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Submission: On May 06 via manual from IN — Scanned from DE
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Show * Topics... * Affiliate and sponsored * E-commerce * Search * Social media * Video and display * Market Reports Search Search -------------------------------------------------------------------------------- TRENDING: * 2024 PREDICTIONS * PMW 100 POWERLIST * PMW AWARDS 2024 * PODCAST * MEDIA SPEND INDEX Promotional feature WIN A £500 AMAZON VOUCHER: TAKE PART IN TIKTOK'S SURVEY 20 March 2024 * Share article on Twitter * Share article on Facebook * Share article on LinkedIn Have you ever run a campaign on TikTok? If not, would you ever consider it? How would you describe an outstanding full-funnel performance channel? And how well do you think TikTok meets your advertising needs? Campaign/PMW is partnering with TikTok to find out what you think of the platform as a performance channel and what your key priorities are when delivering full-funnel advertising campaigns. As a thank you for your time, we will enter you into a prize draw to win a £500 Amazon voucher. Remember to submit your details at the end of the survey for your chance to win. MORE ON THIS TOPIC * Could radio be the key to punching through the performance plateau? * AI won’t take your job or business. The people who learn and apply AI will * "A Glass of Marketing with Gio": professional growth with a personal touch * Buy audiences, not just outcomes * Cracking the TikTok code NIELSEN PARTNERS WITH THE TRADE DESK FOR OPEN WEB PROJECT 18 February 2022 by Robin Langford As adland seeks out alternatives to tracking cookies, a new open web initiative will help power privacy-first measurement across global regions. PRODUCTIVE WORKFORCES NEED 'WATERCOOLER GOSSIP', SAYS PRIME MINISTER 16 February 2022 WYLIE ON… A BLEAK FUTURE? 11 February 2022 AI can eventually replace human creativity. But why should it? LATEST NEWS * Budweiser Brazil is transforming songs that name-drop its brand into audio ads on Spotify * Top tech platforms’ Q1 earnings breakdown: Meta outgrows rivals as AI investment pays off all-round * Roblox makes video ads available to all advertisers * Top 5 adtech tools this week: Hubspot, Content Ignite, Nano, BigCommerce and Zefr * Roku partners with The Trade Desk to give CTV advertisers more first party streaming data * Connected packaging is on 93% of brand CMOs’ marketing investment agendas * Social overtakes search for adspend in landmark global shift: WARC Media * Estée Lauder and Microsoft expand partnership with launch of AI Innovation Lab * What content marketers can learn from box office bombs * Short-term response measurement is underestimating the true power of radio -------------------------------------------------------------------------------- SHARE, LIKE, FOLLOW US ON: * Facebook * Twitter * LinkedIn * instagram * Youtube HELP AND INFORMATION * About Us * Contact Us * Advertise with us * PMW Insights * Editorial Complaints © Haymarket Media Group Ltd. | * Terms & Conditions * Cookie Notice * Privacy Notice * Cookie Settings COOKIE AND PRIVACY NOTICE We and 3rd parties store and/or access information on your device, such as unique IDs in cookies, and process personal data so we can provide you with the best possible experience, personalise ads and content based on your interests, provide social media features and to analyse website usage. 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