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FINIEN * About * About us * Our Work * About Fabian * About Pledge 1% * How we work * resource & tools hub * books * the brand therapy book 2 * the brand therapy book * bigger than this * how to launch a brand * course * for companies * for brand strategists * mentorship * advisory calls * 1-on-1 mentorship * hitting the mark circle * Insights * Hitting The Mark Podcast * strategy downloads * Videos * Contact * * * Home > * Podcast HITTING THE MARK Conversations with founders about the intersection of brand clarity and startup success. FEATURING EP113 – BEZI: ILAY KARATEKE, CO-FOUNDER Strategic Clarity + Verbal Clarity + Visual Clarity Ilay Karateke is on a mission to bring Labneh to kitchens around the United States, or maybe this is more of a sprint than a mission because her brand, BEZI,... Learn More EP112 – RHONE: BEN CHECKETTS, CREATIVE DIRECTOR & CO-FOUNDER Strategic Clarity + Verbal Clarity + Visual Clarity Together with his brother, Ben Checketts co-founded Rhone, an athleisure wear brand inspired by the quality of Lululemon and the urge to craft a stand-out label for men. The... Learn More EP111 – UNCLE MATT’S ORGANIC: MATT MCLEAN, FOUNDER Strategic Clarity + Verbal Clarity + Visual Clarity Matt McLean ventured into the organic juice business 25 years ago with one goal: to fuel families with uncompromised nutrition. Today, Uncle Matt’s Organic produces the #1 bestselling organic orange... Learn More EP110 – FRICH: ALEKSANDRA MEDINA & KATRIN KAUROV, CO-FOUNDERS Strategic Clarity + Verbal Clarity + Visual Clarity Aleksandra Medina and Katrin Kaurov co-founded Frich (which stands for 'F***ing rich'), a financial literacy app for Gen Z that breaks the money taboo and makes it a social topic.... Learn More EP109 – OZLO: ROCKWELL SHAH, CEO & N.B. PATIL, CO-FOUNDER + CTO Strategic Clarity + Verbal Clarity + Visual Clarity Episode 109 brings us Rockwell Shah, the CEO, and N.B. Patil, the Co-Founder & CTO of Ozlo, an innovation startup in the sleep technology space. All three of Ozlo’s... Learn More EP108 – JOAN NGUYEN: CO-FOUNDER & CEO Strategic Clarity + Verbal Clarity + Visual Clarity Joan Nguyen is the Co-Founder and CEO of bumo, a brand that provides outstanding on-demand childcare for families and employers. Bumo considers itself in the business of 'parent care'... Learn More EP107 – BENNETT MAXWELL: DIRTY DOUGH, FOUNDER & CHAIRMAN Strategic Clarity + Verbal Clarity + Visual Clarity Bennett Maxwell is the Founder and Chairman of Dirty Dough, one of the fastest-growing restaurant concepts in the US with 70 locations and another couple hundred in development. In... Learn More EP106 – MICHELLE PENCZAK: SQUARED AWAY, CEO & FOUNDER Strategic Clarity + Verbal Clarity Michelle Penczak was my assistant for 3 years. Today she runs a 400-people strong brand employing military spouses that made #297 on the Inc 5000 last year. Squared Away... Learn More EP105 – ALEX OSTROY: OSTROY, CO-FOUNDER & CREATIVE DIRECTOR Strategic Clarity + Verbal Clarity + Visual Clarity Alex Ostroy successfully combined his passion for cycling and art into a beloved brand that creates eclectic clothing for cyclists who crave self-expression in an industry known for the opposite.... Learn More EP104 – OMSOM: KIM PHAM, CO-FOUNDER Strategic Clarity + Verbal Clarity + Visual Clarity Kim Pham is a first-generation Vietnamese-American, the daughter of refugees, and, together with her sister Vanessa, the Co-Founder of Omsom, the loud and proud Asian food brand of noodles and... Learn More ← Older posts subscribe Apple Podcasts Spotify Simplecast Overcast Google Podcasts CastBox Stitcher Deezer Radio Republic TuneIn iHeartRadio RSS Support The Show COMPANY * How We Work * About Us * Our Work * About Fabian * We Pledge 1% * Connect With Us BOOKS * The Brand Therapy Book 2 * The Brand Therapy Book * Bigger Than This * How to Launch a Brand INSIGHTS * Hitting The Mark Podcast * Strategy Downloads * Videos GAIN BRAND INSIGHTS "The entire e-mail was engaging but love that it was packed til the end!" – Lexi M. Enter your email address to receive our branding insights every three weeks. SUBMIT Copyright © 2024 FINIEN All rights reserved. Terms of Use + Privacy Policy / Part of Chameleon Collective FINIEN, Resonaid, Brand Atmosphere and Hitting The Mark are registered trademarks of Geyrhalter Design Inc. DBA FINIEN. * * * * * GAIN BRAND INSIGHTS "The entire e-mail was engaging but love that it was packed til the end!" – Lexi M. Enter your email address to receive our branding insights every three weeks. SUBMIT * * * * * COMPANY * How We Work * About Us * Our Work * About Fabian * We Pledge 1% * Connect With Us BOOKS * The Brand Therapy Book 2 * The Brand Therapy Book * Bigger Than This * How to Launch a Brand Copyright © 2024 FINIEN Terms of Use + Privacy Policy / Part of Chameleon Collective INSIGHTS * Hitting The Mark Podcast * Strategy Downloads * Videos FINIEN ShareThis Copy and Paste