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EXHIBITION


SNEAKERTOPIA:
STEP INTO STREET CULTURE

Opening on 25 Feb



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EXHIBITION


SNEAKERTOPIA:
STEP INTO STREET CULTURE

Sneakertopia is a colourful, larger-than-life sneaker and street culture
exhibition that celebrates the art and history of sneakers and much, much more!

Born on the streets, sneaker culture has since been driven by artists, athletes
and celebrities who express their creativity and passion through sneakers and
their designs. Whether status symbols or markers of identity, there is no
denying the role of sneakers in defining pop and street culture today but this
phenomenon is about more than just sports, hip-hop and fashion.

The 2023 Asian and Southeast Asian premiere of Sneakertopia at ArtScience Museum
brings together local and international artists, creatives, contributors and
brands in a striking exhibition that features over 100 limited-edition sneakers
alongside murals, installations, designs and original artworks. These
presentations illustrate crossovers into related street culture genres of art,
entertainment and technology.

Organised by SPACElogic with partners SL Experiences and Gushcloud
International, in collaboration with ArtScience Museum, Singapore, this
exhibition was created by Emmy award-winning producer, Steve Harris, and Silicon
Valley tech entrepreneur, Steve Brown, who are excited to share their love for
iconic footwear with audiences around the world.
Read More Read More Read Less

Opening on 25 Feb 2023

Admission Times

Daily: 10am – 7pm
(Last entry at 6pm)

Admission:

Singapore Residents:
Adult: S$18, Child: S$14
 

Tourists:
Adult: S$21, Child: S$16

Book Tickets ArtScience Friends

             

Free unlimited visits

Exclusive previews

Bring your friends along


EXPLORE THE EXHIBITION



Show less Show more Show less

 * THE WELCOME AREA
   
   View details

 * DIY / EXPRESSION
   
   View details

 * THE PLAYGROUND
   
   View details

 * THE BACKLOT
   
   View details

 * THE ART + SOLE GALLERY I
   
   View details

 * THE ART + SOLE GALLERY II
   
   View details

 * THE STREET
   
   View details

 * THE FRUGAL POP-UP
   
   View details

 * THE DREAM ROOM
   
   View details

 * ACTIVITY SPACE
   
   View details

 * TECHNOLOGY + INNOVATION
   
   View details


THE WELCOME AREA

Born on the streets, sneaker culture has since been driven by artists, athletes
and celebrities who express their creativity and passion through sneakers and
their designs. Whether status symbols or markers of identity, there is no
denying the role of sneakers in defining pop and street culture today. This
phenomenon goes far beyond sports, hip-hop and fashion.

SELECTED ARTWORKS

4Images

 * David Kaul, The Sneaker Storyboard, 2019. Image courtesy of Sneakertopia.

 * Ben Fearnley, Sneakertopia video, 2019. Image courtesy of Sneakertopia.

 * tobyato, tobyato sneaker stone lions, 2023. Image courtesy of ActionCity.






DIY / EXPRESSION

No matter where they are in the world, creatives seek out like-minded
individuals. Together, they form organic, supportive communities that generate
new ideas and spark change. This spirit of collaboration and sharing of ideas
has always been important to the artists, designers, athletes, brands and
celebrities who come together to define sneaker and street culture.

Embodying a do-it-yourself attitude and an outpouring of expression into the
arts, this zone shines a spotlight on two creatives based in Singapore, soph O
and Kristal Melson. These artists share an appreciation of subcultures: fashion,
street art and skateboarding, and have worked with sneaker brands including
Vans, adidas and Nike.

This collaboration represents both creatives’ responses to street culture. The
works of soph O suggest a new approach to graffiti by collaging materials such
as wood and paper together in abstract forms. Melson’s work highlights how
sneakers and streetwear tend to be perceived as a ‘boy’s club’ and focuses
instead on strong female characters.

SELECTED ARTWORKS

4Images

 * Kristal Melson, Volta, 2022. Image courtesy of the artist.

 * soph O, I like you best when you’re a mess, 2018. Image courtesy of the
   artist. 






THE PLAYGROUND

Sneaker culture has its deepest roots in the sports industry. In the basketball
arena, brands would develop signature shoe deals with top players to promote
their products across the country. The Converse team, otherwise known as the All
Stars, employed Charles ‘Chuck’ Taylor in 1922 as both coach and salesman for
the brand—making the Converse Chuck Taylor All Star sneaker the first
celebrity-endorsed athletic shoe.

Since then, collaborations between professional athletes, designers and brands
have pushed the boundaries of sneaker design. Intensive research and
development, use of the latest technologies and innovative materials has enabled
new features and footwear lines that enhance both performance and style.

The Playground pays homage to some of the key sports heroes in sneaker history,
beginning with LeBron James, Serena Williams and Michael Jordan represented here
on their very own basketball and tennis courts. Singapore streetwear scene
legend, Mr. Sabotage, demonstrates his love for sneaker collecting and
customising in two never-before-seen showcases. Skateboarding features strongly
too, with skate icons such as Tony Hawk and his protégé, Lizzie Armanto, who has
become a trailblazer in women’s skateboarding.

SELECTED ARTWORKS

4Images

 * Ron Bass, The Crowning of LBJ, 2019. Image courtesy of Sneakertopia.

 * Mr. Sabotage, collection of 1985 Nike Dunks, varsity flags and jackets, 2023.
   Image courtesy of Sabotage Surplus. 

 * James Haunt, Posterised, 2019. Image courtesy of Sneakertopia.






THE BACKLOT

The Backlot showcases how sneaker culture has infiltrated the entertainment
industry through films, television series and other media. The resulting mass
reach has allowed sneakers to transition from being part of various subcultures
into a truly global cultural phenomenon. Video games are also fuelling a new
generation of ‘sneakerheads’—with players designing, wearing and selling their
own digital shoes as virtual currency. The term ‘sneakerheads’ is used to refer
to individuals who are passionate about sneakers. They collect and trade their
sneakers or flaunt their sneakers as fashion statements.

Hollywood movies such as Do the Right Thing (1989) and Space Jam (1996) have
consistently served to create trends and generate hype for existing sneakers,
streetwear and brands. Some sought-after concept shoes from films have even
become a reality, such as the futuristic ‘kicks’ that Marty McFly wore in Back
to the Future II (1989) directed by Robert Zemeckis. ‘Kicks’ is a slang term,
most often used to refer to sneakers or sports shoes.

Renowned American shoe designer, Tinker Hatfield, designed the Nike MAG for Back
to the Future II—imagining a sneaker that would be viable and ready-to-wear
almost 30 years in the future. The script contained the idea of ‘magnetic
levitation technology’, which was hinted at in the sneaker name with the letters
‘MAG’. This imagined technology would allow the time-travelling lead character
to firmly grip onto his hoverboard without falling off. The once-imaginary Nike
MAG with its self-tying ‘power laces’ was eventually brought into existence and
released to the public in 2011 and 2016—marking one of Nike’s most popular
releases in history.

SELECTED ARTWORKS

4Images

 * McFlyy, Back to the Future IV, 2019. Image courtesy of Sneakertopia.

 * Jahan Loh, Dragon Chasers, 2007. Image courtesy of the artist. 

 * Tommii Lim, MANDO, 2023. Image courtesy of the artist.






THE ART + SOLE GALLERY I

The Art + Sole Gallery profiles artists who have infused their work with an
extraordinary passion for sneakers. New York in the 80s saw the rise of sneaker
culture and a new generation of artists making waves in the international art
scene. For many artists of the time, the sneaker came to serve as both a canvas
and an inspiration for the creation of artworks.

Spread across two zones, the first part of Art + Sole focuses on
sustainability—with creatives Smoluk, Aeropalmics and Josiah Chua repurposing
and upcycling elements like cardboard, fabrics and sneaker parts to generate new
works. These works prompt reflection on contemporary society, patterns of mass
consumption and hype culture.

It cannot be ignored that sneaker production contributes to global greenhouse
gas emissions and that many brands are increasingly looking to adopt more
eco-friendly and innovative practices including the use of recycled materials.
Sustainable alternatives to existing materials are also being developed, such as
cactus leather and other biodegradable components. 

SELECTED ARTWORKS

4Images

 * Smoluk, The Super Large Superstar, 2019. Image courtesy of Nickie Robinson. 

 * Aeropalmics, Main Character, 2023. Image courtesy of the artist.

 * Josiah Chua, DREAM 777, 2023. Image courtesy of the artist.






THE ART + SOLE GALLERY II

In the 80s, New York was clamping down on street art and graffiti, declaring
itself ‘graffiti-free’ by 1989. Street artists began to paint in the outskirts
of the city and several entered the world of fine arts via galleries and even
museum presentations. The exhibition, New York/New Wave curated by Diego Cortez
at MoMA PS1 in 1981 featured works by Futura and Jean-Michel Basquiat alongside
Andy Warhol and Robert Mapplethorpe. In downtown Manhattan and the Lower East
Side, street artists such as Keith Haring, Rammellzee, CRASH, Lady Pink, Dondi
and Lee Quiñones set the stage for a global repositioning of street art as a
form of contemporary art.

The second Art + Sole zone merges sneaker culture with street art, offering
progressive takes on graffiti carried forward by a new generation of artists.
Mimi Yoon makes a social statement, embracing femininity and the strength of
women; whilst Juls engages in mark-making and automatic drawing, taking
references from tags and graffiti writing.

SELECTED ARTWORKS

4Images

 * Mimi Yoon, Give A Girl the Right Shoes and She Can Conquer the World
   (detail), 2019. Image courtesy of Sneakertopia.

 * Ron Bass, Red and Blue Team Benches, 2019. Image courtesy of Sneakertopia. 






THE STREET

Over time, unique street art scenes have developed across cities in Southeast
Asia, with painted walls and temporary artworks appearing in Indonesia, the
Philippines, Malaysia and Singapore. In the 90s and 2000s, prominent street art
crews in Singapore included Zinc Nite Crew, Operation Artkore, ProjectBurnerz
and RSCLS.

The rise of street culture in Singapore was established through communities of
multi-talented creatives and the formation of regional brands with distinctive
styles. Similar to other locations around the world, the Singapore sneaker scene
also melded with street culture—with sneakers becoming a requisite part of the
outfits worn by artists and creatives as they worked. As opposed to the
protected sneakers of selected collectors that are kept in sneaker vaults, the
sneakers of artists are usually well-worn and full of character.

Artworks in this gallery take visitors into The Street, in an overwhelming
display that resembles the flurry and commotion of city streets and the
inescapable visual noise of our urban spaces. 

FEATURED ARTWORKS

4Images

 * Sam Lo ‘SKL0’, A Myna Rebellion, 2023. Image courtesy of ActionCity.

 * HURUHARA, Regardless, the Streets are HERE, 2023. Image courtesy of the
   artists.






THE FRUGAL POP-UP

Frugal, is a parody of the hype that surrounds the streetwear world and a play
on the lifestyle brand, Supreme. Supreme originally began as a small skate shop
where youths would hang out, and the brand eventually moved on to create
dedicated clothing lines and collaborate with artists. In recent years, Supreme
has been catapulted into one of the biggest streetwear brands in the world with
collections including baseball bats, bricks and pillboxes, all available at a
hefty price. Wrapping the interiors of a Singaporean Housing Development Board
flat in Frugal branding, ordinary objects and furnishings in this zone have
taken on highly inflated price tags.

SELECTED ARTWORKS

4Image

 * The Frugal Pop-Up, 2019. Image courtesy of Sneakertopia.






THE DREAM ROOM

The Dream Room is a zone of illusions and visual tricks, that celebrate the
sneaker in all its glory. It features works by Michael Murphy, Ben Fearnley,
Adam Fu and Steve Harris and spotlights a collection of rare sneakers by Limited
Edt founder, Mandeep Chopra.

Sneakers are now perceived as objects of desire and symbols of luxury, with rare
kicks viewed as assets for investment. With the value of sneakers skyrocketing,
collectors often build vaults to house these prized possessions. In 2019,
auction house, Sotheby’s—known for selling fine art, jewellery and applied
art—held its first auction dedicated solely to sneakers. In the same year, a
1972 Nike Waffle Racing Flat ‘Moon Shoe’ was auctioned for US$437,500. Enter
2021, when Sotheby’s went on to sell a pair of Nike Air Yeezy Samples worn by
Kanye West at the Grammy Awards in 2008 for US$1.8 million—setting a record for
the most expensive sneakers ever sold.

SELECTED ARTWORKS

4Images

 * Michael Murphy, AIR, 2019. Image courtesy of Sneakertopia.

 * Adam Fu and Steve Harris, The Dream Closet, 2019. Image courtesy of
   Sneakertopia.

 * Ben Fearnley, Sneaker Culture, 2019. Image courtesy of Sneakertopia.






ACTIVITY SPACE

Conceived in collaboration with Singapore-based creative studio, Tell Your
Children (TYC), this Activity Space offers visitors the chance to explore the
rise and impact of sneaker culture in the past, present and future.

Looking to the past, an interactive mural features six famous personalities
wearing iconic sneakers—with each representing different subcultures.

Moving into the present, visitors can showcase their individual and unique style
by participating in their very own sneaker photoshoot! Each image is added to a
growing digital archive of sneaker images, which serves as a record of footwear
fashion choices in Singapore today.

Fast forward to the future, visitors will be able to explore new ways of looking
at sneakers. Innovations in sneaker design must now include considerations such
as sustainability and renewability. These prototypes of future sneakers use a
range of recycled materials in their creation and inspire creative thinking
through making.

Join masterclasses led by Tell Your Children, to deconstruct and rebuild
sneakers of the future.

SECTIONS:

4Images

 * A Walk in Time mural by Tell Your Children
   
   This mural contains six famous personalities wearing iconic sneakers, with
   each representing a different subculture.

 * Take A Sneak Pic!
   
   Photoshoots are not just reserved for people, they are just as ideal for
   sneakers. Visitors can express their unique style in this interactive
   activity by taking a ‘sneak pic’ of their kicks. Each image stands a chance
   to be featured on this website!
   
   More details to follow.

 * Masterclass: Sneaker Collage with Tell Your Children
   
   What is the future of sneakers? Masterclasses led by Tell Your Children allow
   participants to build their own futuristic sneakers using recycled materials,
   allowing for creative thinking through making.
   
   View details






TECHNOLOGY + INNOVATION

The sneaker industry is constantly innovating and engaging with new
technologies, as brands move towards increased sustainability, performance and
accessibility. adidas, for example, developed the Stan Smith Mylo, a sneaker
that uses a mushroom-based fabric as an eco-friendly alternative to leather.
Nike released its first hands-free shoe, the Go FlyEase, which has a heel that
angles open such that one can step easily into the shoe. Sneakers have entered
the metaverse, with RTFKT Studios designing sneaker NFTs that feature colour
transformations and futuristic elements. RTFKT is an organization that combines
NFTs, game engines, Augmented Reality and other technologies to create unique
sneakers and virtual artifacts.

This zone introduces four creatives whose practices are intertwined with
technology and street culture. Nadirah ‘Inkten’ Razak—visual artist and
co-founder of Ink and Clog Studio—moved from painting on the streets to painting
in Virtual Reality. Singaporean designer Pek Shun Ping presents collections from
his 3D printed shoe brand, ALIVEFORM and a final pairing of works by fashion
designer, Josiah Chua, and pioneer of European street art, Thierry Noir,
reinforces the connections between sneakers, street art and contemporary
culture.

SELECTED ARTWORKS

4Images

 * ALIVEFORM, House of Error Collaboration, 2022. Image courtesy of Pek Shun
   Ping.

 * Nadirah ‘Inkten’ Razak, Drops, 2020. Image courtesy of the artist.






RELATED ACTIVITIES

 * Guided Tours
 * Holiday Programmes
 * Masterclass

 * Exhibition entrance of Sneakertopia
   
   Join us on our tours as we explore the influence and presence of sneakers in
   today’s pop and street culture. Get familiar with innovative sneaker design
   techniques and the work of local and regional street culture creatives, who
   view sneakers beyond sports, hip-hop and fashion.
   
   English language tours are available at S$5 per participant. Same-day
   exhibition tickets will be required for the tour.
   
   Booking details will be announced on our Tours page. Due to limited capacity,
   guests are encouraged to pre-book their slots online.
   
   

 * Mini Holiday Camp:
   Zine Making 101
   
   Take inspiration from Sneakertopia and express yourself by creating your own
   eight-page zine.
   
   A zine (short for magazine) is a Do-It-Yourself (D.I.Y) publication, which
   can be easily made by anyone. Utilising provided magazine cut-outs, coloured
   paper and selected texts from Sneakertopia, tap on your creativity and craft
   your own unique zine.
   
   Share the inspirations and thought processes behind your zine and listen to
   that of others too.
   
   Purchase tickets here!
   
   View details
   
   

 * MASTERCLASS: SNEAKER COLLAGE WITH TELL YOUR CHILDREN
   
   What is the future of sneakers? Build your own sneaker of the future using
   recycled materials provided and explore creative thinking through making.
   These masterclasses are led by Tell Your Children.
   
   View details
   
   
   
   
   


OFFERS

Enjoy great value with these attractive offers!

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   and more!
   
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   Enjoy 30% off Adult Standard and Concession Standard ticket for Single
   Exhibition only with your Sands Rewards LifeStyle membership.
   
   

 * FAMILY FRIDAYS
   
   Every Friday, up to four children (below 12 years old) enter for free with
   every adult ticket purchased
   
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OUR PARTNERS




SL EXPERIENCES

SL Experiences is a one-stop Entertainment Design Entity which aims to bring the
digital world offline and into larger-than-life reality through immersive
entertainment experiences. See more
As a subsidiary under SPACElogic Group, the entity covers licensing, production,
business models, partnerships, curation, sponsorships and operations. The aim is
to craft and engineer the optimum experiential journey – not just for consumers
but for all key partners and stakeholders. The stalwart ecosystem of their
Entertainment Design Entity allows for cohesive collaboration with key brands
and Intellectual Property owners, while safeguarding their brand integrity and
core values.

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GUSHCLOUD

Gushcloud International connects audiences and brands with influencers and
content creators through representation and management, brand strategy,
marketing and activation services, media production, sales and distribution,
licensing and the co-creation of signature events. Their vision is to amplify
positive values by becoming the world’s most influential talent-centric company
in the marketing and entertainment space.


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