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I HELP SMALL LAW FIRMS, SOLE PRACTITIONERS AND LEGAL CONSULTANTS TO GET MORE
CLIENTS AND INCREASE PROFITS WITHOUT WORKING MORE HOURS


This video shows you how


THE 3 BIGGEST MARKETING MISTAKES SOLICITORS MAKE AND HOW TO FIX THEM


Download free report


AS FEATURED IN




SPECIALIST HELP TO GROW YOUR LAW FIRM FROM A FORMER 'MAGIC CIRCLE’ UK SOLICITOR

If you’re the owner of a small law firm, or a sole practitioner or consultant
lawyer building your own practice, and don’t have as many ideal clients as you’d
like, or feel like you’re working too hard for too little profit, you’re in the
right place.

As a former 'Magic Circle’ solicitor with over a decade of experience helping
law firms to double their profits without working more hours, I know what works
(and what doesn’t work) in our legal sector.

Using my proven client-attraction, conversion, and profit maximising systems and
tools, together with our expert coaching and advice, you will be able to:

 * 
   Escape the 'feast and famine’ cycle of new enquiries and replace it with a
   predictable and consistent flow of enquiries from high-value clients
 * 
   Stop wasting your time giving free advice to potential clients who don’t want
   to pay the fees you want to charge and instead use a high-converting
   framework for initial consultations that mean you’ll consistently have 70%+
   of enquires saying 'yes’ to working with you even at higher fees
 * 
   Eliminate the key limiting factors for law firm profitability so you can
   maximise the value of each client you have, build a highly effective team to
   support you, and double your profits without working more hours


DISCOVER THE BEST-SELLING BOOK

DOWNLOAD FREE
PROFITABLE PRACTICE
GROWTH RESOURCES

ATTEND MY NEXT TRAINING
TO GET CLIENTS AND
INCREASE PROFITS

BOOK A 15 MIN PROFITABLE PRACTICE FOCUS SESSION TO PLAN YOUR NEXT STEPS


HOW TO GROW YOUR LEGAL PRACTICE PROFITABLY

The starting point is that you need to ensure the 3 Essential Elements of a
Profitable Practice (Attract, Convert, Maximise) are all working optimally in
your firm or legal practice. If any one or them is not working correctly,
profitable growth will be slow, costly, and difficult (at best).

Watch this 3 Step Accelerator Plan video to start your process of analysing
these 3 Essential Elements in your own firm or practice, so you know exactly
which steps to take to attract more of your ideal clients and increase your
profits (without working more hours).


Watch 3 Step Plan Video

Or book a 15 minute Profitable Practice Focus Session to find out how I can help
you get more clients and increase profits without working more hours.


BOOK YOUR 15MIN PROFITABLE PRATICE FOCUS SESSION


WHO AM I?

I’m Michelle Peters, The Business Instructor. I’m a former practising solicitor
from a Magic Circle firm who now helps the owners of small law firms, sole
practitioners, and legal consultants, to get more clients and increase their
profits without working more hours.

I’m the creator of 'The Profitable Practice Programme For Lawyers Who Want More
Clients and More Profits Without Working more Hours’ and the founder of 'The
Entrepreneurial Lawyer Network’ for ambitious and business-minded lawyers.

I am also the author of the No. 1 Best-Selling book on Amazon 'The Client Magnet
Formula For Lawyers: How to attract and convert more of your ideal clients'

Find out how I can help you get more clients and increase profits now.



READ MORE

Download Free Report

Strategies and Tips for Growing Your Practice Profitably


LATEST ARTICLES & VIDEOS

WHY ALL YOUR FEES SHOULD BE ‘VALUE-BASED’

Do you currently use ‘Value-Based’ pricing when deciding what fees to propose to
a client? In our legal industry there

VIEW POST

MY WINDOW CLEANER, 250% EXTRA FEE INCOME, AND ONE SIMPLE STRATEGY

If you want more work from existing or past clients, how about just asking for
it? I was recently reminded

VIEW POST

THE UNEXPECTED STAIRCASE AND MANAGING CLIENT EXPECTATIONS IN YOUR FIRM

What’s one place you don’t expect to find a staircase? How about in a hotel
bedroom… separating you from your

VIEW POST

view all posts


WHAT OUR CLIENTS SAY


REENA POPAT

MANAGING PARTNER, CARTER BOND SOLICITORS

I was hesitant to instruct a business coach as I was adamant I knew my business
better than anyone. However, after my first 'Gameplan’ session with Michelle, I
felt a weight lifted off my shoulders. We mapped out where the business was
heading, where I wanted it to go and what I needed to do to get there. I felt
anxious about the size of the goals we’d set, but exuberant and ready to achieve
the impossible with Michelle’s guidance, so I decided to join the Profitable
Practice Programme to get help implementing my Gameplan.

I never thought this would be possible but with guidance from Michelle, her
patience, her steer and her motivation to keep me aiming higher, I have achieved
an increase of 140% in fee income and 471% in profits so far – so nearly 5x
profits compared to the start figure. Needless to say, I will be working with
Michelle for many years to come!


DAVID EDWARDS

MANAGING DIRECTOR, BURT BRILL & CARDENS

We have been working with Michelle Peters for five years and have just renewed
for the next year of 'Profitable Practice’. Recent successes include doubling
our conversion rate of new enquiries, adopting specific ideas of Michelle to
generate new work resulting in greatly increased volumes of work in the targeted
areas, and helping us develop strategies to spread good marketing practice
throughout the firm. Michelle has real-life experience of working with a wide
variety of solicitor firms and has knowledge and opinions that she willingly
shares, bringing new expertise, techniques, and strategies to our discussions.
Our results show that this works.


KATE BRYAN

OWNER, DATA DRIVEN LEGAL SERVICE

“I have just signed up for my second year with Michelle’s Profitable Practice
Programme, as in my first year of the programme I almost doubled my fee income,
took on my first employee and grew in confidence in marketing my business. 
Within the first couple of months of signing up, I used Michelle’s ‘Magic Words’
training to update my LinkedIn profile which attracted a new client worth £36k
which meant that the programme more than paid for itself.  In addition to the
excellent content and materials, there is also a camaraderie and a team spirit
within the programme which I really enjoy. ”


PIERS CLAYDEN

PARTNER, CLAYDEN LAW

Having just signed up for another year, I can honestly say that the programme
has been invaluable. Not only has it provided the structure, focus, and
direction which I was looking for. I have also found that talking to other
members of the programme equally beneficial. It is really good to know that
there are lots of lawyers out there who are dealing or have dealt with similar
issues and so useful to get their point of view. Actual tangible outputs that I
can directly link to the PPP are: Doubling monthly profit; Increasing fee earner
rates across the board (by up to 27%); and Confidence to employ an extra fee
earner.


GINA SAVANHU

IMMIGRATION LAWYER AND OWNER, GLOBETROT CONSULTANCY

I decided to join the Profitable Practice Programme after attending one of
Michelle’s Profitable Practice Secrets 1 day workshops. I immediately got the
impression that her approach is very results-orientated and not just about
theory. I am pleased to say that my initial instincts were spot on. Within 6
months of joining the Profitable Practice Programme, our business achieved a 20%
increase in fee income by implementing small changes to our existing systems.
These changes were simple to do once Michelle helped us identify what we needed
to do and gave us the step-by-step of how to do it. Within the same period an
email marketing campaign generated an additional £12k in income by sending just
one email to 20 of our previous clients. Michelle understands the challenges of
running a legal practice and I have found that her Profitable Practice Programme
has the tools to help us to become more profitable.


ANDREW PARK

APP LAW SOLICITORS, CHESHIRE

I was attracted by Michelle’s experience and understanding of the commercial
legal services market, and asked her to review my firm’s marketing and advise
what could be improved. She proposed a more coherent strategic approach, based
around knowledge/education based marketing. In the succeeding months we have
been working together to implement those plans. She has proved to be as good at
looking at the detail as at the big picture. It is still early days but I can
already see a significant increase in the number of new enquiries, and the
percentage who become clients. In the first 6 months of this year, enquiries
have increased by 30% and the percentage of those enquiries becoming clients has
increased by 36%. Michelle gives good value and I would recommend her to anyone
running a practice similar to mine.


LYNNE BROOKE

THE BROOKE CONSULTANCY LLP, LONDON

"Michelle is a first class business strategist, very result-oriented, keeps you
up to the mark and has improved my ratio of time spent on chargeable work by at
least 50%."


BILL WARD

WARD TRADE MARKS, CAMBRIDGE

"In a nutshell the whole course [The 5 Step Client Conversion Programme] is
extremely valuable – like a revelation, as if one has been working in a
perpetual fog all these years and now it has cleared to reveal crystal clear
scenery. Every client meeting that we have had since/ during the course has
converted!"


OLIVER TIDMAN

MANAGING DIRECTOR, TIDMAN LEGAL

Michelle Peters has provided impeccable guidance and advice to me on business
strategy and marketing. Following and implementing this advice over the 90 day
programme has resulted in a 40% increase in turnover and a 90% increase in new
enquiries leading to 4 new clients. I can't recommend Michelle, The Business
Instructor, highly enough.


JAMES IRVING

IRVING LAW

“I decided to attend the online (virtual) version of The Profitable Practice
Secrets Workshop because I’m based in Australia. I wanted help to improve and
grow and I wasn’t disappointed. Michelle has clearly put a lot of thought into
presenting her information in a format that is understandable and ready to be
applied, highlighting key issues without being overly complex, and using catch
phrases, diagrams and tools. She is a good presenter, and I enjoyed the format
of the online workshop, including the opportunity to interact with other lawyers
in break out “rooms”and open discussions. Although attending the workshop helped
me see that my practice was probably in worse shape that I had initially
thought, it also gave me valuable tools and the knowledge that improvement was
feasible though a systematic approach targeting the right areas. I am very happy
to recommend Michelle’s workshop to other lawyers.”






THE 3 BIGGEST MARKETING MISTAKES SOLICITORS MAKE AND HOW TO FIX THEM


Download free report


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   * WHO WE HELP
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   * CLIENT MAGNET FORMULA
   * PROFITABILITY IN LAW FIRMS
 * Blog
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 * Free Guides
 * Testimonials
 * Services
 * Contact



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