business.brighttalk.com Open in urlscan Pro
3.248.8.137  Public Scan

Form analysis
1 forms found in the DOM

Name: email-form — GET

<form id="email-form" name="email-form" data-name="Email Form" method="get" aria-label="Email Form"><input type="email" class="pricing-form-field w-input" maxlength="256" name="email" data-name="Email" placeholder="Email" id="email"
    required=""><input type="submit" value="Submit" data-wait="Please wait..." class="submit blog-sidebar w-button"></form>

Text Content

Products
Platform Overview
Create content and build demand with our all-in-one platform

BRIGHTTALK FOR...


Webinars
Engage professionals with rich presentations

Lead Generation
Expand your reach by more than 12 million professionals

Virtual Events
Create a virtual event your audience will love

INFORMATION


About our Audience
12 million+ users are engaging on BrightTALK

Pricing
Platform pricing and feature comparison

Services
Accelerate your ROI from BrightTALK products

LEAD PRODUCTS


Content Leads
Drive guaranteed engagement to your content

Intent Leads
Identify accounts and leads with buying intent

Sponsorships
Build awareness at scale with event-quality leads

Originals
Content creation from ideation to lead generation

Lead Products

INFORMATION


About our Audience
12 million+ users are engaging on BrightTALK

Pricing
Platform pricing and feature comparison

Services
Accelerate your ROI from BrightTALK products

LEAD PRODUCTS


Content Leads
Drive guaranteed engagement to your content

Intent Leads
Identify accounts and leads with buying intent

Sponsorships
Build awareness at scale with event-quality leads

Originals
Content creation from ideation to lead generation

Customers
View all
Hear from large and small companies like yours

BY INDUSTRY

Interactive-reset
Information Technology
Finance
Research & Development
Healthcare
Marketing

COMPANY SIZE

Interactive-reset
Enterprise
Mid-market

SOLUTION

Webinars

Demand Generation

Virtual Events

Customers
Company
About BrightTALK

Careers

Contact us


Resources
Resources
BrightTALK Academy
Blog

Courses

eBooks

Webinars

TOPICS


All Topics
Webinar and Video Strategy
Video Marketing
Content Creation
Content Planning
Webinar Best Practices
Content Development

Request Demo
Request a demo


Academy
/
Webinars & Videos
/
Build a Better Webinar
/
Build a Better Webinar: Landing Pages




BUILD A BETTER WEBINAR: LANDING PAGES

Episode
15
in
Build a Better Webinar
February 17, 2022 8:00 AM
From increasing conversions to building awareness (and everything in between),
we’ll cover tips and tricks you can use to embed your webinars and maximize
traffic on your company site.
Webinars & Videos
SEO Strategy
SEO Strategy
Webinar Marketing
Webinar Marketing
BrightTALK Academy | BrightTALK


When given attention and investment, webinars and videos can be key players in
your go-to-market strategy. But, even the world’s best content will lose its
value if it can’t get in front of your audience. So how can you ensure your
webinar program touches buyers at both the right place and the right time?

In this episode of BrightTALK’s Build a Better Webinar series, we’ll coach you
through developing effective landing pages to combine the lead generation power
of your webinar program with the functionality of your website. From increasing
conversions to building awareness (and everything in between), we’ll cover tips
and tricks you can use to embed your webinars and maximize traffic on your
company site.

15
Build a Better Webinar: Landing Pages
is episode
15
in the BrightTALK series,
Build a Better Webinar
Let us show you how to build a webinar that puts your content to work for you.


PREVIOUS EPISODE

CURRENT EPISODE

NEXT EPISODE

Episode
14
14
Build a Better Webinar: Attachments
January 13, 2022
Whether you’re promoting further learning opportunities, driving demo requests,
or anything in between, we’ll cover tips and tricks you can use to maximize
engagement and boost ROI with webinar attachments.
Episode
15
4
Build a Better Webinar: Landing Pages
February 17, 2022
From increasing conversions to building awareness (and everything in between),
we’ll cover tips and tricks you can use to embed your webinars and maximize
traffic on your company site.
Episode
16
16
Build a Better Webinar: Coaching Speakers
March 16, 2022
From establishing on-camera stage presence to creating appealing presentations,
we’ll cover tips and tricks you can use to light up your audience and give your
most engaging webinar yet.
Episode
1
1
Build a Better Webinar
December 16, 2020
Let us show you how to build a webinar that puts your content to work for you.
Episode
2
2
Build a Better Webinar: Speaker Prep
January 19, 2021
A poor presenter can ruin great content, so how do you prep your speakers (or
yourself) to handle the ins and outs of being on a virtual stage?
Episode
3
3
Build a Better Webinar: Audience Engagement
March 17, 2021
Distractions are everywhere. How can you ensure your content doesn’t get lost in
the crowd?
Episode
4
4
Build a Better Webinar: Integrating Video
March 17, 2021
If a picture is worth a thousand words, then a succinct, on-brand product demo
or expert interview has to be worth upwards of a million.
Episode
5
5
Build a Better Webinar: Crafting Talking Points
April 13, 2021
Clear and succinct communication is an art, especially when it comes to live
webinars.
Episode
6
6
Build a Better Webinar: Effective Promotions
May 11, 2021
In this episode of Build a Better Webinar, we’ll walk through how to build
promotions that drive registrations.
Episode
7
7
Build a Better Webinar: Slide Decks
June 2, 2021
In this episode of BrightTALK’s Build a Better Webinar series, we’ll dive into
crafting slides that effectively convey your message.
Episode
8
8
Build a Better Webinar: Speaker Recruitment
July 14, 2021
We’ll coach you through how to build and maintain a bench of expert talent.
Episode
9
9
Build a Better Webinar: Post-Event Momentum
August 11, 2021
From sales enablement best practices to nurturing leads and satisfying
customers, we’ll cover everything you need to know to turn your webinar into a
success.
Episode
10
10
Build a Better Webinar: Content Brainstorming
September 16, 2021
Get into the nitty gritty of brainstorming and learn to evolve your high-level
content theme ideas into actionable webinar topics.
Episode
11
11
Build a Better Webinar: Designing Thumbnails
October 14, 2021
Whether you’re creating your first image or branding an entire content series,
we’ll cover tips and tricks you can use to boost webinar registrations and
intrigue your audience.
Episode
13
13
Build a Better Webinar: Revitalizing Existing Content
December 9, 2021
Whether you’re replaying knock-out webinars or refreshing dated content, we’ll
cover tips and tricks you can use to boost your pipeline now and far into the
future.
Episode
14
14
Build a Better Webinar: Attachments
January 13, 2022
Whether you’re promoting further learning opportunities, driving demo requests,
or anything in between, we’ll cover tips and tricks you can use to maximize
engagement and boost ROI with webinar attachments.
Episode
15
15
Build a Better Webinar: Landing Pages
February 17, 2022
From increasing conversions to building awareness (and everything in between),
we’ll cover tips and tricks you can use to embed your webinars and maximize
traffic on your company site.
Episode
16
16
Build a Better Webinar: Coaching Speakers
March 16, 2022
From establishing on-camera stage presence to creating appealing presentations,
we’ll cover tips and tricks you can use to light up your audience and give your
most engaging webinar yet.
Build a Better Webinar: Landing Pages
is a session in our Summit,

Explore


Build a Better Webinar: Landing Pages
is episode
15
in the BrightTALK series,
Build a Better Webinar
Explore
Build a Better Webinar
Nazia Gangani
Manager, Customer Success
at
BrightTALK
Connect

SUBSCRIBE TO UPDATES

This is some text inside of a div block.
Thank you! Your submission has been received!
Try that again


RELATED CONTENT

WEBINAR
The Do's and Don'ts of Audience Engagement
Get the do’s and don’ts of audience engagement to make sure your content doesn't
get lost in the sea of competition, whether you're a first-time presenter or a
seasoned pro.
View on-demand
Register
EBOOK
Build a Better Webinar
Explore our expert solutions to common pain points marketers face when
establishing and optimizing a webinar program.
Download
BLOG
The Perfect Two-Minute Webinar Opening
The first step in winning your audience’s attention with your webinar is
delivering a strong, confident introduction.
Read


RELATED CONTENT

WEBINAR
Build a Better Webinar: Landing Pages
From increasing conversions to building awareness (and everything in between),
we’ll cover tips and tricks you can use to embed your webinars and maximize
traffic on your company site.
View on-demand
Register
EBOOK
Build a Better Webinar
Explore our expert solutions to common pain points marketers face when
establishing and optimizing a webinar program.
Download
BLOG
The Perfect Two-Minute Webinar Opening
The first step in winning your audience’s attention with your webinar is
delivering a strong, confident introduction.
Read


REACH HIGHLY-ENGAGED BUYERS WITH WEBINARS AND VIRTUAL EVENTS


Explore lead generation opportunities



REACH MORE BUYERS WITH YOUR WEBINARS


Capture more registrants and viewers by optimizing conversions at every step
with eye-catching live webinars.


Explore our webinar platform



REACH MORE BUYERS WITH YOUR WEBINARS


Capture more registrants and viewers by optimizing conversions at every step
with eye-catching live webinars.


Explore our webinar platform



REACH MORE BUYERS WITH YOUR VIRTUAL EVENTS


Combine the immersive experience your audience craves with the integrations and
promotions you need to drive demand


Explore our virtual event platform


Marketing Solutions
Platform OverviewBrightTALK for WebinarsBrightTALK for Lead
GenerationBrightTALK for Virtual EventsCustomer Stories
Company
About BrightTALKCareersContact UsBlog
Support
Channel ownersDevelopersPresentersViewers
Social Profiles

© 2021 BrightTALK, a subsidiary of TechTarget, Inc. User agreement Privacy
policy Presenter access