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PRODUCT

Overview Building Profiles Using Profiles


SOLUTIONS

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RESOURCES

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PRODUCT

Overview Building Profiles Using Profiles


SOLUTIONS

Get inspired Partners See integrations


RESOURCES

Videos Articles Resource Center Join the community
Pricing
Log in


PERSONALIZATION
FOR THE MASSES


JOIN THE WORLD'S BOLDEST BRANDS USING LYTICS' XCDP TO PERSONALIZE BILLIONS OF
USER EXPERIENCES DAILY.

Get started for free


EXPLORE THE ELEMENTS OF LYTICS XCDP


PERSONALIZATION ENGINE

FREE

100% free, real-time personalization for every visitor. Seamless CMS
integration. Fast and easy to implement, with instant results.

Learn more


COMPOSABLE CDP

Leverage your existing data infrastructure. Flexible, scalable personalization
across all channels. Simple integration with your current tech stack.

Learn more


REAL-TIME CDP

Instant, deep customer insights. Personalized content and product
recommendations in real-time. Seamlessly enhance your existing content
workflows.

Learn more
Learn more about Lytics xCDP

Delivering results for some of the world's most innovative companies




WHAT CAN LYTICS DO FOR YOU?

Discover how Lytics can help you achieve your goals.


GENERATE INTEREST

Attract potential customers by capturing their attention with engaging,
relevant, and personalized content across multiple channels.

+ more


GENERATE INTEREST


FOSTER ENGAGEMENT

Encourage meaningful customer interactions with tailored experiences that keep
customers actively involved with your brand.

+ more


FOSTER ENGAGEMENT


DRIVE CONVERSIONS

Move customers toward purchasing decisions by optimizing messaging and actions
based on their behaviors and preferences.

+ more


DRIVE CONVERSIONS


BUILD LOYALTY

Strengthen customer relationships through personalized offers and experiences
that build long-term trust and brand affinity.

+ more


BUILD LOYALTY


BUILD ACCURATE PROFILES

Gather data to create comprehensive, detailed customer profiles, significantly
improving personalization and targeting efforts.

+ more


BUILD ACCURATE PROFILES


UNCOVER INSIGHTS

Analyze customer data to reveal preferences, trends, and behaviors, driving
smarter decision-making and overall strategy.

+ more


UNCOVER INSIGHTS


RETAIN CUSTOMERS

Maintain customer relationships by preventing churn through relevant, timely
engagement based on individual needs and behaviors

+ more


RETAIN CUSTOMERS

Generate interest

Leverage referral sources for experience cohesion

Generate interest

Recognize interest with cart abandonment campaign

Generate interest

Generate interest based on new messaging

Generate interest

Generate awareness and demand for new products

Foster engagement

Embrace the cookieless future with 1st party data and interests

Foster engagement

Engage visitors based on lifecycle stage

Foster engagement

Align interest with content as they enter a website

Foster engagement

Personalize email capture and call to action

Drive conversions

Drive conversions with cross-channel subscriptions

Drive conversions

Remind visitors their cart is not empty when they show intent

Drive conversions

Drive conversions using first-time visitor interest and action

Drive conversions

Re-target missed audiences with an on-welcome message

Build loyalty

Reward highest value loyalty members

Build loyalty

Enrich profiles with rewards and loyalty data

Build loyalty

Drive loyalty with engagement incentives

Build loyalty

Personalize recurring purchases for existing customers

Build accurate profiles

Enrich profiles with a CSV of offline data containing past transactions

Build accurate profiles

Add site level segments from third-party transaction data

Build accurate profiles

Use purchase intent programs to enhance customer profiling

Build accurate profiles

Surface interests to expand targeting and acquisition

Uncover insights

Discover how content is resonating and aligned with key audiences

Uncover insights

Push current segment membership and attributes into reporting

Uncover insights

Surface insights related to the content being created

Uncover insights

Analyze channel and subscription trends across verticals

Retention

Suspend existing customers for now unneeded offers

Retention

Re-engage purchases to opt in to email marketing

Retention

Improve retention rates in downswings with readily available reactivation

Retention

Drive additional purchases using lookalike audiences


GENERATE INTEREST

Attract potential customers by capturing their attention with engaging,
relevant, and personalized content across multiple channels.

+ more




FOSTER ENGAGEMENT

Encourage meaningful customer interactions with tailored experiences that keep
customers actively involved with your brand.

+ more




DRIVE CONVERSIONS

Move customers toward purchasing decisions by optimizing messaging and actions
based on their behaviors and preferences.

+ more




BUILD LOYALTY

Strengthen customer relationships through personalized offers and experiences
that build long-term trust and brand affinity.

+ more




BUILD ACCURATE PROFILES

Gather data to create comprehensive, detailed customer profiles, significantly
improving personalization and targeting efforts.

+ more




UNCOVER INSIGHTS

Analyze customer data to reveal preferences, trends, and behaviors, driving
smarter decision-making and overall strategy.

+ more




RETAIN CUSTOMERS

Maintain customer relationships by preventing churn through relevant, timely
engagement based on individual needs and behaviors

+ more


See all inspirations Create your free account


WHERE YOU NEED IT.

It's simple: customer profiles and insights must be in the hands of creators and
channel managers. That's why Lytics is now available directly in your CMS,
providing the power of Lytics where you need it most.

Free

Get started with WordPress

Free

Get started with Drupal


REALLY REAL-TIME

Our entire data pipeline, from collection to delivery, occurs in real-time.
Never miss another opportunity.


ENTERPRISE SECURITY

A decade of enterprise-level security and compliance with flexible deployment
options, safeguarding your privacy globally.


FOR DEVELOPERS

We build the tools we want to use. As a result our SDKs and APIs enable you to
build whatever you dream up.

Create your free account
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All your sources, all your destinations.

Directly connect all of your data and tools — start with hundreds of pre-built
connections or use AI to generate customizable and reusable templates to connect
with any tool in minutes.

Learn more
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"Forget multi-quarter project plans—Lytics' AI-powered personalization engine
can get the right message to the right user at the right moment in as little as
30 days."

Josh Koenig, Co-Founder & CSO

Learn more about how Lytics is empowering Pantheon users to supercharge their
data

Get started

Tired of empty promises and missed opportunities? We hear you. That's why we're
giving our industry-defining personalization platform to developers for free.
Create your free account, connect your site, and unlock game-changing insights
and activation capabilities in minutes.

Contact sales Create your free account


PRODUCT

 * Overview
 * Building profiles
 * Using Profiles
 * Data Warehouses (Cloud Connect)
 * Integrations
 * Generative AI
 * Deployment Options
 * Google-preferred CDP


EXPERIENCES

 * Optimize ad spend
 * Send personalized emails
 * Personalize web experiences
 * Recommend products
 * Audience segmentation


INDUSTRIES

 * Retail & CPG
 * Media & Entertainment
 * B2B Technology
 * Financial services


ABOUT

 * Contact us
 * Company
 * Careers
 * Press
 * Team


PARTNERS

 * Our Partners
   


RESOURCES

 * Resource Center
 * Enterprise Support
 * Documentation
 * Webinars
 * Videos

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