lattice.com Open in urlscan Pro
2606:4700::6812:5b2  Public Scan

URL: https://lattice.com/advisory-services
Submission: On December 19 via api from US — Scanned from DE

Form analysis 8 forms found in the DOM

<form>
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<form><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonStatisticsInline" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelConsentCheckbox" data-target="CybotCookiebotDialogBodyLevelButtonStatistics"
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<form><input type="checkbox" id="CybotCookiebotDialogBodyLevelButtonMarketingInline" class="CybotCookiebotDialogBodyLevelButton CybotCookiebotDialogBodyLevelConsentCheckbox" data-target="CybotCookiebotDialogBodyLevelButtonMarketing" checked="checked"
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<form class="CybotCookiebotDialogBodyLevelButtonSliderWrapper"><input type="checkbox" id="CybotCookiebotDialogBodyContentCheckboxPersonalInformation" class="CybotCookiebotDialogBodyLevelButton"> <span
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</form>

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third-party cookies. Lattice does not use this function.
Expiry: SessionType: HTTP
app-sj01.marketo.com
lattice.com
ws.zoominfo.com

4
__cf_bm [x4]This cookie is used to distinguish between humans and bots. This is
beneficial for the website, in order to make valid reports on the use of their
website.
Expiry: 1 dayType: HTTP
app-sj31.marketo.com
lattice.com

2
BIGipServer# [x2]Used to distribute traffic to the website on several servers in
order to optimise response times.
Expiry: SessionType: HTTP
embed.testimonial.to
1
firebase:host:#.firebaseio.comPending
Expiry: PersistentType: HTML
events.lattice.com
1
datadomeUsed in context with the website's BotManager. The BotManager detects,
categorizes and compiles reports on potential bots trying to access the website.
Expiry: 1 yearType: HTTP
lattice.com
2
cookietestThis cookie is used to determine if the visitor has accepted the
cookie consent box.
Expiry: SessionType: HTTP
WebflowEditorFirst party cookie used for the website layout settings (Webflow)
Expiry: PersistentType: HTML
scatec.io
3
cat_tracking:1afa4146-d7b2-4fa9-84b0-64394fbe6255:session [x2]Email checking
cookie for form functionality
Expiry: PersistentType: HTML
GCLBThis cookie is used in context with load balancing - This optimizes the
response rate between the visitor and the site, by distributing the traffic load
on multiple network links or servers.
Expiry: 1 dayType: HTTP
ws.zoominfo.com
2
visitorIdPreserves users states across page requests.
Expiry: 1 yearType: HTTP
_cfuvidThis cookie is a part of the services provided by Cloudflare - Including
load-balancing, deliverance of website content and serving DNS connection for
website operators.
Expiry: SessionType: HTTP
Preferences 17

Preference cookies enable a website to remember information that changes the way
the website behaves or looks, like your preferred language or the region that
you are in.
Bizible
1
Learn more about this provider
_biz_flagsAThis cookie serves multiple purposes; it determines whether the user
has submitted any forms, performed cross-domain migration or has made any
tracking opt-out choices.
Expiry: 1 yearType: HTTP
Cookiebot
1
Learn more about this provider
CookieConsentBulkSetting-#Enables cookie consent across multiple websites
Expiry: PersistentType: HTML
Drift
10
Learn more about this provider
DRIFT_openTabs [x2]Used to make the chat function consistent across tabs, if the
user has multiple browser tabs open for the same website.
Expiry: PersistentType: HTML
DRIFT_SESSION_ID [x2]Allows the website to recoqnise the visitor, in order to
optimize the chat-box functionality.
Expiry: SessionType: HTML
DRIFT_SESSION_STARTED [x2]Stores a unique ID string for each chat-box session.
This allows the website-support to see previous issues and reconnect with the
previous supporter.
Expiry: SessionType: HTML
DRIFT_visitCounts [x2]Determines the number of visits of the specific visitor.
This is used in order to make the chat-box function more relevant.
Expiry: PersistentType: HTML
driftt_aid [x2]Necessary for the functionality of the website's chat-box
function.
Expiry: 399 daysType: HTTP
LinkedIn
2
Learn more about this provider
lang [x2]Remembers the user's selected language version of a website
Expiry: SessionType: HTTP
lattice.com
3
ITEM_TABLE_UI_STATE_LOADEDFirst party cookie used for a tool's settings on one
blog post
Expiry: PersistentType: HTML
webflowPersistentUIStateFirst party cookie used for the website layout settings
(Webflow)
Expiry: PersistentType: HTML
wistia-video-progress-#Contains a timestamp for the website’s video-content.
This allows the user to resume watching without having to start over, if the
user leaves the video or website.
Expiry: PersistentType: HTML
Statistics 40

Statistic cookies help website owners to understand how visitors interact with
websites by collecting and reporting information anonymously.
Adobe
1
Learn more about this provider
uCollects data on the user's visits to the website, such as the number of
visits, average time spent on the website and what pages have been loaded with
the purpose of generating reports for optimising the website content.
Expiry: SessionType: Pixel
Appnexus
1
Learn more about this provider
bounceDetermines if a user leaves the website straight away. This information is
used for internal statistics and analytics by the website operator.
Expiry: SessionType: Pixel
Google
5
Learn more about this provider
collectUsed to send data to Google Analytics about the visitor's device and
behavior. Tracks the visitor across devices and marketing channels.
Expiry: SessionType: Pixel
_gaRegisters a unique ID that is used to generate statistical data on how the
visitor uses the website.
Expiry: 399 daysType: HTTP
_ga_#Used by Google Analytics to collect data on the number of times a user has
visited the website as well as dates for the first and most recent visit.
Expiry: 399 daysType: HTTP
_gatUsed by Google Analytics to throttle request rate
Expiry: 1 dayType: HTTP
_gidRegisters a unique ID that is used to generate statistical data on how the
visitor uses the website.
Expiry: 1 dayType: HTTP
Hotjar
7
Learn more about this provider
_hjAbsoluteSessionInProgressThis cookie is used to count how many times a
website has been visited by different visitors - this is done by assigning the
visitor an ID, so the visitor does not get registered twice.
Expiry: 1 dayType: HTTP
_hjFirstSeenThis cookie is used to determine if the visitor has visited the
website before, or if it is a new visitor on the website.
Expiry: 1 dayType: HTTP
_hjIncludedInSessionSample [x2]Registers data on visitors' website-behaviour.
This is used for internal analysis and website optimization.
Expiry: 1 dayType: HTTP
_hjSession_#Collects statistics on the visitor's visits to the website, such as
the number of visits, average time spent on the website and what pages have been
read.
Expiry: 1 dayType: HTTP
_hjSessionUser_#Collects statistics on the visitor's visits to the website, such
as the number of visits, average time spent on the website and what pages have
been read.
Expiry: 1 yearType: HTTP
_hjTLDTestRegisters statistical data on users' behaviour on the website. Used
for internal analytics by the website operator.
Expiry: SessionType: HTTP
LinkedIn
3
Learn more about this provider
ln_or [x2]Registers statistical data on users' behaviour on the website. Used
for internal analytics by the website operator.
Expiry: 1 dayType: HTTP
AnalyticsSyncHistoryUsed in connection with data-synchronization with
third-party analysis service.
Expiry: 29 daysType: HTTP
Media.net
1
Learn more about this provider
visitor-idThis cookie is used to collect information on the visitor. This
information will be stored for internal analytics at the website's operator –
Internal analytics is used by websites to optimize their domains.
Expiry: 1 yearType: HTTP
Neustar
1
Learn more about this provider
abThis cookie is used by the website’s operator in context with multi-variate
testing. This is a tool used to combine or change content on the website. This
allows the website to find the best variation/edition of the site.
Expiry: 1 yearType: HTTP
PubMatic
1
Learn more about this provider
PugTUsed to determine the number of times the cookies have been updated in the
visitor's browser. Used to optimize the website's server efficiency.
Expiry: 29 daysType: HTTP
Segment
1
Learn more about this provider
ajs_anonymous_idThis cookie is used to count how many times a website has been
visited by different visitors - this is done by assigning the visitor an ID, so
the visitor does not get registered twice.
Expiry: 1 yearType: HTML
Twitter Inc.
1
Learn more about this provider
personalization_idThis cookie is set by Twitter - The cookie allows the visitor
to share content from the website onto their Twitter profile.
Expiry: 399 daysType: HTTP
VWO
8
Learn more about this provider
_vis_opt_sUsed by Visual Website Optimizer to determine if the visitor is
participating in a design experiment.
Expiry: 99 daysType: HTTP
_vis_opt_test_cookieUsed to check if the user's browser supports cookies.
Expiry: SessionType: HTTP
_vwo_dsCollects data on the user's visits to the website, such as the number of
visits, average time spent on the website and what pages have been loaded with
the purpose of generating reports for optimising the website content.
Expiry: 3 monthsType: HTTP
_vwo_snCollects statistics on the visitor's visits to the website, such as the
number of visits, average time spent on the website and what pages have been
read.
Expiry: 1 dayType: HTTP
_vwo_uuidUsed by Visual Website Optimizer to ensure that the same user interface
variant is displayed for each visit, if the user is participating in a design
experiment.
Expiry: 399 daysType: HTTP
_vwo_uuid_v2This cookie is set to make split-tests on the website, which
optimizes the website's relevance towards the visitor – the cookie can also be
set to improve the visitor's experience on a website.
Expiry: 1 yearType: HTTP
vwoSnThis cookie is set to make split-tests on the website, which optimizes the
website's relevance towards the visitor – the cookie can also be set to improve
the visitor's experience on a website.
Expiry: PersistentType: HTML
v.gifThis cookie is set to make split-tests on the website, which optimizes the
website's relevance towards the visitor – the cookie can also be set to improve
the visitor's experience on a website.
Expiry: SessionType: Pixel
lattice.com
6
_hjRecordingLastActivitySets a unique ID for the session. This allows the
website to obtain data on visitor behaviour for statistical purposes.
Expiry: SessionType: HTML
_vis_opt_exp_#_combiUsed by Visual Website Optimizer to ensure that the same
user interface variant is displayed for each visit, if the user is participating
in a design experiment.
Expiry: 99 daysType: HTTP
hjViewportIdSets a unique ID for the session. This allows the website to obtain
data on visitor behaviour for statistical purposes.
Expiry: SessionType: HTML
loglevelCollects data on visitor interaction with the website's video-content -
This data is used to make the website's video-content more relevant towards the
visitor.
Expiry: PersistentType: HTML
undefinedCollects data on visitor interaction with the website's video-content -
This data is used to make the website's video-content more relevant towards the
visitor.
Expiry: PersistentType: HTML
wistiaUsed by the website to track the visitor's use of video-content - The
cookie roots from Wistia, which provides video-software to websites.
Expiry: PersistentType: HTML
lattice.com
script.hotjar.com

2
_hjIncludedInPageviewSample [x2]Used to detect whether the user navigation and
interactions are included in the website’s data analytics.
Expiry: 1 dayType: HTTP
ws.zoominfo.com
lattice.com

2
ziwsSessionId [x2]Collects statistics on the user's visits to the website, such
as the number of visits, average time spent on the website and what pages have
been read.
Expiry: SessionType: HTML
Marketing 108

Marketing cookies are used to track visitors across websites. The intention is
to display ads that are relevant and engaging for the individual user and
thereby more valuable for publishers and third-party advertisers.
Meta Platforms, Inc.
1
Learn more about this provider
_fbpUsed by Facebook to deliver a series of advertisement products such as real
time bidding from third party advertisers.
Expiry: 3 monthsType: HTTP
Adobe
2
Learn more about this provider
demdexVia a unique ID that is used for semantic content analysis, the user's
navigation on the website is registered and linked to offline data from surveys
and similar registrations to display targeted ads.
Expiry: 180 daysType: HTTP
dpmSets a unique ID for the visitor, that allows third party advertisers to
target the visitor with relevant advertisement. This pairing service is provided
by third party advertisement hubs, which facilitates real-time bidding for
advertisers.
Expiry: 180 daysType: HTTP
Adroll
7
Learn more about this provider
__adroll_sharedCollects data on the user across websites - This data is used to
make advertisement more relevant.
Expiry: 1 yearType: HTTP
__adrollRegisters a unique ID that identifies a returning user's device. The ID
is used for targeted ads.
Expiry: 1 yearType: HTTP
cm/#/outCollects information on user behaviour on multiple websites. This
information is used in order to optimize the relevance of advertisement on the
website.
Expiry: SessionType: Pixel
__ar_v4 [x2]Optimises ad display based on the user's movement combined and
various advertiser bids for displaying user ads.
Expiry: 1 yearType: HTTP
_te_ [x2]Registers a unique ID that identifies a returning user's device. The ID
is used for targeted ads.
Expiry: SessionType: HTTP
Appnexus
2
Learn more about this provider
anjRegisters a unique ID that identifies a returning user's device. The ID is
used for targeted ads.
Expiry: 3 monthsType: HTTP
uuid2Registers a unique ID that identifies a returning user's device. The ID is
used for targeted ads.
Expiry: 3 monthsType: HTTP
Beeswax
2
Learn more about this provider
bitoSets a unique ID for the visitor, that allows third party advertisers to
target the visitor with relevant advertisement. This pairing service is provided
by third party advertisement hubs, which facilitates real-time bidding for
advertisers.
Expiry: 1 yearType: HTTP
bitoIsSecurePresents the user with relevant content and advertisement. The
service is provided by third-party advertisement hubs, which facilitate
real-time bidding for advertisers.
Expiry: 1 yearType: HTTP
Bidswitch
2
Learn more about this provider
cRegulates synchronisation of user identification and exchange of user data
between various ad services.
Expiry: 1 yearType: HTTP
ul_cb/syncCollects information on user behaviour on multiple websites. This
information is used in order to optimize the relevance of advertisement on the
website.
Expiry: SessionType: Pixel
Bizible
9
Learn more about this provider
_BUID [x2]Collects data on visitors' preferences and behaviour on the website -
This information is used make content and advertisement more relevant to the
specific visitor.
Expiry: 1 yearType: HTTP
m/ipvRegisters user behaviour and navigation on the website, and any interaction
with active campaigns. This is used for optimizing advertisement and for
efficient retargeting.
Expiry: SessionType: Pixel
m/kvpAnalytics tracking cookie
Expiry: SessionType: Pixel
m/uCollects data on the user’s navigation and behavior on the website. This is
used to compile statistical reports and heatmaps for the website owner.
Expiry: SessionType: Pixel
_biz_nACollects data on visitors' preferences and behaviour on the website -
This information is used make content and advertisement more relevant to the
specific visitor.
Expiry: 1 yearType: HTTP
_biz_pendingACollects data on visitors' preferences and behaviour on the website
- This information is used make content and advertisement more relevant to the
specific visitor.
Expiry: 1 yearType: HTTP
_biz_sidCollects data on visitors' preferences and behaviour on the website -
This information is used make content and advertisement more relevant to the
specific visitor.
Expiry: 1 dayType: HTTP
_biz_uidCollects data on visitors' preferences and behaviour on the website -
This information is used make content and advertisement more relevant to the
specific visitor.
Expiry: 1 yearType: HTTP
Casale Media
5
Learn more about this provider
CMIDCollects visitor data related to the user's visits to the website, such as
the number of visits, average time spent on the website and what pages have been
loaded, with the purpose of displaying targeted ads.
Expiry: 1 yearType: HTTP
CMPROCollects data on visitor behaviour from multiple websites, in order to
present more relevant advertisement - This also allows the website to limit the
number of times that they are shown the same advertisement.
Expiry: 3 monthsType: HTTP
CMPSCollects visitor data related to the user's visits to the website, such as
the number of visits, average time spent on the website and what pages have been
loaded, with the purpose of displaying targeted ads.
Expiry: 3 monthsType: HTTP
CMTSCollects visitor data related to the user's visits to the website, such as
the number of visits, average time spent on the website and what pages have been
loaded, with the purpose of displaying targeted ads.
Expiry: 3 monthsType: HTTP
rumCollects data related to the user's visits to the website, such as the number
of visits, average time spent on the website and what pages have been loaded,
with the purpose of displaying targeted ads.
Expiry: SessionType: Pixel
Clickagy
1
Learn more about this provider
pixel.gifCollects information on user preferences and/or interaction with
web-campaign content - This is used on CRM-campaign-platform used by website
owners for promoting events or products.
Expiry: SessionType: Pixel
Cookiebot
1
Learn more about this provider
_gcl_auUsed by Google AdSense for experimenting with advertisement efficiency
across websites using their services.
Expiry: 3 monthsType: HTTP
DemandBase
2
Learn more about this provider
logUsed to distinguish between internal and external visitors to the website, in
order to obtain more concise statistical data regarding the use of the website.
Expiry: SessionType: Pixel
validateCookieUsed in context with Account-Based-Marketing (ABM). The cookie
registers data such as IP-addresses, time spent on the website and page requests
for the visit. This is used for retargeting of multiple users rooting from the
same IP-addresses. ABM usually facilitates B2B marketing purposes.
Expiry: SessionType: Pixel
Drift
6
Learn more about this provider
drift_aid [x2]Sets a unique ID for the specific user. This allows the website to
target the user with relevant offers through its chat functionality.
Expiry: 399 daysType: HTTP
drift_campaign_refresh [x2]Sets a unique ID for the specific user. This allows
the website to target the user with relevant offers through its chat
functionality.
Expiry: 1 dayType: HTTP
DRIFT_SESSION_CAMPAIGNS [x2]Used to determine when and where certain pop-ups on
the website should be presented for the user and remember whether the user has
closed these, to keep them from showing multiple times.
Expiry: PersistentType: HTML
Google
5
Learn more about this provider
IDEUsed by Google DoubleClick to register and report the website user's actions
after viewing or clicking one of the advertiser's ads with the purpose of
measuring the efficacy of an ad and to present targeted ads to the user.
Expiry: 1 yearType: HTTP
pagead/landing [x2]Collects data on visitor behaviour from multiple websites, in
order to present more relevant advertisement - This also allows the website to
limit the number of times that they are shown the same advertisement.
Expiry: SessionType: Pixel
ads/ga-audiencesUsed by Google AdWords to re-engage visitors that are likely to
convert to customers based on the visitor's online behaviour across websites.
Expiry: SessionType: Pixel
NIDRegisters a unique ID that identifies a returning user's device. The ID is
used for targeted ads.
Expiry: 6 monthsType: HTTP
LinkedIn
5
Learn more about this provider
bcookieUsed by the social networking service, LinkedIn, for tracking the use of
embedded services.
Expiry: 1 yearType: HTTP
bscookieUsed by the social networking service, LinkedIn, for tracking the use of
embedded services.
Expiry: 1 yearType: HTTP
li_sugrCollects data on user behaviour and interaction in order to optimize the
website and make advertisement on the website more relevant.
Expiry: 3 monthsType: HTTP
lidcUsed by the social networking service, LinkedIn, for tracking the use of
embedded services.
Expiry: 1 dayType: HTTP
UserMatchHistoryEnsures visitor browsing-security by preventing cross-site
request forgery. This cookie is essential for the security of the website and
visitor.
Expiry: 29 daysType: HTTP
Marketo
1
Learn more about this provider
_mkto_trkContains data on visitor behaviour and website interaction. This is
used in context with the email marketing service Marketo.com, which allows the
website to target visitors via email.
Expiry: 399 daysType: HTTP
Meta Platforms, Inc.
1
Learn more about this provider
frUsed by Facebook to deliver a series of advertisement products such as real
time bidding from third party advertisers.
Expiry: 3 monthsType: HTTP
Microsoft
9
Learn more about this provider
MUIDUsed widely by Microsoft as a unique user ID. The cookie enables user
tracking by synchronising the ID across many Microsoft domains.
Expiry: 1 yearType: HTTP
_uetsidCollects data on visitor behaviour from multiple websites, in order to
present more relevant advertisement - This also allows the website to limit the
number of times that they are shown the same advertisement.
Expiry: 1 dayType: HTTP
_uetsid_exp [x2]Contains the expiry-date for the cookie with corresponding name.
Expiry: PersistentType: HTML
_uetvidUsed to track visitors on multiple websites, in order to present relevant
advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTTP
_uetvid_exp [x2]Contains the expiry-date for the cookie with corresponding name.
Expiry: PersistentType: HTML
_uetsidUsed to track visitors on multiple websites, in order to present relevant
advertisement based on the visitor's preferences.
Expiry: PersistentType: HTML
_uetvidUsed to track visitors on multiple websites, in order to present relevant
advertisement based on the visitor's preferences.
Expiry: PersistentType: HTML
Neustar
1
Learn more about this provider
uCollects data on user visits to the website, such as what pages have been
accessed. The registered data is used to categorise the user's interest and
demographic profiles in terms of resales for targeted marketing.
Expiry: 1 yearType: HTTP
Openx
1
Learn more about this provider
w/1.0/sdRegisters data on visitors such as IP addresses, geographical location
and advertisement interaction. This information is used optimize the
advertisement on websites that make use of OpenX.net services.
Expiry: SessionType: Pixel
PubMatic
2
Learn more about this provider
AdServer/PugSets a timestamp for when the visitor entered the website. This is
used for analytical purposes on the website.
Expiry: SessionType: Pixel
KRTBCOOKIE_#Registers a unique ID that identifies the user's device during
return visits across websites that use the same ad network. The ID is used to
allow targeted ads.
Expiry: 3 monthsType: HTTP
Quora
1
Learn more about this provider
_/ad/75aa344edeef4dbfa3b3dd7cb5f40e6f/pixelCollects data on user behaviour and
interaction in order to optimize the website and make advertisement on the
website more relevant.
Expiry: SessionType: Pixel
Reddit
2
Learn more about this provider
rp.gifNecessary for the implementation of the Reddit.com's share-button
function.
Expiry: SessionType: Pixel
_rdt_uuidUsed to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: 3 monthsType: HTTP
ScorecardResearch
1
Learn more about this provider
UIDCollects information of the user and his/her movement, such as timestamp for
visits, most recently loaded pages and IP address. The data is used by the
marketing research network, Scorecard Research, to analyse traffic patterns and
carry out surveys to help their clients better understand the customer's
preferences.
Expiry: 399 daysType: HTTP
Segment
2
Learn more about this provider
__tld__Used to track visitors on multiple websites, in order to present relevant
advertisement based on the visitor's preferences.
Expiry: SessionType: HTTP
ajs_user_idCollects data on visitors' preferences and behaviour on the website -
This information is used make content and advertisement more relevant to the
specific visitor.
Expiry: PersistentType: HTML
Sitescout.com
1
Learn more about this provider
ssiRegisters a unique ID that identifies a returning user's device. The ID is
used for targeted ads.
Expiry: 1 yearType: HTTP
StackAdapt
6
Learn more about this provider
sa-user-id [x2]Used to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTML
sa-user-id-v2 [x2]Used to track visitors on multiple websites, in order to
present relevant advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTML
sa-user-idUsed to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTTP
sa-user-id-v2Used to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTTP
TED
2
Learn more about this provider
NRBA_SESSION_IDCollects user data through quiz/survey-like content. This allows
the website to promote relevant products or services.
Expiry: SessionType: HTML
playerconfigUsed in conjunction with video-advertisement - Detects where on the
website the video-advertisements should be displayed.
Expiry: PersistentType: HTML
Triplelift
1
Learn more about this provider
xuidPresents the user with relevant content and advertisement. The service is
provided by third-party advertisement hubs, which facilitate real-time bidding
for advertisers.
Expiry: SessionType: Pixel
Twitter Inc.
3
Learn more about this provider
i/adsct [x2]The cookie is used by Twitter.com in order to determine the number
of visitors accessing the website through Twitter advertisement content.
Expiry: SessionType: Pixel
muc_adsCollects data on user behaviour and interaction in order to optimize the
website and make advertisement on the website more relevant.
Expiry: 399 daysType: HTTP
Yahoo
1
Learn more about this provider
A3Collects information on user behaviour on multiple websites. This information
is used in order to optimize the relevance of advertisement on the website.
Expiry: 1 yearType: HTTP
YouTube
10
Learn more about this provider
VISITOR_INFO1_LIVETries to estimate the users' bandwidth on pages with
integrated YouTube videos.
Expiry: 179 daysType: HTTP
YSCRegisters a unique ID to keep statistics of what videos from YouTube the user
has seen.
Expiry: SessionType: HTTP
ytidb::LAST_RESULT_ENTRY_KEYStores the user's video player preferences using
embedded YouTube video
Expiry: PersistentType: HTML
yt-remote-cast-availableStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
yt-remote-cast-installedStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
yt-remote-connected-devicesStores the user's video player preferences using
embedded YouTube video
Expiry: PersistentType: HTML
yt-remote-device-idStores the user's video player preferences using embedded
YouTube video
Expiry: PersistentType: HTML
yt-remote-fast-check-periodStores the user's video player preferences using
embedded YouTube video
Expiry: SessionType: HTML
yt-remote-session-appStores the user's video player preferences using embedded
YouTube video
Expiry: SessionType: HTML
yt-remote-session-nameStores the user's video player preferences using embedded
YouTube video
Expiry: SessionType: HTML
cdn.pdst.fm
2
__pdst [x2]Used to track visitors on multiple websites, in order to present
relevant advertisement based on the visitor's preferences.
Expiry: 1 yearType: HTML
lattice.com
5
_biz_ABTestAInternal A/B split testing settings
Expiry: 1 yearType: HTTP
_gac_UA-#Stores information about ad campaigns from Google Adwords to show
targeted ads to the visitor.
Expiry: 3 monthsType: HTTP
_gcl_awUsed to measure the efficiency of the website’s advertisement efforts, by
collecting data on the conversion rate of the website’s ads across multiple
websites.
Expiry: 3 monthsType: HTTP
_hjRecordingEnabledThis cookie is used to identify the visitor and optimize
ad-relevance by collecting visitor data from multiple websites – this exchange
of visitor data is normally provided by a third-party data-center or
ad-exchange.
Expiry: SessionType: HTML
gclidUsed by Google AdSense for experimenting with advertisement efficiency
across websites using their services.
Expiry: PersistentType: HTML
s.adroll.com
d.adroll.com

2
__adroll_fpc [x2]Used to identify the visitor across visits and devices. This
allows the website to present the visitor with relevant advertisement - The
service is provided by third party advertisement hubs, which facilitate
real-time bidding for advertisers.
Expiry: 1 yearType: HTTP
x.bidswitch.net
segments.company-target.com

4
tuuid [x2]Registers whether or not the user has consented to the use of cookies.
Expiry: 1 yearType: HTTP
tuuid_lu [x2]Contains a unique visitor ID, which allows Bidswitch.com to track
the visitor across multiple websites. This allows Bidswitch to optimize
advertisement relevance and ensure that the visitor does not see the same ads
multiple times.
Expiry: 1 yearType: HTTP
Unclassified 3
Unclassified cookies are cookies that we are in the process of classifying,
together with the providers of individual cookies.
Adroll
1
Learn more about this provider
onp/6HKN3XJ725CFBKHC7OJWWO/6WCSZFICTNGRRJLPZKLIA6Pending
Expiry: SessionType: Pixel
lattice.com
1
_ca.0123456789abcdef01234567Pending
Expiry: 399 daysType: HTTP
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LATTICE ADVISORY SERVICES


PEOPLE STRATEGY IS NOT A ONE-SIZE-FITS-ALL-FORMULA

Lattice Advisory Services helps People leaders identify and execute on the
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their companies and meaning for their employees.

INTERESTED IN LEARNING MORE ABOUT LATTICE AND ITS ADVISORY TEAM? SCHEDULE A
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TRANSLATING DATA FOR ACTIONABLE CHANGE

The Lattice Advisory team is composed of a diverse group of individuals able to
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We’re collecting industry knowledge, exploring cross-customer platform data,
tapping into academic research, and running market analyses to understand what
practices are successful, the conditions under which they are successful, and
what that success means across individuals, teams and companies.

Our team is taking a hard look at industry best practices and innovating them to
meet the needs of businesses today.




LATTICE ADVISORY SERVICES SOLUTIONS

Leverage our experts to address your company’s unique People Strategy needs


BUILDING YOUR OKR PROGRAM

Learn how to adapt and successfully rollout the OKR methodology at your company


BUILDING YOUR LISTENING PROGRAM

Build a customized Engagement Survey strategy that delivers key insights and
drives adoption


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Empower your leaders and OKR program managers to build and champion a top-tier
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> was accessible, concise, and action-oriented. I don’t know what we would do
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Samba TV


OUR SERVICES PARTNER ECOSYSTEM

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The cadence of your people activities is a critical decision that defines how
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