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* U.S. * World * Tech & Science * Culture * Autos * Rankings * Health * Life * Opinion * Experts * Education * Podcasts Vantage Subscribe for $1 Login × Subscribe for $1 Login * U.S. * World * Tech & Science * Culture * Autos * Rankings * Health * Life * Opinion * Experts * Education * Podcasts * Vantage Culture NIKE MAKES DYLAN MULVANEY SPORTS BRA MODEL, DAYS AFTER BUD LIGHT FUROR By Jamie Burton On 4/6/23 at 3:22 AM EDT 00:54 Dylan Mulvaney Bud Light Backlash And Aftermath Explained Share Share on Facebook Share on Twitter Share on LinkedInShare on RedditShare on Flipboard Share via Email Comments Culture Nike Transgender Transgender Rights Twitter Transgender influencer Dylan Mulvaney has secured another major partnership deal, days after Bud Light was criticized for partnering with her. Mulvaney, an actor and comedian who has been documenting her transition across social media, is now a sports bra model for Nike. It comes after Bud Light partnered with Mulvaney for her Day 365 Of Girlhood video series. The beer brand was met with scorn and calls for a boycott from furious social media users. Initial reactions to Mulvaney's latest deal appeal to have riled some social media users up in the same way. Nike is receiving criticism online from some for choosing transgender influencer Dylan Mulavaney (pictured in April 2023) as a new model for their sports bra range. Rob Kim / Naomi Rahim/Getty Images / WireImage Newsweek Newsletter sign-up > "Meet NIKE WOMEN'S Newest Ambassador...a biological man," wrote influencer Oli London, sharing Mulvaney's video clip of her wearing Nike's gear. "Dylan Mulvaney is now being paid by Nike Women to promote sports bras—even though he's a man! Another day, another company slapping all women in the face by mocking them and paying a man to take their place!" he wrote. Author and Republican influencer Brigitte Gabriel replied to London's tweet with fury. "This is disgusting. I am already boycotting Nike thankfully!" London agreed, suggesting people need to stop giving companies like Nike money. "Go Woke = Go Broke," he wrote. > A post shared by instagram Newsweek subscription offers > Mulvaney announced her new sponsorship deal to her 1.7 million Instagram followers on Wednesday via her stories and grid. "Alert the media—I'm entering my workout era," she wrote as she posted a number of pictures and videos of her wearing the sports bra. The comments section on Mulvaney's Instagram post was overwhelmingly positive, as her fans sent compliments and messages of support. Twitter, on the other hand, saw a great number of people, including London and Gabriel, criticizing her and Nike. Verified users weighed in within the comment section of London's post stating they'll never give Nike money again, or questioning Mulvaney's gender identity. "I can't," broadcaster Megyn Kelly wrote to her 2.7 million Twitter followers, retweeting the video of Mulvaney working out in Nike's gear. "Nike using a man to promote women's clothing is par for the course for a company who sponsors a BLM cop-hater and uses Chinese slave labor to make their products to begin with..." wrote comedian Tim Young. British journalist and reality TV star Sophie Corcoran brought up another sponsorship deal Mulvaney had with Tampax in her assessment of the situation. "Nike women and tampax are now sponsoring Dylan Mulvaney," she wrote. "Those sponsorships should be going to biological women." Not everyone was against the brand and Mulvaney on Twitter though. Trans woman and journalist Becca Green shared her findings after searching what was causing the uproar. "I googled Dylan Mulvaney to get context and like...she's like the most inoffensive variety of trans woman imaginable and people still act like an ad partnership with her is somehow radical? I'm so tired," Green wrote. Mulvaney's presence online has caused a huge reaction in recent days. Her partnership with Bud Light caused a great many people to speak out, including Kid Rock who shot a machine gun at crates of Bud Light. Mulvaney and Drew Barrymore were both criticized after a recent segment on The Drew Barrymore Show. Barrymore knelt before Mulvaney during their interview, to which Candace Owen called out the actress and talk show host for her "desperate behavior." Read more * Video of Bud Light poured down the drain viewed 1m times: "Such a shame" * Caitlyn Jenner's new campaign against "gender extremists" sparks debate * Dylan Mulvaney appears to respond to Bud Light backlash: "Lot going on" Request Reprint & Licensing, Submit Correction or view Editorial Guidelines The Debate It's Not the Role of Government to Protect Us From Apps By CJ Pearson VS Don't Put Tiktok Out of Business Based on Hypotheticals By Katherine Mangu-Ward Opinion * Don't Press the Panic Button on Saudi-Chinese Ties By Daniel R. Depetris * The Other Atomic Concern in Taiwan—Nuclear Reactors By Garrett Ehinger * The Point of No Return By Josh Hammer * Taxpayer Dollars Must Not Fund the Government-Led Censorship Regime By Ben Weingarten * California Could Make College Athletic Recruiting Into a Bidding War By Tommy Burleson * What To Do About America's Shrinking Life Expectancy? By Amy Faith Ho * Biden's Ineffectual Energy Play Sticks Americans with the Bill By Victoria Coates And Jennifer Stefano * Have We Reached the End of America? By Peter Roff * Trump's Trial Is About Winning 2024. It's on GOP Voters If They Fall for It By Stephen L. Miller * Trump's Felony Indictment Was Way Worse Than He or the GOP Imagined By Matt Robison * Democrats Are Using Putin's Playbook to Defeat Trump in 2024 By Rebekah Koffler * The Great Comeuppance By Robert B. Reich Get the best of Newsweek via email EDITOR'S PICK Qatar, Iran Pressure World to Condemn Israeli Strikes in Gaza Iranian Foreign Ministry spokesman Nasser Kanani said the attacks on southern Lebanon violate the country's sovereignty and "territorial integrity." By Fatma Khaled 3 MIN READ Bud Light Goes Silent Online Amid Dylan Mulvaney Backlash The beer brand has not posted on its social media channels since facing boycott calls over its partnership with the transgender influencer and activist. By Aleks Phillips 3 MIN READ Marjorie Taylor Greene Warns Trump About Hiring Laura Loomer By Anna Skinner 2 MIN READ Las Vegas Tops Nation as Eviction Crisis Spreads Across America By Michael Scott Davidson 12 MIN READ Ron DeSantis Accused By COVID Critic Over Teenage Son's Arrest By James Bickerton 3 MIN READ Marjorie Taylor Greene Warns Trump About Hiring Laura Loomer By Anna Skinner 2 MIN READ Las Vegas Tops Nation as Eviction Crisis Spreads Across America By Michael Scott Davidson 12 MIN READ Ron DeSantis Accused By COVID Critic Over Teenage Son's Arrest By James Bickerton 3 MIN READ Premium Subscription Digital + Monthly (Ad Free Trial) * Newsweek magazine delivered to your door * Unlimited access to Newsweek.com * Ad free Newsweek.com experience * iOS and Android app access * All newsletters + podcasts Subscribe now * Unlimited access to Newsweek.com * Ad free Newsweek.com experience * iOS and Android app access * All newsletters + podcasts Subscribe now U.S. World Tech & Science Culture Autos Rankings Health Opinion Experts Education Podcasts Vantage -------------------------------------------------------------------------------- Trending Joe Biden Russia-Ukraine War Donald Trump Vladimir Putin China Iran Israel Subscriptions -------------------------------------------------------------------------------- Digital+ Monthly (Ad Free Trial) $1.00 Digital+ Yearly $49.00 Premium Monthly $9.99 Premium Yearly $99 -------------------------------------------------------------------------------- U.S. World Tech & Science Culture Autos Rankings Health Opinion Experts Education Podcasts Vantage Trending Joe Biden Russia-Ukraine War Donald Trump Vladimir Putin China Iran Israel Subscriptions Digital+ Monthly (Ad Free Trial) $1.00 Digital+ Yearly $49.00 Premium Monthly $9.99 Premium Yearly $99 In The Magazine April 14 2023 Issue In The Magazine April 14 2023 Issue Newsletters in your inbox  See all The Bulletin (Mondays to Saturdays) See Sample The Debate (Tuesdays) The Cover (Wednesdays) See Sample For The Culture (Tuesdays and Thursdays) See Sample The Frontlines (Thursdays) See Sample Infinite Scroll (Tuesdays) See Sample The Josh Hammer Report (Wednesdays) See Sample Sign up now You can unsubscribe at any time. 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