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NELSON DIGITAL


THE #1 PPC AGENCY TO UNLOCK YOUR AD SPEND PROFITS

Scale your brand to 7 and 8 figures with our agency's novel, data-driven
approach: The 4 Core Metrics Strategy.

Paid ad accounts managed by people who worked at Google and Facebook.
Start with A FREE CONSULTATION
Learn more

THE WORLD'S BEST BRANDS TRUST NELSON DIGITAL


Who we are


YOUR MARKETING GOALS, OUR EXPERTISE.

Nelson Digital’s unique results-focused approach combines your marketing goals
with internal research from Google, Facebook, and other agencies to create a
powerful strategy.

Unlock more incremental profit on your current ad spend, increase Average Order
Value, and acquire customers at a lower cost. It’s time to make your ad budget
count.

Discover more

OUR VALUE


SMART DATA, SHARP RESULTS - CHOOSE NELSON DIGITAL FOR EXCELLENCE.

Decisions are only as good as the data at your disposal. We use the best tools
and research on the market to help inform guided decisions on when and where to
unlock more profit with less budget. 

Our competitive advantage also lies with our FAANG experience — access to
internal studies about which Google Ads & Facebook Ads techniques outperform
across millions of advertisers. 

Post strategy discussions, execution is what really matters. A successful
marketing strategy is heavily reliant on testing different ad platforms,
creatives, promotions, offers, and hooks.

While our agency uses proven methodologies that work, we also believe in testing
hypotheses about what will convert, and then allocating energy and resources
into what is ultimately bringing you results.

Learn more

OUR VISION

A CLIENT-FIRST PPC AGENCY

Everything starts with your business and marketing goals. After deeply
understanding what your business is trying to acheive and by when, we'll work
with you side-by-side to craft a compelling paid ads strategy.

OUR MISSION

A Novel Approach
Our Four Core Metrics Strategy defines how we're different from other agencies.

After years of managing paid ads, we've nailed down the four metrics that truly
determine the health of your business.
Happy Clients
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WHAT OUR PPC AGENCY OFFERS


WHAT WE DO IS VERY SIMPLE. PAID ADVERTISING THAT WORKS FROM DAY 1.


GOOGLE ADS

Our experiences working at Google make us uniquely primed to deliver
hard-to-find insights. Grow your bottom line with us.


FACEBOOK ADS

From cold traffic to retargeting, our privileged insights from Facebook will
help you reach the right audience at the right time with the right message.


INSTAGRAM ADS

Leverage the enormous power of Instagram. The PPC agency with proven targeting
methods and ad creatives for maximizing your ROI.


AMAZON ADS

Nelson Digital helps you stand out in a crowded market with best in-class
optimization, enterprise automation, and actionable competitive insights.


TIKTOK ADS

After studying your audience to understand their emotional drivers, we work to
find the best offers and hooks that will work for you on TikTok.


TWITTER ADS

Our PPC agency specializes in crafting high-impact campaigns to drive sales,
grow brand awareness, and increase ROI up to 7X on Twitter.


SNAPCHAT ADS

Generate multiple image and video assets that outperform your competitors on
Snapchat. Present your brand dynamically and increase engagement.


PINTEREST ADS

A full-funnel Pinterest solution to drive business growth across all parts of
your funnel: brand awareness, consideration, traffic, and conversions.


YOUTUBE ADS

With internal insights from YouTube about audience segmentation and successful
creatives, we know which ads convert and which ones don't.

FEAUTRED IN RENOWNED PUBLICATIONS



HOW OUR PPC AGENCY WORKS


UNLOCK ASTONISHING RESULTS WITH JUST 4 SIMPLE STEPS!

Free Discovery or In-Depth Audit Call

We'd like to understand more about your business. What are your marketing goals?
When are you aiming to achieve them by? What are your pain points? What have
been your roadblocks?

Streamlined Client Onboarding

After we become a growth partner, our streamlined onboarding eliminates the
hassle of back and forth. We collect existing creatives, software access, and
communication guidelines all in one go.

Kick-Off Call & Strategy Discussion

Your introduction to the rest of the team at Nelson Digital. Here we discuss our
reporting system for the metrics that matter to you. We discuss your offer,
brand, and set up routine meetings on the calendar.

The Nelson Digital 6 Phase Roadmap

In-depth research. Conversion tracking and campaign buildouts. Pre-launch review
with you. Learning period observations. Campaign optimization. Scaling
profitably to the moon.





SCHEDULE YOUR FREE 15- MINUTE INTRO CALL WITH NELSON DIGITAL.

 

By the end of this Audit call, you will have a clear understanding of the next
steps you can take for your business to start generating consistent and reliable
results online with Paid Advertising.

Our key services include all platforms within pay per click marketing.

Find a time on our calendar to schedule your call today. We look forward to
speaking to you soon!

THIS AUDIT CALL IS PERFECT FOR:

 * Businesses looking to convert their current website into a high quality &
   streamlined sales funnel format.
 * Businesses looking to take their offline business online.
 * Businesses looking to understand their increased revenue potential with
   conversion rate optimization.
 * Businesses looking to maximize their ROAS, conversion rate optimization,
   customer LTV & average order value.
 * Businesses looking to minimize their customer acquisition cost, bounce rate,
   and abandoned cart percentage.
 * Businesses looking for a reliable PPC agency that can make their company a
   priority.
 * Businesses looking for a PPC agency with experience.


NAVIGATING THE PAID AD LANDSCAPE WITH NELSON DIGITAL: YOUR TRUSTED PPC AGENCY.

Mastery demands focus - so we don't offer any other services except for paid
advertising. This niche specialization of an ecommerce PPC agency allows us to
invest our time and resources into mastering your Return on Ad Spend.
Timely and Transparent Communication
Routine weekly and bi-weekly check-in calls. Loom updates with recent ad
performance.
Learn more

Boost Traffic & Sales

Proven campaign setups and best practices that only Facebook and Google have
access to.


30+

Happy Clients

Don't just take our word for it. Visit our Case Study section to learn more
about what we do for our clients.
Responsive and Data-Centric Solutions
Media mix modeling for perfecting spend between channels, real-time multi-touch
conversion attribution free from cookie limitations, weekly ad metrics on
10,000+ Shopify brands.
Learn more


FEATURED PROJECTS


UNLEASHING THE POWER OF INNOVATION AND CREATIVITY.

E-COMMERCE

Quince & Co


Client

Quince & Co

Industry

Arts & Crafts

Location

United States

Result

ROAS from 2X to 8X

Within 2 months, we helped Quince & Co, which specializes in sustainable yarn,
4X its ROI on Google Ads and YouTube. Key changes were restructuring campaigns
in the account, creating video assets with a strong call-to-action, and audience
optimization.

E-COMMERCE

Barco


Client

Top 5 in Med Scrubs

Industry

Clothing

Location

United States

Result

40% increase in ROI

Overall improvement in ROI of 40%. Key implementations included improved
conversion tracking, Tag Manager set up, optimizing visual assets on multiple
platforms, and serving top-performing ad headlines/descriptions that are proven
to convert.

Info Products

Celtic Bank


Client

Top 10 SBA Lender

Industry

Banking

Location

United States

Result

30% Decrease in CAC

30% decrease in new customer cost acquisition within 4 months. Key
implementation in Paid Ads accounts included more robust keyword research,
testing then finding the right bidding strategy, and improving overall technical
hygiene including data attribution.

Client

Brian Imanuel

Date

15 Jan 2024

Location

Jakarta

Budget

$10,000

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Learn more

COMMON QUESTIONS


POPULAR QUESTIONS ABOUT OUR PPC-AGENCY.

Just starting your paid advertising journey and curious to learn more about the
world of Pay Per Click? Click the dropdown arrows in the right column to learn
more.
Discover more FAQ
What does PPC mean?


PPC stands for Pay-Per-Click. It is an online advertising model where
advertisers pay a fee each time their ad is clicked. This method is commonly
used in search engine advertising, social media advertising, and display
advertising.

PPC is relevant for businesses looking to drive targeted traffic to their
websites and increase conversions through paid advertising campaigns. PPC stands
for Pay-Per-Click. It is an online advertising model where advertisers pay a fee
each time their ad is clicked. This method is commonly used in search engine
advertising, such as Google Ads, and it allows advertisers to target specific
keywords and reach a relevant audience.

What does PPC company stand for?


A PPC company stands for a Pay-Per-Click company. It is an advertising agency
that specializes in managing and optimizing online advertising campaigns using
the pay-per-click model. This model allows advertisers to pay only when their
ads are clicked on by users.

These campaigns involve placing ads on search engines and websites, and
advertisers only pay when their ads are clicked.

PPC companies have gained recent relevance due to the increasing popularity of
online advertising and the need for businesses to effectively reach their target
audience.

What is a PPC agency?


A PPC agency, also known as a PPC company, is a specialized marketing agency
that helps businesses create and manage pay-per-click advertising campaigns.
These campaigns involve placing targeted ads on search engines and other
platforms, where advertisers pay a fee each time their ad is clicked.

PPC agencies provide expertise in keyword research, ad creation, campaign
optimization, and performance tracking to help businesses maximize their return
on investment (ROI) from PPC advertising. They play a crucial role in driving
targeted traffic to websites and increasing brand visibility in the digital
landscape.

How much does an agency charge for PPC?


Agency fees for PPC vary widely.

Pricing models include flat fees, percentage of ad spend, and performance-based
fees. Pricing models can also a combination of two or three, and are at the
discretion of the agency.

Factors influencing pricing include agency reputation, experience, the unique
client situation, and location.

When it comes to charging for a percentage of ad spend, average agency fees
range from 10% to 30% of ad spend.

Some agencies may also charge a minimum monthly retainer regardless of ad spend.
Additional costs may include setup fees, campaign management fees, and ad
creative fees.

Higher fees may indicate more comprehensive services and expertise.

When making your decision, it's important to consider the value and ROI of the
agency's services, not just the cost. Ultimately, the cost of PPC services
should align with your business goals and budget.

Reach out to our team to schedule a free demo and determine if we're a good fit
for your brand.

What services do PPC agencies offer?


A. Keyword research and analysis
B. Ad campaign creation and management
C. Ad copywriting and optimization
D. Landing page optimization
E. Ad performance tracking and reporting
F. Bid management and budget allocation
G. Competitor analysis and benchmarking
H. Remarketing and audience targeting
I. Ad platform selection and management
J. Conversion rate optimization

What are the benefits of hiring PPC agencies?


1. Expertise and Experience

PPC agencies have specialized knowledge and experience in managing PPC
campaigns. They stay updated with the latest trends and strategies.

2. Time-saving

Hiring PPC agencies allows businesses to focus on other core activities.
Agencies handle campaign setup, optimization, and monitoring.

3. Targeted Advertising

PPC agencies use advanced targeting techniques to reach the right audience. They
optimize campaigns based on first-party data, demographics, interests, and
search behavior.

4. Increased ROI and Other Metrics

PPC agencies focus mostly on maximizing return on investment (ROI), but can also
focus on key metrics that are important to the client. They optimize campaigns
to drive relevant traffic and conversions.

5. Cost-effective

PPC agencies help businesses avoid unnecessary ad spend. They constantly monitor
and adjust campaigns to improve cost efficiency.

6. Performance Tracking and Reporting

PPC agencies provide detailed performance reports. Businesses can track key
metrics like impressions, clicks, conversions, and ROI.

Hiring a PPC agency offers numerous benefits, including expertise, time-saving,
targeted advertising, increased ROI, cost-effectiveness, and performance
tracking.

Note: Please customize the report according to your specific requirements and
add any additional information as needed.





IT'S TIME TO TAKE YOUR MARKETING TO THE NEXT LEVEL.

Chat with our team and discover how Nelson Digital can transform your business.

Book a discovery call
Transforming Goals into Profit. Elevate your online presence with our innovative
solutions and strategic digital services.
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