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PFAFF: Known as the perfector of the craft, PFAFF® delivers precision and
customization to the most demanding sewers.
SVP Worldwide: The world’s largest consumer sewing machine company doing
business through its affiliated companies in over 190 countries.
SINGER: Since 1851, SINGER® has been one of the leading and most trusted brands
of consumer and artisan sewing machines in the world.
HUSQVARNA VIKING: Spreading the joy of sewing with world-renowned Swedish
engineering and design.
PFAFF: Known as the perfector of the craft, PFAFF® delivers precision and
customization to the most demanding sewers.
SVP Worldwide: The world’s largest consumer sewing machine company doing
business through its affiliated companies in over 190 countries.
SINGER: Since 1851, SINGER® has been one of the leading and most trusted brands
of consumer and artisan sewing machines in the world.
HUSQVARNA VIKING: Spreading the joy of sewing with world-renowned Swedish
engineering and design.
PFAFF: Known as the perfector of the craft, PFAFF® delivers precision and
customization to the most demanding sewers.
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OUR BRANDS

 * Since 1851, SINGER® has been one of the leading brands of consumer and
   artisan sewing machines, and one of the world’s most trusted and recognizable
   brands. SINGER® has a long history of sewing innovation, having produced the
   world’s first portable sewing machine, the first zigzag sewing machine and
   the first electronic sewing machine. By making simple, easy to use machines,
   SINGER® has introduced the craft of sewing to people around the world.
   
   
   
   

 * HUSQVARNA VIKING® premium sewing machines have been produced using
   world-renowned Swedish engineering since 1872 and have been bringing new
   sewing innovations to the marketplace for over 140 years. HUSQVARNA
   VIKING® sewing machines help sewers transition to the next skill level by
   providing sewing enthusiasts with unlimited options that will keep them
   sewing for a lifetime.
   
   
   
   

 * With a celebrated history of superior design and engineering, PFAFF® sewing
   machines are the world’s premier precision machines that sewers and quilters
   aspire to own. The PFAFF®brand has an over 150-year sewing heritage that
   creates a climate for continued development and design of high quality
   sewing, quilting and embroidery machines. Known as the perfector of the
   craft, PFAFF® delivers precision to the most demanding sewers by offering
   maximum control and customization.
   
   
   
   


LATEST PRESS RELEASES

 1. Jul 12, 2021
    
    SINGER® SEWING BRAND TEAMS UP WITH THE AMAZON ORIGINAL SERIES MAKING THE CUT
    
    Read More

 2. Jun 01, 2021
    
    170-Year-Old SINGER® Brand Continues to Innovate the Art of Sewing The
    SINGER® Elite Collection
    
    Read More

 3. May 28, 2021
    
    SINGER®AND DISNEY® Collaborate to Encourage Fashion Creativity in
    Celebration of Disney’s “Cruella”
    
    Read More

 4. Apr 26, 2021
    
    HUSQVARNA® VIKING® Launches the Designer Ruby™ 90
    
    Read More

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