www.digitalelement.com Open in urlscan Pro
34.233.116.201  Public Scan

Submitted URL: http://digitalelement.com/
Effective URL: https://www.digitalelement.com/
Submission: On September 25 via manual from GB — Scanned from GB

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 * IP Solutions
   * IP Location Targeting
     * NetAcuity®
   * Additional IP Insights
     * Carrier Data Insights
     * Audience Insights
   * Threat Intelligence
     * Proxy Detection & VPN Identification
     * Nodify
   * Reverse Geocoding
 * Applications
   * Target Online Advertising
   * Localizing Content
   * Location Analytics
   * Digital Rights Management
   * Online Fraud Prevention Tools
   * Mobile Targeting
 * Resources
   * FAQ
   * Success Stories
   * White Papers
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   * Data Sheets
   * Videos
 * Company
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     * Frank Bobo
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THE GLOBAL IP LOCATION LEADER


UNDERSTAND YOUR AUDIENCE TO UNCOVER NEW WORLDS OF OPPORTUNITY.

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WE’RE PROUD TO PROVIDE TRUSTED IP SOLUTIONS TO THE WORLD’S LEADING BRANDS




DIGITAL ELEMENT SPOTLIGHT

DIGITAL ELEMENT ANNOUNCES NODIFY THREAT INTELLIGENCE SOLUTION

Solution provides rich context surrounding VPN traffic, enabling security
professionals to make smart decisions to protect their infrastructure and data.

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FEATURED ARTICLE

Digital Element’s VP, Enterprise and Government, Justin Skogen, discusses ways
to meet the threats VPNs pose by leveraging IP intelligence data.

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FEATURED VIDEOS

NAB Show 2022: How IP Intelligence Data Benefits Broadcasters

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DIVE INTO OUR IP SOLUTIONS RESOURCE CENTER


FROM WHITE PAPERS TO COMPREHENSIVE DATASHEETS, TO IN-DEPTH INDUSTRY BRIEFS,
WE'VE GOT IT ALL COVERED.

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FEATURED SPOTLIGHT


AFFISE TALKS CAMPAIGN UPLIFT WITH IP DATA

Dmitry Zotov, founder and CTO of Affise, discusses how the use of Digital
Element’s IP intelligence and geolocation data gives clients increased
conversion rates and better quality of traffic, while helping his performance
marketing technology company stay more competitive.

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WHAT DOES IP LOCATION MEAN?

IP location and intelligence data provides geographic location and new insights
based on a user’s IP address. This allows for precision targeting and
optimization in a privacy-sensitive manner, and provides other actionable
insights for a variety of applications from ad targeting to analytics to fraud
and security applications and more.

Visit our Geolocation page for more information on IP location technology and
the benefits it can provide to your business.


THE POWER OF IP GEOLOCATION

Localized Content

Enhanced Analytics

Targeted Advertising

Mobile User Targeting

Digital Rights Management

Online Fraud Prevention


“USING DIGITAL ELEMENT’S IP GEOLOCATION TECHNOLOGY ENABLES US TO PROVIDE
SUPERIOR AND RELIABLE DATA TO OUR ADVERTISING CLIENTS, BOTH BUY-SIDE AND
SELL-SIDE.”

Elad Efraim, CTO and Co-Founder, eXelate


“WE CONGRATULATE DIGITAL ELEMENT ON BECOMING THE FIRST GEOLOCATION VENDOR TO
ACHIEVE THIS IMPORTANT INDUSTRY STANDARD OF QUALITY.”

George W. Ivie, Executive Director and CEO, MRC


“WITH A STRONG REPUTATION FOR DELIVERING QUALITY GEOGRAPHIC RIGHTS MANAGEMENT
SOLUTIONS, DIGITAL ELEMENT WAS AN IDEAL CHOICE FOR US.”

Kavi Maharajh, Chief Architect, QuickPlay Media


“THIS IS AN EXTREMELY EXCITING TIME FOR DIGITAL ADVERTISING. BEING ABLE TO OFFER
AN ACCURATE HYPERTARGETING SOLUTION HELPS US ENSURE OUR CLIENTS ARE REACHING
CONSUMERS IN THE MOST RELEVANT GEOGRAPHIC LOCATIONS WHICH, IN TURN, DRIVE
PERFORMANCE AND RESULTS FOR THEIR CAMPAIGNS.”

Marco Muzzi, Marketing Director, AcuityAds


“AS A RESULT OF USING THIS TECHNOLOGY, WE HAVE BEEN ABLE TO DRIVE DOWN BID RATES
AND INCREASE CLIENT CAMPAIGN CTR BY UP TO FIVE TIMES, RESULTING IN SIGNIFICANT
SAVINGS OVER A MORE GENERAL TARGETING STRATEGY.”

Nick Moutter, CEO, Admedo


“TO ENSURE OUR PLATFORM ENCOMPASSED THE BEST AUDIENCE PROFILING POSSIBLE, WE
REQUIRED THE MOST ACCURATE AND RELIABLE GEOLOCATION TECHNOLOGY.”

Daniel de Sybel, Director of Technology and Operations, Infectious Media

“BEING ABLE TO OFFER AN ACCURATE HYPERTARGETING SOLUTION HELPS US ENSURE OUR
CLIENTS ARE REACHING CONSUMERS IN THE MOST RELEVANT GEOGRAPHIC LOCATIONS WHICH,
IN TURN, DRIVES PERFORMANCE AND RESULTS FOR THEIR CAMPAIGNS.”

Marco Muzzi, Director, AcuityAds


“WE ARE FOCUSED ON CREATING A WINNING EXPERIENCE FOR GOLFERS AND GOLF COURSES.
NETACUITY EDGE ALLOWS US TO HYPER-TARGET MESSAGING CONNECTING GOLFERS WITH GREAT
PLACES TO GOLF LOCALLY.”

Laura Dihel, Vice President Marketing, EZLinks Golf

“THERE IS NO QUESTION THAT PROGRAMMATIC BUYING IS BECOMING THE FUTURE OF
MARKETING AS MORE AND MORE ADVERTISING INVENTORY BECOMES DIGITAL.”

Marco Muzzi, marketing director for AcuityAds


“WHEN WE TALK ABOUT EXPERIENCE, ONE OF THE CORNERSTONES IS THE LOCATION OF THE
USER. WE NEED TO KNOW THE EXACT PLACE WHERE THE USER IS LOCATED TO OFFER THEM
THE BEST TRIPS, HOTELS AND DISCOUNTS.”

Cristian Martinez, Product Owner, Despegar.com


“WE REQUIRED INDUSTRY-LEADING TECHNOLOGY TO MEET OUR HIGH STANDARDS OF DATA
ACCURACY, SO SELECTING A WELL-ESTABLISHED AND TRUSTED IP GEOLOCATION PROVIDER
WAS AN OBVIOUS CHOICE.”

Elad Efraim, CTO and Co-Founder, eXelate


“NETACUITY IP GEOLOCATION TECHNOLOGY ALLOWED US TO NOT ONLY MEET CAMPAIGN
PERFORMANCE GOALS, BUT ALSO HELPED DRIVE MORE QUALIFIED USERS TO CUSTOMERS’
SITES IN A COST-EFFECTIVE MANNER.”

Are Traasdahl, Founder & CEO, Tapad

“NOW, MORE THAN EVER, WE NEED TO BE CONFIDENT THAT WE ARE COMPLYING WITH OUR
CONTENT RIGHTS AGREEMENTS ACROSS ALL THE TERRITORIES WE SERVE, AND IT IS OF
PARAMOUNT IMPORTANCE TO OUR BUSINESS THAT THE IP DATA WE USE TO DO THIS IS
ACCURATE. DIGITAL ELEMENT’S NETACUITY SOLUTION PROVIDES US WITH A HIGHLY
ACCURATE AND COMPREHENSIVE GLOBAL DATABASE, AND THEIR SOLUTION WAS EASY TO
INTEGRATE WITH OUR DELIVERY SYSTEMS.”

Clive Malcher, Head of Product Development and Technology, Channel 5


“DIGITAL ELEMENT IS THE GLOBAL LEADER IN IP GEOLOCATION TECHNOLOGY AND IS THE
ONLY IP DATA PROVIDER TO DELIVER TRUE POSTCODE-LEVEL TARGETING, SO THE COMPANY
WAS THE NATURAL CHOICE TO HELP US ACHIEVE OPTIMUM GRANULARITY AT THE CITY AND
POSTCODE LEVEL.”

Ben Anderson, Senior Vice President, Technology, Vibrant Media


“DIGITAL ELEMENT’S TECHNOLOGY WAS THE CLEAR CHOICE BECAUSE IT IS SEEN AS THE
INDUSTRY STANDARD, IT IS SIMPLE TO DEPLOY AND IS MORE GRANULAR THAN ANY OTHER
DATA ON THE MARKET.”

Daniel de Sybel, Director of Technology and Operations, Infectious Media

“DIGITAL ELEMENT’S CONTEXTUAL GEOLOCATION TECHNOLOGY PROVIDES OUR CUSTOMERS AN
EFFICIENT, COST-EFFECTIVE AND HIGH QUALITY SOLUTION FOR APPLICATION AVAILABILITY
AND SECURITY PROBLEMS, WHILE SUPPORTING THE LATEST IPV6 DATA.”

Calvin Rowland, VP of Technology and ISV Alliances, F5 Networks


“WE EVALUATED ALL VENDORS IN THE MARKETPLACE AND FOUND DIGITAL ELEMENT’S IP
INTELLIGENCE SOLUTION TO BE THE MOST ACCURATE.”

Remy Bossu, Secretary General, EMSC


“THE DECISIVE FACTOR IN OUR DECISION TO CHOOSE DIGITAL ELEMENT WAS THE GUARANTEE
OF HIGHLY ACCURATE GEO-DATA. THIS ELEMENT IS CRITICAL FOR OUR BUSINESS AS WE USE
THE DATA TO INCREASE THE RELEVANCE OF ADVERTISING, WHICH HAS PROVEN TO BE
SUCCESSFUL AND HAS DRIVEN A SIGNIFICANT INCREASE IN CLICK-THROUGH RATES OF
CAMPAIGNS – IN SOME CASES MORE THAN TEN TIMES."

Guido Brand, Founder & Managing Director, Mashero

"WE’RE ALWAYS LOOKING TO GIVE OUR CLIENTS THE BEST DATA AND THE MOST ACCURATE
TOOLS. DIGITAL ELEMENT HAS A GREAT REPUTATION IN THE ADVERTISING WORLD."

Byron Ellis, CTO, Spongecell


“DIGITAL ELEMENT’S TECHNOLOGY ALLOWS US TO ENSURE COMPLIANCE WITH A CLIENT’S
GEO-TARGETED AD BUYS, AND TO INCREASE THE EFFECTIVENESS OF CAMPAIGNS BY
DEMONSTRATING GEOGRAPHIC AREAS WITH STRONG PERFORMANCE.”

Jim Ewel, CEO, Adometry


“THE MAINTENANCE OF AN ACCURATE IP GEOLOCATION DATABASE IS FULL-TIME WORK THAT
WE CHOSE TO LET THE SPECIALISTS AT DIGITAL ELEMENT HANDLE.”

Yan Corneille, Solutions Architect, AT Internet


“THE MAINTENANCE OF AN ACCURATE IP GEOLOCATION DATABASE IS FULL-TIME WORK THAT
WE CHOSE TO LET THE SPECIALISTS AT DIGITAL ELEMENT HANDLE.”

Yan Corneille, Solutions Architect, AT Internet


“DIGITAL ELEMENT HAS BEEN AN EXCELLENT PARTNER. IN ADDITION TO THE UNMATCHED
DATA AND TECHNOLOGY IT PROVIDES, SERVICE AND SUPPORT HAVE BEEN GREAT—ABOVE AND
BEYOND THE CALL OF DUTY.”

Mark Costa, Vice President of Integrations, Undertone


“IF YOU HAVE TO WAIT FOR SOMEONE TO LOG A ZIP CODE, YOU'VE LOST A LARGE
PERCENTAGE OF YOUR VISITORS.”

Zach Zimet, Senior Director of Marketing, Crutchfield New Media

“DIGITAL ELEMENT HAS A GREAT REPUTATION IN THE ADVERTISING WORLD. AFTER TESTING
DIGITAL ELEMENT’S NETACUITY TECHNOLOGY AND SEEING THE SUCCESS RATE AND THEIR
ABILITY TO DELIVER THE MOST COMPLETE DATA, WE’RE CONVINCED THIS REPUTATION IS
WELL DESERVED.”

Byron Ellis, CTO, Spongecell


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