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MOTHER GAMES LAUNCHES WITH $5M FOR MOBILE GAME LE ZOO

Rachel Kaser@rachelkaser
September 11, 2024 10:38 AM
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Image Credit: Mother Games
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Mother Games, an arts and media company based in Brooklyn, today announced its
launch from stealth. In addition, it also announced it has raised $5 million in
pre-seed funding for its first title, mobile game Le Zoo. The title is an RPG
that fits with Mother’s self-described directive to create “transformative
experiences designed to awaken players to their own mental programming and
expand their inner worlds through play.”

Le Zoo is, as its creators describe it, a mobile RPG set in a “surreal and
psychedelic world.” Players answer questions about themselves that put them into
one of five houses, and then play games in a “multi-tiered theme park packed
with diverse neighborhoods, park attractions and characters that challenge
perception of reality.”

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BoxGroup, Shine and Lerer Hippeau Ventures contributed to the funding. David
Tisch, partner at BoxGroup, said in a statement, “Mother is breaking new ground
in the gaming industry with its visionary understanding of how to change your
mind and their commitment to creating deeply transformative experiences… With
the state of the world we live in today, we’re proud to support MOTHER and
eagerly anticipate the impact Le Zoo will have on players globally.”


WHAT WILL LE ZOO BE TO ITS PLAYERS?

GamesBeat spoke with two of Mother Games’ founders, Kelsey Falter and Raissa
Chagas, about the developer’s mission and what players can expect when playing
Le Zoo. Falter told GamesBeat that the idea of using a video game came about in
early conversations about the project. “We were like, ‘We want to do something
that has the ability to deliver a message.’ That’s where we started looking for
a really good message-delivery system, and a game came to our purview.”

--------------------------------------------------------------------------------

Join us for GamesBeat Next!

GamesBeat Next is connecting the next generation of video game leaders. And you
can join us, coming up October 28th and 29th in San Francisco! Take advantage of
our buy one, get one free pass offer. Sale ends this Friday, August 16th. Join
us by registering here.

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Chagas and Falter showed a bit of the gameplay, including how users’ behavior in
the game feeds into their house membership, which also opens up the class and
skill system. Falter said, “On a high level, it’s essentially an open-world
platform with a library of minigames… It’s a theme park, an ongoing theme park
that is still under construction. Part of it is a metaphor for the game of life
— we are constantly iterating over our own selves.”

Chagas added, “Our tagline is ‘The only way out is within.’ The game is bringing
us to look within ourselves. When you’re in the game, you don’t see any
similarity to this physical world that we’re in. In my experience, when I’m
exploring and jumping around, it makes me feel inspired to explore this physical
world in a different way.”

Falter said that Le Zoo is engineered around giving players different sensations
than dopamine rushes which they normally feel while playing video games. “Part
of what we’re trying to do is say, ‘If you experience a new way of being, like
feeling like flying while you’re flying in Le Zoo — what does that feel like if
you apply that way of seeing things in your day-to-day life?’ Not saying, ‘Only
look at this,’ but instead saying, ‘What if you could experience something that
allowed your mind to go like this? Take the gaming experience out of the game
instead of taking all of yourself and trying to put everything that you are into
the game.'”

GB Daily

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