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Advisory
Advisory Overview
Profitability & Price Strategy
Promotional Impact & Strategy
Sales & Marketing AI Enablement
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Revenue Analytics Maturity Report
Revenue Analytics Tools
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About
Company
Team
Key Stakeholders
Advisory
Advisory Overview
Profitability & Price Strategy
Promotional Impact & Strategy
Sales & Marketing AI Enablement
Corporate Training Programs
Insights & Resources
Revology Analytics Insider
Revenue Analytics Maturity Report
Revenue Analytics Tools
Video Content
Testimonials
Upcoming Events
Contact us
Login


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Revology Analytics Insider
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Video Content
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THE REVENUE GROWTH ANALYTICS PARTNER TO EXECUTIVES DRIVING PRICING, SALES &
MARKETING EXCELLENCE.

We specialize in helping mid-market companies ($10MM-1B) overcome growth hurdles
in three critical areas through cutting-edge Revenue Growth Analytics
capabilities: Profitability & Price Strategy, Sales & Marketing AI Enablement,
and Promotional Impact & Strategy.

Our Outcome-Based Analytics™️ framework allows us to develop customized
strategies beyond technology and analytics to establish in-house capabilities in
30 to 120 days. Our roadmap is designed to enhance sales and marketing
efficiency, boost profit margins, and ensure sustainable growth.

As dedicated partners, we are committed to elevating your business in these
critical practice areas and guiding you to market leadership by solving
essential growth challenges.

--------------------------------------------------------------------------------


 * PROFITABILITY & PRICE STRATEGY
   
   
    1. Where can we identify our strongest pricing power opportunities to
       maximize revenue or gross profit growth, and what are the estimated
       benefits?
       
       
   
    2. What are the main gaps in our pricing strategy and execution that prevent
       us from taking advantage of these opportunities, and how can we address
       them?
       
       
   
    3. How can we develop a comprehensive internal roadmap, including the
       necessary capabilities, talent, culture, and a "pricing Operating
       System," to enhance our pricing effectiveness and ensure the success of
       future investments?
       
       
   
    4. How can we adjust our pricing or product value proposition in response to
       customer feedback to either mitigate revenue or gross profit erosion or
       accelerate growth?
   
   


 * PROMOTIONAL IMPACT & STRATEGY
   
   
   5. What is the Business and Customer impact of my Promotional investment
   decisions?
   
   
   
   6. What is my and my Customers' ROI of Promotional Investments?
   
   
   
   7. How should I allocate my Promotional Budget to optimize Gross Profit and
   Revenues?
   
   
   
   


 * SALES & MARKETING AI ENABLEMENT
   
   
   8. Where are my most significant retention, upsell and cross-sell
   opportunities to drive Sales Growth?
   
   
   
   9. What is the ROI of my Marketing Spend, and how can I optimize my Marketing
   Mix?
   
   
   
   10. How can I leverage my data assets to drive incremental value for my Sales
   Teams and Customers including shortening sales cycles and increasing win
   rates?
   
   

GET TO KNOW REVOLOGY



About

Reducing the gap between expectations and reality for Revenue Analytics.



Advisory Services Overview

Transforming data into differentiated Revenue Growth Analytics capabilities.

--------------------------------------------------------------------------------


SUBSCRIBE TO REVOLOGY ANALYTICS INSIDER.

Want to stay abreast of the latest Revenue Growth Analytics thought leadership
by Revology?



Use the form below to subscribe for regular updates and insights.

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WHAT CLIENTS SAY ABOUT OUR WORK & IMPACT



WHAT INDUSTRY LEADERS SAY ABOUT OUR THOUGHT LEADERSHIP



--------------------------------------------------------------------------------


ORIGINAL RESEARCH


2023 REVENUE GROWTH ANALYTICS MATURITY REPORT

Gain exclusive access to insights from 150 commercial leaders on the state of
Revenue Growth Analytics in 2023 based on our 30-question Revenue Growth
Analytics Maturity Scorecard™.

The 2023 Revenue Growth Analytics Maturity Report brings you an actionable deep
dive into crucial Revenue Growth Analytics capabilities and associated maturity
levels across various industries and company sizes for three core analytics
categories:

 1. Margin Analytics & Optimization

 2. Promotion Effectiveness & Optimization

 3. Sales & Customer Growth Analytics



Click here to learn more.

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Featured

Feb 18, 2024

Podcast Interview: AI for B2B Sales
Feb 18, 2024


Revology Analytics recently had the opportunity to collaborate with Sales &
Marketing experts from the Alexander Group, a leading Revenue Growth Strategy
consultancy, where we discussed the impact of AI on B2B Sales Teams.

Read More →
Feb 18, 2024

Feb 6, 2024

Why Mid-Market Companies Should Focus on Practical Solutions Before AI
Feb 6, 2024


It's easy for us to get caught in the hype surrounding the latest and greatest
tech advancements. Currently, AI is at the forefront of this phenomenon (what
Gartner calls "peak of inflated expectations"). While AI certainly holds
transformative potential, companies must approach its adoption with a measured
perspective, especially in the mid-market sector (think $100MM-$1B in revenues).

Read More →
Feb 6, 2024

Jan 28, 2024

RA Quick Insights: Smarter Discounting for B2B
Jan 28, 2024


Discover how strategic discounting transforms customer engagement and drives
profitability in this week's Revology Analytics Insights video. Learn to tailor
discounts effectively, ensuring sales growth and customer loyalty without
compromising your bottom line.

Read More →
Jan 28, 2024

Jan 15, 2024

RA Quick Insights: The State of Promotion Analytics
Jan 15, 2024


Discover the latest insights in our newest video: The State of Promotion
Analytics & Optimization. A must-watch for this week!

Read More →
Jan 15, 2024

Jan 8, 2024

The In-Sourced Analytics Revolution: Leveraging Popular Tech for Sales &
Marketing Transformation
Jan 8, 2024


AI and ML have been reshaping industries, and Sales and Marketing Executives
stand at a pivotal crossroads as capabilities from leading tech platforms
accelerate.

The key to a competitive edge and increased profitability is leveraging popular
tech stacks like Microsoft and Google. However, navigating through an
oversaturated market of ~ 10,000 "turnkey" software products for Sales &
Marketing Enablement is daunting.

Enter In-Sourcing, the strategic approach that elevates your company's analytics
maturity, using popular tools like Microsoft's Power Platform and Azure or
Google Cloud AI. In-sourcing your Revenue Growth Analytics capabilities
highlights the transformation from vendor-reliance to an empowered,
insights-driven organization, offering a path for executives to transform their
companies to truly data and insights-driven.

Read More →
Jan 8, 2024


LATEST INSIGHTS

--------------------------------------------------------------------------------

LET’S WORK TOGETHER.

CONTACT US

--------------------------------------------------------------------------------

Centered on proven best practices, Revology Analytics provides Revenue Growth
Analytics advisory services and thought leadership, driving profitable revenue
growth for middle-market companies.

CONTACT@REVOLOGYANALYTICS.COM



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