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How BNY Mellon's Pershing Prepped for T+1

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HOW BNY MELLON'S PERSHING PREPPED FOR T+1

By Melanie Waddell



Q&A May 24, 2024 at 02:02 PM Share & Print



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With the U.S. securities market converting to a T+1 standard settlement cycle on
Tuesday, ”all transactions need to match perfectly with counterparties on the
day a trade takes place, leaving very little room to correct issues,” according
to Claire Santaniello, managing director and head of operations for BNY Mellon’s
Pershing.

ThinkAdvisor caught up with Santaniello, who leads initiatives to
help broker-dealers and wealth management firms meet new compliance
requirements, as the T+1 countdown closed in.






BNY Mellon was among the first firms to build a T+1 preparation program in 2021,
according to the financial services giant.

The industry, according to Santaniello, needs to be educated on best practices
in order to comply with T+1. She explained in the interview with ThinkAdvisor
how BNY Mellon has been prepping for the T+1 transition and details other new
rules taking affect in May.








THINKADVISOR: What has the testing revealed that BNY Mellon has been conducting
regarding readiness for T+1?

CLAIRE SANTANIELLO: Since last August, BNY Mellon, along with other firms, has
participated in rigorous industry testing in collaboration with the Depository
Trust and Clearing Corporation. We also prioritized business testing, testing
with clients, clients’ vendors and our own vendors across our various lines of
business, including BNY Mellon’s Pershing.



All of this testing has enabled stakeholders across the industry to look
holistically at the impact T+1 will have on all of our processes, and work
together on solutions for not just our clients but the industry as a whole. A
good example of this is the extensive testing we did collectively for different
regional events and circumstances, such as holiday and corporate action
processing.

It’s been hard work, but after executing thousands of test cases, we feel
prepared that our systems and processes can handle all the complexity a shorter
settlement cycle involves. We’re ready to support clients on go-live day.



You said T+1 touches the whole lifecycle of a transaction. Please explain. 

A common misconception is that T+1 is just about the settlement process, but it
impacts so much more, starting at the beginning of the lifecycle. Case in point:
The account opening process is key to ensure that settlement instructions are
properly set up to meet the new affirmation requirements.

We’ve been helping firms with this readiness component through metrics and
reporting tools that can help give firms a better understanding of how they’re
doing and where they may be facing challenges within client accounts.




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We’re also helping clients manage the settlement aspect with new tools, such as
a bulk account opening tool for custodians, real-time trade transparency and
repair tools, record-keeping tools, and tools that integrate with DTCC’s tools.

Can you explain how advisors need to meet new allocation, confirmation and
affirmation requirements on trade date, and how post trade activities are now
compressed from 19 hours to five hours. They need data and new systems?

Previously, while trades still had to be allocated, confirmed and affirmed,
there weren’t specific SEC rules that governed when all of this had to happen.
Affirmation didn’t have to take place for a settlement to be affected.

Now, this means all transactions need to match perfectly with counterparties on
the day a trade takes place, leaving very little room to correct issues. As a
result, trade activities are compressed from 19 hours to five hours. Trades must
be allocated by 7 p.m. and affirmed by 9 p.m. So updated systems and data are
essential for handling the tighter timeframes in settling trades, especially for
firms in APAC.

The most pressing thing for firms is knowing what action to take should there be
an issue, such as if a trade could be missing, or not matching up correctly. We
provide a self-service tool to our clients that helps identify which trades
might need attention so they can take action immediately.

Similarly, firms that have access to data on what trades haven’t been timely
allocated or affirmed can then confidently know the next course of action to
take with correcting a transaction and updating settlement instructions. We’ve
made data available to do just this.

Other major rules go live in May: CAT, CAIS 2E and FINRA Rule 4210. Can you give
some highlights about these new rules?

May is indeed a big month for new industry rules.

Take FINRA Rule 4210, which requires broker-dealers to collect funding for
covered agency transactions until settled, effective May 22. This means they now
need to have tools for collecting funds from customers when trades are pending.
This affects institutional firms too.

CAIS is FINRA CAT’s Customer Account Information System. This is the final leg
of the FINRA CAT plan and requires all member firms to submit the CAIS eligible
data for all CAT reportable transactions. The compliance go live date for this
is May 31, with an interim reporting obligation of May 24.

Ultimately, all these new mandates have created an exciting opportunity to bring
the industry together to envision and ensure smooth implementations. Preparation
has been key, and I’m looking forward to continuing to support our clients with
more information and tools to help them be successful — and compliant.

MELANIE WADDELL

@Think_MelanieW

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Information regarding which advertising is presented to you and how you interact
with it can be used to determine how well an advert has worked for you or other
users and whether the goals of the advertising were reached. For instance,
whether you saw an ad, whether you clicked on it, whether it led you to buy a
product or visit a website, etc. This is very helpful to understand the
relevance of advertising campaigns.

View details
Legitimate interesthelp_outline


MEASURE CONTENT PERFORMANCE

Information regarding which content is presented to you and how you interact
with it can be used to determine whether the (non-advertising) content e.g.
reached its intended audience and matched your interests. For instance, whether
you read an article, watch a video, listen to a podcast or look at a product
description, how long you spent on this service and the web pages you visit etc.
This is very helpful to understand the relevance of (non-advertising) content
that is shown to you.

View details
Legitimate interesthelp_outline


UNDERSTAND AUDIENCES THROUGH STATISTICS OR COMBINATIONS OF DATA FROM DIFFERENT
SOURCES

Reports can be generated based on the combination of data sets (like user
profiles, statistics, market research, analytics data) regarding your
interactions and those of other users with advertising or (non-advertising)
content to identify common characteristics (for instance, to determine which
target audiences are more receptive to an ad campaign or to certain contents).

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Legitimate interesthelp_outline


USE LIMITED DATA TO SELECT CONTENT

Content presented to you on this service can be based on limited data, such as
the website or app you are using, your non-precise location, your device type,
or which content you are (or have been) interacting with (for example, to limit
the number of times a video or an article is presented to you).

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Legitimate interesthelp_outline

Vendor preferences

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Vendor preferences


CONFIRM OUR VENDORS

Vendors can use your data to provide services. Declining a vendor can stop them
from using the data you shared.

TCF vendors

help_outline


EXPONENTIAL INTERACTIVE, INC D/B/A VDX.TV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Users’ profiles, Probabilistic
identifiers, IP addresses, Non-precise location data, Privacy choices, Browsing
and interaction data

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


ROQ.AD GMBH

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Probabilistic identifiers, IP addresses,
Non-precise location data, Privacy choices, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


INDEX EXCHANGE INC.

Cookie duration: 395 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Precise location data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


QUANTCAST

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BEESWAXIO CORPORATION

Cookie duration: 395 (days).

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data, Privacy
choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


SOVRN, INC.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Users’ profiles, IP
addresses, Non-precise location data, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


ADIKTEEV

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RTB HOUSE S.A.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


THE UK TRADE DESK LTD

Cookie duration: 3629 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Precise location data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


ADMETRICS GMBH

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses, Privacy
choices, Browsing and interaction data

more




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Consent


NEXXEN INC.

Cookie duration: 180 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


EPSILON

Cookie duration: 184 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


YAHOO EMEA LIMITED

Cookie duration: 397 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


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Consent


ADVENTORI SAS

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Probabilistic identifiers, IP
addresses, Non-precise location data, User-provided data, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


TRIPLELIFT, INC.

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Precise location data, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


XANDR, INC.

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Precise location data, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


NEORY GMBH

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session.


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Consent


NEXXEN GROUP LLC

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices

more

Cookie duration resets each session.


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ConsentLegitimate interesthelp_outline


NEURAL.ONE

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


ADITION (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session.


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Consent


ACTIVE AGENT (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session.


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Consent


TABOOLA EUROPE LIMITED

Cookie duration: 366 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


EQUATIV

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Precise location data,
Browsing and interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADFORM A/S

Cookie duration: 3650 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session.


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ConsentLegitimate interesthelp_outline


MAGNITE, INC.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data, Privacy
choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


RATEGAIN ADARA INC

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more




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Consent


SIFT MEDIA, INC

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Precise location data

more




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Consent


RAKUTEN MARKETING LLC

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LUMEN RESEARCH LIMITED

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses, Non-precise
location data, Browsing and interaction data

more




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Legitimate interesthelp_outline


AMAZON AD SERVER

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OPENX

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


YIELDLAB (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, IP addresses, Non-precise location data, Privacy choices,
User-provided data, Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ROKU ADVERTISING SERVICES

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


NANO INTERACTIVE GROUP LTD.

Doesn't use cookies.

Data collected and processed: Device characteristics, Non-precise location data,
Browsing and interaction data

more




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Consent


SIMPLIFI HOLDINGS LLC

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, IP addresses, Precise location
data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PUBMATIC, INC

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


COMSCORE B.V.

Cookie duration: 720 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Probabilistic identifiers, IP addresses,
Privacy choices, User-provided data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


FLASHTALKING

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more




View details | Privacy policylaunch
Consent


PULSEPOINT, INC.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


SMAATO, INC.

Cookie duration: 21 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Precise location data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SEMASIO GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, IP addresses, Privacy choices,
Browsing and interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRIMTAN HOLDINGS LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


GENIUS SPORTS UK LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRITEO SA

Cookie duration: 390 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADLOOX SA

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data, Browsing and
interaction data

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BLIS GLOBAL LIMITED

Cookie duration: 400 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


LOTAME SOLUTIONS, INC

Cookie duration: 274 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Privacy choices, User-provided data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


LIVERAMP

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


GROUPM UK LIMITED

Cookie duration: 395 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Probabilistic identifiers, IP addresses,
Non-precise location data, Privacy choices, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LOOPME LIMITED

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


DYNATA LLC

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ASK LOCALA

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Precise location data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


AZIRA

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, IP addresses, Non-precise location data, Privacy choices, Precise
location data, Browsing and interaction data

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


DOUBLEVERIFY INC.

Doesn't use cookies.

Data collected and processed: Device characteristics, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


BIDSWITCH GMBH

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Probabilistic identifiers, IP addresses,
Non-precise location data, Privacy choices, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


IPONWEB GMBH

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


NEXTROLL, INC.

Cookie duration: 183 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, IP addresses, Non-precise location data, Privacy choices,
User-provided data, Browsing and interaction data

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


TEADS FRANCE SAS

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


STRÖER SSP GMBH (SSP)

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OS DATA SOLUTIONS GMBH & CO. KG

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Browsing and interaction data

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


PERMODO GMBH

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, IP addresses, Non-precise location data, Privacy choices, Browsing and
interaction data

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PLATFORM161 B.V.

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADACADO TECHNOLOGIES INC. (DBA ADACADO)

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Non-precise location data, Privacy
choices, Browsing and interaction data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


BASIS GLOBAL TECHNOLOGIES, INC.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Precise location data, Browsing and interaction
data

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SMADEX, S.L.U.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


BOMBORA INC.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
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EASYMEDIA GMBH

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


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Consent


REMERGE GMBH

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Browsing and interaction data

more

Uses other forms of storage.


View details | Privacy policylaunch
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ADVANCED STORE GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MAGNITE CTV, INC.

Cookie duration: 366 (days).

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data, Privacy
choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
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DELTA PROJECTS AB

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more




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ConsentLegitimate interesthelp_outline


USEMAX ADVERTISEMENT (EMEGO GMBH)

Cookie duration: 365 (days).

Data collected and processed: Users’ profiles

more

Cookie duration resets each session.


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Consent


EMETRIQ GMBH

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


PUBLICIS MEDIA GMBH

Cookie duration: 1825 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


M.D. PRIMIS TECHNOLOGIES LTD.

Cookie duration: 25 (days).

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data, Privacy
choices, User-provided data, Browsing and interaction data

more




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ConsentLegitimate interesthelp_outline


ONETAG LIMITED

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


CLOUD TECHNOLOGIES S.A.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


SMARTOLOGY LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


IMPROVE DIGITAL

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


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ConsentLegitimate interesthelp_outline


ADOBE ADVERTISING CLOUD

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Authentication-derived
identifiers, IP addresses, Privacy choices

more




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BANNERFLOW AB

Cookie duration: 366 (days).

Data collected and processed: Device characteristics, IP addresses, Non-precise
location data, Privacy choices

more

Cookie duration resets each session.


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TABMO SAS

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Precise location data, Browsing and
interaction data

more

Uses other forms of storage.


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INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses, Non-precise
location data, Privacy choices, Browsing and interaction data

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WIZALY

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Authentication-derived
identifiers, IP addresses, Non-precise location data, Privacy choices, Browsing
and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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WEBORAMA

Cookie duration: 393 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Uses other forms of storage.


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JIVOX CORPORATION

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Users’ profiles, IP addresses,
Non-precise location data, Privacy choices, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session.


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SAGE+ARCHER BV

Doesn't use cookies.

Data collected and processed: Non-precise location data

more




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ON DEVICE RESEARCH LIMITED

Cookie duration: 30 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, User-provided data, Precise location data,
Browsing and interaction data

more




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Consent


ROCKABOX MEDIA LTD

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses, Non-precise
location data, Browsing and interaction data

more




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EXACTAG GMBH

Cookie duration: 180 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, IP addresses, Privacy choices, Browsing and
interaction data

more

Cookie duration resets each session.


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CELTRA INC.

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Precise location data

more

Uses other forms of storage.


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MAINADV SRL

Cookie duration: 30 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Uses other forms of storage.


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GEMIUS SA

Cookie duration: 1825 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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THE KANTAR GROUP LIMITED

Cookie duration: 914 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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NIELSEN MEDIA RESEARCH LTD.

Cookie duration: 120 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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SOLOCAL SA

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, IP addresses, Non-precise location data, Privacy choices,
User-provided data, Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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PIXALATE, INC.

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Browsing and interaction data

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ORACLE ADVERTISING

Cookie duration: 180 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Uses other forms of storage.


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Consent


NUMBERLY

Cookie duration: 180 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Cookie duration resets each session.


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Consent


AUDIENCEPROJECT A/S

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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DEMANDBASE, INC.

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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EFFILIATION / EFFINITY

Cookie duration: 30 (days).

Data collected and processed: Device characteristics

more

Cookie duration resets each session.


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ARRIVALIST CO.

Cookie duration: 365 (days).

Data collected and processed: IP addresses, Non-precise location data

more

Cookie duration resets each session.


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Consent


SEENTHIS AB

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses

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COMMANDERS ACT

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses

more




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TRAVEL AUDIENCE GMBH

Cookie duration: 397 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


HUMAN

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data

more




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Legitimate interesthelp_outline


ADLUDIO LTD.

Doesn't use cookies.

Data collected and processed: Device characteristics

more




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Consent


BLENDEE SRL

Cookie duration: 366 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Cookie duration resets each session. Uses other forms of storage.


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Consent


INNOVID LLC

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Browsing and interaction
data

more

Cookie duration resets each session.


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PAPIRFLY AS

Doesn't use cookies.

Data collected and processed: Device characteristics

more




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NEUSTAR, INC., A TRANSUNION COMPANY

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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VERVE GROUP EUROPE GMBH

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Precise location data,
Browsing and interaction data

more

Uses other forms of storage.


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Consent


OTTO (GMBH & CO KG)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Users’ profiles, IP addresses,
Privacy choices, User-provided data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM

Cookie duration: 180 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, Probabilistic identifiers,
IP addresses, Non-precise location data, Privacy choices, User-provided data,
Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


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Consent


LOCALSENSOR B.V.

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data, Privacy choices, Precise location data

more

Uses other forms of storage.


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Consent


ONLINE SOLUTION

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, User-provided data, Precise location data, Browsing and
interaction data

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


RELAY42 NETHERLANDS B.V.

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Privacy choices,
User-provided data, Browsing and interaction data

more




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Consent


GP ONE GMBH

Cookie duration: Uses session cookies.

Data collected and processed: Device characteristics, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Uses other forms of storage.


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ConsentLegitimate interesthelp_outline


THE MEDIAGRID INC.

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Non-precise location data, Privacy
choices, Precise location data, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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MINDTAKE RESEARCH GMBH

Cookie duration: 180 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Browsing and interaction data

more

Uses other forms of storage.


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AUDIENCE NETWORK

Cookie duration: 365 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


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CINT AB

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Privacy choices, Browsing and interaction data

more

Uses other forms of storage.


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GOOGLE ADVERTISING PRODUCTS

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Uses other forms of storage.


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GFK GMBH

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, User-provided data, Browsing and interaction
data

more

Uses other forms of storage.


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REVJET

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Users’ profiles, IP addresses,
Non-precise location data, Privacy choices

more

Cookie duration resets each session.


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PROTECTED MEDIA LTD

Doesn't use cookies.

Data collected and processed: Device characteristics, Device identifiers,
Probabilistic identifiers, IP addresses, Browsing and interaction data

more




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CLINCH LABS LTD

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers, Users’
profiles, Probabilistic identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


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ORACLE DATA CLOUD - MOAT

Doesn't use cookies.

Data collected and processed: IP addresses, Non-precise location data

more




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HEARTS AND SCIENCE MÜNCHEN GMBH

Cookie duration: 60 (days).

Data collected and processed: IP addresses

more

Cookie duration resets each session.


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AMAZON ADVERTISING

Cookie duration: 396 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Users’ profiles, IP addresses, Non-precise
location data, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session. Uses other forms of storage.


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MOLOCO, INC.

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Non-precise location data

more

Cookie duration resets each session. Uses other forms of storage.


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ADTRIBA GMBH

Cookie duration: 730 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, IP addresses, Non-precise location data,
Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


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OBJECTIVE PARTNERS BV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session.


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ENSIGHTEN

Cookie duration: 1825 (days).

Data collected and processed: Device characteristics, Device identifiers, IP
addresses, Privacy choices, Browsing and interaction data

more

Cookie duration resets each session.


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EBAY INC

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, IP addresses, Privacy
choices

more




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HURRA COMMUNICATIONS GMBH

Cookie duration: 366 (days).

Data collected and processed: Device characteristics, Device identifiers,
Authentication-derived identifiers, Probabilistic identifiers, IP addresses,
Non-precise location data, Precise location data, Browsing and interaction data

more

Cookie duration resets each session.


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RESPONSIVEADS, INC.

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses, Non-precise
location data, User-provided data, Precise location data, Browsing and
interaction data

more




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AKAMAI

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META

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AUNICA

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BOOKING.COM

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IBM

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RESONATE

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NETFLIX

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MACROMILL GROUP

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EBUILDERS

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APPLOVIN CORP.

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FRACTIONAL MEDIA

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NAVEGG

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ADMEDO

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KOCHAVA

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MOBITRANS

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DENTSU AEGIS NETWORK

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BDSK HANDELS GMBH & CO. KG

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MARKETING SCIENCE CONSULTING GROUP, INC.

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