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PRICING BEST PRACTICES, RESEARCH REPORTS, TRAINING COURSES AND WEBINARS

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SUBSCRIBER-ONLY EXPRESS GUIDE

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SUBSCRIBE AND GET IMMEDIATE ACCESS TO THIS GUIDE, FULL ACCESS TO OUR RESEARCH
LIBRARY, AND MUCH MORE...


TWEAKING YOUR SALES STRATEGY TO IMPROVE PRICES


LEARN ABOUT SIMPLE IMPROVEMENTS THAT CAN NATURALLY LEAD TO MORE PROFITABLE
PRICING OUTCOMES

Sales strategy is sometimes relegated to clichés and platitudes --- i.e. "sell
higher" or "sell broader". Yet, a weak or poorly-defined strategy can lead to
desperation discounts and margin erosion. On the other hand, a well thought-out
strategy can reduce pricing pressure and increase deal velocity. In this guide,
you'll learn about:


 * How relatively small adjustments in a few high-leverage areas can combine and
   compound to produce dramatic results
 * How there's a big difference between having a structured sales process and
   having a solid, well-though-out sales strategy.
 * The one question most sales teams focus on and the four questions a real
   sales strategy should be designed to answer.
 * Three common strategic areas where companies can often make improvements and
   tweaks that generate better results.

This guide is just one of hundreds of educational resources you get access to as
a PricingBrew Journal subscriber.

Subscribe & Get Access

MORE SUBSCRIBER-ONLY RESOURCES FROM OUR LIBRARY

 * Exposing Your Differential Value Step-by-Step
   
   This tutorial cuts through the apparent complexity of value-based pricing to
   provide simplified, step-by-step process for understanding and exposing the
   differential value of your offerings.
   
   View This Tutorial
   

 * The Top "Lessons Learned" by Pricing Leaders
   
   How have pricing leaders become leaders? What can their 20/20 hindsight teach
   us to streamline our own path? In this on-demand webinar, learn the top
   lessons gleaned through our research.
   
   View This Webinar
   

 * Reducing the Friction Between Sales & Pricing
   
   Some amount of "friction" between Sales and Pricing is expected. Too much,
   however, is counter-productive. In this on-demand session, we discuss dozens
   of ways to address seven root-causes of friction and conflict between the
   Sales and Pricing functions.
   
   View This Webinar
   

 * Effective Internal Marketing for Pricing Initiatives
   
   Pricing initiatives don't happen overnight and organizational support can
   wane over time. Without some thoughtful planning, initiatives can end-up
   fading into the background. Learn the approaches two companies used to keep
   support and momentum going.
   
   View This Case Study
   




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