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Dear Imran, 

Hybrid events may have fallen out of favour since the pandemic, but the appeal
of hybrid working – to employees at least – has been more enduring. 


Office attendance is still 30 per cent lower than it was before the pandemic,
with workers going into the office for an average of 3.5 days per week,
according to a McKinsey report published last year. 


But what effect has this shift in working patterns had on the meetings and
events industry, in terms of individual workers and the industry at large? Has
an increase in remote working made us more, or less, productive? Has it led to
clients organising more or fewer meetings and events? Has it made hiring staff
easier or more difficult? 



TAKE THE SURVEY

Please take this latest First Look Research survey by Northstar Meetings Group,
sponsored by IHG Hotels & Resorts, to help us gain some much-needed insight into
an issue that has become the subject of fierce debate. By taking the Northstar
hybrid working survey you can be in with a chance of winning either 1 of 5 Hello
Fresh vouchers worth £45.99 or 1 x £250 Airbnb gift card.



Thank you in anticipation.
James Lancaster
Editorial Director NMG-UK




In partnership with



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