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 * In the Media


HOW TO MAKE A MEME (+FREE TEMPLATE)

It’s unlikely that anyone with internet access has avoided seeing a meme.
They’re everywhere! You can find them on social media, in blog posts, and on
dedicated image sites like GIPHY.

Guess what — they aren’t just for funny tweets. You can use them in your
workplace communications, too! But how did internet memes come to exist? What
exactly are they? And how in the world do you even make or use one at work?



Don’t worry —  we’ve got your back! Read on to learn all about these internet
phenomena and how to make your own memes.


WHAT IS A MEME?

Richard Dawkins, an evolutionary biologist, first coined the term meme in his
1976 book ‘The Selfish Gene.’ He noted that they are a way for people to pass
along social memories and cultural ideas to one another. Fittingly, meme is
short for the Greek word mimeme, meaning “imitated thing.”


EASILY MAKE A MEME!

Snagit makes creating custom memes super easy. Download Snagit and use the free
meme template today!

Download for free now


Most image memes are captioned photos intended to be funny, often as a way to
publicly ridicule human behavior. Memes spread virally through social media
sites like Facebook and Twitter, where people notice and share them with
others. 

If you’re creating a meme for a social media account, you might even want to add
a watermark to mark to make sure your sense of humor gets the credit it
deserves!



Public relations, advertising, and marketing professionals have embraced memes
as a form of viral marketing. They’re hilarious, easy to create, and packaged
perfectly for earning shares on social media channels. In an era where 350
million images are posted on Facebook every day, compelling and humorous images
or videos could be your best shot at standing out and earning engagement.

So, you want to know how to make your own meme… Whether you’re creating one for
work or for fun, we’re here to help. TechSmith’s Snagit is a great tool for
creating a meme in just a few steps — it’s practically your own custom meme
maker! 


HOW TO MAKE A MEME


STEP 1: COME UP WITH YOUR MEME IDEA

Usually, when you go to make a meme, you’ll have an idea in mind. But if not,
think of something funny.


STEP 2: CHOOSE YOUR IMAGES 

Are you going to put your own caption on an existing image, or do you want to
caption your own? 

You can save an image from the web, take a screenshot, or choose a meme
template. Once you’ve got your image, you’re ready to go. You can always upload
multiple images if needed for the format you want.


STEP 3: OPEN YOUR IMAGES IN SNAGIT

Open Snagit and click Create, then choose Image from Template. Select the Meme
option, and drag your image into the placeholder.






STEP 4: EDIT AND ADD TEXT

Now you’ll want to edit your image, but remember that the imagery for most memes
is kept relatively simple, so you’ll probably only really need to crop your
photo and add some text. 

Memes typically use white, bold capital letters with a strong black outline.
Snagit’s Quick Styles are perfect for this, and you can easily create and move
text boxes anywhere on the canvas. 

Play around with text size and placement to get the image exactly how you want.




STEP 5: SAVE AND UPLOAD

Save and upload your final image directly to your email, Facebook, Twitter, etc.
to share with coworkers or friends.

Now that you know how to create a meme, it’s your turn! If you don’t already
have Snagit, then be sure to download the free trial. Then, create your own
memes and share them with friends, send them to coworkers, or use them to market
your product.

But make no mistake, Snagit is more than just a meme maker — it comes with a
wide range of tools that you can use to do things like remove backgrounds from
pictures or extract text from an image — you can even turn screenshots into
short videos! 


EASILY MAKE A MEME!

Snagit makes creating custom memes super easy. Download Snagit and use the free
meme template today!

Download for free now



HOW TO MAKE A MEME FAQS

Why should I make a meme?

Memes are a great way to share funny jokes or information with friends and
coworkers. Plus, they’re super easy to make! No experience with any tools is
needed.

Can I make a GIF meme?

Absolutely! Use the GIF feature in Snagit to easily turn any video clip into an
animated GIF meme to share with others.

Can I use memes at work?

While you should be conscious of your organization’s workplace culture, memes
are often a great way to switch up your communication and have fun at work. We
say go for it!


 * Snagit
 * Visuals


KARA SWANSON

Marketing Content Specialist at TechSmith. I know way more about tea than any
human being ever should.

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