hrblog.spotify.com Open in urlscan Pro
2001:4860:4802:32::15  Public Scan

Form analysis
1 forms found in the DOM

POST #

<form action="#" method="post" accept-charset="utf-8" id="subscribe-blog-blog_subscription-3">
  <div id="subscribe-text">
    <p>Enter your email address to subscribe to this blog and receive notifications of new posts by email.</p>
  </div>
  <p id="subscribe-email">
    <label id="jetpack-subscribe-label" class="screen-reader-text" for="subscribe-field-blog_subscription-3"> Email Address </label>
    <input type="email" name="email" required="required" value="" id="subscribe-field-blog_subscription-3" placeholder="Email Address">
  </p>
  <p id="subscribe-submit">
    <input type="hidden" name="action" value="subscribe">
    <input type="hidden" name="source" value="https://hrblog.spotify.com/2021/12/08/let-opportunities-echo/">
    <input type="hidden" name="sub-type" value="widget">
    <input type="hidden" name="redirect_fragment" value="subscribe-blog-blog_subscription-3">
    <button type="submit" class="wp-block-button__link" name="jetpack_subscriptions_widget"> Subscribe </button>
  </p>
</form>

Text Content

Skip to content
Toggle navigation Spotify HR Blog
 * Home
 * About


LET OPPORTUNITIES ECHO

Posted on December 8, 2021 by Dina Gabriel


Echo is Spotify’s newly launched Internal Talent Marketplace. It includes
matching technology so our talent can be matched with growth opportunities based
on their skills, experience and development goals. 

It enables hiring managers, project owners and mentors to expand beyond
traditional backgrounds, meet other band members (who might not have met without
it) and work with talent from all over the world. In a distributed-first culture
Echo continues to drive forward the career development and growth of all
Spotifiers and fill important talent gaps.


WHY AN INTERNAL TALENT MARKETPLACE?

We’ve seen an incredible uptake in registrations since the launch of Echo in
September this year, which further confirms our knowledge that our people were
hungry for such a solution. 

Having a distributed-first strategy Working From Anywhere means the workplace,
the workforce and HR is changing dramatically. One of the most significant
changes, which was already in the works and now compounded by the pandemic and
new ways of working, is the career shift that Johanna wrote about: We’re in the
4th Revolution. We’ve moved away from the old model of learn, work, retire, to a
continuous learning cycle. We’re beyond the cusp of a new revolution. And let’s
be clear – we are not on the cusp, this change has already happened.

With all of this in mind we knew we needed to challenge the status quo when it
comes to making it easier for Spotifiers to drive their development and career
growth, and to do this in a way that matches our values and culture. That’s what
drove our decision to create Echo – our internal talent marketplace, where
opportunities Echo.


INTERNAL TALENT MARKETPLACES DRIVE DIVERSITY, INCLUSION AND BELONGING 

Woven into everything we do at Spotify is our ongoing commitment to Diversity,
Inclusion & Belonging (DIB), and Echo is no exception. Having an internal talent
marketplace means being able to showcase  more varied development opportunities
to all of your employees. 

This can only happen if the marketplace is designed as an environment where
everyone can thrive, be seen and access opportunities from wherever in the world
they are. And if it exists in an environment where other initiatives support an
inclusive culture. We can use this technology and set up to remove biases, and
make sure that opportunities are inclusive for all. 

That’s exactly how we approached this challenging task. In fact, we understood
that if the process was not inclusive for all it would be damaging to our work
to create an inclusive environment, that’s why this element of DIB is actually
not just an element – it’s absolutely paramount to our approach. There simply
was no point in building Echo if it could not be inclusive and grounded in
matching talent based on their skills, experiences and aspirations. 


MAKING OPPORTUNITIES ACCESSIBLE TO ALL

An internal talent marketplace, grounded in AI technology, helps us amplify
growth opportunities and match talent to these opportunities based on their
experiences, skills and aspirations. There are so many use-cases for the
benefits of Echo, from all over the business. Here’s adjust a few for examples
including:

 * Recent college grads find mentorships and get invaluable advice early in
   their careers. 

 * A marketer in a regional office gains the skills and experiences to
   transition to product management.

 * An ambitious engineer sees a gap on the team for data engineering skills.
   They quickly access an opportunity to learn that skill with a hands-on
   project and reinvest those new skills to their own job increasing the
   productivity of the whole team. 

 * A first time manager has a very high performing team that needs a new
   challenge and stretch assignment. Together they explore Echo and find a
   high-impact Company Bet project that has an immediate need for their skill
   set right, which fills that time gap.

 * A busy recruiter with multiple key hires partners with the hiring managers to
   source internal talent.

 * A senior leader wants to give back. They become an active mentor on Echo and
   find a new energy and fulfillment in their work.

Having an internal marketplace like this is hugely important from a DIB
perspective, and it’s also incredibly significant in a learning environment like
Spotify’s, where change is the only constant. With a fast-moving business, in HR
we continuously see opportunities for employees to be able to make a side-step
or develop their career. However, it’s really hard for the employees to spot and
take advantage of them. Although some people are really proactive, we can’t
expect everybody to spend their time mining the business for these
opportunities, even if they know where to look. We are also realistic about the
equity issues in this approach – not everyone will have access, or will be in a
set-up that allows them to seek out or create their own opportunities. And, of
course, it’s simply not scalable for HR to have a hand in every employee’s
development and growth.


THINKING BEYOND TRADITIONAL GROWTH OPPORTUNITIES

With Echo we can expand beyond traditional concepts of growth opportunities from
new roles to part time projects and mentorships to start. We had seen success in
our Engineering organization with embedding engineers on high impact work for
short periods of time. This is one of the inspirations to develop Echo for the
entire business. We wanted to have one platform where all short-term
opportunities across multiple disciplines could live. So, in addition to new
internal job opportunities, Echo has also introduced a Spotify-wide platform to
highlight part-time projects and mentorship at scale. Anyone can be a project
owner or a mentor now.

All growth opportunities take advantage of the matching technology built into
Echo where our talent is matched based on their skills, experience and
development goals. This enables hiring managers, project owners and mentors to
expand beyond traditional backgrounds, meet other band members (who might not
have met without it) and work with talent from all over the world. In a
distributed-first culture Echo continues to drive forward the career development
and growth of all Spotifiers and fill important talent gaps. 


THE LAUNCH AND BEYOND

Launching Echo required significant change management work that was enabled
through our Echo ambassador network, soft launch participants and executive
sponsorship. We also focused a lot on making Echo welcoming, low friction and
easy to use.

We set out to align distributed-first with an internal-first investment strategy
for the business, in a way that works well for our culture and our environment
and in less than a month after launch we have seen mentorship matching at scale.
The first big win for Echo. The opportunities seem endless and the data captured
from Echo will also enable us to draw profound insights into our business
planning. Right now, we’re focused on weaving Echo across all aspects of our
employee value proposition from new hire onboarding to our bi-annual development
talks. And,in future, by using the data from the skills and matches we see on
Echo we can better inform the business when it comes to identifying gaps and
making investments in the right places.  

Echo is an example of thoughtful use of artificial intelligence and we have done
the groundwork to scale value matches with opportunities and our talent. Of
course, we will not rest on our laurels but we’re excited to see the fruits of
our labor and to make the necessary tweaks along the way.

We will continue to nurture the wealth of opportunities, work to ensure employee
engagement with the platform, and insist our tech platform partner carries out
ongoing bias-testing and builds out their roadmap based on our needs. With this,
we anticipate being able to continue to connect personal aspirations to business
needs not only amplifying those exchanges but also those of our core values of
innovation, collaboration, sincerity, passion and playfulness all throughout so
all opportunities can echo.

Organisations that do not grasp this need for presenting a range of growth
opportunities, and internal-first and accessible approaches will struggle in
this next revolution. Laying the groundwork to scale opportunities in an
equitable and accessible way is the future. Without this approach many firms
will find talent retention and business innovation an unsolvable challenge.
Regardless of industry, HR professionals around the world need to understand
that learning continuously is a necessity to thrive and stay engaged in today’s
workplace. 



DINA GABRIEL

+ posts

This author does not have any more posts.





SHARE THIS:

 * Twitter
 * Facebook
 * LinkedIn
 * More
 * 

 * Print
 * Reddit
 * 
 * Tumblr
 * Pinterest
 * 
 * Pocket
 * Telegram
 * 
 * WhatsApp
 * Skype
 * 
 * 


LIKE THIS:

Like Loading...
This entry was posted in Equity and Impact, Learning & Development and tagged
Career Development, Development, Drive Your Development, Skills. Bookmark the
permalink.


POST NAVIGATION

 * ← Learning & Development Under The Spotlight
 * Community & Belonging In A New Distributed-First Workplace →


SUBSCRIBE TO BLOG VIA EMAIL

Enter your email address to subscribe to this blog and receive notifications of
new posts by email.

Email Address

Subscribe


CATEGORIES

 * Compensation & Benefits
 * Culture
 * Diversity & Belonging
 * Employer Branding
 * Equity and Impact
 * Growth Mindset
 * Heart & Soul
 * HR Team Of the Year
 * Human Growth Award
 * Learning & Development
 * Passion HR
 * People Analytics
 * People Experience
 * Performance Development
 * Talent Acquisition
 * Uncategorized
 * Workplace


CONTRIBUTORS

Alexander Westerdahl

Anna Lundström

Arvid Hedman

Ebba Grythberg

Elizabeth Nieto
Head of Equity and Impact at Spotify
Ellen Ekberg

Emil Falsen

Gary Munro

Johanna Bolin Tingvall

johansellgren

Jon Singel

Katarina Berg

Website
lashantij

Laurie Benson

Linn Caldas

Mattias Stålhammar
Head of Global Workplace Services at Spotify
Michael Kim

Per Larsson

Preeti Singh

Sonya Simmonds

Travis Robinson





FOLLOW LIFE AT SPOTIFY

Making moves to support your mental health can be
This month's workspace vibes are from our very own
What wisdom would you give your younger self if yo
Today's annual International Women's Day takes us
Celebrating first of many, Women History Month @ S
We stand in solidarity with Ukraine and are commit



SPOTIFY HR PODCASTS



Spotify



 * Instagram
 * Twitter
 * Facebook

 * Legal
 * Cookies
 * AdChoices

© 2022 Spotify AB
%d bloggers like this:





ABOUT YOUR PRIVACY

We process your data to deliver content or advertisements and measure the
delivery of such content or advertisements to extract insights about our
website. We share this information with our partners on the basis of consent.
You may exercise your right to consent, based on a specific purpose below or at
a partner level in the link under each purpose. These choices will be signaled
to our vendors participating in the Transparency and Consent Framework.
More information
Allow All


MANAGE CONSENT PREFERENCES

STRICTLY NECESSARY COOKIES


Always Active
Strictly Necessary Cookies

These cookies are necessary for the service to function and cannot be switched
off in our systems. They are usually only set in response to actions made by you
which amount to a request for services, such as setting your privacy
preferences, logging in or filling in forms. You can set your browser to block
or alert you about these cookies, but some parts of the service will not then
work.

FIRST PARTY FUNCTIONAL COOKIES


First Party Functional Cookies

These cookies enable us to provide enhanced functionality and personalisation.
If you do not allow these cookies then some or all of these services may not
function properly.

FIRST PARTY PERFORMANCE COOKIES


First Party Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and
improve the performance of our services. They help us to know which pages are
the most and least popular and see how visitors move around the platform. If you
do not allow these cookies we will not be able to monitor the performance of our
services.

FIRST PARTY TARGETING COOKIES


First Party Targeting Cookies

These cookies may be used to deliver targeted advertisements and to build a
profile of your interests. If you do not allow these cookies you will still
experience advertising but it will be less tailored to you.

STORE AND/OR ACCESS INFORMATION ON A DEVICE


Store and/or access information on a device

Cookies, device identifiers, or other information can be stored or accessed on
your device for the purposes presented to you.

 * INFO ACCESS & STORAGE
   
   Required Cookies
   
   .

List of IAB Vendors‎ | View Full Legal Text Opens in a new Tab

PERSONALISED ADS


Personalised ads

 * SELECT PERSONALISED ADS
   
   Required Cookies
   
   Personalised ads can be shown to you based on a profile about you.

 * CREATE A PERSONALISED ADS PROFILE
   
   Required Cookies
   
   A profile can be built about you and your interests to show you personalised
   ads that are relevant to you.

 * SELECT BASIC ADS
   
   Required Cookies
   
   Ads can be shown to you based on the content you’re viewing, the app you’re
   using, your approximate location, or your device type.

List of IAB Vendors‎ | View Full Legal Text Opens in a new Tab

PERSONALISED CONTENT


Personalised content

 * CREATE A PERSONALISED CONTENT PROFILE
   
   Required Cookies
   
   A profile can be built about you and your interests to show you personalised
   content that is relevant to you.

 * SELECT PERSONALISED CONTENT
   
   Required Cookies
   
   Personalised content can be shown to you based on a profile about you.

List of IAB Vendors‎ | View Full Legal Text Opens in a new Tab

AD AND CONTENT MEASUREMENT, AUDIENCE INSIGHTS, AND PRODUCT DEVELOPMENT


Ad and content measurement, audience insights, and product development

 * APPLY MARKET RESEARCH TO GENERATE AUDIENCE INSIGHTS
   
   Required Cookies
   
   Market research can be used to learn more about the audiences who visit
   sites/apps and view ads.

 * DEVELOP AND IMPROVE PRODUCTS
   
   Required Cookies
   
   Your data can be used to improve existing systems and software, and to
   develop new products

 * MEASURE CONTENT PERFORMANCE
   
   Required Cookies
   
   The performance and effectiveness of content that you see or interact with
   can be measured.

 * MEASURE AD PERFORMANCE
   
   Required Cookies
   
   The performance and effectiveness of ads that you see or interact with can be
   measured.

List of IAB Vendors‎ | View Full Legal Text Opens in a new Tab

FUNCTIONAL COOKIES


Functional Cookies

These cookies allow the website to remember choices you make (such as your user
name, language or the region you are in) and provide enhanced, more personal
features and content. These cookies can also be used to remember changes you
have made to text size, fonts and other parts of web pages that you can
customise. If you do not allow these cookies then some or all of these services
may not function properly.

PERFORMANCE COOKIES


Performance Cookies

These cookies gather data about how visitors use our services to enhance the
performance of our services. For example, these cookies allow us to count visits
and traffic sources so we can measure and improve the performance of our
services. They help us to know which pages are the most and least popular and
see how visitors interact with our services. If you do not allow these cookies
we will not be able to monitor the performance of our services.

TARGETING COOKIES


Targeting Cookies

These cookies are used to deliver advertisements more relevant to you and your
interests. They are also used to limit the number of times you see an
advertisement as well as help measure the effectiveness of the advertising
campaigns. They remember that you have visited a website and this information
may be shared with other organisations such as advertisers. These cookies
collect information about your browsing habits in order to make advertising
relevant to you and your interests.

SPECIAL PURPOSES


Always Active
Special Purposes

If you opt into "store and/or access information on a device" above then we also
process your data for the following special purposes. If you do not want us to
process your data for these purposes then please opt out of "store and/or access
information on a device".

 * ENSURE SECURITY, PREVENT FRAUD, AND DEBUG
   
   Required Cookies
   
   Your data can be used to monitor for and prevent fraudulent activity, and
   ensure systems and processes work properly and securely.

 * TECHNICALLY DELIVER ADS OR CONTENT
   
   Required Cookies
   
   Your device can receive and send information that allows you to see and
   interact with ads and content.

 * MATCH AND COMBINE OFFLINE DATA SOURCES
   
   Required Cookies
   
   Data from offline data sources can be combined with your online activity in
   support of one or more purposes

 * LINK DIFFERENT DEVICES
   
   Required Cookies
   
   Different devices can be determined as belonging to you or your household in
   support of one or more of purposes.

 * RECEIVE AND USE AUTOMATICALLY-SENT DEVICE CHARACTERISTICS FOR IDENTIFICATION
   
   Required Cookies
   
   Your device might be distinguished from other devices based on information it
   automatically sends, such as IP address or browser type.

List of IAB Vendors‎ | View Full Legal Text Opens in a new Tab
Confirm My Choices

Back Button

Back


PERFORMANCE COOKIES



Vendor Search Search Icon Filter Icon


Clear Filters

Information storage and access
Apply
Consent Leg.Interest

All Consent Allowed

Select All Vendors
Select All Vendors
All Consent Allowed

Confirm My Choices



WE CARE ABOUT YOUR PRIVACY

We and our partners store and/or access information on a device, such as unique
IDs in cookies to process personal data. You may accept or manage your choices
by clicking below or at any time in the privacy policy page. These choices will
be signaled to our partners and will not affect browsing data.


WE AND OUR PARTNERS PROCESS DATA TO PROVIDE:

Store and/or access information on a device. Personalised ads. Personalised
content. Ad and content measurement, audience insights, and product development.
List of Partners (vendors)

I Accept Show Purposes