16509 (AMAZON-02, US)
PTR: server-18-245-60-53.fra60.r.cloudfront.net

sb.scorecardresearch.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2600:9000:2646:5000:18:1fcd:353:c61 (United States)

ASN16509 (AMAZON-02, US)

static.chartbeat.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

9 104.17.208.240 (None, )

ASN13335 (CLOUDFLARENET, US)

zn4pzx5r5auu7w4rx-hbp.siteintercept.qualtrics.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
siteintercept.qualtrics.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 2620:1ec:c11::237 (United States) 1 redirects

ASN8068 (MICROSOFT-CORP-MSN-AS-BLOCK, US)

bat.bing.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
c.bing.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 18.157.188.23 (Frankfurt am Main, Germany)

ASN16509 (AMAZON-02, US)
PTR: ec2-18-157-188-23.eu-central-1.compute.amazonaws.com

tags.srv.stackadapt.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2600:9000:275d:2e00:8:8845:1500:93a1 (United States)

ASN16509 (AMAZON-02, US)

b-code.liadm.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 23.220.75.182 (El Segundo, United States)

ASN20940 (AKAMAI-ASN1, NL)
PTR: a23-220-75-182.deploy.static.akamaitechnologies.com

analytics.tiktok.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 35.244.142.80 (Kansas City, United States)

ASN15169 (GOOGLE, US)
PTR: 80.142.244.35.bc.googleusercontent.com

cdn.pdst.fm	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 66.235.152.225 (United States)

ASN15224 (OMNITURE, US)
PTR: ip-66-235-152-225.data.adobedc.net

harvardbusinessrevie.tt.omtrdc.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a02:26f0:7100:997::268b (Frankfurt am Main, Germany)

ASN20940 (AKAMAI-ASN1, NL)

cdn.cxense.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 104.16.143.111 (None, )

ASN13335 (CLOUDFLARENET, US)

c2.piano.io	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 157.240.0.6 (Frankfurt am Main, Germany)

ASN32934 (FACEBOOK, US)
PTR: xx-fbcdn-shv-02-fra3.fbcdn.net

connect.facebook.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 2620:1ec:21::14 (United States) 4 redirects

ASN8068 (MICROSOFT-CORP-MSN-AS-BLOCK, US)

px.ads.linkedin.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
www.linkedin.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 13.107.42.14 (United States)

ASN8068 (MICROSOFT-CORP-MSN-AS-BLOCK, US)

px4.ads.linkedin.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2001:4860:4802:34::36 (United States)

ASN15169 (GOOGLE, US)

region1.analytics.google.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:400c:c00::9c (Brussels, Belgium)

ASN15169 (GOOGLE, US)

stats.g.doubleclick.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 142.250.185.67 (United States)

ASN15169 (GOOGLE, US)
PTR: fra16s48-in-f3.1e100.net

www.google.de	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

7 104.18.223.248 (None, )

ASN13335 (CLOUDFLARENET, US)

buy.tinypass.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 44.219.39.64 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
PTR: ec2-44-219-39-64.compute-1.amazonaws.com

ping.chartbeat.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a03:2880:f177:185:face:b00c:0:25de (Frankfurt am Main, Germany)

ASN32934 (FACEBOOK, US)

www.facebook.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a00:1450:4001:808::200e (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

fundingchoicesmessages.google.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2001:4860:4802:36::36 (United States)

ASN15169 (GOOGLE, US)

us-central1-adaptive-growth.cloudfunctions.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2600:1f18:730:b150:3a57:ed52:7f33:d93f (Ashburn, United States) 1 redirects

ASN14618 (AMAZON-AES, US)

rp.liadm.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 34.197.215.237 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
PTR: ec2-34-197-215-237.compute-1.amazonaws.com

rp4.liadm.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 44.218.0.153 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
PTR: ec2-44-218-0-153.compute-1.amazonaws.com

ipv4.podscribe.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2620:1ec:46::65 (United States)

ASN8075 (MICROSOFT-CORP-MSN-AS-BLOCK, US)

www.clarity.ms	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a02:26f0:7100:983::268b (Frankfurt am Main, Germany)

ASN20940 (AKAMAI-ASN1, NL)

cdn.cxense.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2600:1f10:4c2d:4712:8ca0:78d6:f1e6:2e78 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)

verifi.podscribe.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:4001:812::200a (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

fonts.googleapis.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a00:1450:4001:829::2003 (Frankfurt am Main, Germany)

ASN15169 (GOOGLE, US)

fonts.gstatic.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 172.217.16.142 (United States)

ASN15169 (GOOGLE, US)
PTR: fra15s46-in-f14.1e100.net

fundingchoicesmessages.google.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 167.235.124.61 (Bühl, Germany)

ASN24940 (HETZNER-AS, DE)
PTR: nue0039.cxense.com

id.cxense.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 52.184.204.244 (Boydton, United States)

ASN8075 (MICROSOFT-CORP-MSN-AS-BLOCK, US)

n.clarity.ms	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.211.215.248 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
PTR: ec2-54-211-215-248.compute-1.amazonaws.com

i.liadm.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 184.25.117.136 (New York, United States)

ASN20940 (AKAMAI-ASN1, NL)
PTR: a184-25-117-136.deploy.static.akamaitechnologies.com

sli.hbr.org	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2602:816:5001::39 (United States)

ASN54113 (FASTLY, US)

js-agent.newrelic.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 68.219.88.97 (Dublin, Ireland) 1 redirects

ASN8075 (MICROSOFT-CORP-MSN-AS-BLOCK, US)

c.clarity.ms	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 162.247.243.29 (United States)

ASN54113 (FASTLY, US)

bam.nr-data.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2001:4860:4802:32::178 (United States)

ASN15169 (GOOGLE, US)

www.google-analytics.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

	Apex Domain Subdomains	Transfer
54	hbr.org hbr.org — Cisco Umbrella Rank: 27761 smetrics.hbr.org — Cisco Umbrella Rank: 77241 sli.hbr.org — Cisco Umbrella Rank: 75328	4 MB
9	qualtrics.com zn4pzx5r5auu7w4rx-hbp.siteintercept.qualtrics.com — Cisco Umbrella Rank: 82115 siteintercept.qualtrics.com — Cisco Umbrella Rank: 915	85 KB
8	tinypass.com cdn.tinypass.com — Cisco Umbrella Rank: 6535 buy.tinypass.com — Cisco Umbrella Rank: 6987	121 KB
6	clarity.ms 1 redirects www.clarity.ms — Cisco Umbrella Rank: 751 n.clarity.ms — Cisco Umbrella Rank: 6139 c.clarity.ms — Cisco Umbrella Rank: 1390	28 KB
6	linkedin.com 4 redirects px.ads.linkedin.com — Cisco Umbrella Rank: 340 www.linkedin.com — Cisco Umbrella Rank: 609 px4.ads.linkedin.com — Cisco Umbrella Rank: 6380	3 KB
6	googletagmanager.com www.googletagmanager.com — Cisco Umbrella Rank: 42	513 KB
5	google.com region1.analytics.google.com — Cisco Umbrella Rank: 3076 fundingchoicesmessages.google.com — Cisco Umbrella Rank: 665	118 KB
5	tiktok.com analytics.tiktok.com — Cisco Umbrella Rank: 710	150 KB
5	demdex.net 1 redirects dpm.demdex.net — Cisco Umbrella Rank: 240 hbr.demdex.net — Cisco Umbrella Rank: 78118	3 KB
4	cxense.com cdn.cxense.com — Cisco Umbrella Rank: 5769 id.cxense.com — Cisco Umbrella Rank: 11549	44 KB
4	liadm.com 1 redirects b-code.liadm.com — Cisco Umbrella Rank: 3684 rp.liadm.com — Cisco Umbrella Rank: 1247 rp4.liadm.com — Cisco Umbrella Rank: 5846 i.liadm.com — Cisco Umbrella Rank: 572	39 KB
4	stackadapt.com tags.srv.stackadapt.com — Cisco Umbrella Rank: 2952	9 KB
4	bing.com 1 redirects bat.bing.com — Cisco Umbrella Rank: 335 c.bing.com — Cisco Umbrella Rank: 233	16 KB
4	facebook.net connect.facebook.net — Cisco Umbrella Rank: 183	158 KB
3	gstatic.com www.gstatic.com fonts.gstatic.com	374 KB
3	doubleclick.net securepubads.g.doubleclick.net — Cisco Umbrella Rank: 210 8604778.fls.doubleclick.net — Cisco Umbrella Rank: 82400 Failed stats.g.doubleclick.net — Cisco Umbrella Rank: 87	169 KB
3	adobedtm.com assets.adobedtm.com — Cisco Umbrella Rank: 436	169 KB
2	podscribe.com ipv4.podscribe.com — Cisco Umbrella Rank: 14217 verifi.podscribe.com — Cisco Umbrella Rank: 8789	844 B
2	cloudfunctions.net us-central1-adaptive-growth.cloudfunctions.net — Cisco Umbrella Rank: 3265	123 B
2	facebook.com www.facebook.com — Cisco Umbrella Rank: 97	274 B
2	piano.io c2.piano.io — Cisco Umbrella Rank: 5880	7 KB
2	scorecardresearch.com sb.scorecardresearch.com — Cisco Umbrella Rank: 178	3 KB
2	sail-track.com api.sail-track.com — Cisco Umbrella Rank: 9086	244 B
2	geoip-js.com geoip-js.com — Cisco Umbrella Rank: 17575	2 KB
2	twitter.com platform.twitter.com — Cisco Umbrella Rank: 1349	28 KB
2	sail-personalize.com api.sail-personalize.com — Cisco Umbrella Rank: 3493	497 B
2	omtrdc.net hbr.sc.omtrdc.net — Cisco Umbrella Rank: 140749 harvardbusinessrevie.tt.omtrdc.net — Cisco Umbrella Rank: 62916	4 KB
2	recaptcha.net www.recaptcha.net — Cisco Umbrella Rank: 1281	1 KB
1	google-analytics.com www.google-analytics.com — Cisco Umbrella Rank: 33	21 KB
1	nr-data.net bam.nr-data.net — Cisco Umbrella Rank: 245	333 B
1	newrelic.com js-agent.newrelic.com — Cisco Umbrella Rank: 641	29 KB
1	googleapis.com fonts.googleapis.com — Cisco Umbrella Rank: 35	6 KB
1	chartbeat.net ping.chartbeat.net — Cisco Umbrella Rank: 1477	201 B
1	google.de www.google.de — Cisco Umbrella Rank: 7551	63 B
1	pdst.fm cdn.pdst.fm — Cisco Umbrella Rank: 3208	6 KB
1	chartbeat.com static.chartbeat.com — Cisco Umbrella Rank: 1612	15 KB
1	cloudfront.net d34r8q7sht0t9k.cloudfront.net	3 KB
1	everesttech.net 1 redirects cm.everesttech.net — Cisco Umbrella Rank: 1309	517 B
1	licdn.com snap.licdn.com — Cisco Umbrella Rank: 822	17 KB
1	sail-horizon.com ak.sail-horizon.com — Cisco Umbrella Rank: 3659	34 KB
1	npttech.com www.npttech.com — Cisco Umbrella Rank: 8738	3 KB
1	newsoveraudio.com embed-player.newsoveraudio.com — Cisco Umbrella Rank: 88108	827 B
161	42

	Domain	Requested by
52	hbr.org	hbr.org
8	siteintercept.qualtrics.com	hbr.org
7	buy.tinypass.com	hbr.org
6	www.googletagmanager.com	assets.adobedtm.com hbr.org
5	analytics.tiktok.com	hbr.org analytics.tiktok.com
4	px.ads.linkedin.com	3 redirects hbr.org
4	tags.srv.stackadapt.com	hbr.org
4	connect.facebook.net	hbr.org
4	dpm.demdex.net	1 redirects hbr.org
3	fundingchoicesmessages.google.com	hbr.org
3	cdn.cxense.com	hbr.org
3	bat.bing.com	hbr.org
3	assets.adobedtm.com	hbr.org
2	c.clarity.ms	1 redirects
2	n.clarity.ms	hbr.org
2	fonts.gstatic.com	hbr.org fonts.googleapis.com
2	www.clarity.ms	hbr.org
2	us-central1-adaptive-growth.cloudfunctions.net	hbr.org
2	www.facebook.com	hbr.org
2	region1.analytics.google.com	www.googletagmanager.com
2	c2.piano.io	hbr.org
2	sb.scorecardresearch.com	hbr.org
2	api.sail-track.com	hbr.org
2	geoip-js.com	hbr.org
2	platform.twitter.com	hbr.org
2	api.sail-personalize.com	hbr.org
2	securepubads.g.doubleclick.net	assets.adobedtm.com hbr.org
2	www.recaptcha.net	hbr.org
1	www.google-analytics.com	hbr.org
1	bam.nr-data.net	hbr.org
1	c.bing.com	1 redirects
1	js-agent.newrelic.com	hbr.org
1	sli.hbr.org	hbr.org
1	i.liadm.com	hbr.org
1	id.cxense.com	hbr.org
1	fonts.googleapis.com	hbr.org
1	verifi.podscribe.com	hbr.org
1	ipv4.podscribe.com	hbr.org
1	rp4.liadm.com	hbr.org
1	rp.liadm.com	1 redirects
1	smetrics.hbr.org	hbr.org
1	ping.chartbeat.net	hbr.org
1	www.google.de	hbr.org
1	stats.g.doubleclick.net	www.googletagmanager.com
1	px4.ads.linkedin.com	hbr.org
1	www.linkedin.com	1 redirects
1	harvardbusinessrevie.tt.omtrdc.net	hbr.org
1	cdn.pdst.fm	hbr.org
1	b-code.liadm.com	assets.adobedtm.com
1	zn4pzx5r5auu7w4rx-hbp.siteintercept.qualtrics.com	hbr.org
1	static.chartbeat.com	hbr.org
1	hbr.demdex.net	hbr.org
1	www.gstatic.com	hbr.org
1	d34r8q7sht0t9k.cloudfront.net	hbr.org
1	cm.everesttech.net	1 redirects
1	hbr.sc.omtrdc.net	hbr.org
1	snap.licdn.com	hbr.org
1	ak.sail-horizon.com	assets.adobedtm.com
1	www.npttech.com	hbr.org
1	embed-player.newsoveraudio.com	hbr.org
1	cdn.tinypass.com	hbr.org
0	8604778.fls.doubleclick.net Failed	hbr.org
161	62

This site contains links to these domains. Also see Links.

Domain
twitter.com
www.facebook.com
www.linkedin.com
www.instagram.com
journals.sagepub.com
www.sciencedirect.com
hbphelp.zendesk.com
feeds.hbr.org
trademark.harvard.edu
hbsp.harvard.edu
www.harvardbusiness.org
www.hbs.edu

Subject Issuer	Validity	Valid
*.hbr.org DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2024-03-26` - `2025-04-24`	a year	crt.sh
sni.cloudflaressl.com Cloudflare Inc ECC CA-3	`2023-08-13` - `2024-08-12`	a year	crt.sh
assets.adobedtm.com DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2023-07-11` - `2024-08-10`	a year	crt.sh
misc.google.com GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
*.newsoveraudio.com Amazon RSA 2048 M03	`2024-03-24` - `2025-04-21`	a year	crt.sh
npttech.com GTS CA 1P5	`2024-02-25` - `2024-05-25`	3 months	crt.sh
*.facebook.com DigiCert SHA2 High Assurance Server CA	`2024-01-24` - `2024-04-23`	3 months	crt.sh
*.google-analytics.com GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
ak.sail-horizon.com Amazon RSA 2048 M02	`2023-12-04` - `2024-12-30`	a year	crt.sh
snap.licdn.com DigiCert SHA2 Secure Server CA	`2023-12-13` - `2024-12-12`	a year	crt.sh
*.g.doubleclick.net GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
*.sc.omtrdc.net DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2024-02-07` - `2025-03-09`	a year	crt.sh
api.sail-personalize.com Amazon RSA 2048 M02	`2024-03-25` - `2025-04-22`	a year	crt.sh
*.cloudfront.net Amazon RSA 2048 M01	`2023-10-10` - `2024-09-19`	a year	crt.sh
*.gstatic.com GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
*.demdex.com DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2023-09-26` - `2024-10-26`	a year	crt.sh
*.twimg.com DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2023-07-28` - `2024-07-26`	a year	crt.sh
api.sail-track.com Amazon RSA 2048 M02	`2024-03-24` - `2025-04-21`	a year	crt.sh
*.scorecardresearch.com Sectigo RSA Organization Validation Secure Server CA	`2023-12-11` - `2024-12-10`	a year	crt.sh
*.chartbeat.com Thawte TLS RSA CA G1	`2023-05-16` - `2024-06-06`	a year	crt.sh
*.qualtrics.com DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2024-03-27` - `2025-02-19`	a year	crt.sh
www.bing.com Microsoft Azure TLS Issuing CA 02	`2024-04-15` - `2024-06-27`	2 months	crt.sh
*.srv.stackadapt.com Amazon RSA 2048 M02	`2023-09-09` - `2024-10-07`	a year	crt.sh
*.liadm.com Amazon RSA 2048 M03	`2023-12-02` - `2024-12-29`	a year	crt.sh
*.tiktok.com RapidSSL ECC CA 2018	`2023-07-14` - `2024-08-13`	a year	crt.sh
cdn.pdst.fm GTS CA 1D4	`2024-03-19` - `2024-06-17`	3 months	crt.sh
*.tt.omtrdc.net DigiCert TLS RSA SHA256 2020 CA1	`2023-08-22` - `2024-09-21`	a year	crt.sh
*.cxense.com DigiCert TLS RSA SHA256 2020 CA1	`2024-02-14` - `2025-02-14`	a year	crt.sh
piano.io Cloudflare Inc ECC CA-3	`2024-02-25` - `2024-12-31`	10 months	crt.sh
*.google.de GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
*.chartbeat.net Thawte TLS RSA CA G1	`2023-11-20` - `2024-12-20`	a year	crt.sh
*.google.com GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
smetrics.hbr.org DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2023-06-09` - `2024-07-09`	a year	crt.sh
ipv4.podscribe.com Amazon RSA 2048 M03	`2024-03-29` - `2025-04-27`	a year	crt.sh
www.clarity.ms DigiCert TLS RSA SHA256 2020 CA1	`2023-12-07` - `2024-12-07`	a year	crt.sh
*.podscribe.com Amazon RSA 2048 M01	`2023-06-26` - `2024-07-24`	a year	crt.sh
upload.video.google.com GTS CA 1C3	`2024-03-04` - `2024-05-27`	3 months	crt.sh
www.linkedin.com DigiCert SHA2 Secure Server CA	`2024-01-30` - `2024-07-30`	6 months	crt.sh
a.clarity.ms Microsoft Azure TLS Issuing CA 01	`2024-01-14` - `2024-06-27`	5 months	crt.sh
sli.hbr.org DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2024-02-29` - `2025-03-25`	a year	crt.sh
js-agent.newrelic.com GlobalSign Atlas R3 DV TLS CA 2024 Q1	`2024-03-21` - `2025-04-22`	a year	crt.sh
*.nr-data.net DigiCert Global G2 TLS RSA SHA256 2020 CA1	`2023-09-29` - `2024-10-01`	a year	crt.sh

This page contains 9 frames:

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Requests: 150 HTTP requests in this frame

Frame: https://hbr.demdex.net/dest5.html?d_nsid=0
Frame ID: 350CC210EC8186F9B4197960A9FBDA22
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Frame: https://i.liadm.com/s/c/a-057o?duid=fa99a107bf9d--01hvhc3mnrdtf40c3fc0bv29zm&euns=0&s=&version=v2.14.3&cd=.hbr.org
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Screenshot
Live screenshot

Full Image

Page Title

A Study of 597 Logos Shows Which Kind Is Most Effective

Detected technologies

Chartbeat (Analytics) Expand

Overall confidence: 100%
Detected patterns

chartbeat\.js

Facebook (Widgets) Expand

Overall confidence: 100%
Detected patterns

//connect\.facebook\.([a-z]+)/[^/]*/[a-z]*\.js

Google Analytics (Analytics) Expand

Overall confidence: 100%
Detected patterns

google-analytics\.com/(?:ga|urchin|analytics)\.js

Google Font API (Font Scripts) Expand

Overall confidence: 100%
Detected patterns

<link[^>]* href=[^>]+fonts\.(?:googleapis|google)\.com

Google Tag Manager (Tag Managers) Expand

Overall confidence: 100%
Detected patterns

googletagmanager\.com/gtag/js

Linkedin Insight Tag (Analytics) Expand

Overall confidence: 100%
Detected patterns

snap\.licdn\.com/li\.lms-analytics/insight\.min\.js

Twitter (Widgets) Expand

Overall confidence: 100%
Detected patterns

//platform\.twitter\.com/widgets\.js

comScore (Analytics) Expand

Overall confidence: 100%
Detected patterns

<iframe[^>]* (?:id="comscore"|scr=[^>]+comscore)|\.scorecardresearch\.com/beacon\.js|COMSCORE\.beacon
\.scorecardresearch\.com/beacon\.js|COMSCORE\.beacon

Page Statistics

161
Requests

96 %
HTTPS

47 %
IPv6

42
Domains

62
Subdomains

59
IPs

5
Countries

6686 kB
Transfer

14354 kB
Size

100
Cookies

14 Outgoing links

These are links going to different origins than the main page.

URL: http://twitter.com/HarvardBiz

Search URL Search Domain Scan URL

URL: http://www.facebook.com/HBR

Search URL Search Domain Scan URL

URL: https://www.linkedin.com/company/harvard-business-review?trk=biz-companies-cym

Search URL Search Domain Scan URL

URL: https://www.instagram.com/harvard_business_review/?hl=en

Search URL Search Domain Scan URL

URL: https://twitter.com/intent/tweet?&original_referer=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&ref_src=twsrc%5Etfw&related=twitterapi%2Ctwitter&tw_p=tweetbutton&url=https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Title: Post

Search URL Search Domain Scan URL

URL: https://journals.sagepub.com/doi/abs/10.1177/0022243719845000?journalCode=mrja
Title: our latest research

Search URL Search Domain Scan URL

URL: https://journals.sagepub.com/doi/abs/10.1177/0022243718820548?journalCode=mrja
Title: simplicity or complexity

Search URL Search Domain Scan URL

URL: https://www.sciencedirect.com/science/article/pii/S0883902618301484
Title: symmetry or asymmetry

Search URL Search Domain Scan URL

URL: https://hbphelp.zendesk.com/hc/en-us
Title: Help Center

Search URL Search Domain Scan URL

URL: http://feeds.hbr.org/harvardbusiness/
Title: Your Newsreader

Search URL Search Domain Scan URL

URL: http://trademark.harvard.edu/pages/trademark-notice
Title: Trademark Policy

Search URL Search Domain Scan URL

URL: http://hbsp.harvard.edu/
Title: Higher Education

Search URL Search Domain Scan URL

URL: http://www.harvardbusiness.org/
Title: Corporate Learning

Search URL Search Domain Scan URL

URL: http://www.hbs.edu/
Title: Harvard Business School

Search URL Search Domain Scan URL

Redirected requests

There were HTTP redirect chains for the following requests:

Request Chain 36

https://dpm.demdex.net/id?d_visid_ver=5.5.0&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_verify=1&d_orgid=7801965A577503E87F000101%40AdobeOrg&d_nsid=0&ts=1713201336021 HTTP 302
https://dpm.demdex.net/id/rd?d_visid_ver=5.5.0&d_fieldgroup=MC&d_rtbd=json&d_ver=2&d_verify=1&d_orgid=7801965A577503E87F000101%40AdobeOrg&d_nsid=0&ts=1713201336021

Request Chain 45

https://cm.everesttech.net/cm/dd?d_uuid=31271016168795207642952436453241809703 HTTP 302
https://dpm.demdex.net/ibs:dpid=411&dpuuid=Zh1guAAAAFYJUwO5

Request Chain 78

https://8604778.fls.doubleclick.net/activityi;src=8604778;type=wcaun0;cat=hbr_a0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=6565895462300.162 HTTP 302
https://8604778.fls.doubleclick.net/activityi;dc_pre=CPyw66jcxIUDFRldHgIdaaQFiw;src=8604778;type=wcaun0;cat=hbr_a0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=6565895462300.162

Request Chain 84

https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=6373529&time=1713201336704&li_adsId=0f82a020-44fe-4d0c-a79c-e69d612047cb&url=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective HTTP 302
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=6373529&time=1713201336704&li_adsId=0f82a020-44fe-4d0c-a79c-e69d612047cb&url=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&cookiesTest=true HTTP 302
https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%3Fv%3D2%26fmt%3Djs%26pid%3D6373529%26time%3D1713201336704%26li_adsId%3D0f82a020-44fe-4d0c-a79c-e69d612047cb%26url%3Dhttps%253A%252F%252Fhbr.org%252F2019%252F09%252Fa-study-of-597-logos-shows-which-kind-is-most-effective%26cookiesTest%3Dtrue%26liSync%3Dtrue HTTP 302
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=6373529&time=1713201336704&li_adsId=0f82a020-44fe-4d0c-a79c-e69d612047cb&url=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&cookiesTest=true&liSync=true HTTP 302
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Full URL: https://sb.scorecardresearch.com/beacon.js
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Full URL: https://api.sail-track.com/v1/track/event/custom
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https://www.googletagmanager.com/gtag/js?id=AW-366722478&l=dataLayer&cx=c

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POST
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GOOGLE

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Full URL

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Security

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GET
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24ms Image
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AMAZON-02

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Full URL: https://us-central1-adaptive-growth.cloudfunctions.net/pdst-events-prod-sink
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sec-ch-ua-platform: "Win32"
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Content-Type: application/x-www-form-urlencoded

Response headers

date: Mon, 15 Apr 2024 17:15:37 GMT
strict-transport-security: max-age=31536000; includeSubDomains
x-content-type-options: nosniff
p3p: CP="This is not a P3P policy"
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cache-control: no-cache, no-store, max-age=0, no-transform, private
access-control-allow-credentials: true
expires: Sun, 14 Apr 2024 17:15:37 GMT

GET
H2 200 12.00593e070a6f1562a8b4.chunk.js Show response
siteintercept.qualtrics.com/dxjsmodule/ 73 KB
21 KB 57ms
48ms Script
application/javascript 104.17.208.240
CLOUDFLARENET

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Full URL

https://siteintercept.qualtrics.com/dxjsmodule/12.00593e070a6f1562a8b4.chunk.js?Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=web&Q_BRANDID=hbr.org

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

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Reverse DNS

Software

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Resource Hash

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Security Headers

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X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 17:15:37 GMT
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-content-type-options: nosniff
cf-cache-status: HIT
content-encoding: br
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content-security-policy-report-only: frame-ancestors 'self' *.qualtrics.com *.my.salesforce.com *.visualforce.com *.visual.force.com *.lightning.force.com; report-uri https://sjc1.qualtrics.com/csp-report
edge-control: max-age=604800
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server: cloudflare
etag: W/"125c9-18e9addfbd8"
vary: Accept-Encoding
content-type: application/javascript
access-control-allow-origin: *
cache-control: public, max-age=604800, s-maxage=604800
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timing-allow-origin: *
access-control-allow-headers: Origin, X-Requested-With, Content-Type, Accept
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GET
H2 200 sa.css
tags.srv.stackadapt.com/ 65 B
203 B 116ms
115ms Stylesheet
text/css 18.157.188.23
AMAZON-02

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Full URL: https://tags.srv.stackadapt.com/sa.css
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: H2
Security: TLS 1.3, , AES_128_GCM
Server: 18.157.188.23 Frankfurt am Main, Germany, ASN16509 (AMAZON-02, US),
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Software: /
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Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
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sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

access-control-allow-origin: *
date: Mon, 15 Apr 2024 17:15:37 GMT
cache-control: only-if-cached, no-transform, private, max-age=7776000
content-length: 65
content-type: text/css

GET
H2 200 sa.jpeg Show response
tags.srv.stackadapt.com/ 0
2 KB 165ms
114ms Fetch
image/jpeg 18.157.188.23
AMAZON-02

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Full URL: https://tags.srv.stackadapt.com/sa.jpeg
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: H2
Security: TLS 1.3, , AES_128_GCM
Server: 18.157.188.23 Frankfurt am Main, Germany, ASN16509 (AMAZON-02, US),
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Software: /
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Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

access-control-allow-origin: *
date: Mon, 15 Apr 2024 17:15:37 GMT
cache-control: only-if-cached, no-transform, private, max-age=7776000
content-length: 651
content-type: image/jpeg

GET
H2

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rp4.liadm.com/
Redirect Chain

https://rp.liadm.com/j?dtstmp=1713201337311&aid=a-057o&se=e30&duid=fa99a107bf9d--01hvhc3mnrdtf40c3fc0bv29zm&tv=v2.14.3&pu=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-i...
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40 B
345 B

399ms
125ms

XHR
application/json

34.197.215.237
AMAZON-AES

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Protocol: H2
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Software: /
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Response headers

date: Mon, 15 Apr 2024 17:15:38 GMT
x-pixel-event-id: 683a56bd-bbe9-498c-afbe-df06b4adf6c8
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Redirect headers

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date: Mon, 15 Apr 2024 17:15:37 GMT
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GET
H2 200 / Show response
ipv4.podscribe.com/ 24 B
224 B 412ms
163ms Fetch
application/json 44.218.0.153
AMAZON-AES

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Full URL: https://ipv4.podscribe.com/
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: H2
Security: TLS 1.3, , AES_128_GCM
Server: 44.218.0.153 Ashburn, United States, ASN14618 (AMAZON-AES, US),
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Request headers

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Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

access-control-allow-origin: *
date: Mon, 15 Apr 2024 17:15:37 GMT
server: awselb/2.0
access-control-allow-headers: *
content-length: 24
access-control-allow-methods: OPTIONS, GET, POST
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GET
H2 200 status
www.facebook.com/x/oauth/ 0
0 130ms
121ms Fetch
text/plain 2a03:2880:f177:185:face:b00c:0:25de
FACEBOOK

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Full URL

https://www.facebook.com/x/oauth/status?client_id=1761258887507575&input_token&origin=1&redirect_uri=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&sdk=joey&wants_cookie_data=false

Requested by

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Protocol

Security

TLS 1.3, , AES_128_GCM

Server

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Reverse DNS

Software

Resource Hash

Security Headers

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Request headers

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sec-ch-ua-platform: "Win32"

Response headers

strict-transport-security: max-age=15552000; preload
date: Mon, 15 Apr 2024 17:15:37 GMT
x-content-type-options: nosniff
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expires: Sat, 01 Jan 2000 00:00:00 GMT

GET
H2 200 5795582 Show response
www.clarity.ms/tag/uet/ 843 B
1 KB 221ms
110ms Script
application/x-javascript 2620:1ec:46::65
MICROSOFT-CORP-MS...

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Full URL

https://buy.tinypass.com/api/v3/anon/template/loadTemplateContext?aid=mbs77qtzUz

Requested by

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Protocol

Security

QUIC, , AES_128_GCM

Server

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text/html 104.18.223.248
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Full URL

https://buy.tinypass.com/checkout/template/cacheableShow?aid=mbs77qtzUz&templateId=OTBSP342X41S&templateVariantId=OTVJQJMELGQIS&offerId=fakeOfferId&experienceId=EX6OE1720PPS&iframeId=offer_62ff0a40b07da3fd077d-1&displayMode=inline&widget=template&url=https%3A%2F%2Fhbr.org

Requested by

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Protocol

Security

QUIC, , AES_128_GCM

Server

104.18.223.248 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

Security Headers

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Request headers

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sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
sec-ch-ua-mobile: ?0
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Response headers

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alt-svc: h3=":443"; ma=86400
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POST
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buy.tinypass.com/api/v3/anon/template/ 640 B
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CLOUDFLARENET

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https://buy.tinypass.com/api/v3/anon/template/loadTemplateContext?aid=mbs77qtzUz

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

QUIC, , AES_128_GCM

Server

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Software

cloudflare /

Resource Hash

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Response headers

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text/html 104.18.223.248
CLOUDFLARENET

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Full URL

https://buy.tinypass.com/checkout/template/cacheableShow?aid=mbs77qtzUz&templateId=OTN9NFHU51Y0&offerId=fakeOfferId&experienceId=EXNL7T7RQ8ZR&iframeId=offer_88b8cb73bb974e541779-0&displayMode=inline&widget=template&url=https%3A%2F%2Fhbr.org

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Protocol

Security

QUIC, , AES_128_GCM

Server

104.18.223.248 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

Security Headers

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Request headers

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30 KB 47ms
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Full URL

https://siteintercept.qualtrics.com/dxjsmodule/CoreModule.js?Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=webAdobeLaunch&Q_BRANDID=hbp

Requested by

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Protocol

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Reverse DNS

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Response headers

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GET
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25 KB 66ms
65ms Script
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MICROSOFT-CORP-MS...

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Response headers

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GET
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AMAZON-02

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Request headers

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Response headers

access-control-allow-origin: https://hbr.org
date: Mon, 15 Apr 2024 17:15:37 GMT
access-control-allow-credentials: true
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content-length: 116
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GET
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AMAZON-AES

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Full URL: https://verifi.podscribe.com/tag?action=view&user_id=09bd4f7d-83bf-4ebb-8a65-7973968f7448&advertiser=harvardbusinessreview&referrer=_&device_id=pscrb_ccc65958-1f3f-4fc7-c81b-809f63f93a73&ipv4=217.114.218.28&url=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&source=js-tag+v1.0.4
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Request headers

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sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

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GET
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6 KB 169ms
44ms Stylesheet
text/css 2a00:1450:4001:812::200a
GOOGLE

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Full URL

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

2a00:1450:4001:812::200a Frankfurt am Main, Germany, ASN15169 (GOOGLE, US),

Reverse DNS

Software

ESF /

Resource Hash

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Security Headers

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Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
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sec-ch-ua-platform: "Win32"

Response headers

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date: Mon, 15 Apr 2024 17:15:37 GMT
content-encoding: gzip
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server: ESF
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timing-allow-origin: *
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expires: Mon, 15 Apr 2024 17:15:37 GMT

GET
H2 200 flUhRq6tzZclQEJ-Vdg-IuiaDsNc.woff2
fonts.gstatic.com/s/materialicons/v140/ 125 KB
126 KB 118ms
24ms Font
font/woff2 2a00:1450:4001:829::2003
GOOGLE

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Check archive.org

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Full URL

https://fonts.gstatic.com/s/materialicons/v140/flUhRq6tzZclQEJ-Vdg-IuiaDsNc.woff2

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

2a00:1450:4001:829::2003 Frankfurt am Main, Germany, ASN15169 (GOOGLE, US),

Reverse DNS

Software

sffe /

Resource Hash

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Security Headers

Name	Value
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X-Xss-Protection	0

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Origin: https://hbr.org
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Sat, 13 Apr 2024 12:17:00 GMT
x-content-type-options: nosniff
age: 190718
content-security-policy-report-only: require-trusted-types-for 'script'; report-uri https://csp.withgoogle.com/csp/apps-themes
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alt-svc: h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length: 128352
x-xss-protection: 0
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server: sffe
cross-origin-opener-policy: same-origin; report-to="apps-themes"
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content-type: font/woff2
access-control-allow-origin: *
cache-control: public, max-age=31536000
accept-ranges: bytes
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expires: Sun, 13 Apr 2025 12:17:00 GMT

POST
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fundingchoicesmessages.google.com/el/ 0
29 B 106ms
40ms XHR
text/html 172.217.16.142
GOOGLE

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Full URL

https://fundingchoicesmessages.google.com/el/AGSKWxUwi7CmvpMw_yRbw6yGQTNkTKGeD3bmEY7U1byRfDP93ya2bj6JNKiWmwKyXee02nIvujPuAbpR8tp5ESpYmaiK1n-QoYFx1nvuG81RJWY6svkzwAw6TJc4tsTa7r_EXMs0_EdEVg==

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

QUIC, , AES_128_GCM

Server

172.217.16.142 , United States, ASN15169 (GOOGLE, US),

Reverse DNS

fra15s46-in-f14.1e100.net

Software

ESF /

Resource Hash

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Security Headers

Name	Value
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X-Content-Type-Options	nosniff
X-Frame-Options	SAMEORIGIN
X-Xss-Protection	0

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
sec-ch-ua-platform: "Win32"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
Content-Type: text/plain

Response headers

date: Mon, 15 Apr 2024 17:15:37 GMT
content-security-policy: script-src 'report-sample' 'nonce-gbvAp7-CEuoB9SKPyXhHag' 'unsafe-inline';object-src 'none';base-uri 'self';report-uri /_/ContributorLoggingHttp/cspreport;worker-src 'self', script-src 'unsafe-inline' 'self' https://apis.google.com https://ssl.gstatic.com https://www.google.com https://www.googletagmanager.com https://www.gstatic.com https://www.google-analytics.com;report-uri /_/ContributorLoggingHttp/cspreport/allowlist, require-trusted-types-for 'script';report-uri /_/ContributorLoggingHttp/cspreport
x-content-type-options: nosniff
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cross-origin-opener-policy: same-origin
server: ESF
access-control-max-age: 86400
vary: Sec-Fetch-Dest, Sec-Fetch-Mode, Sec-Fetch-Site
content-type: text/html; charset=utf-8
access-control-allow-origin: https://hbr.org
access-control-allow-methods: POST, GET, OPTIONS
cache-control: no-cache, no-store, max-age=0, must-revalidate
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x-frame-options: SAMEORIGIN
expires: Mon, 01 Jan 1990 00:00:00 GMT

GET
H2 200 7.7f92166a279ec8ccbb92.chunk.js Show response
siteintercept.qualtrics.com/dxjsmodule/ 3 KB
1 KB 50ms
43ms Script
application/javascript 104.17.208.240
CLOUDFLARENET

General

Check archive.org

Show headers Download Go to

Full URL

https://siteintercept.qualtrics.com/dxjsmodule/7.7f92166a279ec8ccbb92.chunk.js?Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=web&Q_BRANDID=hbp

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

104.17.208.240 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

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Security Headers

Name	Value
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X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 17:15:38 GMT
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-content-type-options: nosniff
cf-cache-status: HIT
content-encoding: br
age: 578929
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edge-control: max-age=604800
referrer-policy: strict-origin-when-cross-origin
last-modified: Mon, 01 Apr 2024 18:13:43 GMT
server: cloudflare
etag: W/"b52-18e9addfbd8"
vary: Accept-Encoding
content-type: application/javascript
access-control-allow-origin: *
cache-control: public, max-age=604800, s-maxage=604800
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timing-allow-origin: *
access-control-allow-headers: Origin, X-Requested-With, Content-Type, Accept
cf-ray: 874d942affe8915f-FRA

GET
H2 200 1.2211346a24b96c334744.chunk.js Show response
siteintercept.qualtrics.com/dxjsmodule/ 29 KB
7 KB 54ms
47ms Script
application/javascript 104.17.208.240
CLOUDFLARENET

General

Check archive.org

Show headers Download Go to

Full URL

https://siteintercept.qualtrics.com/dxjsmodule/1.2211346a24b96c334744.chunk.js?Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=web&Q_BRANDID=hbp

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

104.17.208.240 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

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Security Headers

Name	Value
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X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 17:15:38 GMT
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-content-type-options: nosniff
cf-cache-status: HIT
content-encoding: br
age: 578929
content-security-policy-report-only: frame-ancestors 'self' *.qualtrics.com *.my.salesforce.com *.visualforce.com *.visual.force.com *.lightning.force.com; report-uri https://sjc1.qualtrics.com/csp-report
edge-control: max-age=604800
referrer-policy: strict-origin-when-cross-origin
last-modified: Mon, 01 Apr 2024 18:13:43 GMT
server: cloudflare
etag: W/"73f8-18e9addfbd8"
vary: Accept-Encoding
content-type: application/javascript
access-control-allow-origin: *
cache-control: public, max-age=604800, s-maxage=604800
permissions-policy: camera=(), geolocation=(), microphone=()
timing-allow-origin: *
access-control-allow-headers: Origin, X-Requested-With, Content-Type, Accept
cf-ray: 874d942affea915f-FRA

GET
H2 200 UserDefinedHTMLModule.js Show response
siteintercept.qualtrics.com/dxjsmodule/ 8 KB
3 KB 59ms
52ms Script
application/javascript 104.17.208.240
CLOUDFLARENET

General

Check archive.org

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Full URL

https://siteintercept.qualtrics.com/dxjsmodule/UserDefinedHTMLModule.js?Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=webAdobeLaunch&Q_BRANDID=hbp

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

104.17.208.240 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

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Security Headers

Name	Value
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X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 17:15:38 GMT
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-content-type-options: nosniff
cf-cache-status: HIT
content-encoding: br
age: 510961
content-security-policy-report-only: frame-ancestors 'self' *.qualtrics.com *.my.salesforce.com *.visualforce.com *.visual.force.com *.lightning.force.com; report-uri https://sjc1.qualtrics.com/csp-report
edge-control: max-age=604800
referrer-policy: strict-origin-when-cross-origin
last-modified: Mon, 01 Apr 2024 18:13:43 GMT
server: cloudflare
etag: W/"1e4d-18e9addfbd8"
vary: Accept-Encoding
content-type: application/javascript
access-control-allow-origin: *
cache-control: public, max-age=604800, s-maxage=604800
permissions-policy: camera=(), geolocation=(), microphone=()
timing-allow-origin: *
access-control-allow-headers: Origin, X-Requested-With, Content-Type, Accept
cf-ray: 874d942affeb915f-FRA

GET
H2 200 Asset.php Show response
siteintercept.qualtrics.com/WRSiteInterceptEngine/ 371 KB
13 KB 121ms
52ms XHR
application/json 104.17.208.240
CLOUDFLARENET

General

Check archive.org

Show headers Download Go to

Full URL

https://siteintercept.qualtrics.com/WRSiteInterceptEngine/Asset.php?Module=SI_6GcblyrdTZs0Axo&Version=268&Q_ORIGIN=https://hbr.org&Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=webAdobeLaunch&Q_BRANDTIER=lIjhYuMl2g&Q_ARCACHEVERSION=21

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

104.17.208.240 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

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Security Headers

Name	Value
Strict-Transport-Security	max-age=31536000; includeSubDomains; preload
X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

servershortname
date: Mon, 15 Apr 2024 17:15:38 GMT
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-content-type-options: nosniff
cf-cache-status: HIT
content-encoding: br
age: 445186
content-security-policy-report-only: frame-ancestors 'self' *.qualtrics.com *.my.salesforce.com *.visualforce.com *.visual.force.com *.lightning.force.com; report-uri https://sjc1.qualtrics.com/csp-report
p3p: CP="CAO DSP COR CURa ADMa DEVa OUR IND PHY ONL UNI COM NAV INT DEM PRE"
edge-control: max-age=604800
referrer-policy: strict-origin-when-cross-origin
last-modified: Wed, 10 Apr 2024 13:35:52 GMT
server: cloudflare
vary: Accept-Encoding
content-type: application/json
access-control-allow-origin: *
cache-control: public, max-age=604800, s-maxage=604800, max-age=315360000
access-control-allow-credentials: false
permissions-policy: camera=(), geolocation=(), microphone=()
cf-ray: 874d942b5b756957-FRA
expires: Sat, 08 Apr 2034 13:35:52 GMT

GET
H2 200 Asset.php Show response
siteintercept.qualtrics.com/WRSiteInterceptEngine/ 182 B
801 B 114ms
46ms XHR
application/json 104.17.208.240
CLOUDFLARENET

General

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Show headers Download Go to

Full URL

https://siteintercept.qualtrics.com/WRSiteInterceptEngine/Asset.php?Module=CR_e9H6iW9JgtjPUmF&Version=1&Q_InterceptID=SI_6GcblyrdTZs0Axo&Q_ORIGIN=https://hbr.org&Q_CLIENTVERSION=2.4.0&Q_CLIENTTYPE=webAdobeLaunch&Q_BRANDTIER=lIjhYuMl2g&Q_ARCACHEVERSION=21

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

104.17.208.240 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

1038b813698e3e3a24e0324b9be3c2a94df35a65dc720218f48903fdeff6a748

Security Headers

Name	Value
Strict-Transport-Security	max-age=31536000; includeSubDomains; preload
X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

servershortname
date: Mon, 15 Apr 2024 17:15:38 GMT
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-content-type-options: nosniff
cf-cache-status: HIT
content-encoding: br
age: 424274
content-security-policy-report-only: frame-ancestors 'self' *.qualtrics.com *.my.salesforce.com *.visualforce.com *.visual.force.com *.lightning.force.com; report-uri https://sjc1.qualtrics.com/csp-report
p3p: CP="CAO DSP COR CURa ADMa DEVa OUR IND PHY ONL UNI COM NAV INT DEM PRE"
edge-control: max-age=604800
referrer-policy: strict-origin-when-cross-origin
last-modified: Wed, 10 Apr 2024 19:24:24 GMT
server: cloudflare
vary: Accept-Encoding
content-type: application/json
access-control-allow-origin: *
cache-control: public, max-age=604800, s-maxage=604800, max-age=315360000
access-control-allow-credentials: false
permissions-policy: camera=(), geolocation=(), microphone=()
cf-ray: 874d942b5b766957-FRA
expires: Sat, 08 Apr 2034 19:24:24 GMT

GET
H2 200 memvYaGs126MiZpBA-UvWbX2vVnXBbObj2OVTS-muw.woff2
fonts.gstatic.com/s/opensans/v40/ 47 KB
47 KB 27ms
26ms Font
font/woff2 2a00:1450:4001:829::2003
GOOGLE

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Full URL

https://fonts.gstatic.com/s/opensans/v40/memvYaGs126MiZpBA-UvWbX2vVnXBbObj2OVTS-muw.woff2

Requested by

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

2a00:1450:4001:829::2003 Frankfurt am Main, Germany, ASN15169 (GOOGLE, US),

Reverse DNS

Software

sffe /

Resource Hash

3c4d6a1421c7ddb7e404521fe8c4cd5be5af446d7689cd880be26612eaad3cfa

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	0

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://fonts.googleapis.com/
Origin: https://hbr.org
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Tue, 09 Apr 2024 00:50:53 GMT
x-content-type-options: nosniff
age: 577485
content-security-policy-report-only: require-trusted-types-for 'script'; report-uri https://csp.withgoogle.com/csp/apps-themes
cross-origin-resource-policy: cross-origin
alt-svc: h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length: 48236
x-xss-protection: 0
last-modified: Thu, 14 Dec 2023 02:08:40 GMT
server: sffe
cross-origin-opener-policy: same-origin; report-to="apps-themes"
report-to: {"group":"apps-themes","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/apps-themes"}]}
content-type: font/woff2
access-control-allow-origin: *
cache-control: public, max-age=31536000
accept-ranges: bytes
timing-allow-origin: *
expires: Wed, 09 Apr 2025 00:50:53 GMT

POST
H2 204 / Show response
px.ads.linkedin.com/wa/ 0
191 B 184ms
172ms XHR
text/plain 2620:1ec:21::14
MICROSOFT-CORP-MS...

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Full URL: https://px.ads.linkedin.com/wa/
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: H2
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
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Request headers

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Content-Type: text/plain;charset=UTF-8
Accept: *
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sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 17:15:37 GMT
x-li-pop: afd-prod-ltx1-x
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GET
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37 KB 177ms
177ms Script
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AKAMAI-ASN1

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Full URL: https://analytics.tiktok.com/i18n/pixel/static/identify_38a7e.js
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
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Request headers

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Response headers

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POST
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848 B 272ms
271ms Ping
text/plain 23.220.75.182
AKAMAI-ASN1

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Full URL: https://analytics.tiktok.com/api/v2/pixel
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URL: https://analytics.tiktok.com/i18n/pixel/static/main.MTFhN2NkNDczMA.js
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Request headers

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Response headers

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GET
H/1.1 200
OK id Show response
id.cxense.com/public/user/ 102 B
691 B 103ms
26ms Script
text/javascript 167.235.124.61
HETZNER-AS

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Full URL

https://id.cxense.com/public/user/id?json=%7B%22identities%22%3A%5B%7B%22type%22%3A%22ckp%22%2C%22id%22%3A%22lv17ub1wjt1ngt5z%22%7D%2C%7B%22type%22%3A%22lst%22%2C%22id%22%3A%2216zzaf1r3h18g2nubmr7etar01%22%7D%2C%7B%22type%22%3A%22cst%22%2C%22id%22%3A%2216zzaf1r3h18g2nubmr7etar01%22%7D%5D%2C%22siteId%22%3A%221141964769885092441%22%2C%22location%22%3A%22https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective%22%7D&callback=cXJsonpCB1

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

HTTP/1.1

Security

TLS 1.3, , AES_256_GCM

Server

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Reverse DNS

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Software

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Request headers

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Response headers

pragma: no-cache
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content-type: text/javascript;charset=utf-8
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POST
H/1.1 204
No Content collect Show response
n.clarity.ms/ 0
287 B 396ms
134ms XHR
text/plain 52.184.204.244
MICROSOFT-CORP-MS...

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Full URL: https://n.clarity.ms/collect
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
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Request headers

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Content-Type: text/plain;charset=UTF-8

Response headers

Access-Control-Allow-Origin: https://hbr.org
Date: Mon, 15 Apr 2024 17:15:38 GMT
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GET
H/1.1 200
OK a-057o
i.liadm.com/s/c/ Frame 739A 0
0 538ms
135ms Document
text/html 54.211.215.248
AMAZON-AES

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Full URL

https://i.liadm.com/s/c/a-057o?duid=fa99a107bf9d--01hvhc3mnrdtf40c3fc0bv29zm&euns=0&s=&version=v2.14.3&cd=.hbr.org

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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Software

Resource Hash

Security Headers

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Request headers

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sec-ch-ua-mobile: ?0
sec-ch-ua-platform: "Win32"

Response headers

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Connection: keep-alive
Content-Encoding: gzip
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GET
H/1.1 200
OK baker
sli.hbr.org/ 19 B
360 B 448ms
104ms Image
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AKAMAI-ASN1

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Full URL: https://sli.hbr.org/baker?dtstmp=1713201338306
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: HTTP/1.1
Security: TLS 1.3, , AES_256_GCM
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Request headers

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sec-ch-ua-platform: "Win32"

Response headers

Expires: Mon, 15 Apr 2024 17:15:38 GMT
Pragma: no-cache
Date: Mon, 15 Apr 2024 17:15:38 GMT
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
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POST
H2 200 act
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845 B 268ms
268ms Ping
text/plain 23.220.75.182
AKAMAI-ASN1

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Full URL: https://analytics.tiktok.com/api/v2/pixel/act
Requested by: Host: analytics.tiktok.com
URL: https://analytics.tiktok.com/i18n/pixel/static/main.MTFhN2NkNDczMA.js
Protocol: H2
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Request headers

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sec-ch-ua-platform: "Win32"
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Content-Type: text/plain;charset=UTF-8

Response headers

x-akamai-request-id: 8de28bcb.15033792
date: Mon, 15 Apr 2024 17:15:38 GMT
x-tt-trace-tag: id=16;cdn-cache=miss;type=dyn
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GET
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js-agent.newrelic.com/ 86 KB
29 KB 104ms
22ms Script
application/javascript 2602:816:5001::39
FASTLY

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Full URL

https://js-agent.newrelic.com/nr-spa-1.246.0.min.js

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

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Reverse DNS

Software

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Security Headers

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sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

x-amz-version-id: ZCiO0bNaXW3BU6W4t6EcMCRx3MVwqspc
content-encoding: br
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date: Mon, 15 Apr 2024 17:15:39 GMT
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server: AmazonS3
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accept-ranges: bytes
x-cache-hits: 826

GET
H2

200

c.gif
c.clarity.ms/
Redirect Chain

https://c.clarity.ms/c.gif
https://c.bing.com/c.gif?ctsa=mr&CtsSyncId=261CB5A8E9184286A16982F36C65144F&RedC=c.clarity.ms&MXFR=22FA6344C8236D622A327726CC2363B7
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42 B
441 B

138ms
138ms

Image
image/gif

68.219.88.97
MICROSOFT-CORP-MS...

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Full URL: https://c.clarity.ms/c.gif?ctsa=mr&CtsSyncId=261CB5A8E9184286A16982F36C65144F&MUID=34731039FE3A60293A81045BFFB1619D
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Request headers

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Response headers

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server: Microsoft-IIS/10.0
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Redirect headers

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date: Mon, 15 Apr 2024 17:15:39 GMT
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GET
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hbr.org/resources/images/ 15 KB
16 KB 39ms
33ms Other
image/vnd.microsoft.icon 108.138.26.122
AMAZON-02

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Full URL: https://hbr.org/resources/images/favicon.ico
Protocol: H2
Security: TLS 1.3, , AES_128_GCM
Server: 108.138.26.122 , United States, ASN16509 (AMAZON-02, US),
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Request headers

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Referer: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 00:50:46 GMT
x-amz-version-id: ySKzP36H3p1UMOJ.vIA2s3lmqPrlWByH
via: 1.1 a5010656f4f762c0fdffac3448496b86.cloudfront.net (CloudFront)
x-amz-request-id: H66SY9GHF14D1QTN
x-amz-cf-pop: FRA56-P7
age: 59094
x-cache: Hit from cloudfront
x-amz-replication-status: COMPLETED
content-length: 15406
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server: AmazonS3
etag: "7d1ba2692e8a49606fec19a3f9b3825a"
content-type: image/vnd.microsoft.icon; charset=binary
accept-ranges: bytes
x-amz-cf-id: KlZPU19ohJfp-9rzjy3vAZU8ZdydRJj3gofUv3n0kxN-ukrup848oQ==

POST
H/1.1 403 e93df31780 Show response
bam.nr-data.net/1/ 2 B
333 B 377ms
252ms XHR
application/json 162.247.243.29
FASTLY

General

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URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: HTTP/1.1
Security: TLS 1.3, , AES_128_GCM
Server: 162.247.243.29 , United States, ASN54113 (FASTLY, US),
Reverse DNS
Software: /
Resource Hash: 44136fa355b3678a1146ad16f7e8649e94fb4fc21fe77e8310c060f61caaff8a

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
sec-ch-ua-platform: "Win32"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
content-type: text/plain

Response headers

date: Mon, 15 Apr 2024 17:15:40 GMT
access-control-allow-methods: GET, POST, PUT, HEAD, OPTIONS
content-type: application/json; charset=UTF-8
access-control-allow-origin: https://hbr.org
access-control-allow-credentials: true
Connection: keep-alive
Content-Length: 2
x-served-by: cache-fra-eddf8230152-FRA

GET
H3 200 sdk-runtime-config.js Show response
buy.tinypass.com/api/v3/anon/assets/ 271 B
478 B 39ms
38ms XHR
application/json 104.18.223.248
CLOUDFLARENET

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Full URL

https://buy.tinypass.com/api/v3/anon/assets/sdk-runtime-config.js?aid=mbs77qtzUz

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

QUIC, , AES_128_GCM

Server

104.18.223.248 -, , ASN13335 (CLOUDFLARENET, US),

Reverse DNS

Software

cloudflare /

Resource Hash

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Security Headers

Name	Value
Strict-Transport-Security	max-age=86400; includeSubDomains

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Accept: application/json
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

date: Mon, 15 Apr 2024 17:15:39 GMT
strict-transport-security: max-age=86400; includeSubDomains
content-encoding: br
cf-cache-status: HIT
age: 1308
p3p: CP="NON DSP COR OUR IND"
x-forwarded-https: on
alt-svc: h3=":443"; ma=86400
x-request-id: MrltzbstGem
wn: prod-dash-10-0-88-185
last-modified: Mon, 15 Apr 2024 16:53:51 GMT
server: cloudflare
vary: Accept-Encoding
content-type: application/json
access-control-allow-origin: *
server-time: 0.006
cache-control: public, max-age=14400
cf-ray: 874d9436be872c7a-FRA
expires: Mon, 15 Apr 2024 21:15:39 GMT

GET
H2 200 analytics.js Show response
www.google-analytics.com/ 52 KB
21 KB 183ms
21ms Script
text/javascript 2001:4860:4802:32::178
GOOGLE

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Full URL

https://www.google-analytics.com/analytics.js

Requested by

Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective

Protocol

Security

TLS 1.3, , AES_128_GCM

Server

2001:4860:4802:32::178 , United States, ASN15169 (GOOGLE, US),

Reverse DNS

Software

Golfe2 /

Resource Hash

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Security Headers

Name	Value
Strict-Transport-Security	max-age=10886400; includeSubDomains; preload
X-Content-Type-Options	nosniff

Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
User-Agent: Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/123.0.0.0 Safari/537.36
sec-ch-ua-platform: "Win32"

Response headers

strict-transport-security: max-age=10886400; includeSubDomains; preload
content-encoding: gzip
x-content-type-options: nosniff
date: Mon, 15 Apr 2024 15:48:08 GMT
last-modified: Tue, 12 Dec 2023 18:09:08 GMT
server: Golfe2
age: 5252
vary: Accept-Encoding
content-type: text/javascript
cache-control: public, max-age=7200
cross-origin-resource-policy: cross-origin
alt-svc: h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length: 20994
expires: Mon, 15 Apr 2024 17:48:08 GMT

POST
H/1.1 204
No Content collect Show response
n.clarity.ms/ 0
287 B 128ms
127ms XHR
text/plain 52.184.204.244
MICROSOFT-CORP-MS...

General

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Full URL: https://n.clarity.ms/collect
Requested by: Host: hbr.org
URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
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Reverse DNS
Software: nginx/1.18.0 (Ubuntu) /
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Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
sec-ch-ua-platform: "Win32"
Referer: https://hbr.org/
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sec-ch-ua-mobile: ?0
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Content-Type: text/plain;charset=UTF-8

Response headers

Access-Control-Allow-Origin: https://hbr.org
Date: Mon, 15 Apr 2024 17:15:40 GMT
Access-Control-Allow-Credentials: true
Server: nginx/1.18.0 (Ubuntu)
Connection: keep-alive
Vary: Origin
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POST
H2 204 collect
region1.analytics.google.com/g/ 0
45 B 34ms
33ms Ping
text/plain 2001:4860:4802:34::36
GOOGLE

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Full URL: https://region1.analytics.google.com/g/collect?v=2&tid=G-J405XEHEZE&gtm=45je44a0v895705781za200&_p=1713201336559&gcd=13l3lPl2l1&npa=1&dma_cps=sypham&dma=1&cid=1531439893.1713201337&ul=de-de&sr=1600x1200&ir=1&uaa=x86&uab=64&uafvl=Google%2520Chrome%3B123.0.6312.122%7CNot%253AA-Brand%3B8.0.0.0%7CChromium%3B123.0.6312.122&uamb=0&uam=&uap=Win32&uapv=10.0.0&uaw=0&pscdl=noapi&_eu=EA&_s=2&dt=A%20Study%20of%20597%20Logos%20Shows%20Which%20Kind%20Is%20Most%20Effective&dp=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&dl=https%3A%2F%2Fhbr.org%2F2019%2F09%2Fa-study-of-597-logos-shows-which-kind-is-most-effective&sid=1713201336&sct=1&seg=0&en=article_viewed&_ee=1&ep.page_name=A%20Study%20of%20597%20Logos%20Shows%20Which%20Kind%20Is%20Most%20Effective&ep.page_type=Article&ep.article_author=Jonathan%20Luffarelli&ep.all_article_authors=Jonathan%20Luffarelli%7CMudra%20Mukesh%7CAmmara%20Mahmood&ep.article_content_type=Digital%20Article&ep.article_editor_tags=_quick%20copyedit%7Cinternational%20author%7Cnew%20authors%7Cresearch%7Ctaxo2021&ep.article_primary_editor=153&ep.article_published_date=2019-09-12&ep.article_main_topic=Marketing&ep.article_quota=1&ep.article_title=A%20Study%20of%20597%20Logos%20Shows%20Which%20Kind%20Is%20Most%20Effective&ep.launchRuleName=HBR%20-%20Content%3A%20GA4%20%7C%20PLR%20Bottom%20%7C%20225%20%7C%20Article%20Pages%20%7C%20Page%20View&_et=6&tfd=6613
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Security: TLS 1.3, , AES_128_GCM
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Software: Golfe2 /
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Request headers

sec-ch-ua: "Google Chrome";v="123", "Not:A-Brand";v="8", "Chromium";v="123"
Referer: https://hbr.org/
Accept-Language: de-DE,de;q=0.9;q=0.9
sec-ch-ua-mobile: ?0
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sec-ch-ua-platform: "Win32"

Response headers

pragma: no-cache
date: Mon, 15 Apr 2024 17:15:41 GMT
server: Golfe2
content-type: text/plain
access-control-allow-origin: https://hbr.org
cache-control: no-cache, no-store, must-revalidate
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content-length: 0
expires: Fri, 01 Jan 1990 00:00:00 GMT

Failed requests

These URLs were requested, but there was no response received. You will also see them in the list above.

Domain: 8604778.fls.doubleclick.net
URL: https://8604778.fls.doubleclick.net/activityi;dc_pre=CPyw66jcxIUDFRldHgIdaaQFiw;src=8604778;type=wcaun0;cat=hbr_a0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=6565895462300.162

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228 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

100 Cookies

Cookies are little pieces of information stored in the browser of a user. Whenever a user visits the site again, he will also send his cookie values, thus allowing the website to re-identify him even if he changed locations. This is how permanent logins work.

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489 Console Messages

A page may trigger messages to the console to be logged. These are often error messages about being unable to load a resource or execute a piece of JavaScript. Sometimes they also provide insight into the technology behind a website.

Source	Level	URL Text
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'ambient-light-sensor'.
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'battery'.
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'document-domain'.
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'execution-while-not-rendered'.
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'execution-while-out-of-viewport'.
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'navigation-override'.
security	warning	Message: Error with Permissions-Policy header: Unrecognized feature: 'web-share'.
javascript	warning	URL: https://assets.adobedtm.com/c0857d0b892a/fccd631ba54c/launch-68b2fecf2e9e.min.js(Line 3) Message: A parser-blocking, cross site (i.e. different eTLD+1) script, https://www.googletagmanager.com/gtag/js?id=G-63X0JHKCSH, is invoked via document.write. The network request for this script MAY be blocked by the browser in this or a future page load due to poor network connectivity. If blocked in this page load, it will be confirmed in a subsequent console message. See https://www.chromestatus.com/feature/5718547946799104 for more details.
javascript	warning	URL: https://assets.adobedtm.com/c0857d0b892a/fccd631ba54c/launch-68b2fecf2e9e.min.js(Line 3) Message: A parser-blocking, cross site (i.e. different eTLD+1) script, https://www.googletagmanager.com/gtag/js?id=G-63X0JHKCSH, is invoked via document.write. The network request for this script MAY be blocked by the browser in this or a future page load due to poor network connectivity. If blocked in this page load, it will be confirmed in a subsequent console message. See https://www.chromestatus.com/feature/5718547946799104 for more details.
javascript	warning	URL: https://assets.adobedtm.com/c0857d0b892a/fccd631ba54c/launch-68b2fecf2e9e.min.js(Line 3) Message: A parser-blocking, cross site (i.e. different eTLD+1) script, https://ak.sail-horizon.com/spm/spm.v1.min.js, is invoked via document.write. The network request for this script MAY be blocked by the browser in this or a future page load due to poor network connectivity. If blocked in this page load, it will be confirmed in a subsequent console message. See https://www.chromestatus.com/feature/5718547946799104 for more details.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 242) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 242) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 242) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1177) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1196) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
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other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1196) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1196) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1196) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1200) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1200) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1200) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1200) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective(Line 1200) Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://connect.facebook.net/signals/config/173481989821205?v=2.9.153&r=stable&domain=hbr.org&hme=c3a545c63044e8e9102d4f32d84a1137594d024f28e801d670bc76dc5c075575&ex_m=67%2C112%2C99%2C103%2C58%2C3%2C93%2C66%2C15%2C91%2C84%2C49%2C51%2C158%2C161%2C172%2C168%2C169%2C171%2C28%2C94%2C50%2C73%2C170%2C153%2C156%2C165%2C166%2C173%2C121%2C14%2C48%2C178%2C177%2C123%2C17%2C33%2C38%2C1%2C41%2C62%2C63%2C64%2C68%2C88%2C16%2C13%2C90%2C87%2C86%2C100%2C102%2C37%2C101%2C29%2C25%2C154%2C157%2C130%2C27%2C10%2C11%2C12%2C5%2C6%2C24%2C21%2C22%2C54%2C59%2C61%2C71%2C95%2C26%2C72%2C8%2C7%2C76%2C46%2C20%2C97%2C96%2C9%2C19%2C18%2C81%2C53%2C79%2C32%2C70%2C0%2C89%2C31%2C78%2C83%2C45%2C44%2C82%2C36%2C4%2C85%2C77%2C42%2C39%2C34%2C80%2C2%2C35%2C60%2C40%2C98%2C43%2C75%2C65%2C104%2C57%2C56%2C30%2C92%2C55%2C52%2C47%2C74%2C69%2C23%2C105(Line 97) Message: Unrecognized feature: 'attribution-reporting'.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
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other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
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other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
other	warning	URL: https://hbr.org/2019/09/a-study-of-597-logos-shows-which-kind-is-most-effective Message: Third-party cookie will be blocked. Learn more in the Issues tab.
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Security Headers

This page lists any security headers set by the main page. If you want to understand what these mean and how to use them, head on over to this page

Header	Value
Content-Security-Policy	frame-ancestors 'self'
Strict-Transport-Security	max-age=31536000; includeSubDomains; preload
X-Content-Type-Options	nosniff
X-Frame-Options	SAMEORIGIN
X-Xss-Protection	1; mode=block

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

8604778.fls.doubleclick.net
ak.sail-horizon.com
analytics.tiktok.com
api.sail-personalize.com
api.sail-track.com
assets.adobedtm.com
b-code.liadm.com
bam.nr-data.net
bat.bing.com
buy.tinypass.com
c.bing.com
c.clarity.ms
c2.piano.io
cdn.cxense.com
cdn.pdst.fm
cdn.tinypass.com
cm.everesttech.net
connect.facebook.net
d34r8q7sht0t9k.cloudfront.net
dpm.demdex.net
embed-player.newsoveraudio.com
fonts.googleapis.com
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fundingchoicesmessages.google.com
geoip-js.com
harvardbusinessrevie.tt.omtrdc.net
hbr.demdex.net
hbr.org
hbr.sc.omtrdc.net
i.liadm.com
id.cxense.com
ipv4.podscribe.com
js-agent.newrelic.com
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ping.chartbeat.net
platform.twitter.com
px.ads.linkedin.com
px4.ads.linkedin.com
region1.analytics.google.com
rp.liadm.com
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sb.scorecardresearch.com
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siteintercept.qualtrics.com
sli.hbr.org
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static.chartbeat.com
stats.g.doubleclick.net
tags.srv.stackadapt.com
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verifi.podscribe.com
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www.facebook.com
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www.gstatic.com
www.linkedin.com
www.npttech.com
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zn4pzx5r5auu7w4rx-hbp.siteintercept.qualtrics.com
8604778.fls.doubleclick.net
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hbr.org Open in urlscan Pro 108.138.26.122 Public Scan

Summary

urlscan.io Verdict: No classification

Domain & IP information

Screenshot Live screenshot Full Image

Page Title

Detected technologies

Page Statistics

161 Requests

96 %HTTPS

47 %IPv6

42 Domains

62 Subdomains

59 IPs

5 Countries

6686 kBTransfer

14354 kBSize

100 Cookies

14 Outgoing links

Redirected requests

161 HTTP transactions Everything HTML Script AJAX CSS Image Expand all 0 data transactions

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hbr.org Open in urlscan Pro
108.138.26.122 Public Scan

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Full Image

161
Requests

96 %
HTTPS

47 %
IPv6

42
Domains

62
Subdomains

59
IPs

5
Countries

6686 kB
Transfer

14354 kB
Size

100
Cookies

161 HTTP transactions
0 data transactions